Innovation in CHC 2021: NPD & Launch Activity Under the Spotlight
|出版商||Nicholas Hall & Company||商品編碼||984924|
|出版日期||內容資訊||英文 233 Pages
|消費者保健創新（CHC）：2021年 Innovation in CHC 2021: NPD & Launch Activity Under the Spotlight|
|出版日期: 2021年03月31日||內容資訊: 英文 233 Pages||
Thousands of innovations are launched every year in the global consumer healthcare market, but relatively few offer notable new benefits for consumers in terms of delivery format or formulation. Which new products are breaking through and offering a unique proposition? Where will new product development take the CHC market in future?
The latest title from “CHC New Products Tracker” takes an in-depth look at 100 key CHC innovations in 2020, and picks out some of the most prominent delivery format and ingredient trends in the consumer healthcare industry. It examines new product activity by region, country and leading marketer, and explores what the future might hold in terms of CHC innovation.
Assessing the global picture in terms of consumer healthcare innovation in 2020, including the key trends that defined the year in NPD.
Showcasing the best CHC innovation of the past year, including:
Highlighting 10 major delivery format trends in the CHC market, including:
Highlighting 10 major ingredient and labelling trends in the CHC market, including:
Reviewing innovation by the leading global CHC marketers and some of the smaller companies driving new product activity in the industry.
Analysing innovation trends by region (North America, Latin America, Europe and Asia-Pacific) and taking a closer look at each of the 20 countries tracked by CHC New Products Tracker.
Case studies of top-performing innovations from previous years.
Setting out what the future might hold for consumer healthcare innovation and where to look for new opportunities.