市場調查報告書

全球家用健身器材市場:成長,趨勢,及預測

Home Fitness Equipment Market - Growth, Trends and Forecast (2020 - 2025)

出版商 Mordor Intelligence LLP 商品編碼 922156
出版日期 內容資訊 英文 100 Pages
商品交期: 2-3個工作天內
價格
全球家用健身器材市場:成長,趨勢,及預測 Home Fitness Equipment Market - Growth, Trends and Forecast (2020 - 2025)
出版日期: 2020年04月01日內容資訊: 英文 100 Pages
簡介

全球家用健身器材市場在預測期間內預計將以6.2%的年複合成長率擴大。全球健身人群不斷增長和產品創新促進了該市場的成長,這些大企業創新實現了居家鍛煉身體。

本報告提供全球家用健身器材市場的相關調查,提供市場機會和趨勢,成長及阻礙因素,各產品類型·流通管道·各地區的市場分析,競爭情形,主要企業的簡介等資訊。

目錄

第1章 簡介

  • 調查成果
  • 調查的前提條件
  • 調查範圍

第2章 調查方法

第3章 摘要整理

  • 市場概況

第4章 市場動態

  • 市場成長要素
  • 市場阻礙因素
  • 波特的五力分析

第5章 市場區隔

  • 各產品類型
    • 跑步器
    • 十字教練員
    • 健身單車
    • 划船機
    • 力量訓練器材
    • 其他
  • 各流通管道
    • 離線流通管道
    • 線上流通管道
  • 各地區
    • 北美
    • 歐洲
    • 亞太地區
    • 南美
    • 中東·非洲

第6章 競爭情形

  • 主要的採用策略
  • 市場佔有率分析
  • 企業簡介
    • Nautilus Inc.
    • Johnson Health Tech Co.
    • Technogym SpA.
    • NordicTrak
    • Precor, Inc.
    • Amer Sports
    • Icon Health & Fitness, Inc

第7章 市場機會及今後趨勢

目錄
Product Code: 67740

Market Overview

The Global Home Fitness Equipment Market is projected to register a CAGR of 6.2% over the forecast period (2020-2025).

  • The home fitness equipment market is driven by the increasing fitness-conscious population across the world and product innovations by leading companies enabling home-based workouts.
  • Increasing penetration of the online channel and increased sales of large equipment through online channels has seen the presence of new entrants who have the opportunity to capture market share without too much spending on sales and distribution infrastructure.

Scope of the Report

The Global Home Fitness Equipment Market is segmented by product type into treadmills, elliptical machines, stationary machines, rowing machines, strength training equipment, and other types. By distribution channel, the market is segmented into online and offline channels. The market is also segmented by geography to include the market size, trends, and forecast for the major markets in North America, Europe, Asia-Pacific, South America, Middle East & Africa.

Key Market Trends

Increasing Sales through Online Channels and Usage of Technology

Growth in online category sales of home fitness equipment has been one of the overarching trends in the review period (2016-2019). Online stores offer manufacturers the opportunity to reach more customers without having to spend on costly sales and distribution infrastructure. Moreover, logistics by e-commerce channels have shown tremendous adaptability to the shipping and delivery of large-sized products such as fitness equipment. Beyond the sales through online channels, manufacturers are also leveraging technology in the form of connected devices, which aid in enhanced functionality to the home fitness equipment. Online channels, social media marketing and connected devices provide the right ecosystem for manufacturers to engage with customers in a 360-degree manner and the trend is expected to drive the home fitness market over the forecast period (2020-2025).

North America Leading the Global Market

Increased awareness about healthy lifestyles and higher disposable income has led the North American region to dominate the global market for home fitness equipment. In 2017, the sales of fitness products in the United States crossed USD 5.2 billion, according to the Sports & Fitness Industry Association (SFIA), of which home-based fitness equipment occupied a major chunk. Other trends that dominate the North American market include wearables for self-monitoring and virtual group exercises, both of which are blurring the line between home-based workouts and gym sessions, boosting customer demand for home fitness equipment. Bodyweight Resistance Training, Functional Resistance Training and High-Intensity Interval Training (HIIT) are expected to drive product development by major manufacturers over the forecast period.

Competitive Landscape

The Global Home Fitness Equipment Market is moderately fragmented with leading global and regional players fiercely competing with local manufacturers for market share. The leading players in the industry are also increasingly looking at inorganic growth through mergers and acquisitions and joint ventures with other players

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • Report customization as per the client's requirements
  • 3 months of analyst support

Table of Contents

1 INTRODUCTION

  • 1.1 Study Deliverables
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

  • 3.1 Market Overview

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Force Analysis
    • 4.3.1 Bargaining Power of Suppliers
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Threat of New Entrants
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 Product Type
    • 5.1.1 Treadmills
    • 5.1.2 Elliptical Machines
    • 5.1.3 Stationary Cycles
    • 5.1.4 Rowing Machines
    • 5.1.5 Strength Training Equipment
    • 5.1.6 Other Product Types
  • 5.2 Distribution Channel
    • 5.2.1 Offline Channels
    • 5.2.2 Online Channels
  • 5.3 Geography
    • 5.3.1 North America
      • 5.3.1.1 United States
      • 5.3.1.2 Canada
      • 5.3.1.3 Mexico
      • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 Germany
      • 5.3.2.2 United Kingdom
      • 5.3.2.3 France
      • 5.3.2.4 Russia
      • 5.3.2.5 Spain
      • 5.3.2.6 Italy
      • 5.3.2.7 Rest of Europe
    • 5.3.3 Asia-Pacific
      • 5.3.3.1 China
      • 5.3.3.2 Japan
      • 5.3.3.3 India
      • 5.3.3.4 Australia
      • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 South America
      • 5.3.4.1 Brazil
      • 5.3.4.2 Argentina
      • 5.3.4.3 Rest of South America
    • 5.3.5 Middle East and Africa
      • 5.3.5.1 Saudi Arabia
      • 5.3.5.2 South Africa
      • 5.3.5.3 Rest of Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Adopted Strategies
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles
    • 6.3.1 Nautilus Inc.
    • 6.3.2 Johnson Health Tech Co.
    • 6.3.3 Technogym SpA.
    • 6.3.4 NordicTrak
    • 6.3.5 Precor, Inc.
    • 6.3.6 Amer Sports
    • 6.3.7 Icon Health & Fitness, Inc

7 MARKET OPPORTUNITIES AND FUTURE TRENDS