市場調查報告書

髮油市場 - 成長,趨勢,預測

Hair Oil Market - Growth, Trends And Forecast (2020 - 2025)

出版商 Mordor Intelligence LLP 商品編碼 920945
出版日期 內容資訊 英文 100 Pages
商品交期: 2-3個工作天內
價格
髮油市場 - 成長,趨勢,預測 Hair Oil Market - Growth, Trends And Forecast (2020 - 2025)
出版日期: 2020年04月01日內容資訊: 英文 100 Pages
簡介

全球髮油市場在2019年到2024年間,預測將以4.78%的年複合成長率擴大,2024年達到39億美元的規模。

本報告提供髮油的世界市場調查,提供市場概要,各類型,各地區的市場趨勢,市場規模的變化與預測,市場促進·阻礙因素以及市場機會分析,競爭情形,主要企業的簡介等全面性資訊。

目錄

第1章 簡介

  • 調查成果
  • 調查的前提條件
  • 調查範圍

第2章 調查手法

第3章 摘要整理

第4章 市場動態

  • 市場成長要素
  • 市場阻礙因素
  • 波特的五力分析
    • 新加入廠商的威脅
    • 消費者談判力
    • 供應商談判力
    • 替代產品的威脅
    • 產業內的競爭

第5章 市場區隔

  • 各產品類型
    • 椰子油
    • 杏仁油
    • Argand油
    • 其他
  • 各流通管道
    • 專賣店
    • 藥妝店·藥局
    • 超級市場·大賣場
    • 便利商店
    • 其他
  • 各地區
    • 北美
    • 歐洲
    • 亞太地區
    • 其他

第6章 競爭情形

  • 市場佔有率分析
  • 最積極的企業
  • 主要採用策略
  • 企業簡介
    • Dabur India Ltd
    • Marico Limited
    • Bajaj Corp Ltd
    • Emami Group
    • L'Oreal SA
    • Unilever
    • Henkel AG & CO. KGAA
    • Bio Veda Action Research Co.
    • MorrocanOil

第7章 市場機會及未來趨勢

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目錄
Product Code: 66374

Market Overview

The global hair oil market is forecasted to reach USD 3.9 billion by 2024 growing at a CAGR of 4.78% during the forecast period (2019 - 2024). Rising demand for natural and organic haircare products encouraged women to spend more on organic haircare products and hair oils, such as shampoos, conditioner, and serums. The growing popularity of brands whose primary purpose is maintaining natural hair growth is expected to drive the market's growth. Rising inclination toward origin-specific ingredients and free-from formulations are expected to augment the market's growth. The organized retail outlets are maximizing market share by attracting consumers on the basis of competitive pricing schemes and by offering product varieties. The retail outlets are offering a new shopping experience to consumers by providing comfort and convenience of shopping along with great-value.

Scope of the Report

The global hair oil market is segmented based on product type, application, distribution channel, and region. In terms of product type, the hair oil market is segmented into coconut oil, almond oil, argan oil, and others and by distribution channel. Based on distribution channel, market is segmented into specialty stores, drug stores/pharmacies, supermarkets/hypermarkets, convenience stores, and other distribution channels. In addition, coconut oil has antibacterial properties and nutrients, responsible for ideal hair and scalp protection from bacteria/protozoan/viral infections. Argan oil has numerous benefits when applied on hair. Argan oil is often used for hair treatment. It is extremely beneficial for hair and scalp, and also used as a conditioner. Moreover, it is considered as an excellent agent for taming frizz and promoting shine and gloss, as well as softer hair.

Key Market Trends

Argan Oil Gaining Popularity in Hair Oil Market

Argan oil is widely used in western countries in hair care as it moisturizes hair and acts as conditioner and softener for skin and hair. Argan oil is now used across the globe for a variety of culinary, cosmetic and medicinal applications however the usage in skin care and hair care segments are growing at a faster pace. The various phenolic compounds in argan oil fatty acids and a variety of phenolic compounds. The majority of the fat content of argan oil comes from oleic and linoleic acid. Additionally, argan oil which is a rich source of vitamin E, is widely used for healthy hair. This vitamin also has powerful antioxidant properties are likely responsible for most of its antioxidant and anti-inflammatory capacities. Other compounds present in argan oil, such as Coenzyme (CoQ10), melatonin and plant sterols, also play a role in its antioxidant capacity.

Asia-Pacific is the Fastest Growing Regions

Asia-Pacific is the fastest growing region in the hair oil market. India is one of the leading markets for hair oil in the Asia-Pacific region. India Hair Oil Market Growing Strongly. Coconut oil segment is the most famous one across the country especially in Sothern India. Coconut-based oils were dominated by Marico's Parachute, Bajaj and Dabur are traditionally focused on almond and amla, respectively. As there have been constant rise in the population of the country, the demand of daily essential commodities is observed to be increasing during the forecast period, and so is demand for hair oils. With hair oil having one of the highest market penetrations at 90%, most companies had been playing to their strengths so far.

Competitive Landscape

Bajaj Corp Ltd, Emami Group, Dabur, and Marico Limited are the leading players in hair oil market. Other prominent companies in the market are Loreal SA, Unilever, Henkel AG & Co.KGAA, BioVeda, and Cavin Care Group among others. These companies are further leading to the high competition in the market. Companies are re-launching the existing products catering to the rising demand of hair oils among the consumers. Leading players are acquiring the local players in other countries to increase their prominence in the respective region. For instance: Marico South Africa Pty. Limited (MSA), a wholly owned step-down subsidiary of Marico Limited acquired ISOPLUS, a leading hair styling brand in South Africa.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • Report customization as per the client's requirements
  • 3 months of analyst support

Table of Contents

1 INTRODUCTION

  • 1.1 Study Deliverables
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porters Five Force Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Degree of Competition

5 MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Coconut Oil
    • 5.1.2 Almond Oil
    • 5.1.3 Argan Oil
    • 5.1.4 Others
  • 5.2 By Distribution Channel
    • 5.2.1 Speciality Stores
    • 5.2.2 Drug Stores/Pharmacies
    • 5.2.3 Supermarket/Hypermarkets
    • 5.2.4 Convenience Stores
    • 5.2.5 Other Distribution Channels
  • 5.3 Geography
    • 5.3.1 North America
      • 5.3.1.1 United States
      • 5.3.1.2 Canada
      • 5.3.1.3 Mexico
      • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 Germany
      • 5.3.2.2 United Kingdom
      • 5.3.2.3 France
      • 5.3.2.4 Italy
      • 5.3.2.5 Russia
      • 5.3.2.6 Spain
      • 5.3.2.7 Rest of Europe
    • 5.3.3 Asia-Pacific
      • 5.3.3.1 India
      • 5.3.3.2 China
      • 5.3.3.3 Japan
      • 5.3.3.4 South Korea
      • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 Rest of the World

6 COMPETITIVE LANDSCAPE

  • 6.1 Market Share Analysis
  • 6.2 Most Active Companies
  • 6.3 Most Adopted Strategies
  • 6.4 Company Profiles
    • 6.4.1 Dabur India Ltd
    • 6.4.2 Marico Limited
    • 6.4.3 Bajaj Corp Ltd
    • 6.4.4 Emami Group
    • 6.4.5 L'Oreal SA
    • 6.4.6 Unilever
    • 6.4.7 Henkel AG & CO. KGAA
    • 6.4.8 Bio Veda Action Research Co.
    • 6.4.9 MorrocanOil

7 MARKET OPPORTUNITIES AND FUTURE TRENDS