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市場調查報告書

零售市場上虛擬實境和擴增實境(2028年為止的預測)-COVID-19影響與世界分析:各類型,各應用領域

Virtual Reality and Augmented Reality in Retail Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Type (AR and VR) and Application (Online Retail and Offline Retail)

出版商 The Insight Partners 商品編碼 1022485
出版日期 內容資訊 英文 154 Pages
訂單完成後即時交付
價格
零售市場上虛擬實境和擴增實境(2028年為止的預測)-COVID-19影響與世界分析:各類型,各應用領域 Virtual Reality and Augmented Reality in Retail Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Type (AR and VR) and Application (Online Retail and Offline Retail)
出版日期: 2021年07月30日內容資訊: 英文 154 Pages
簡介

全球零售市場上虛擬實境和擴增實境的市場規模預測將從2021年的37億9094萬美元2028年178億6486萬美元增長,2021年∼2028年預計將以24.8%的年複合成長率成長。

本報告提供全球零售市場上虛擬實境與擴增實境調查分析,提供市場形勢,市場動態,全球分析,各類型,各應用領域市場分析,地區分析,COVID -19的影響,產業形勢,企業簡介等資訊。

目錄

第1章 簡介

第2章 重要的要點

第3章 調查手法

第4章 零售市場形勢的虛擬實境和擴增實境

  • 市場概要
  • PEST分析
  • 生態系統分析
  • 專家的見解

第5章 零售市場上虛擬實境擴增實境-主要的市場動態

  • 市場推動因素
  • 市場阻礙因素
  • 市場機會
  • 今後趨勢
  • 成長要素與阻礙因素的影響分析

第6章 零售市場上虛擬實境與擴增實境-全球分析

  • 零售市場全球概要的虛擬實境和擴增實境
  • 市場定位-5個主要業者

第7章 零售市場分析的虛擬實境和擴增實境-各類型

  • 概要
  • 各類型零售市場明細的虛擬實境和擴增實境 2020年和2028年
  • AR
  • VR

第8章 零售市場分析的虛擬實境和擴增實境-各應用領域

  • 概要
  • 各應用領域零售市場上虛擬實境和擴增實境(2020年和2028年)
  • 網路零售
  • 離線零售

第9章 零售市場上虛擬實境與擴增實境-地區分析

  • 概要
  • 北美:零售市場上虛擬實境和擴增實境 收益和2028年為止的預測
  • 歐洲:零售市場上虛擬實境和擴增實境 收益和2028年為止的預測
  • 亞太地區:零售市場上虛擬實境和擴增實境 收益和2028年為止的預測
  • 中東:零售市場上虛擬實境和擴增實境 收益和2028年為止的預測
  • 南美:零售市場上虛擬實境和擴增實境 與收益2028年磨的預測

第10章 COVID-19對零售市場上虛擬實境和擴增實境的影響

  • 北美:COVID-19疫情的影響評估
  • 歐洲:COVID-19疫情的影響評估
  • 亞太地區:COVID-19疫情的影響評估
  • 中東和非洲:COVID-19疫情的影響評估
  • 南美:COVID-19疫情的影響評估

第11章 零售市場上虛擬實境和擴增實境-產業形勢

  • 概要
  • 市場先導
  • 新產品的開發

第12章 企業簡介

  • Epson America, Inc.
  • Marxent
  • Google LLC
  • Infosys Ltd.
  • Intel Corporation
  • Microsoft Corporation
  • PTC Inc.
  • Qualcomm Technologies, Inc.
  • Retail VR
  • Samsung Electronics Co., Ltd.

第13章 附錄

  • The Insight Partners
  • 詞彙表
目錄
Product Code: TIPRE00006606

The global virtual reality and augmented reality in retail market is expected to grow from US$ 3790.94 million in 2021 to US$ 17864.86 million by 2028; it is estimated to grow at a CAGR of 24.8% during 2021-2028.

