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市場調查報告書

AR (擴增實境) 及VR (虛擬實境)的全球市場:產業展望,綜合分析,未來預測

Augmented & Virtual Reality Market by Device (HMD, Handheld Device, HUD, Projector & Display Wall, Gesture-Tracking Device), by Offering, by Application, by Vertical: Global Industry Perspective, Comprehensive Analysis & Forecast 2018-2025

出版商 Zion Market Research 商品編碼 902620
出版日期 內容資訊 英文 165 Pages
商品交期: 2-3個工作天內
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AR (擴增實境) 及VR (虛擬實境)的全球市場:產業展望,綜合分析,未來預測 Augmented & Virtual Reality Market by Device (HMD, Handheld Device, HUD, Projector & Display Wall, Gesture-Tracking Device), by Offering, by Application, by Vertical: Global Industry Perspective, Comprehensive Analysis & Forecast 2018-2025
出版日期: 2019年02月20日內容資訊: 英文 165 Pages
簡介

本報告提供全球AR (擴增實境) 及VR (虛擬實境) 市場相關分析,市場基本結構和趨勢預測 (今後8年份),各設備、各產品/服務、各用途、各產業、各地區的詳細趨勢,市場競爭環境 (市場佔有率結構,主要的資本交易趨勢等),主要企業的概要、業績、戰略構想等調查。

第1章 序論

第2章 摘要整理

第3章 全球AR及VR市場:產業分析

  • 簡介
  • 產業的生態系統分析
  • 技術環境
  • 推動市場要素:各地區
  • 阻礙市場要素
  • 市場機會
  • 革新與永續性
  • 法規環境
  • 波特的五力分析
  • 大環境分析
  • 市場向心力分析:各設備,各產品/服務,各用途,各產業,各地區

第4章 全球AR及VR市場:競爭環境

  • 各企業市場佔有率分析
  • 策略展開情形
    • 企業合併、收購 (M&A)
    • 新產品的銷售
    • 事業聯盟、合作,協定,合資企業
    • 研究開發 (R&D),向海外發展

第5章 全球AR及VR市場:各設備分析

  • 市場收益額佔有率:各設備 (最新值、預測值)
  • 市場收益額:各設備 (以金額為準,總計10年份)
    • 頭戴式顯示器 (HMD)
    • 手持設備
    • 抬頭顯示器 (HUD)
    • 投影機,顯示牆
    • 手勢追蹤設備
    • 其他

第6章 全球AR及VR市場:各產品/服務分析

  • 市場收益額佔有率:各產品/服務 (最新值、預測值)
  • 市場收益額:各產品/服務 (以金額為準,總計10年份)
    • 硬體設備
    • 軟體

第7章 全球AR及VR市場:各用途分析

  • 市場收益額佔有率:各用途 (最新值、預測值)
  • 市場收益額:各用途 (以金額為準,總計10年份)
    • 個人
    • 商用
    • 企業用
    • 其他

第8章 全球AR及VR市場:各產業分析

  • 市場收益額佔有率:各產業 (最新值、預測值)
  • 市場收益額:各產業 (以金額為準,總計10年份)
    • 娛樂、媒體
    • 遊戲
    • 醫療
    • 航太、防衛
    • 製造業
    • 零售業
    • 教育
    • 其他

第9章 全球AR及VR市場:各地區的分析

  • AR及VR市場:各地區的概況
    • 市場佔有率:各地區 (最新值、預測值)
  • 北美市場 (美國,加拿大,墨西哥)
    • 市場規模 (以金額為準,總計10年份)
    • 市場規模:各設備 (以金額為準,總計10年份)
    • 市場規模:各產品/服務 (以金額為準,總計10年份)
    • 市場規模:各用途 (以金額為準,總計10年份)
    • 市場規模:各產業 (以金額為準,總計10年份)
    • 各國分析
  • 歐洲市場 (英國,法國,德國等)
  • 亞太地區市場 (中國,日本,印度,韓國等)
  • 南美市場 (巴西,阿根廷等)
  • 中東、非洲市場 (波灣合作理事會 (GCC) 各國等)

