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市場調查報告書

Web內容管理(WCM)的全球市場:調查與分析

Global Web Content Management Market 2019-2025

出版商 Orion Market Research Pvt Ltd 商品編碼 545493
出版日期 內容資訊 英文
商品交期: 2-3個工作天內
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Web內容管理(WCM)的全球市場:調查與分析 Global Web Content Management Market 2019-2025
出版日期: 2019年12月18日內容資訊: 英文
簡介

本報告提供Web內容管理(WCM)的全球市場調查,提供整體市場趨勢,各解決方案·引進類型·產業領域·地區別的詳細趨勢,市場促進·阻礙因素以及市場機會分析,競爭情形,主要企業簡介等系統性資訊。

第1章 報告主旨

第2章 市場概要

  • 市場定義
  • 分析師的見解
    • 主要的觀察
    • 建議
    • 總論
  • 法規環境
    • 美國
    • EU
    • 中國
    • 印度

第3章 市場決策要素

  • 推動因素
  • 阻礙因素
  • 市場機會

第4章 市場區隔

  • Web內容管理的全球市場:各解決方案
    • 數位行銷管理
    • Web體驗管理
    • 數位資產管理整合
    • 內容分析
    • 行動/社群Web內容管理
    • Web製造·管理工具
    • 其他
  • Web內容管理的全球市場:各引進類型
    • 雲端
    • 內部部署
  • Web內容管理的全球市場:各產業領域
    • 零售·消費品
    • 教育
    • 醫療
    • 旅遊·飯店
    • 銀行·金融服務·保險
    • 政府
    • 高科技·通訊
    • 媒體·娛樂
    • 其他

第5章 競爭情形

  • 主要策略
  • 主要企業分析

第6章 地區分析

  • 北美
  • 歐洲
  • 亞太地區
  • 其他

第7章 企業簡介

  • ACQUIA
  • ADOBE CORPORATION
  • CLICKABILITY
  • DAY SOFTWARE
  • EKTRO
  • EMC CORPORATION
  • EPISERVER
  • EVERTEAM
  • FATWIRE SOFTWARE
  • IBM CORPORATION
  • KOFAX
  • LASERFICHE
  • MICROSOFT CORPORATION
  • ONBASE
  • OPENTEXT
  • ORACLE CORPORATION
  • PERCUSSION
  • SDL PLC
  • SITECORE CORPORATION
  • UNISYS

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄
Product Code: OMR2020046

Global Web Content Management Market Size, Share & Trends Analysis Report by Type (Solutions and Services), by Deployment Type (Cloud-Based and On-Premises), and by Industry Vertical (Retail and Consumer Goods, Education, Healthcare, Government, Media and Entertainment, BFSI, and Others) and Forecast 2019-2025

The web content management market is expected to grow at a significant CAGR of around 21% during the forecast period. The software system, comprising a set of tools that provide organizations a way to manage digital information on website known as web content management. Web content management system has become crucial for the growth of a business organization as content marketing has evolved as a crucial element in developing digital marketing campaigns. A web content management system provides large, medium and small enterprises a central interface that facilitates addition of different media and easy editing before the content is finally published. It offers easy customization and flexibility to the business organizations to frame the content. A web content management system can be deployed based on on-premises or cloud; cloud-based platform does not provide customization options to organizations, whereas on-premises solution provides business enterprises with an option to manage data security, content, and flexibility.

Web content management system enables the business enterprises to expand its global client base by enabling multilingual marketing materials, while protecting their brand image. With an increasing number of people using web content from a variety of sources such as blogs, discussion forums and social media, the users have become more familiar with informal content style. They interpret and connect well with a two-way dialogue, rather than providing one-way voice of sales and marketing. The challenges faced by the organizations are not limited to publishing contents that adhere to corporate governance, licensing, brand guidelines, and accessibility standards; however, it is also about providing relevant content in an appropriate style to the consumers. Customer engagement is the key challenge observed by any business enterprise, this is the major purpose of companies to adopt web content management system. Due to increasing use of mobile devices by customers for opening bank accounts and renewal of a subscription, shopping, business enterprises need to create a compelling presence to keep their customers engaged with the relevant personalized content.