Brands use virtual and augmented reality technology to promote themselves and their products in virtual reality marketing. The technology generates a fictitious yet realistic setting. Depending on the device, virtual reality marketing might be visual or multi-sensory. A full virtual reality headset provides a fully immersive experience, whereas a virtual reality Instagram filter only overlays objects or photographs onto the camera view. Augmented reality (AR) marketing is what these filters are. AR is a type of virtual reality in which a virtual image is superimposed on the real environment. The most prevalent sort of virtual reality marketing is augmented reality marketing. For many businesses, it is more practical and less expensive than developing a headset experience. Consumers will find augmented reality more accessible because it only requires a phone or desktop app. For example, with its Virtual Artist app, Sephora was one of the first to adopt augmented reality marketing. Virtual reality marketing is also a fun approach to get the word out about new products. Gucci's app now has an augmented reality element to advertise its new Ace footwear range. Users can aim the camera at their feet to view how various sneaker styles would look on them. They can see the shoes from a variety of angles, owing to the technology's movement tracking abilities. Similarly, Instagram recently teamed up with Spark AR to launch a new feature that allows users to design their own AR filters. Words or images are superimposed on top of the actual image in the camera view by the filters. This is being used by brands to make filters that display their logo or other branded image. For example, Coca-Cola Poland designed one that practically places its polar bear mascot in the room with the viewer. Thus, the high adoption of AR and VR technologies by brands for marketing purpose is expected to contribute to the growth of the market.

The virtual reality and augmented reality in retail market is segmented based on type, application, and geography. Based on type, the market is categorized into AR and VR. The AR segment represented a larger share of the overall market in 2020. Based on application, the virtual reality and augmented reality in retail market is segmented into online retail and offline retail. In 2020, the online retail segment accounted for the substantial share of the market. Geographically, the market is broadly segmented into North America, Europe, Asia Pacific (APAC), the Middle East & Africa (MEA), and South America (SAM). In 2020, North America accounted for the significant share in the global market.

With the COVID-19 pandemic spreading across the US, all industries have been severely impacted. As a result, any impact on industry has a direct impact on the region's economic growth. The unusual spike in COVID-19 cases in the US, as well as the accompanying lockdown to battle the virus's spread across the country in the first two quarters of 2020, has prompted many businesses to prepare for the worst. In 2020, technological investments experienced a dip, owing to the above-mentioned reasons. However, the retail industry has been adopting technologies such as virtual reality and augmented reality much before the pandemic.

According to IBM's 2020 US Retail Index report, the pandemic has expedited the shift to digital purchasing by about five years. Virtual "try-before-you-buy" experiences ranging from previewing furniture and house products of brands such as IKEA and Home Depot to digitally trying on luxury fashion brands such as Louis Vuitton and Gucci. Similarly, GLAMlab's Ulta's virtual try-on beauty tool, which was established four years ago, has seen an increase in utilization during the pandemic. In addition, when jewelry manufacturer Kendra Scott's stores were temporarily closed, the company implemented an augmented reality application that let buyers to visually try on numerous earring styles from the comfort of their own homes. Thus, rise in adoption of AR by customers and increase in investment in the technology by retailers during the pandemic have positively impacted the growth of the market across the region.

The overall virtual reality and augmented reality in retail market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. The process also serves the purpose of obtaining an overview and forecast for the virtual reality and augmented reality in retail market with respect to all the segments. It also provides the overview and forecast for the market based on all the segmentation provided with respect to five major regions-North America, Europe, Asia Pacific, Middle East & Africa, and South America. Also, primary interviews were conducted with industry participants and commentators to validate data and gain more analytical insights into the topic. The participants of this process include industry experts such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants such as valuation experts, research analysts, and key opinion leaders, specializing in the virtual reality and augmented reality in retail market.

The key companies operating in the virtual reality and augmented reality in retail market include Epson America, Inc.; Marxent; Google LLC; Infosys Ltd; Intel Corporation; Microsoft Corporation; PTC Inc.; Qualcomm Technologies, Inc.; Retail VR; and Samsung Electronics Co., Ltd.

Reasons to Buy:

Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the global virtual reality and augmented reality in retail market.