第10章 企業簡介

  • SONY
  • HTC
  • Microsoft
  • PTC
  • Google
  • Samsung Electronics
  • Zugara
  • DAQRI
  • Wikitude
  • Upskill
  • Osterhout Design Group
  • Magic Leap
  • Blippar
  • EON Reality
  • Visteon
  • Zugara
  • MAXST
  • Vuzix
  • Continental
目錄
Product Code: ZMR-3838

Abstract

The report covers a forecast and an analysis of the augmented and virtual reality market on a global and regional level. The study provides historical data from 2016 and 2018 along with a forecast from 2019 to 2025 based on revenue (USD Billion). The study includes drivers and restraints for the augmented and virtual reality market along with the impact they have on the demand over the forecast period. Additionally, the report includes the study of opportunities available in the augmented and virtual reality market on a global level.

This report offers a comprehensive analysis of the global augmented and virtual reality along with market trends, drivers, and restraints. This report includes a detailed competitive scenario and product portfolio of the key vendors. To understand the competitive landscape in the market, an analysis of Porter's Five Forces Model for the market has also been included. The study encompasses a market attractiveness analysis, wherein all the segments are benchmarked based on their market size, growth rate, and general attractiveness.

image1

The global augmented and virtual reality market is segmented based on device, offering, application, vertical, and region. The device segment includes a head-mounted display (HMD), handheld device, head-up display (HUD), projector, and display wall, gesture-tracking device, and others. The offering segment is classified into hardware and software. The hardware segment is further classified into semiconductor offerings, position trackers, displays and projectors, cameras, sensors, and others. The software segment further includes cloud-based software, software development kits, VR content creation, and AR software functions. By application, the market is classified into consumer, commercial, enterprise, and others. By vertical, the market includes entertainment and media, gaming, healthcare, aerospace and defense, manufacturing, retail, education, and others. The regional segmentation includes the current and forecast demand for North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. Each region has been further segmented into major countries, such as the U.S., Canada, Mexico, UK, France, Germany, China, India, Japan, South Korea, Brazil, Argentina, and GCC Countries.

Some key participants operating in the global augmented and virtual reality market are Sony, HTC, Microsoft, PTC, Google, Samsung Electronics, Zugara, DAQRI, Wikitude, Upskill, Osterhout Design Group, Magic Leap, Blippar, EON Reality, Visteon, Zugara, MAXST, Vuzix, and Continental, among others.

This report segments the global augmented and virtual reality market into:

Augmented and Virtual Reality Market: Device Analysis

  • Head-Mounted Display (HMD)
  • Handheld Device
  • Head-Up Display (HUD)
  • Projector and Display Wall
  • Gesture-Tracking Device
  • Others

Augmented and Virtual Reality Market: Offering Analysis

  • Hardware
    • Semiconductor Components
    • Position Trackers
    • Displays and Projectors
    • Cameras
    • Sensors
    • Others
  • Software
    • Cloud-Based Services
    • Software Development Kits
    • VR Content Creation
    • AR Software Functions

Augmented and Virtual Reality Market: Application Analysis

  • Consumer
  • Commercial
  • Enterprise
  • Others

Augmented and Virtual Reality Market: Vertical Analysis

  • Entertainment and Media
  • Gaming
  • Healthcare
  • Aerospace and Defense
  • Manufacturing
  • Retail
  • Education
  • Others

Augmented and Virtual Reality Market: Regional Analysis

  • North America
    • The U.S.
  • Europe
    • UK
    • France
    • Germany
  • Asia Pacific
    • China
    • Japan
    • India
  • Latin America
    • Brazil
  • Middle East and Africa

Table of Contents

Chapter 1. Preface

  • 1.1. Report Description
    • 1.1.1. Objective
    • 1.1.2. Target Audience
    • 1.1.3. Unique Selling Proposition (USP) & Offerings
  • 1.2. Research Scope
  • 1.3. Research Methodology
    • 1.3.1. Market Research Process
    • 1.3.2. Market Research Methodology
    • 1.3.3. Level 1: Primary Research
    • 1.3.4. Level 2: Secondary Research
    • 1.3.5. Level 3: Data Application and Expert Panel Assessment Report Description and Scope

Chapter 2. Executive Summary

  • 2.1. Global Augmented and Virtual Reality Market, 2016-2025 (USD Billion)
  • 2.2. Augmented and Virtual Reality Market: Market Snapshot