Geographically, the global web content management market is segmented into North America, Europe, Asia-Pacific, and Rest of the World. North America contributes a significant share in the global market due to the high adoption of digital technology in telecom sector. Furthermore, in this region, especially in the US and Canada, the industry verticals such as healthcare and education are using web content management significantly for marketing and online web management. Asia-Pacific is expected to propel with a significant growth rate in the global market during the forecast period. The increasing advancements in cloud-based technology have encouraged organizations to adopt cloud-based web content management market solutions.

The key players in the global web content management market include Acquia Inc., Adobe Inc., Episerver AB, IBM Corp., Laserfiche, Microsoft Corp., Open Text Corp., Oracle Corp., SDL PLC, Sitecore, and Unisys Corp. The web content management market is identifying by competition in the key vendors. There are different strategies adopted by the key market players to enhance their market presence through new product launches, collaboration and acquisition, and partnership.

Research Methodology

The market study of the global web content management market is incorporated by extensive primary and secondary research conducted by the research team. Secondary research has been conducted to refine the available data to breakdown the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior and macro-economic factors. Numbers extracted from Secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity in our reports.

Secondary Sources Include

  • Financial reports of companies involved in the market.
  • Whitepapers, research-papers, and news blogs.
  • Company websites and their product catalog.

The report is intended for web content management market players, potential entrants, software providers and industry verticals using web content management for overall market analysis and competitive analysis. The report provides an in-depth analysis of market size, intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.

Market Segmentation

1. Global Web Content Management Market Research and Analysis by Type

2. Global Web Content Management Market Research and Analysis by Deployment Type

3. Global Web Content Management Market Research and Analysis by Industry Vertical

The Report Covers

  • Comprehensive research methodology of the global web content management market.
  • This report also includes a detailed and extensive market overview with key analyst insights.
  • An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
  • Analysis of regional regulations and other government policies impacting the global web content management market.
  • Insights about market determinants which are stimulating the global web content management market.
  • Detailed and extensive market segments with regional distribution of forecasted revenues.
  • Extensive profiles and recent developments of market players.

Table of Contents

1. Report Summary

  • 1.1. Research Methods and Tools
  • 1.2. Market Breakdown
    • 1.2.1. By Segments
    • 1.2.2. By Geography
    • 1.2.3. By Stakeholders

2. Market Overview and Insights

  • 2.1. Scope of the Report
  • 2.2. Analyst Insight & Current Market Trends
    • 2.2.1. Key Findings
    • 2.2.2. Recommendations
    • 2.2.3. Conclusion
  • 2.3. Rules & Regulations

3. Competitive Landscape

  • 3.1. Competitive Dashboard
  • 3.2. Key Strategy Analysis
  • 3.3. Key Company Analysis
    • 3.3.1. IBM Corp.
      • 3.3.1.1. Overview
      • 3.3.1.2. Financial Analysis
      • 3.3.1.3. SWOT Analysis
      • 3.3.1.4. Recent Developments
    • 3.3.2. Microsoft Corp.
      • 3.3.2.1. Overview
      • 3.3.2.2. Financial Analysis
      • 3.3.2.3. SWOT Analysis
      • 3.3.2.4. Recent Developments
    • 3.3.3. Adobe Inc.
      • 3.3.3.1. Overview
      • 3.3.3.2. Financial Analysis
      • 3.3.3.3. SWOT Analysis
      • 3.3.3.4. Recent Developments
    • 3.3.4. Acquia Inc.
      • 3.3.4.1. Overview
      • 3.3.4.2. Financial Analysis
      • 3.3.4.3. SWOT Analysis
      • 3.3.4.4. Recent Developments
    • 3.3.5. Oracle Corp.
      • 3.3.5.1. Overview
      • 3.3.5.2. Financial Analysis
      • 3.3.5.3. SWOT Analysis
      • 3.3.5.4. Recent Developments