Highlights key business priorities in order to assist companies to realign their business strategies

The key findings and recommendations highlight crucial progressive industry trends in the global virtual reality and augmented reality in retail market, thereby allowing players across the value chain to develop effective long-term strategies

Develop/modify business expansion plans by using substantial growth offering developed and emerging markets

Scrutinize in-depth global market trends and outlook coupled with the factors driving the market, as well as those hindering it

Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution

Table Of Contents

1. Introduction

  • 1.1 Study Scope
  • 1.2 The Insight Partners Research Report Guidance
  • 1.3 Market Segmentation

2. Key Takeaways

3. Research Methodology

  • 3.1 Coverage
  • 3.2 Secondary Research
  • 3.3 Primary Research

4. Virtual Reality and Augmented Reality in Retail Market Landscape

  • 4.1 Market Overview
  • 4.2 PEST Analysis
    • 4.2.1 North America
    • 4.2.2 Europe
    • 4.2.3 APAC
    • 4.2.4 MEA
    • 4.2.5 SAM
  • 4.3 Ecosystem Analysis
  • 4.4 Expert Opinion

5. Virtual Reality and Augmented Reality in Retail Market - Key Market Dynamics

  • 5.1 Market Drivers
    • 5.1.1 Increasing Adoption of Virtual Reality (VR) Technology to Offer Better Customer Experience Across Online Retail Stores
    • 5.1.2 Rising Adoption of AR and VR in Marketing
  • 5.2 Market Restraints
    • 5.2.1 Security and Privacy Issues Associated with AR
  • 5.3 Market Opportunities
    • 5.3.1 Rising Investments by Retailers on AR and VR Technologies
  • 5.4 Future Trends
    • 5.4.1 High Adoption Across Retail Brands for Implementing Virtual Fitting Technology
  • 5.5 Impact Analysis of Drivers and Restraints

6. Virtual Reality and Augmented Reality in Retail Market - Global Analysis

  • 6.1 Virtual Reality and Augmented Reality in Retail Market Global Overview
  • 6.2 Market Positioning - Five Key Players

7. Virtual Reality and Augmented Reality in Retail Market Analysis - by Type

  • 7.1 Overview
  • 7.2 Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type, 2020 and 2028
  • 7.3 AR
    • 7.3.1 Overview
    • 7.3.2 AR: Virtual Reality and Augmented Reality in Retail Market Revenue and Forecast to 2028 (US$ Million)
  • 7.4 VR
    • 7.4.1 Overview
    • 7.4.2 VR: Virtual Reality and Augmented Reality in Retail Market Revenue and Forecast to 2028 (US$ Million)

8. Virtual Reality and Augmented Reality in Retail Market Analysis - by Application

  • 8.1 Overview
  • 8.2 Virtual Reality and Augmented Reality in Retail Market, by Application (2020 and 2028)
  • 8.3 Online Retail
    • 8.3.1 Overview
    • 8.3.2 Online Retail: Virtual Reality and Augmented Reality in Retail Market - Revenue and Forecast to 2028 (US$ Million)
  • 8.4 Offline Retail
    • 8.4.1 Overview
    • 8.4.2 Offline Retail: Artwork management software Market - Revenue and Forecast to 2028 (US$ Million)

