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市場調查報告書

高等教育的共享行動、e行動的開端

Shared and Electrified Mobility Starts in Higher Education

出版商 Navigant Research 商品編碼 830769
出版日期 內容資訊 英文 13 Pages; 3 Tables, Charts & Figures
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高等教育的共享行動、e行動的開端 Shared and Electrified Mobility Starts in Higher Education
出版日期: 2019年05月01日內容資訊: 英文 13 Pages; 3 Tables, Charts & Figures
簡介

美國的大學的員工,教育等級,自宅擁有率,及工資比美國的平均勞工的水準高,成為電動車 (EV) 廠商及經銷商構築夥伴關係的理想人口統計。

本報告提供大學社區的電動車 (EV) 廠商,經銷商,對大學來說構築EV存在感的機會的相關調查,員工的人口統計,市場規模,現有的計劃,研究機會,車隊的電氣化,及夥伴關係的可能性分析,亞利桑那州立大學 (Arizona State University)的案例研究。

序文

背景

建議

共享,電動化,乾淨,可靠的汽車的未來

  • 大學社區對PEV及MaaS的引進來說是理想的
  • 環境問題日益重要
  • 汽車擁有模式中世代間的差異

全球EV產業的解決方案的建立

  • 大學研究的優勢
  • 高等教育永續發展推動協會 (AASHE)的永續追蹤,評估 & 評估系統必要條件
  • 評估大學機會

案例研究:ASU

對EV產業而言的肥沃土壤

  • 車隊的電氣化
  • 標的型行銷
  • EV意識的建立
  • 更須研究校園的EV利用案例
目錄
Product Code: AI-EVHE-19

American universities are pivotal to the plug-in EV (PEV) market. With higher levels of education, homeownership, and salaries than the average employee in the US, university employees are an ideal demographic with whom EV manufacturers and dealerships should build partnerships. Most universities in the US are in urban areas-ideal for EV carsharing programs and short-distance trips. Several other factors signify that university campuses are optimal for EV adoption and mobility programs.

Universities are partnering with technology manufacturers to test vehicle grid integration (VGI) technologies, automated vehicles, battery development, and wireless charging on campus. EV infrastructure companies are making charging simple by installing on-campus charging stations that connect to university ID cards to start charging. Partnerships built between universities and EV manufacturers can be multifaceted, involving research, education (including education of the manufacturer's employees), university employee vehicle discounts, university fleet conversion, and sponsorships (athletics, research centers, etc.).

This Navigant Research report discusses opportunities for EV manufacturers, dealerships, and universities to build their EV presence. The study provides an analysis of the university market including employee demographics, market size, existing programs, research opportunities, fleet electrification, and partnership potential. It also includes a case study of Arizona State University where staff and faculty members were surveyed to understand EV adoption demographics.

Key Questions Addressed

  • How do university employees fit the ideal demographics for EV ownership?
  • What opportunities exist for EV manufacturers to partner with universities on research, targeted marketing, awareness building, and carshare deployment?
  • Which universities are already researching in the EV space?
  • What are benefits and strategies for expanding the EV market into universities?
  • How should EV manufacturers and mobility vendors act on the opportunity posed by universities?

Who Needs This Report

  • Electric vehicle manufacturers
  • Universities and colleges
  • Car dealerships
  • EV charging infrastructure companies
  • Vehicle grid integration companies
  • Investor community

Table of Contents

Spark

Context

Recommendations

A Shared, Electrified, Clean, Reliable Vehicle Future

  • The University Community Is Ideal for PEV and MaaS Adoption
  • Environmental Issues Are Increasingly Important
  • Generational Differences in Vehicle Ownership Patterns

Creating Solutions for the Global EV Industry

  • University Research Strength
  • Association for the Advancement of Sustainability in Higher Education Sustainability Tracking, Assessment & Rating System Requirements
  • Evaluating University Opportunities

Case Study: ASU

Fertile Ground for the EV Industry

  • Electrify the Fleet
  • Targeted Marketing
  • Building EV Awareness
  • More Research Required Into Campus EV Use Cases

List of Charts and Figures

  • R1 University and Current VGI and Other Commercialization Projects

List of Tables

  • AASHE STARS Program Credits for EV Programs
  • R1 Universities in Urban Locations with AASHE STARS Rankings
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