4. Market Determinants

4.1 Motivators

4.2 Restraints

  • 4.1. Opportunities

5. Market Segmentation

  • 5.1. Global Web Content Management Market by Type
    • 5.1.1. Solution
      • 5.1.1.1. Digital Marketing Management
      • 5.1.1.2. Web Experience Management
      • 5.1.1.3. Content Analytics
      • 5.1.1.4. Mobile and Social Web Content Management
      • 5.1.1.5. Others (ERP and CRM Integration)
    • 5.1.2. Services
  • 5.2. Global Web Content Management Market by Deployment Type
    • 5.2.1. Cloud-based
    • 5.2.2. On-Premises
  • 5.3. Global Web Content Management Market by Industry Vertical
    • 5.3.1. Retail and Consumer Goods
    • 5.3.2. Education
    • 5.3.3. Healthcare
    • 5.3.4. Banking, Financial Services and Insurance (BFSI)
    • 5.3.5. Government
    • 5.3.6. Media and Entertainment
    • 5.3.7. Others (Travel and Hospitality)

6. Regional Analysis

  • 6.1. North America
    • 6.1.1. United States
    • 6.1.2. Canada
  • 6.2. Europe
    • 6.2.1. UK
    • 6.2.2. Germany
    • 6.2.3. Italy
    • 6.2.4. Spain
    • 6.2.5. France
    • 6.2.6. Rest of Europe
  • 6.3. Asia-Pacific
    • 6.3.1. China
    • 6.3.2. India
    • 6.3.3. Japan
    • 6.3.4. Rest of Asia-Pacific
  • 6.4. Rest of the World

7. Company Profiles

  • 7.1. Acquia Inc.
  • 7.2. Adobe Inc.
  • 7.3. CoreMedia AG
  • 7.4. Crownpeak Technology, Inc.
  • 7.5. e-Spirit Inc.
  • 7.6. Episerver AB
  • 7.7. Hyland Software, Inc.
  • 7.8. IBM Corp.
  • 7.9. Laserfiche
  • 7.10. Microsoft Corp.
  • 7.11. Open Text Corp.
  • 7.12. Oracle Corp.
  • 7.13. Percussion Software, Inc.
  • 7.14. Pimcore GmbH
  • 7.15. SDL PLC
  • 7.16. Sitecore
  • 7.17. Squiz Group
  • 7.18. Telerik, a company of Progress Software Corp.
  • 7.19. Unisys Corp.
  • 7.20. Upland Software, Inc.

List of Tables

1. GLOBAL WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY TYPE, 2018-2025 ($ MILLION)

2. GLOBAL WEB CONTENT MANAGEMENT SOLUTIONS MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLION)

3. GLOBAL WEB CONTENT MANAGEMENT SERVICES MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLION)

4. GLOBAL WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY DEPOLYMENT TYPE, 2018-2025 ($ MILLION)

5. GLOBAL CLOUD-BASED WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLION)

6. GLOBAL ON-PREMISES WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLION)

7. GLOBAL WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY INDUSTRIAL VERTICAL, 2018-2025 ($ MILLION)

8. GLOBAL WEB CONTENT MANAGEMENT IN RETAIL AND CONSUMER GOODS MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLION)

9. GLOBAL WEB CONTENT MANAGEMENT IN EDUCATION MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLION)

10. GLOBAL WEB CONTENT MANAGEMENT IN HEALTHCARE MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLION)

11. GLOBAL WEB CONTENT MANAGEMENT IN BFSI MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLION)

12. GLOBAL WEB CONTENT MANAGEMENT IN GOVERNEMNT MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLION)

13. GLOBAL MEDIA AND ENTERTAINMENT MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLION)

14. GLOBAL WEB CONTENT MANAGEMENT IN OTHER INDUSTRY VERTICALS MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLION)