9. Virtual Reality and Augmented Reality in Retail Market - Geographic Analysis

  • 9.1 Overview
  • 9.2 North America Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028
    • 9.2.1 Overview
    • 9.2.2 North America Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
    • 9.2.3 North America Virtual Reality and Augmented Reality in Retail Market Breakdown, By Type
    • 9.2.4 North America Virtual Reality and Augmented Reality in Retail Market Breakdown, By Application
    • 9.2.5 North America Virtual Reality and Augmented Reality in Retail Market Breakdown, by Country
      • 9.2.5.1 US Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028
        • 9.2.5.1.1 US Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.2.5.1.2 US Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.2.5.2 Canada Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028
        • 9.2.5.2.1 Canada Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.2.5.2.2 Canada Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.2.5.3 Mexico Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028
        • 9.2.5.3.1 Mexico Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.2.5.3.2 Mexico Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
  • 9.3 Europe Virtual Reality and Augmented Reality in Retail Market Revenue And Forecast To 2028
    • 9.3.1 Overview
    • 9.3.2 Europe Virtual Reality and Augmented Reality in Retail Market Revenue and Forecast to 2028 (US$ Mn)
    • 9.3.3 Europe Virtual Reality and Augmented Reality in Retail Market Breakdown, By Type
    • 9.3.4 Europe Virtual Reality and Augmented Reality in Retail Market Breakdown, By Application
    • 9.3.5 Europe Virtual Reality and Augmented Reality in Retail Market Breakdown, by Country
      • 9.3.5.1 UK Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028
        • 9.3.5.1.1 UK Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.3.5.1.2 UK Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.3.5.2 Germany Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028
        • 9.3.5.2.1 Germany Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.3.5.2.2 Germany Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.3.5.3 France Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028
        • 9.3.5.3.1 France Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.3.5.3.2 France Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.3.5.4 Italy Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028
        • 9.3.5.4.1 Italy Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.3.5.4.2 Italy Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.3.5.5 Russia Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028
        • 9.3.5.5.1 Russia Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.3.5.5.2 Russia Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.3.5.6 Rest of Europe Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028
        • 9.3.5.6.1 Rest of Europe Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.3.5.6.2 Rest of Europe Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
  • 9.4 APAC Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028
    • 9.4.1 Overview
    • 9.4.2 APAC Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
    • 9.4.3 APAC Virtual Reality and Augmented Reality in Retail Market Breakdown, By Type
    • 9.4.4 APAC Virtual Reality and Augmented Reality in Retail Market Breakdown, By Application
    • 9.4.5 APAC Virtual Reality and Augmented Reality in Retail Market Breakdown, by Country
      • 9.4.5.1 China Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
        • 9.4.5.1.1 China Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.4.5.1.2 China Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.4.5.2 Japan Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
        • 9.4.5.2.1 Japan Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.4.5.2.2 Japan Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.4.5.3 India Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
        • 9.4.5.3.1 India Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.4.5.3.2 India Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.4.5.4 South Korea Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
        • 9.4.5.4.1 South Korea Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.4.5.4.2 South Korea Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.4.5.5 Australia Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
        • 9.4.5.5.1 Australia Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.4.5.5.2 Australia Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.4.5.6 Rest of APAC Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
        • 9.4.5.6.1 Rest of APAC Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.4.5.6.2 Rest of APAC Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
  • 9.5 MEA Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028
    • 9.5.1 Overview
    • 9.5.2 MEA Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
    • 9.5.3 MEA Virtual Reality and Augmented Reality in Retail Market Breakdown, By Type
    • 9.5.4 MEA Virtual Reality and Augmented Reality in Retail Market Breakdown, By Application
    • 9.5.5 MEA Virtual Reality and Augmented Reality in Retail Market Breakdown, By Country
      • 9.5.5.1 Saudi Arabia Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
        • 9.5.5.1.1 Saudi Arabia Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.5.5.1.2 Saudi Arabia Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.5.5.2 UAE Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
        • 9.5.5.2.1 UAE Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.5.5.2.2 UAE Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.5.5.3 South Africa Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
        • 9.5.5.3.1 South Africa Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.5.5.3.2 South Africa Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.5.5.4 Rest of MEA Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
        • 9.5.5.4.1 Rest of MEA Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.5.5.4.2 Rest of MEA Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
  • 9.6 South America Virtual Reality and Augmented Reality in Retail Market Revenue and Forecast To 2028
    • 9.6.1 Overview
    • 9.6.2 South America Virtual Reality and Augmented Reality in Retail Market Revenue and Forecast to 2028 (US$ Mn)
    • 9.6.3 South America Virtual Reality and Augmented Reality in Retail Market Breakdown, By Type
    • 9.6.4 South America Virtual Reality and Augmented Reality in Retail Market Breakdown, By Application
    • 9.6.5 SAM Virtual Reality and Augmented Reality in Retail Market Breakdown, by Country
      • 9.6.5.1 Brazil Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028
        • 9.6.5.1.1 Brazil Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.6.5.1.2 Brazil Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.6.5.2 Argentina Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028
        • 9.6.5.2.1 Argentina Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.6.5.2.2 Argentina Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application
      • 9.6.5.3 Rest of SAM Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028
        • 9.6.5.3.1 Rest of SAM Virtual Reality and Augmented Reality in Retail Market Breakdown, by Type
        • 9.6.5.3.2 Rest of SAM Virtual Reality and Augmented Reality in Retail Market Breakdown, by Application

