全球 B2B 電子商務市場:2022 年
市場調查報告書
商品編碼
1131873

全球 B2B 電子商務市場:2022 年

Global B2B E-Commerce Market 2022

出版日期: | 出版商: yStats.com | 英文 93 Pages | 商品交期: 最快1-2個工作天內

價格
簡介目錄

截至 2021 年 12 月,近四分之三的 B2B 商家已經建立了自己的市場。在跨境 B2B 電子商務銷售方面,中國仍然是亞太市場的強勢參與者,跨境 B2B 電子商務銷售將在 2022 年達到頂峰,到 2025 年實現兩位數增長。預計將繼續增長。印度的 B2B 電子商務銷售也出現了強勁增長,預計從 2020 年到 2025 年將顯著增長。美國也遵循類似的增長曲線,B2B 電子商務網站銷售額預計將在 2025 年保持兩位數增長。歐洲 B2B 商家保持樂觀,預計到 2025 年 B2B 電子商務銷售額將穩步增長。中東的 B2B 電子商務市場也有望刺激增長。

在本報告中,我們對全球 B2B 電子商務進行研究和分析,並提供有關全球趨勢、按地區和國家劃分的主要趨勢等方面的最新信息。

內容

第一章管理總結

第 2 章全球趨勢

  • B2B 電子商務市場概況與趨勢,2022 年 7 月 (1/2)
  • B2B 電子商務市場概況與趨勢,2022 年 7 月 (2/2)
  • 2021 年 8 月,按大流行前/大流行後 B2B 購買者的百分比,在線與線下進行的 B2B 購買份額
  • 2021 年 8 月,按購買類型分列的 B2B 買家使用線上與線下渠道的份額,B2B 買家的百分比
  • 2021 年 8 月最常用的訂單渠道,B2B 買家百分比
  • 2021 年 2 月,購買前研究的首選渠道細分,B2B 買家百分比
  • 2021 年更願意通過數字渠道購買/付款的 B2B 買家的份額
  • 在購買過程的不同階段使用在線渠道進行研究,B2B 買家的百分比,2021 年 8 月
  • 2021 年 2 月 B2B 買家在去實體店之前在線搜索的最重要信息,B2B 買家的百分比
  • 選擇 B2B 電子商務網站時需要考慮的因素,B2B 買家的百分比,2021 年
  • 2021 年 12 月 B2B 網站流量細分,按桌面/移動設備分類,百分比
  • 買家和賣家之間的 B2B 互動份額(按渠道、百分比),2025f
  • 份額,過去更換供應商的 B2B 買家的百分比,2021 年
  • 改善買家體驗的三大方面,B2B 買家的百分比,2021 年 2 月
  • 2021 年 8 月,在購買過程中面臨客戶體驗挑戰的 B2B 買家所佔百分比
  • B2B 買家在購買過程中面臨的挑戰,佔 B2B 買家的百分比,2021 年 8 月
  • 2020/2021 年 B2B 買家在購買過程中面臨的 5 大挑戰,佔 B2B 買家的百分比
  • B2B 電子商務技術投資重點,B2B 賣家百分比,2021 年
  • 2022 年主要 B2B 電子商務趨勢,受訪者百分比,由 B2B 專家提供,2021 年 12 月
  • 2022 年 B2B 電子商務技術的主要投資,受訪者百分比,按 B2B 專家,2022e
  • 2021 年 2 月,首選在線購買渠道,B2B 買家百分比
  • 2020 年和 2025 年通過市場進行的 B2B 電子商務銷售額
  • 2020 年和 2025f 年通過市場實現的 B2B 電子商務銷售額的份額、百分比
  • 2021 年 12 月,B2B 公司建立自己的市場的比例與不考慮建立自己的市場的 B2B 公司的比例,B2B 公司的百分比
  • 2021 年和 2026 年跨境 B2B 支付交易額
  • 2021 年和 2026 年的電匯份額,跨境 B2B 電子商務交易額的百分比
  • 2021 年 B2B 買家最想要的付款方式,佔 B2B 買家的百分比

第 3 章亞太地區

  • 整個地區
  • 中國
  • 日本
  • 印度
  • 印度尼西亞
  • 泰國

第 4 章北美

  • 整個地區
  • 美國

第 5 章歐洲

  • 整個地區
  • 英國
  • 德國
  • 意大利
  • 西班牙
  • 波蘭

第 6 章拉丁美洲

  • 巴西
  • 墨西哥

第 7 章中東和非洲

  • 整個地區
簡介目錄
Product Code: 1589

"The B2B E-Commerce market is forecasted to see continuous growth across regions, with nearly half of B2B buyers shifting from traditional to online channels of purchase: new yStats.com report."