Chapter 3. Global Augmented and Virtual Reality Market - Industry Analysis

  • 3.1. Introduction
  • 3.2. Industry Ecosystem Analysis
  • 3.3. Technology Landscape
  • 3.4. Market Drivers
    • 3.4.1. North America
      • 3.4.1.1. A strong presence of the leading AR and VR market players
    • 3.4.2. Europe
      • 3.4.2.1. Early technological adoption
    • 3.4.3. Asia Pacific
      • 3.4.3.1. Rising market demand in the gaming industry
    • 3.4.4. Latin America
    • 3.4.5. MEA
  • 3.5. Restraints
    • 3.5.1. High investment expenditure
    • 3.5.2. The requirement of a highly skilled workforce
  • 3.6. Opportunities
    • 3.6.1. Booming demand in the flourishing smart manufacturing industry
    • 3.6.2. Adoption of low-cost services
  • 3.7. Innovation & Sustainability
  • 3.8. Regulatory Landscape
  • 3.9. Porter's Five Forces Analysis
  • 3.10. PESTLE Analysis
  • 3.11. Augmented and Virtual Reality Market: Market Attractiveness Analysis
    • 3.11.1. Market Attractiveness Analysis by Device
    • 3.11.2. Market Attractiveness Analysis by Offering
    • 3.11.3. Market Attractiveness Analysis by Application
    • 3.11.4. Market Attractiveness Analysis by Vertical
    • 3.11.5. Market Attractiveness Analysis by Region

Chapter 4. Global Augmented and Virtual Reality Market - Competitive Landscape

  • 4.1. Company Market Share Analysis, 2018
  • 4.2. Strategic Development
    • 4.2.1. Acquisitions and Mergers
    • 4.2.2. New Device Launch
    • 4.2.3. Agreements, Partnerships, Collaborations, and Joint Ventures
    • 4.2.4. Research and Development and Regional Expansion

Chapter 5. Augmented and Virtual Reality Market - Device Analysis

  • 5.1. Global Augmented and Virtual Reality Market Revenue Share, by Device, 2018 & 2025
    • 5.1.1. Global Augmented and Virtual Reality Market by Head-Mounted Display (HMD), 2016-2025 (USD Billion)
    • 5.1.2. Global Augmented and Virtual Reality Market by Handheld Device, 2016-2025 (USD Billion)
    • 5.1.3. Global Augmented and Virtual Reality Market by Head-Up Display (HUD), 2016-2025 (USD Billion)
    • 5.1.4. Global Augmented and Virtual Reality Market by Projector and Display Wall, 2016-2025 (USD Billion)
    • 5.1.5. Global Augmented and Virtual Reality Market by Gesture-Tracking Device, 2016-2025 (USD Billion)
    • 5.1.6. Global Augmented and Virtual Reality Market by Others, 2016-2025 (USD Billion)

Chapter 6. Augmented and Virtual Reality Market - Offering Analysis

  • 6.1. Global Augmented and Virtual Reality Market Revenue Share, by Offering, 2018 & 2025
    • 6.1.1. Global Augmented and Virtual Reality Market by Hardware, 2016-2025 (USD Billion)
    • 6.1.2. Global Augmented and Virtual Reality Market by Software, 2016-2025 (USD Billion)

Chapter 7. Global Augmented and Virtual Reality Market - Application Analysis

  • 7.1. Global Augmented and Virtual Reality Market Revenue Share, by Application2018 & 2025
  • 7.2. Global Augmented and Virtual Reality Market for Consumer, 2016-2025 (USD Billion)
  • 7.3. Global Augmented and Virtual Reality Market for Commercial, 2016-2025 (USD Billion)
  • 7.4. Global Augmented and Virtual Reality Market for Enterprise, 2016-2025 (USD Billion)
  • 7.5. Global Augmented and Virtual Reality Market for Others, 2016-2025 (USD Billion)