10. Impact of COVID-19 Pandemic on Virtual Reality and Augmented Reality in Retail Market

  • 10.1 North America: Impact Assessment of COVID-19 Pandemic
  • 10.2 Europe: Impact Assessment of COVID-19 Pandemic
  • 10.3 Asia Pacific: Impact Assessment of COVID-19 Pandemic
  • 10.4 Middle East & Africa: Impact Assessment of COVID-19 Pandemic
  • 10.5 South America: Impact Assessment of COVID-19 Pandemic

11. Virtual Reality and Augmented Reality in Retail Market-Industry Landscape

  • 11.1 Overview
  • 11.2 Market Initiative
  • 11.3 New Product Development

12. Company Profiles

  • 12.1 Epson America, Inc.
    • 12.1.1 Key Facts
    • 12.1.2 Business Description
    • 12.1.3 Products and Services
    • 12.1.4 Financial Overview
    • 12.1.5 SWOT Analysis
    • 12.1.6 Key Developments
  • 12.2 Marxent
    • 12.2.1 Key Facts
    • 12.2.2 Business Description
    • 12.2.3 Products and Services
    • 12.2.4 Financial Overview
    • 12.2.5 SWOT Analysis
    • 12.2.6 Key Developments
  • 12.3 Google LLC
    • 12.3.1 Key Facts
    • 12.3.2 Business Description
    • 12.3.3 Products and Services
    • 12.3.4 Financial Overview
    • 12.3.5 SWOT Analysis
    • 12.3.6 Key Developments
  • 12.4 Infosys Ltd.
    • 12.4.1 Key Facts
    • 12.4.2 Business Description
    • 12.4.3 Products and Services
    • 12.4.4 Financial Overview
    • 12.4.5 SWOT Analysis
    • 12.4.6 Key Developments
  • 12.5 Intel Corporation
    • 12.5.1 1.5.1 Key Facts
    • 12.5.2 Business Description
    • 12.5.3 Products and Services
    • 12.5.4 Financial Overview
    • 12.5.5 SWOT Analysis
    • 12.5.6 Key Developments
  • 12.6 Microsoft Corporation
    • 12.6.1 Key Facts
    • 12.6.2 Business Description
    • 12.6.3 Products and Services
    • 12.6.4 Financial Overview
    • 12.6.5 SWOT Analysis
    • 12.6.6 Key Developments
  • 12.7 PTC Inc.
    • 12.7.1 Key Facts
    • 12.7.2 Business Description
    • 12.7.3 Products and Services
    • 12.7.4 Financial Overview
    • 12.7.5 SWOT Analysis
    • 12.7.6 Key Developments
  • 12.8 Qualcomm Technologies, Inc.
    • 12.8.1 Key Facts
    • 12.8.2 Business Description
    • 12.8.3 Products and Services
    • 12.8.4 Financial Overview
    • 12.8.5 SWOT Analysis
    • 12.8.6 Key Developments
  • 12.9 Retail VR
    • 12.9.1 Key Facts
    • 12.9.2 Business Description
    • 12.9.3 Products and Services
    • 12.9.4 Financial Overview
    • 12.9.5 SWOT Analysis
    • 12.9.6 Key Developments
  • 12.10 Samsung Electronics Co., Ltd.
    • 12.10.1 Key Facts
    • 12.10.2 Business Description
    • 12.10.3 Products and Services
    • 12.10.4 Financial Overview
    • 12.10.5 SWOT Analysis
    • 12.10.6 Key Developments