After an acceleration in the pandemic era, digital B2B E-Commerce channels worldwide continue to flourish

The pandemic era led to greater adoption of B2B E-Commerce among B2B buyers and sellers alike. As of 2022, most B2B sellers have moved their operations online, as stated in the new yStats.com report. This rise in adoption is forecasted to increase the B2B E-Commerce sales worldwide by 2027. Not only are B2B buyers using digital channels for researching and buying products and services, but also a majority of the buyers are using digital platforms for simple buyer seller interactions. B2B E-Commerce sales made via marketplaces are forecasted to account for an increased share of total global B2B E-Commerce sales. Furthermore, online channels were heavily utilized by businesses to make repeat and bulk B2B purchases. The latest yStats.com report also reveals that nearly three-quarters of B2B merchants have already built their own marketplace as of December 2021. In terms of cross border B2B E-Commerce sales, China maintains a strong position in the Asia Pacific market, expecting to see a peak in its growth rate of cross-border B2B E-Commerce sales in 2022, the growth rate will steadily decline while staying in double digits through 2025. India is also projected to observe a high growth in its B2B E-Commerce sales, growing significantly from 2020 to 2025, as mentioned in the yStats.com publication. The growth curve is also similar for the U.S. as it is also forecasted to maintain a double-digit growth in terms of its B2B E-Commerce site sales in 2025. B2B seller expectation in Europe remain positive as they anticipate B2B E-Commerce sales will steadily increase through 2025. The Middle Eastern market will also see a spur in growth in terms of B2B E-Commerce sales

Although the B2B E-Commerce market is expanding with the introduction of technology trends such as AI, big data analytics, and business process automation, some challenges still remain

As the use of B2B E-Commerce platform increases, customer expectations revolving it are undergoing a change. According to a source cited in the new yStats.com report, nearly two-thirds of B2B buyers expect to have a smartphone-based application to facilitate their online purchases. A majority of buyers give the same or higher weight to online channels as they do to traditional channels and therefore except that B2B merchants meet their expectations. In terms of the most innovative tech trends, big data analytics, AI, self-service portals, and business process automation ate being applied to the B2B E-Commerce market, and an increased number of sellers are now investing in advanced technology to optimize their B2B E-Commerce platforms. Moreover, improvements to E-Commerce platforms, and the use of product information management system as well as customer relation management system remain the top investment areas for 2022. Despite these steps being taken by B2B sellers, the majority of B2B consumers still face challenges, with delivery and tracking, relation with suppliers, and the availability of product information and features ranking at the top of the list of B2B processes needing improvement.

Table of Contents

1. Management Summary

2. Global Developments

      • B2B E-Commerce Market Overview and Trends, July 2022 (1 of 2)
      • B2B E-Commerce Market Overview and Trends, July 2022 (2 of 2)
      • Share of B2B Purchases Made Online vs. Offline, by Before the Pandemic and After the Pandemic, in % of B2B Buyers, August 2021
      • Share of B2B Buyers Using Online vs. Offline Channels, by Type of Purchase, in % of B2B Buyers, August 2021
      • Channels Used Most Frequently to Place an Order, in % of B2B Buyers, August 2021
      • Breakdown of Channels Preferred to Conduct Research Before Buying, in % of B2B Buyers, February 2021
      • Share of B2B Buyers Who Prefer Buying or Paying Through Digital Channels, in %, 2021
      • Use of Online Channels for Research During Different Stages of the Purchasing Process, in % of B2B Buyers, August 2021
      • Most Important Information that B2B Buyers Search Online Before Going to a Physical Store, in % of B2B Buyers, February 2021
      • Factors Considered When Choosing a B2B E-Commerce Site, in % of B2B Buyers, 2021
      • Breakdown of B2B Website Traffic, by Desktop and Mobile, in %, December 2021
      • Share of B2B Interactions Between Buyers and Sellers, by Channels, in %, 2025f
      • Share of B2B Buyers Who Switched Suppliers in the Past, in %, 2021e
      • Top 3 Aspects to Improve Buyer Experience, in % of B2B Buyers, February 2021
      • Share of B2B Buyers Who Faced Customer Experience Challenge During the Buying Process, in %, August 2021
      • Challenges Faced by B2B Buyers During the Buying Process, in % of B2B Buyers, August 2021
      • Top 5 Challenges That B2B Buyers Face During Researching Purchases, in % of B2B Buyers, 2020 & 2021
      • Priorities for B2B E-Commerce Technology Investment, in % of B2B Sellers, 2021e
      • Top B2B E-Commerce Trends for 2022 According to B2B Specialists, in % of Respondents, December 2021
      • Top B2B E-Commerce Technology Investments for 2022 According to B2B Specialists, in % of Respondents, 2022e
      • Preferred Online Channels for Purchase, in % of B2B buyers, February 2021
      • B2B E-Commerce Sales via Marketplaces, in USD trillion, 2020 & 2025f
      • Share of B2B E-Commerce Sales Made via Marketplaces, in %, 2020 & 2025f
      • Share of B2B Companies That Have Built Their Own Marketplace vs Share of B2B Companies That Will Never Consider Building Their Own Marketplace, in % of B2B Companies, December 2021
      • Transaction Value of Cross-Border B2B Payments, in USD trillion, 2021 & 2026f
      • Share of Wire Transfer Payments, in % of Cross-Border B2B E-Commerce Transaction Value, 2021 & 2026f
      • Top Payment Options Demanded by B2B Buyers, in % of B2B Buyers, 2021