Chapter 8. Augmented and Virtual Reality Market - Vertical Analysis

  • 8.1. Global Augmented and Virtual Reality Market Revenue Share, by Vertical, 2018 & 2025
  • 8.2. Global Augmented and Virtual Reality Market by Entertainment & Media, 2016-2025 (USD Billion)
  • 8.3. Global Augmented and Virtual Reality Market by Gaming, 2016-2025 (USD Billion)
  • 8.4. Global Augmented and Virtual Reality Market by Healthcare, 2016-2025 (USD Billion)
  • 8.5. Global Augmented and Virtual Reality Market by Aerospace & Defense, 2016-2025 (USD Billion)
  • 8.6. Global Augmented and Virtual Reality Market by Manufacturing, 2016-2025 (USD Billion)
  • 8.7. Global Augmented and Virtual Reality Market by Retail, 2016-2025 (USD Billion)
  • 8.8. Global Augmented and Virtual Reality Market by Education, 2016-2025 (USD Billion)
  • 8.9. Global Augmented and Virtual Reality Market by Others, 2016-2025 (USD Billion)

Chapter 9. Augmented and Virtual Reality Market - Regional Analysis

  • 9.1. Global Augmented and Virtual Reality Market: Regional Overview
    • 9.1.1. Global Augmented and Virtual Reality Market Revenue Share, By Region, 2018 & 2025
  • 9.2. North America
    • 9.2.1. North America Augmented and Virtual Reality Market Revenue, 2016-2025 (USD Billion)
    • 9.2.2. North America Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
    • 9.2.3. North America Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
    • 9.2.4. North America Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
    • 9.2.5. North America Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.2.6. The U.S.
      • 9.2.6.1. The U.S. Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.2.6.2. The U.S. Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.2.6.3. The U.S. Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.2.6.4. The U.S. Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.2.7. Canada
      • 9.2.7.1. Canada Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.2.7.2. Canada Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.2.7.3. Canada Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.2.7.4. Canada Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.2.8. Mexico
      • 9.2.8.1. Mexico Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.2.8.2. Mexico Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.2.8.3. Mexico Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.2.8.4. Mexico Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 9.3. Europe
    • 9.3.1. Europe Augmented and Virtual Reality Market Revenue, 2016-2025 (USD Billion)
    • 9.3.2. Europe Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
    • 9.3.3. Europe Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
    • 9.3.4. Europe Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
    • 9.3.5. Europe Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.3.6. UK
      • 9.3.6.1. UK Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.3.6.2. UK Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.3.6.3. UK Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.3.6.4. UK Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.3.7. France
      • 9.3.7.1. France Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.3.7.2. France Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.3.7.3. France Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.3.7.4. France Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.3.8. Germany
      • 9.3.8.1. Germany Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.3.8.2. Germany Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.3.8.3. Germany Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.3.8.4. Germany Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.3.9. Rest of Europe
      • 9.3.9.1. Rest of Europe. Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.3.9.2. Rest of Europe. Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.3.9.3. Rest of Europe Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.3.9.4. Rest of Europe Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 9.4. Asia Pacific
    • 9.4.1. Asia Pacific Augmented and Virtual Reality Market Revenue, 2016-2025 (USD Billion)
    • 9.4.2. Asia Pacific Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
    • 9.4.3. Asia Pacific Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
    • 9.4.4. Asia Pacific Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
    • 9.4.5. Asia Pacific Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.4.6. China
      • 9.4.6.1. China Augmented and Virtual Reality Market Revenue, by Device,2016-2025 (USD Billion)
      • 9.4.6.2. China Augmented and Virtual Reality Market Revenue, by Offering,2016-2025 (USD Billion)
      • 9.4.6.3. China Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.4.6.4. China Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.4.7. Japan
      • 9.4.7.1. Japan Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.4.7.2. Japan Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.4.7.3. Japan Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.4.7.4. Japan Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.4.8. India
      • 9.4.8.1. India Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.4.8.2. India Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.4.8.3. India Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.4.8.4. India Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.4.9. South Korea
      • 9.4.9.1. South Korea Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.4.9.2. South Korea Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.4.9.3. South Korea Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.4.9.4. South Korea Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.4.10. Rest of Asia Pacific
      • 9.4.10.1. Rest of Asia Pacific Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.4.10.2. Rest of Asia Pacific Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.4.10.3. Rest of Asia Pacific Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.4.10.4. Rest of Asia Pacific Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 9.5. Latin America
    • 9.5.1. Latin America Augmented and Virtual Reality Market Revenue, 2016-2025 (USD Billion)
    • 9.5.2. Latin America Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
    • 9.5.3. Latin America Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
    • 9.5.4. Latin America Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
    • 9.5.5. Latin America Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.5.6. Brazil
      • 9.5.6.1. Brazil Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.5.6.2. Brazil Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.5.6.3. Brazil Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.5.6.4. Brazil Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.5.7. Argentina
      • 9.5.7.1. Argentina Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.5.7.2. Argentina Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.5.7.3. Argentina Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.5.7.4. Argentina Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.5.8. Rest of Latin America
      • 9.5.8.1. Rest of Latin America Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.5.8.2. Rest of Latin America Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.5.8.3. Rest of Latin America Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.5.8.4. Rest of Latin America Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 9.6. The Middle East and Africa
    • 9.6.1. The Middle East and Africa Augmented and Virtual Reality Market Revenue, 2016-2025 (USD Billion)
    • 9.6.2. The Middle East and Africa Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
    • 9.6.3. The Middle East and Africa Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
    • 9.6.4. Middle East & Africa The Middle East and Africa Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
    • 9.6.5. The Middle East and Africa Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.6.6. GCC Countries
      • 9.6.6.1. GCC Countries Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.6.6.2. GCC Countries Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.6.6.3. GCC Countries Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.6.6.4. GCC Countries Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
    • 9.6.7. Rest of MEA
      • 9.6.7.1. Rest of MEA Augmented and Virtual Reality Market Revenue, by Device, 2016-2025 (USD Billion)
      • 9.6.7.2. Rest of MEA Augmented and Virtual Reality Market Revenue, by Offering, 2016-2025 (USD Billion)
      • 9.6.7.3. Rest of MEA Augmented and Virtual Reality Market Revenue, by Application, 2016-2025 (USD Billion)
      • 9.6.7.4. Rest of MEA Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)