13. Appendix

  • 13.1 About The Insight Partners
  • 13.2 Glossary of Terms

List Of Tables

  • Table 1. Virtual Reality and Augmented Reality in Retail Market - Revenue and Forecast to 2028 (US$ Million)
  • Table 2. Global Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028, by Geography (US$ Mn)
  • Table 3. North America Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Type (US$ Mn)
  • Table 4. North America Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Application (US$ Mn)
  • Table 5. North America Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Country (US$ Mn)
  • Table 6. US Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 7. US Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 8. Canada Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 9. Canada Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 10. Mexico Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 11. Mexico Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 12. Europe Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Type (US$ Mn)
  • Table 13. Europe Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Application (US$ Mn)
  • Table 14. Europe Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Country (US$ Mn)
  • Table 15. UK Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 16. UK Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 17. Germany Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 18. Germany Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 19. France Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 20. France Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 21. Italy Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 22. Italy Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 23. Russia Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 24. Russia Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 25. Rest of Europe Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 26. Rest of Europe Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 27. APAC Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Type (US$ Mn)
  • Table 28. APAC Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Application (US$ Mn)
  • Table 29. APAC Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Country (US$ Mn)
  • Table 30. China Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 31. China Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 32. Japan Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 33. Japan Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 34. India Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 35. India Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 36. South Korea Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 37. South Korea Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 38. Australia Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 39. Australia Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 40. Rest of APAC Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 41. Rest of APAC Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 42. MEA Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Type (US$ Mn)
  • Table 43. MEA Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Application (US$ Mn)
  • Table 44. MEA Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Country (US$ Mn)
  • Table 45. Saudi Arabia Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 46. Saudi Arabia Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 47. UAE Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 48. UAE Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 49. South Africa Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 50. South Africa Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 51. Rest of MEA Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 52. Rest of MEA Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 53. South America Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Type (US$ Mn)
  • Table 54. South America Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Application (US$ Mn)
  • Table 55. SAM Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 - By Country (US$ Mn)
  • Table 56. Brazil Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 57. Brazil Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 58. Argentina Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 59. Argentina Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 60. Rest of SAM Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Type (US$ Mn)
  • Table 61. Rest of SAM Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 - By Application (US$ Mn)
  • Table 62. Glossary of Term: Automated Storage and Retrieval System Market

