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市場調查報告書

中國的娛樂船艇市場

Recreational Boating Markets in China

出版商 Asia Market Information & Development 商品編碼 315364
出版日期 內容資訊 英文 249 Pages
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中國的娛樂船艇市場 Recreational Boating Markets in China
出版日期: 2016年04月15日 內容資訊: 英文 249 Pages
簡介

本報告提供中國的娛樂船艇市場現況與未來預測(過去5∼10年的實際成果值及今後5∼10年的預測值)分析、整體商務環境、及各產品的市場趨勢和其預測、打入市場策略,以及關係企業等資訊彙整,為您概述為以下內容。

第1章 簡介

  • 分析範圍、手法
  • 摘要整理

第2章 商務環境

  • 經濟展望
    • 主要經濟指標
    • 工業生產
    • 人口、人力資源
    • 直接投資
    • 對外貿易
  • 金融、稅務法規
    • 銀行系統和法規
    • 外匯
    • 稅制和關稅

第3章 娛樂船艇產業的評估

  • 娛樂船艇產業概要
  • 產業結構
  • 市場推動成長要素
  • 人事費用
  • 主要製造商的生產據點、銷售額
  • 主要廠商的市場佔有率
  • 潛在性參與企業
  • 主要的外資型企業
  • 技術開發

第4章 娛樂船艇銷售艘數與其預測

  • 概要
  • 娛樂船艇銷售額預測(單位、元)
    • 無動力型娛樂船艇
    • 航海用娛樂船艇
    • 娛樂用汽艇
    • 其他娛樂船艇
  • 娛樂船艇的進出口
  • 價格趨勢

第4章 娛樂船艇市場未來展望

  • 娛樂船艇市場未來展望:概要
  • 消費者市場
    • 消費者市場未來發展預測
    • 消費者市場上娛樂船艇的需求
  • 消費者市場
    • 消費者市場未來發展預測
    • 消費者市場上娛樂船艇的需求
  • 商務用市場
    • 商務用市場未來發展預測
    • 商務用市場上娛樂船艇的需求
  • 娛樂船艇的需求數量:各地區
    • 東北部
    • 北部
    • 東南部
    • 中部
    • 西南部
    • 西北部

第6章 行銷策略

  • 中國市場概要
    • 中國的流通系統
    • 娛樂船艇的通路
    • 交通、貨物運輸基礎設施
    • 通訊
  • 進入中國市場途徑
    • 授權合約
    • 專利權
    • 電子商務
  • 公司和當地經銷商
    • 現場事務所和中國國內的子公司
    • 獨資企業

第7章 娛樂船艇、製造廠商一覽

  • 娛樂船艇、製造商簡介

圖表一覽

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目錄
Product Code: 948

China's demand for Recreational Boating has grown at a fast pace in the past decade. In the next decade, both production and demand will continue to grow. The Chinese economy maintains a high speed growth which has been stimulated by the consecutive increases of industrial output, imports & exports, consumer consumption and capital investment for over two decades. This new study examines China's economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (2005, 2010 and 2015) and long-term forecasts through 2020 and 2025 are presented. Major producers in China are profiled.

The primary and secondary research is done in China in order to access up-to-date government regulations, market information and industry data. Data were collected from the Chinese government publications, Chinese language newspapers and magazines, industry associations, local governments' industry bureaus, industry publications, and our in-house databases. Interviews are conducted with Chinese industry experts, university professors, and producers in China. Economic models and quantitative methods are applied in this report to project market demand and industry trends. Metric system is used and values are presented in either Yuan (RMB, current price) and/or US dollars.

Our market research reports provide hard-to-find market data and analyses. Today, China has the largest market in the world. Tremendous fast-growing markets for imports and business opportunities for companies around the world. If you want to expand your business or sell your products in China, our research reports provide the insights and projections into Chinese markets necessary for you to do so.