Chapter 10. Company Profiles

  • 10.1. Sony
    • 10.1.1. Overview
    • 10.1.2. Financials
    • 10.1.3. Product Portfolio
    • 10.1.4. Business strategy
    • 10.1.5. Recent developments
    • 10.1.6. SWOT
  • 10.2. HTC
    • 10.2.1. Overview
    • 10.2.2. Financials
    • 10.2.3. Product Portfolio
    • 10.2.4. Business strategy
    • 10.2.5. Recent developments
    • 10.2.6. SWOT
  • 10.3. Microsoft
    • 10.3.1. Overview
    • 10.3.2. Financials
    • 10.3.3. Product Portfolio
    • 10.3.4. Business strategy
    • 10.3.5. Recent developments
    • 10.3.6. SWOT
  • 10.4. PTC
    • 10.4.1. Overview
    • 10.4.2. Financials
    • 10.4.3. Product Portfolio
    • 10.4.4. Business strategy
    • 10.4.5. Recent developments
    • 10.4.6. SWOT
  • 10.5. Google
    • 10.5.1. Overview
    • 10.5.2. Financials
    • 10.5.3. Product Portfolio
    • 10.5.4. Business strategy
    • 10.5.5. Recent developments
    • 10.5.6. SWOT
  • 10.6. Samsung Electronics
    • 10.6.1. Overview
    • 10.6.2. Financials
    • 10.6.3. Product Portfolio
    • 10.6.4. Business strategy
    • 10.6.5. Recent developments
    • 10.6.6. SWOT
  • 10.7. Zugara
    • 10.7.1. Overview
    • 10.7.2. Financials
    • 10.7.3. Product Portfolio
    • 10.7.4. Business strategy
    • 10.7.5. Recent developments
    • 10.7.6. SWOT
  • 10.8. DAQRI
    • 10.8.1. Overview
    • 10.8.2. Financials
    • 10.8.3. Product Portfolio
    • 10.8.4. Business strategy
    • 10.8.5. Recent developments
    • 10.8.6. SWOT
  • 10.9. Wikitude
    • 10.9.1. Overview
    • 10.9.2. Financials
    • 10.9.3. Product Portfolio
    • 10.9.4. Business strategy
    • 10.9.5. Recent developments
    • 10.9.6. SWOT
  • 10.10. Upskill
    • 10.10.1. Overview
    • 10.10.2. Financials
    • 10.10.3. Product Portfolio
    • 10.10.4. Business strategy
    • 10.10.5. Recent developments
    • 10.10.6. SWOT
  • 10.11. Osterhout Design Group
    • 10.11.1. Overview
    • 10.11.2. Financials
    • 10.11.3. Product Portfolio
    • 10.11.4. Business strategy
    • 10.11.5. Recent developments
    • 10.11.6. SWOT
  • 10.12. Magic Leap
    • 10.12.1. Overview
    • 10.12.2. Financials
    • 10.12.3. Product Portfolio
    • 10.12.4. Business strategy
    • 10.12.5. Recent developments
    • 10.12.6. SWOT
  • 10.13. Blippar
    • 10.13.1. Overview
    • 10.13.2. Financials
    • 10.13.3. Product Portfolio
    • 10.13.4. Business strategy
    • 10.13.5. Recent developments
    • 10.13.6. SWOT
  • 10.14. EON Reality
    • 10.14.1. Overview
    • 10.14.2. Financials
    • 10.14.3. Product Portfolio
    • 10.14.4. Business strategy
    • 10.14.5. Recent developments
    • 10.14.6. SWOT
  • 10.15. Visteon
    • 10.15.1. Overview
    • 10.15.2. Financials
    • 10.15.3. Product Portfolio
    • 10.15.4. Business strategy
    • 10.15.5. Recent developments
    • 10.15.6. SWOT
  • 10.16. Zugara
    • 10.16.1. Overview
    • 10.16.2. Financials
    • 10.16.3. Product Portfolio
    • 10.16.4. Business strategy
    • 10.16.5. Recent developments
    • 10.16.6. SWOT
  • 10.17. MAXST
    • 10.17.1. Overview
    • 10.17.2. Financials
    • 10.17.3. Product Portfolio
    • 10.17.4. Business strategy
    • 10.17.5. Recent developments
    • 10.17.6. SWOT
  • 10.18. Vuzix
    • 10.18.1. Overview
    • 10.18.2. Financials
    • 10.18.3. Product Portfolio
    • 10.18.4. Business strategy
    • 10.18.5. Recent developments
    • 10.18.6. SWOT
  • 10.19. Continental
    • 10.19.1. Overview
    • 10.19.2. Financials
    • 10.19.3. Product Portfolio
    • 10.19.4. Business strategy
    • 10.19.5. Recent developments
    • 10.19.6. SWOT

