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市場調查報告書

家庭保全:流通管道的考察

Home Security: Channel Insights

出版商 Parks Associates 商品編碼 540878
出版日期 內容資訊 英文 29 Pages
商品交期: 最快1-2個工作天內
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家庭保全:流通管道的考察 Home Security: Channel Insights
出版日期: 2018年05月29日內容資訊: 英文 29 Pages
簡介

本報告以住宅用安全經銷商為焦點,提供內容,加上經營模式、營運、基礎設施,課題與機會相關的系統性資訊。

第1章 報告摘要

第2章 安全經銷商情勢

第3章 安全的提供

  • 住宅用安全互動服務的種類
  • 基本互動服務附著安全系統
  • 安全系統的價格設定:預付款金、RMR
  • DIY/自我安裝安全的方法

第4章 經營模式、營運、基礎設施

  • 專業監測的契約條件
  • 新系統銷售的潛在客戶開發
  • 安全經銷商的商務促進因素
  • 集中監視站選擇的重要要素
  • 硬體設備、面板供應商的考察
  • 互動服務供應商的考察

第5章 未來預測:課題與機會

  • 商務課題
  • 市場機會:智慧家庭和DIY

第6章 附錄

目錄

The home security market continues to evolve, and interactive services give dealers additional value propositions. However, competitive pressure is intensifying from standalone device options, self-installed security systems, and market saturation at the dealer level. This report leverages findings from a Parks Associates survey of residential security dealers, as well as briefings with industry executives, to share the view of the market from those on the front lines.

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Table of Contents

1.0 Report Summary

  • 1.1 Purpose of Report
  • 1.2 Scope of Report
  • 1.3 Research Approach/Sources/Methodology

2.0 The Security Dealer Landscape

3.0 The Security Offering

  • 3.1 Types of Residential Security Interactive Service Offered
  • 3.2 Security Systems with At Least Basic Interactivity
  • 3.3 Pricing of Security Systems: Upfront Fees and RMR
  • 3.4 Approach to DIY/Self-Installed Security

4.0 Business Models, Operations, and Infrastructure

  • 4.1 Contract Terms for Professional Monitoring
  • 4.2 Lead Generation for New System Sales
  • 4.3 Business Drivers for Security Dealers
  • 4.4 Important Factors in Central Monitoring Station Selection
  • 4.5 Hardware and Panel Vendor Considerations
  • 4.6 Interactive Service Provider Considerations

5.0 Future Outlook: Challenges and Opportunities

  • 5.1 Business Challenges
  • 5.2 Market Opportunities: Embracing Smart Home and DIY

6.0 Appendix

  • 6.1 Glossary
  • 6.2 Index

Figures

  • Security Dealers Profile
  • Types of Residential Security Services Offered
  • Security System Installations with Basic Interactivity
  • Average Upfront Price for Security Systems
  • Statement True for Sales of DIY Security Systems in 2017
  • Contract Terms for Professional Monitoring Services
  • Leading Methods of Acquiring Sales Leads by Dealer Size
  • Reason for Customers to Choose a Security Dealer by Dealer Size
  • Importance of Factors in Selecting a Central Monitoring Station
  • Types of Residential Security System Panels
  • Most Commonly-Used Interactive Service Providers (2013-2017)
  • Biggest Business Challenges
  • Likelihood to Start Offering DIY/Self-Installed Security Systems
  • Reasons for Security Dealers to Offer Smart Home Services
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