TABLE OF CONTENTS

I. INTRODUCTION

  • Report Scope and Methodology
  • Executive Summary

II. BUSINESS ENVIRONMENT

  • Economic Outlook
  • Key Economic Indicators
  • Industrial Sales
  • Population and Labor
  • Foreign Investment
  • Foreign Trade
  • Financial and Tax Regulations
  • Banking System and Regulations
  • Foreign Exchange
  • Taxes, Tariff and Custom Duties

III. RECREATIONAL BOATING INDUSTRY ASSESSMENTS

  • Recreational Boating Industry Overview
  • Market Size
  • Market Growth Drivers
  • Labor Costs
  • Major Producer Facility Locations and Sales
  • Market Share of Key Producers
  • Potential Entrants
  • Major Foreign Investments
  • Technology Development

IV. RECREATIONAL BOATING SALES VOLUMES AND FORECASTS

  • Overview
  • Recreational Boating Sales Volumes and Forecasts (in Yuan)
  • Unpowered Recreational Boating
  • Sailing Recreational Boating
  • Motor Recreational Boating
  • Other Recreational Boating
  • Recreational Boating Imports and Exports
  • Pricing Trends

V. RECREATIONAL BOATING MARKET OUTLOOK

  • Recreational Boating Markets Outlook Overview
  • Consumers Market
  • Consumers Market Outlook
  • Recreational Boating Demand in Consumers Market
  • Commercial Market
  • Commercial Market Outlook
  • Recreational Boating Demand in Commercial Market
  • Recreational Boating Demand by Region
  • Northeast
  • North
  • Southeast
  • Central
  • Southwest
  • Northwest

VI. MARKETING STRATEGIES

  • Distribution System in China
  • China's Distribution System
  • Recreational Boating Distribution Channels
  • Transportation and Freight Infrastructure
  • Communications
  • China's Market Entry
  • Licensing
  • Franchising
  • E-commerce
  • Trading Companies and Local Agents
  • Representative Offices and Chinese Subsidiaries
  • Wholly Foreign Owned Enterprises

VII. RECREATIONAL BOATING PRODUCER DIRECTORY

  • Recreational Boating Producer Profiles

LIST OF TABLES

I. INTRODUCTION

  • Economic Outlook Summary
  • Recreational Boating Supply and Demand Summary

II. BUSINESS ENVIRONMENT

  • Key Economic Indicators
  • Industrial Output
  • Population and Labor Force Trends
  • Foreign Investment and Loans
  • Foreign Trade
  • Key Commodity Exports from China
  • China's Exports to its Leading Trade Partners
  • Key Commodity Imports into China
  • China's Imports from Its Leading Trade Partners

III. RECREATIONAL BOATING INDUSTRY ASSESSMENTS

  • Major Producer Facility Locations
  • Major Recreational Boating Producers' Sales
  • Market Share of Key Producers
  • Major Foreign Investments

IV. RECREATIONAL BOATING SALES VOLUMES AND FORECASTS

  • Overview
  • Recreational Boating Sales Volumes and Forecasts (in Yuan)
  • Unpowered Recreational Boating
  • Sailing Recreational Boating
  • Motor Recreational Boating
  • Other Recreational Boating
  • Recreational Boating Imports and Exports
  • Pricing Trends

V. RECREATIONAL BOATING MARKET OUTLOOK

  • Recreational Boating Markets Outlook Overview
  • Consumers Market
  • Consumers Market Outlook
  • Recreational Boating Demand in Consumers Market
  • Commercial Market
  • Commercial Market Outlook
  • Recreational Boating Demand in Commercial Market
  • Recreational Boating Demand by Region
  • Northeast
  • North
  • Southeast
  • Central
  • Southwest
  • Northwest

LIST OF CHARTS

I. INTRODUCTION

  • Recreational Boating Production and Demand Summary

II. BUSINESS ENVIRONMENT

  • China's GDP and Growth Rate
  • Industrial Output by Ownership
  • China's Imports and Exports

III. RECREATIONAL BOATING INDUSTRY ASSESSMENTS

  • Recreational Boating Sales Volume
  • Market Share of Key Producers

IV. RECREATIONAL BOATING SALES VOLUMES AND FORECASTS

  • Overview
  • Recreational Boating Sales Volumes and Forecasts (in Yuan)
  • Unpowered Recreational Boating
  • Sailing Recreational Boating
  • Motor Recreational Boating
  • Other Recreational Boating
  • Recreational Boating Imports and Exports
  • Pricing Trends

V. RECREATIONAL BOATING MARKET OUTLOOK

  • Recreational Boating Markets Outlook Overview
  • Consumers Market
  • Consumers Market Outlook
  • Recreational Boating Demand in Consumers Market
  • Commercial Market
  • Commercial Market Outlook
  • Recreational Boating Demand in Commercial Market
  • Recreational Boating Demand by Region
  • Northeast
  • North
  • Southeast
  • Central
  • Southwest
  • Northwest

VI. MARKETING STRATEGIES

  • China's Distribution Channel
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