List of Figures

  • 1. Global Augmented and Virtual Reality Market Segmentation by Device, Offering, Application, Vertical, and Geography
  • 2. Global Augmented and Virtual Reality Market, 2016-2025 (USD Billion)
  • 3. Porter's Five Forces Analysis
  • 4. Global Augmented and Virtual Reality Market Attractiveness, by Device
  • 5. Global Augmented and Virtual Reality Market Attractiveness, by Offering
  • 6. Global Augmented and Virtual Reality Market Attractiveness, by Application
  • 7. Global Augmented and Virtual Reality Market Attractiveness, by Vertical
  • 8. Global Augmented and Virtual Reality Market Attractiveness, by Region
  • 9. Global Augmented and Virtual Reality Market Revenue Share, by Device, 2018 & 2025
  • 10. Global Augmented and Virtual Reality Market by Head-Mounted Display (HMD), 2016-2025 (USD Billion)
  • 11. Global Augmented and Virtual Reality Market by Handheld Device, 2016-2025 (USD Billion)
  • 12. Global Augmented and Virtual Reality Market by Head-Up Display (HUD), 2016-2025 (USD Billion)
  • 13. Global Augmented and Virtual Reality Market by Projector and Display Wall, 2016-2025 (USD Billion)
  • 14. Global Augmented and Virtual Reality Market by Gesture-Tracking Device, 2016-2025 (USD Billion)
  • 15. Global Augmented and Virtual Reality Market by Others, 2016-2025 (USD Billion)
  • 16. Global Augmented and Virtual Reality Market Revenue Share, by Offering, 2018 & 2025
  • 17. Global Augmented and Virtual Reality Market by Hardware, 2016-2025 (USD Billion)
  • 18. Global Augmented and Virtual Reality Market by Software, 2016-2025 (USD Billion)
  • 19. Global Augmented and Virtual Reality Market Revenue Share, by Application 2018 & 2025
  • 20. Global Augmented and Virtual Reality Market for Consumer, 2016-2025 (USD Billion)
  • 21. Global Augmented and Virtual Reality Market for Commercial, 2016-2025 (USD Billion)
  • 22. Global Augmented and Virtual Reality Market for Enterprise, 2016-2025 (USD Billion)
  • 23. Global Augmented and Virtual Reality Market for Others, 2016-2025 (USD Billion)
  • 24. Global Augmented and Virtual Reality Market Revenue Share, by Vertical, 2018 & 2025
  • 25. Global Augmented and Virtual Reality Market by Entertainment & Media, 2016-2025 (USD Billion)
  • 26. Global Augmented and Virtual Reality Market by Gaming, 2016-2025 (USD Billion)
  • 27. Global Augmented and Virtual Reality Market by Healthcare, 2016-2025 (USD Billion)
  • 28. Global Augmented and Virtual Reality Market by Aerospace & Defense, 2016-2025 (USD Billion)
  • 29. Global Augmented and Virtual Reality Market by Manufacturing, 2016-2025 (USD Billion)
  • 30. Global Augmented and Virtual Reality Market by Retail, 2016-2025 (USD Billion)
  • 31. Global Augmented and Virtual Reality Market by Education, 2016-2025 (USD Billion)
  • 32. Global Augmented and Virtual Reality Market by Others, 2016-2025 (USD Billion)
  • 33. Global Augmented and Virtual Reality Market Revenue Share, by Region, 2018 & 2025
  • 34. North America Augmented and Virtual Reality Market, 2016-2025, (USD Billion)
  • 35. Europe Augmented and Virtual Reality Market, 2016-2025, (USD Billion)
  • 36. Asia Pacific Augmented and Virtual Reality Market, 2016-2025 (USD Billion)
  • 37. Latin America Augmented and Virtual Reality Market, 2016-2025 (USD Billion)
  • 38. The Middle East and Africa Augmented and Virtual Reality Market, 2016-2025 (USD Billion)