3. Asia-Pacific

  • 3.1. Regional
      • Overview of Selected B2B E-Commerce Marketplaces, July 2022
  • 3.2. China
      • Cross-Border B2B E-Commerce Market Size, in CNY trillion & Y-O-Y in %, 2020-2025f
      • Breakdown of Cross-Border E-Commerce Transactions by B2B and B2C, in %,
  • 3.3. Japan
      • Cross-Border B2B E-Commerce Market Size, in USD million, 2020 & 2030f
      • Sales Channels Used by B2B Sellers, in % of B2B Sellers, November 2021
      • Breakdown of B2B Sellers' Plans to Introduce B2B E-Commerce, in % of B2B Sellers That Do Not Sell via B2B E-Commerce, in %, November 2021
      • Top Motivations to Sell via B2B E-Commerce, in % of B2B E-Commerce Sellers, November 2021
      • B2B E-Commerce Platforms Used, in % of B2B E-Commerce Sellers, November 2021
  • 3.4. India
      • B2B E-Commerce Sales Forecast, 2024f, Value of PE/VC Investment in B2B E-Commerce, in USD billion, and Number of Deals, 2020 - 2021
      • Top 5 B2B E-Commerce Investment Deals, 2021
  • 3.5. Indonesia
      • Share of B2B E-Commerce, in % of Overall E-Commerce, 2022e
  • 3.6. Thailand
      • E-Commerce Sales, by B2B, B2C and B2G, in USD billion, 2020 & 2021e

4. North America

  • 4.1. Regional
      • Overview of Selected B2B E-Commerce Marketplaces, July 2022
  • 4.2. USA
      • B2B E-Commerce Sales, in USD trillion, 2020 & 2021
      • Total B2B E-Commerce Sales and EDI Sales, in USD trillion, 2019-2021
      • B2B E-Commerce Sales, in USD billion, and Y-O-Y Change, in %, 2021-2025f
      • Breakdown of Total B2B Sales by B2B E-Commerce, EDI and Offline, in %, 2022e & 2027f
      • Share of Business Buyers Attracted to B2B E-Commerce Sites Due to Excellent User Experience, in %, 2021
      • Top Marketplaces That B2B Sellers Use to Sell Their Products, in % of B2B Decision Makers, June 2021
      • Breakdown of Maximum Order Value Brought Through Digital Self-Service and Remote Human Interactions for a New Product or Service, in % B2B Customers, November 2021

5. Europe

  • 5.1. Regional
      • Overview of Selected B2B E-Commerce Marketplaces, August 2022
      • B2B E-Commerce Sales, in USD billion, and Y-O-Y Change, in %, 2021-2025f
      • Breakdown of Sellers' Expectations of B2B E-Commerce Sales Development In the Next 5 Years, in % of B2B Sellers, 2021
      • Share of Enterprises Selling via B2B/B2G E-Commerce, in %, by Country, 2021 (1 of 2)
      • Share of Enterprises Selling via B2B/B2G E-Commerce, in %, by Country, 2021 (2 of 2)
  • 5.2. UK
      • B2B E-Commerce Sales, in GBP billion, 2021e & 2024f
  • 5.3. Germany
      • B2B Sales Channels Used, in % of B2B Sellers, July 2021
  • 5.4. Italy
      • B2B E-Commerce Sales, in EUR billion, 2020 & 2021
      • B2B E-Commerce Exports, in EUR billion, 2020 & 2021
  • 5.5. Spain
      • Share of B2B Companies Selling Through E-Commerce Sites, by Company Size, in %, 2019-2021
      • Share of B2B Companies Buying Through E-Commerce Sites, by Company Size, in %, 2019-2021
  • 5.6. Poland
      • Share of Companies Selling Online to Other Companies, in %, April 2022
      • Success Factors That B2B Companies Experienced After Entering B2B E-Commerce, in % of B2B E-Commerce Sellers, April 2022
      • Top Ways in Which Companies Plan to Expand Their B2B E-Commerce Channel, in % of B2B E-Commerce Sellers, April 2022
      • 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021

6. Latin America

  • 6.1. Brazil
      • Overview of Selected B2B E-Commerce Marketplaces in Latin America, July 2022
  • 6.2. Mexico
      • Interactions B2B Buyers with Digital Platforms, in %, April 2022
      • Top 3 Most Used B2B Purchasing Channels, in % of B2B Buyers, April 2022
      • Share of B2B Buyers Whose Expectations Are Not Met by B2B E-Commerce Sellers, in %, April 2022
      • Top Reasons for Dissatisfaction of B2B Buyers, in % of B2B Buyers, April 2022

7. Middle East and Africa

  • 7.1. Regional
      • Overview of Selected B2B E-Commerce Marketplaces in MENA, July 2022
      • Selected B2B E-Commerce Marketplaces, inkl. Country, Total Funding, in USD million, Number of Products, Retailers and Suppliers, October 2021
      • Share of Orders Placed Via B2B E-Commerce Marketplaces, in % of B2B Buyers, January 2021
      • Share of Business Executives Who Believed That Businesses Would Use B2B E-Commerce More Often in the Future, in %, January 2021
      • Overview of Selected B2B E-Commerce Marketplaces in Africa, July 2022