China Lingerie Market By Product Type (Bra, Knickers & Panties, Lounge Wear, Shape Wear, Others), By Distribution Channel (Online, Offline (Hypermarkets/ Supermarkets, Independent Retailers, Others), By Region, Forecast & Opportunities, 2025
|出版日期||內容資訊||英文 77 Pages
|中國的女用貼身內衣市場: 產品類型，流通管道，不同地區的預測及機會(2025年) China Lingerie Market By Product Type (Bra, Knickers & Panties, Lounge Wear, Shape Wear, Others), By Distribution Channel (Online, Offline (Hypermarkets/ Supermarkets, Independent Retailers, Others), By Region, Forecast & Opportunities, 2025|
|出版日期: 2020年06月01日||內容資訊: 英文 77 Pages||
China lingerie market is anticipated to grow at a formidable rate during the forecast period owing to increasing adoption of western lifestyle and rising demand for stylish lingerie from millennials. Further, growing number of working women are aiding China lingerie market. Increasing penetration of online shopping and changing fashion trends in lingerie industry are some of the other factors expected to propel demand for lingerie in China over the next five years.
China's lingerie market is highly impacted by the cultural duality between its traditional societal codes and the contemporary world. Further, globalization, economic rise and digital connectivity have led to increased awareness of brands and global trends among Chinese women. With rising entry of more global brands, the China lingerie market is expected to undergo rapid growth by 2025.
China lingerie market has been categorized based on product type, distribution channel and region. Based on product type, the market is segmented into bra, knickers & panties, lounge wear, shape wear and others. The sale of bra segment has undergone huge growth in recent years and the segment is anticipated to dominate the market by 2025as well. The market is witnessing increased demand for wireless bras owing to the comfort factor it offers.
Based on distribution channel, China lingerie market is segmented into offline and online channels. The offline channel is further categorized into hypermarkets/ supermarkets, independent retailers and others. The online segment is expected to undergo highest growth rate during the forecast period owing to the growing preference of Chinese women to shop online. Also, the emergence of large number of ecommerce sites like Alibaba, the market is witnessing a shifting shopping pattern from offline retail to online retail. Lingerie companies are also preferring to launch their new collection on their website and other e-commerce sites before launching it in retail stores.
Some of the major players operating in the China lingerie market are La Perla, Triumph, Cosmo Lady, Hoplun Group, ETAM, Chun Wing Holdings, Embry Holdings Limited, Mani Form, Minwei Clothes Peiheng Group Shijia Industry and Aubade, among others. Leading companies are focusing on launching more comfortable products to meet the growing demand in Chinese market.
Years considered for this report:
Historical Years: 2015-2018
Base Year: 2019
Estimated Year: 2020
Forecast Period: 2021-2025
Objective of the Study:
TechSci Research performed primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of lingerie manufacturers and suppliers in China. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research was able to include manufacturers that could not be identified due to the limitations of secondary research. TechSci Research analysed product offerings, distribution channels, and regional presence of all major lingerie suppliers across the country.
TechSci Research calculated the market size for the China lingerie market using a bottom-up approach, where manufacturers' value sales data for different product type of lingerie was recorded as well as forecast for the future years was made. TechSci Research sourced these values from industry experts and company representatives, and externally validated through analyzing historical sales data of respective manufacturers to arrive at the overall market size. Various secondary sources such as all China lingerie manufacturers, association, company annual reports, white papers, investor presentations and financial reports were also used by the TechSci Research.
Key Target Audience:
The study is useful in providing answers to several critical questions that are important for industry stakeholders, such as lingerie manufacturers, distributors, dealers and policy makers, which market segments should be targeted over the coming years (next five years) in order to strategize investments and capitalize on growth of the market.
In this report, China lingerie market has been segmented into following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in China lingerie market.
With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:
Profit Margin Analysis