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趨勢觀察 2015年:分析服務

2015 Trends to Watch: Analytics Services

出版商 Ovum (TMT Intelligence, Informa) 商品編碼 338195
出版日期 內容資訊 英文
商品交期: 最快1-2個工作天內
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趨勢觀察 2015年:分析服務 2015 Trends to Watch: Analytics Services
出版日期: 2015年01月26日 內容資訊: 英文



  • 發展要素
  • Ovum的見解
  • 主要調查結果


  • 企業的建議
  • 供應商的建議


  • 分析服務的趨勢


  • 觀眾的擴大意味著需要以不同的在語言之會話
  • 巨量資料,自我發球及雲端重新定義資料技術
  • 資料技術的不足促進市場熱絡
  • IV vs. 商務,再評估
  • 許多供應商,廣泛的功能:合作關鍵


  • 從第1天起確實理解的價值
  • 快速的,模組化參與度:win-win?
  • 市場大部分至今仍只有基礎性
  • 現有的協定投入分析的價值


  • 風險/利潤? 風險/風險
  • 時間及材料可容許的妥協點
  • 固定價格在許多範例中都是便利的工具


  • 伴隨敏捷性 (靈活性) 的多樣性支援
  • 功能的收購或合作不可或缺
  • 分析一如傳統需要被建入商務中


  • 調查手法
  • 著者
Product Code: IT0014-002970


The market for analytic services is evolving, encompassing new types of buyers, increasingly diverse requirements, and greater depth and breadth of necessary skills. This Trends to Watch research explores the changing market in 2015, providing insight into what is driving its evolution and practical advice for both buyers and sellers of analytic services.


Services have consistently played a significant role in the delivery of analytical capability, from a technology delivery perspective and the provision of business analysis expertise. The market for these services has enjoyed double-digit growth over the past five years in response to heightened interest in the value of data as both a source of potentially valuable insight and an increasingly complex regulatory reporting environment.


  • The scale and nature of this market is changing and the service types offered are evolving to meet an expanding range of requirements. While models of engagement are still surprisingly rigid, flexibility is the new watchword for this services market.

Features Benefits

  • Identifies four key trends that will shape the market for analytics services in 2015.
  • Explores the drivers to change and what they mean in practical terms for both buyers and sellers of analytic services.
  • Identifies the means by which flexibility can be delivered for prospects and clients by the expanding range of vendors in the market.

Questions Answers

  • Why is the market for analytic services changing as it grows?
  • Which models of engagement offer the most benefit for client and vendor?

Table of Contents


  • Catalyst
  • Ovum view
  • Key messages


  • Recommendations for enterprises
  • Recommendations for vendors

Business trends and technology enablers

  • 2015 trends in analytics services

New opportunity: the scale and nature of the market for analytic services is changing

  • An expanded audience means speaking a different language
  • Big data, self-serve, and the cloud are redefining data technology
  • A shortage of data skills is heating up the market
  • IT versus the business, revisited
  • Many vendors, broad capability: partnership is key

Evolving service delivery: service types are changing to meet an expanding range of requirements

  • The value of getting it right from day one
  • Quick, modular engagements: win-win?
  • The majority of the market is still about the fundamentals
  • Injecting analytics' value into existing agreements

Time and materials: models of engagement are still surprisingly rigid

  • Risk/reward? Risk/risk
  • Time and materials is an acceptable compromise
  • Fixed price a useful tool in some cases

Flexibility: the new watchword of analytic services

  • Meeting diversity with agility
  • Acquisition or partnering for capability is essential
  • Analytics needs to be embedded into business as usual


  • Methodology
  • Author
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