List Of Figures

  • Figure 1. Virtual Reality and Augmented Reality in Retail Market Segmentation
  • Figure 2. Virtual Reality and Augmented Reality in Retail Market Segmentation - By Geography
  • Figure 3. Global Virtual Reality and Augmented Reality in Retail Market Overview
  • Figure 4. AR Segment is Expected to Dominate the Market by Type
  • Figure 5. Online Retail Segment held Largest Market Share in 2020
  • Figure 6. North America held Largest Market Share in 2020
  • Figure 7. North America: PEST Analysis
  • Figure 8. Europe: PEST Analysis
  • Figure 9. APAC: PEST Analysis
  • Figure 10. MEA: PEST Analysis
  • Figure 11. SAM: PEST Analysis
  • Figure 12. Expert Opinion
  • Figure 13. Global Virtual Reality and Augmented Reality in Retail Market: Impact Analysis of Drivers and Restraints
  • Figure 14. Geographic Overview of Virtual Reality and Augmented Reality in Retail Market
  • Figure 15. Virtual Reality and Augmented Reality in Retail Market - Revenue and Forecast to 2028 (US$ Million)
  • Figure 16. Virtual Reality and Augmented Reality in Retail Market Revenue Share, by Type (2020 and 2028)
  • Figure 17. AR: Virtual Reality and Augmented Reality in Retail Market Revenue and Forecast to 2028 (US$ Million)
  • Figure 18. VR: Virtual Reality and Augmented Reality in Retail Market Revenue and Forecast to 2028 (US$ Million)
  • Figure 19. Virtual Reality and Augmented Reality in Retail Market Revenue Share, by Application (2020 and 2028)
  • Figure 20. Online Retail: Artwork Management Software - Revenue and Forecast to 2028 (US$ Million)
  • Figure 21. Offline Retail: Artwork management software Market - Revenue and Forecast to 2028 (US$ Million)
  • Figure 22. Global Virtual Reality and Augmented Reality in Retail Market Breakdown, by Region, 2020 & 2028 (%)
  • Figure 23. North America Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
  • Figure 24. North America Virtual Reality and Augmented Reality in Retail Market Breakdown, By Type, 2020 & 2028 (%)
  • Figure 25. North America Virtual Reality and Augmented Reality in Retail Market Breakdown, By Application, 2020 & 2028 (%)
  • Figure 26. North America Virtual Reality and Augmented Reality in Retail Market Breakdown, by Country, 2020 & 2028 (%)
  • Figure 27. US Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast, 2018-2028 (US$ Mn)
  • Figure 28. Canada Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast, 2018-2028 (US$ Mn)
  • Figure 29. Mexico Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast, 2018-2028 (US$ Mn)
  • Figure 30. Europe Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 (US$ Mn)
  • Figure 31. Europe Virtual Reality and Augmented Reality in Retail Market Breakdown, By Type, 2020 & 2028 (%)
  • Figure 32. Europe Virtual Reality and Augmented Reality in Retail Market Breakdown, By Application, 2020 & 2028 (%)
  • Figure 33. Europe Virtual Reality and Augmented Reality in Retail Market Breakdown, by Country, 2018 & 2027(%)
  • Figure 34. UK Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast, 2018-2028 (US$ Mn)
  • Figure 35. Germany Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast, 2018-2028 (US$ Mn)
  • Figure 36. France Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast, 2018-2028 (US$ Mn)
  • Figure 37. Italy Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast, 2018-2028 (US$ Mn)
  • Figure 38. Russia Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast, 2018-2028 (US$ Mn)
  • Figure 39. Rest of Europe Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast, 2018-2028 (US$ Mn)
  • Figure 40. APAC Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 (US$ Mn)
  • Figure 41. APAC Virtual Reality and Augmented Reality in Retail Market Breakdown, By Type, 2020 & 2028 (%)
  • Figure 42. APAC Virtual Reality and Augmented Reality in Retail Market Breakdown, By Application, 2020 & 2028 (%)
  • Figure 43. APAC Virtual Reality and Augmented Reality in Retail Market Breakdown, by Country, 2020 & 2028 (%)
  • Figure 44. China Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
  • Figure 45. Japan Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 (US$ Mn)
  • Figure 46. India Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 (US$ Mn)
  • Figure 47. South Korea Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 (US$ Mn)
  • Figure 48. Australia Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 (US$ Mn)
  • Figure 49. Rest of APAC Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 (US$ Mn)
  • Figure 50. MEA Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast to 2028 (US$ Mn)
  • Figure 51. MEA Virtual Reality and Augmented Reality in Retail Market Breakdown, By Type, 2020 & 2028 (%)
  • Figure 52. MEA Virtual Reality and Augmented Reality in Retail Market Breakdown, By Application, 2020 & 2028 (%)
  • Figure 53. MEA Virtual Reality and Augmented Reality in Retail Market Breakdown, By Country, 2020 & 2028 (%)
  • Figure 54. Saudi Arabia Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 (US$ Mn)
  • Figure 55. UAE Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 (US$ Mn)
  • Figure 56. South Africa Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 (US$ Mn)
  • Figure 57. Rest of MEA Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 (US$ Mn)
  • Figure 58. South America Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast To 2028 (US$ Mn)
  • Figure 59. South America Virtual Reality and Augmented Reality in Retail Market Breakdown, By Type, 2020 & 2028 (%)
  • Figure 60. South America Virtual Reality and Augmented Reality in Retail Market Breakdown, By Application, 2020 & 2028 (%)
  • Figure 61. SAM Virtual Reality and Augmented Reality in Retail Market Breakdown, by Country, 2020 & 2028 (%)
  • Figure 62. Brazil Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast, 2018-2028 (US$ Mn)
  • Figure 63. Argentina Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast, 2018-2028 (US$ Mn)
  • Figure 64. Rest of SAM Virtual Reality and Augmented Reality in Retail Market, Revenue and Forecast, 2018-2028 (US$ Mn)
  • Figure 65. Impact of COVID-19 Pandemic on Market in North American Countries
  • Figure 66. Impact of COVID-19 Pandemic in Europe Country Markets
  • Figure 67. Impact of COVID-19 Pandemic in Asia Pacific Country Markets
  • Figure 68. Impact of COVID-19 Pandemic in Middle East & Africa Country Markets
  • Figure 69. Impact of COVID-19 Pandemic in South America Country Markets