15. GLOBAL WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY GEOGRAPHY, 2018-2025 ($ MILLION)

16. NORTH AMERICAN WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2018-2025 ($ MILLION)

17. NORTH AMERICAN WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY TYPE, 2018-2025 ($ MILLION)

18. NORTH AMERICAN WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY DEPLOYMENT TYPE, 2018-2025 ($ MILLION)

19. NORTH AMERICAN WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY INDUSTRY VERTICAL, 2018-2025 ($ MILLION)

20. EUROPEAN WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2018-2025 ($ MILLION)

21. EUROPEAN WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY TYPE, 2018-2025 ($ MILLION)

22. EUROPEAN WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY DEPLOYMENT TYPE, 2018-2025 ($ MILLION)

23. EUROPEAN WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY INDUSTRY VERTICAL, 2018-2025 ($ MILLION)

24. ASIA-PACIFIC WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2018-2025 ($ MILLION)

25. ASIA-PACIFIC WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY TYPE, 2018-2025 ($ MILLION)

26. ASIA-PACIFIC WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY DEPLYOMENT TYPE, 2018-2025 ($ MILLION)

27. ASIA-PACIFIC WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY INDUSTRY VERTICAL, 2018-2025 ($ MILLION)

28. REST OF THE WORLD WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY TYPE, 2018-2025 ($ MILLION)

29. REST OF THE WORLD WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY DEPLYOMENT TYPE, 2018-2025 ($ MILLION)

30. REST OF THE WORLD WEB CONTENT MANAGEMENT MARKET RESEARCH AND ANALYSIS BY INDUSTRY VERTICAL, 2018-2025 ($ MILLION)

List of Figures

1. GLOBAL WEB CONTENT MANAGEMENT MARKET SHARE BY TYPE, 2018 VS 2025 (%)

2. GLOBAL WEB CONTENT MANAGEMENT MARKET SHARE BY DEPLYOMENT TYPE, 2018 VS 2025 (%)

3. GLOBAL WEB CONTENT MANAGEMENT MARKET SHARE BY INDUSTRY VERTICAL, 2018 VS 2025 (%)

4. GLOBAL WEB CONTENT MANAGEMENT MARKET SHARE BY GEOGRAPHY, 2018 VS 2025 (%)

5. US WEB CONTENT MANAGEMENT MARKET SIZE, 2018-2025 ($ MILLION)

6. CANADA WEB CONTENT MANAGEMENT MARKET SIZE, 2018-2025 ($ MILLION)

7. UK WEB CONTENT MANAGEMENT MARKET SIZE, 2018-2025 ($ MILLION)

8. FRANCE WEB CONTENT MANAGEMENT MARKET SIZE, 2018-2025 ($ MILLION)

9. GERMANY WEB CONTENT MANAGEMENT MARKET SIZE, 2018-2025 ($ MILLION)

10. ITALY WEB CONTENT MANAGEMENT MARKET SIZE, 2018-2025 ($ MILLION)

11. SPAIN WEB CONTENT MANAGEMENT MARKET SIZE, 2018-2025 ($ MILLION)

12. ROE WEB CONTENT MANAGEMENT MARKET SIZE, 2018-2025 ($ MILLION)

13. INDIA WEB CONTENT MANAGEMENT MARKET SIZE, 2018-2025 ($ MILLION)

14. CHINA WEB CONTENT MANAGEMENT MARKET SIZE, 2018-2025 ($ MILLION)

15. JAPAN WEB CONTENT MANAGEMENT MARKET SIZE, 2018-2025 ($ MILLION)

16. REST OF ASIA-PACIFIC WEB CONTENT MANAGEMENT MARKET SIZE, 2018-2025 ($ MILLION)

17. REST OF THE WORLD WEB CONTENT MANAGEMENT MARKET SIZE, 2018-2025 ($ MILLION)

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