Electricity Utility Customer Analysis Ed 1 2020
The purpose of this database report is to provide a tool to segment and target utility markets.
Analyse the world population of electricity distribution utilities by country and size.
This database is designed as a practical resource for marketers of equipment, technology or services for electricity transmission and distribution utilities. If you sell any products, technology or services to utilities this database will enable you target your market efficiently, whether you seek the largest utilities with expensive high end systems, or small utilities with low cost basic products.
Save money by zeroing straight in on your prime targets, the utilities which purchase these and oth-er products and services. Some products or services involve high investment and are designed for large utilities. Many more are in the intermediate or small range. Whichever category you are in, this database provides a basic marketing resource to segment and target your market.
901 electricity transmission utilities and 7,182 distribution utilities are listed by country and analysed by size. Globally, there are 38 electricity distribution utilities with more than 10 million customers, 41 with 5-10 million, 237 with 1-5 million and 6,865 with under 1 million.
Utility analysis by country and size, Transcos and DSOs
This database has some surprises and without the information opportunities could be missed and wrong directions taken. For example, in the addressable market Europe and North America have 76% of the world's DSOs, with only 11% of the largest companies but 77% of the smallest. In contrast, Asia has only 4% of the total number, but 87% of the largest utilities. South America has only 3.6% of the total, but 16% of the mid-size.
The database has many such comparisons, which demonstrates its value as a targeting resource.
Example of customer data entry