List of Tables

  • 1. Global Augmented and Virtual Reality Market snapshot
  • 2. Drivers for Augmented and Virtual Reality Market: Impact analysis
  • 3. Restraints of Augmented and Virtual Reality Market: Impact analysis
  • 4. North America Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 5. North America Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 6. North America Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 7. North America Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 8. The U.S. Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 9. The U.S. Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 10. The U.S. Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 11. The U.S. Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 12. Canada Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 13. Canada Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 14. Canada Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 15. Canada Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 16. Mexico Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 17. Mexico Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 18. Mexico Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 19. Mexico Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 20. Europe Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 21. Europe Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 22. Europe Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 23. Europe Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 24. UK Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 25. UK Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 26. UK Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 27. UK Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 28. France Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 29. France Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 30. France Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 31. France Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 32. Germany Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 33. Germany Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 34. Germany Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 35. Germany Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 36. Rest of Europe Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 37. Rest of Europe Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 38. Rest of Europe Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 39. Rest of Europe Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 40. Asia Pacific Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 41. Asia Pacific Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 42. Asia Pacific Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 43. Asia Pacific Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 44. China Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 45. China Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 46. China Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 47. China Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 48. Japan Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 49. Japan Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 50. Japan Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 51. Japan Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 52. India Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 53. India Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 54. India Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 55. India Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 56. South Korea Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 57. South Korea Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 58. South Korea Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 59. South Korea Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 60. Rest of Asia Pacific Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 61. Rest of Asia Pacific Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 62. Rest of Asia Pacific Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 63. Rest of Asia Pacific Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 64. Latin America Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 65. Latin America Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 66. Latin America Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 67. Latin America Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 68. Brazil Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 69. Brazil Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 70. Brazil Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 71. Brazil Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 72. Argentina Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 73. Argentina Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 74. Argentina Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 75. Argentina Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 76. Rest of Latin America Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 77. Rest of Latin America Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 78. Rest of Latin America Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 79. Rest of Latin America Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 80. The Middle East and Africa Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 81. The Middle East and Africa Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 82. The Middle East and Africa Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 83. The Middle East and Africa Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 84. GCC Countries Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 85. GCC Countries Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 86. GCC Countries Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 87. GCC Countries Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
  • 88. Rest of MEA Augmented and Virtual Reality Market Revenue, By Device, 2016-2025 (USD Billion)
  • 89. Rest of MEA Augmented and Virtual Reality Market Revenue, By Offering, 2016-2025 (USD Billion)
  • 90. Rest of MEA Augmented and Virtual Reality Market Revenue, By Application, 2016-2025 (USD Billion)
  • 91. Rest of MEA Augmented and Virtual Reality Market Revenue, By Vertical, 2016-2025 (USD Billion)
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