手工伏特加市場 - 成長，趨勢，預測
Global Craft Vodka Market Growth, Trends and Forecasts (2020 - 2025)
|出版商||Mordor Intelligence LLP||商品編碼||922140|
|出版日期||內容資訊||英文 90 Pages
|手工伏特加市場 - 成長，趨勢，預測 Global Craft Vodka Market Growth, Trends and Forecasts (2020 - 2025)|
|出版日期: 2020年04月01日||內容資訊: 英文 90 Pages||
The global craft vodka market is projected to register a CAGR of 5.0% during the forecast period (2019-2024).
Global craft vodka market has been segmented by type into flavored and unflavored craft vodka; and by distribution channel into On-trade channels and Off-trade channels. Also, the study provides an analysis of the craft vodka market in the emerging and established markets across the globe, including North America, Europe, Asia-Pacific, South America, and Middle East & Africa.
Increased demand for flavored vodka
The change in taste and the growing demand for small batch, handcrafted vodka with unique flavor profiles is contributing to the growth of the craft vodka market. For instance, Deep Eddy Vodka, a brand of Heaven Hill Brands, an American-made and family-owned spirits brand offers a wide range of flavored vodka including sweet tea vodka, cranberry vodka, lemon vodka, peach vodka, orange vodka and many more. The increased demand has therefore resulted into increased number of craft distilleries and spirit producers manufacturing craft vodkas. As per data revealed by TTB (Alcohol and Tobacco Tax and Trade Bureau), the number of craft spirit producers showed an increasing trend in the period 2013 to 2017.
North America to drive the market
North American countries, especially United States holds the largest share owing growing demand for craft spirits among the consumers and the rising number of craft distilleries around the region with frequent product launches. Also, rising number of craft distillers in the region further along with rising demand for ethnic premium, super-premium vodkas and flavored vodkas, which include the craft and artisanal varieties, has increased among consumers, prompting several countries to import the same has further fueled the craft vodka market growth in the region. Also, frequent number of product launches by the regional players are subsequently driving the market.
The global market for craft vodka is fragmented, owing to the presence of large regional and domestic players in different countries. Emphasis is given on the merger, expansion, acquisition and partnership of the companies along with new product development as strategic approaches adopted by the leading companies to boost their brand presence among consumers.