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市場調查報告書

數位電子看板的全球市場 - 成長,趨勢,預測(2019年∼2024年)

Global Digital Signage Market - Segmented by Product, Type, Application, and Region - Growth, Trends, and Forecast (2019 - 2024)

出版商 Mordor Intelligence LLP 商品編碼 866617
出版日期 內容資訊 英文 188 Pages
商品交期: 2-3個工作天內
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數位電子看板的全球市場 - 成長,趨勢,預測(2019年∼2024年) Global Digital Signage Market - Segmented by Product, Type, Application, and Region - Growth, Trends, and Forecast (2019 - 2024)
出版日期: 2019年02月01日內容資訊: 英文 188 Pages
簡介

全球數位電子看板市場從2019年到2024年間,預測將以8%的年複合成長率發展。由於運輸網、公共基礎設施、商用設施的發展尤其是在新興國家創造市場機會。

本報告提供全球數位電子看板市場調查,市場概要,各類型、用途、地區的市場規模的變化與預測,市場成長要素及阻礙因素分析,競爭情形,主要企業的簡介等全面性資訊。

目錄

第1章 簡介

  • 調查範圍
  • 調查的前提條件
  • 調查成果

第2章 調查方法

第3章 摘要整理

第4章 市場動態

  • 市場概況
  • 市場動態概要
  • 市場成長要素
    • 使用了跨平台媒體工具的數位電子看板的融合
    • 一站式解決方案的演進
    • 由於基礎設施成本的削減的普及
  • 市場阻礙因素
    • 跟複雜的商務必要條件的不完全整合
  • 產業價值鏈分析
  • 波特的五力分析
    • 買方議價能力
    • 供給企業談判力
    • 新加入業者的威脅
    • 替代品的威脅
    • 競爭企業間的敵對關係

第5章 市場區隔

  • 各類型
    • 硬體設備
    • 軟體
    • 服務
  • 各用途
    • 零售
    • 運輸
    • 飯店
    • 企業
    • 教育
    • 政府
    • 其他
  • 各地區
    • 北美
    • 歐洲
    • 亞太地區
    • 中東、非洲
    • 中南美

第6章 競爭情形

  • 企業簡介
    • NEC Display Solutions
    • Samsung Electronics Co. Ltd.
    • LG Display Co. Ltd.
    • Panasonic
    • SONY
    • Sharp Corp
    • Planar Systems Inc.
    • 日立製作所
    • Barco NV
    • Goodview
    • Cisco Systems Inc.

第7章 投資分析

第8章 市場機會及未來趨勢

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄
Product Code: 50170

Digital Signage Market

The digital signage market is expected to grow at a CAGR of 7.51% over the forecast period (2018 - 2023). The scope of the report includes insights on the solutions offered by major players, including providers of hardware, professional services, and integration solutions. The regions included in this study are North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. The study comprises insights on various end-user-based applications such as commercial, industrial, institutional, etc. It also emphasizes on signage products such as kiosks, bill boards, sign boards, etc.

Innovative Content and Real-time Information Sharing Possibility Creates Demand

The growth in transport networks, public infrastructure, and new commercial buildings, particularly in developing economies is creating more opportunities in this market. Digital signage is being used in and on all modes of public transportation to attract the attention of on-the-go viewers, providing real-time location and context awareness related to traveler information and advertising. Moreover, it is fast becoming a standard in many educational facilities, with schools and corporate campuses facilitating digital signage systems. Digital signage systems also benefit in eliminating the frequent compatibility and interoperability issues between media players and displays. Furthermore, digital signage boards are being extensively used as arrival and departure boards in airports known as Flight Information Display Systems (FIDS). Along with all these factors, enhancement of brand awareness and perception among the global leaders is expected to drive the growth of the market. However, digital signage boards require a high amount of electricity, indirectly affecting the maintenance costs. This could hinder the growth of the market.

Commercial Use for the Digital Signage is Experiencing Upward Demand in Emerging Economies

Digital signage offers significant benefits over the traditional signage systems. The information can be changed in real-time. Multiple types of information can be run on the same display. Companies use these signboards to get attention of passersby towards the products, whether in a busy market or a highway. In recent times, with device connectivity and AI support, advertising companies have been able to create innovative ideas to introduce new products in the market and educate customers. Recently, Coca Cola introduced a "drinkable" advertisement, on TV and billboards, etc., of sharing the drink digitally and being able to taste it, which got huge attention. Such benefits of creating a buzz among the potential customers makes it a favorable destination for end users and create a huge opportunity in the market.

Key Developments in the Digital Signage Market

  • January 2018 - NEC Display Solutions of America, Inc., announced the release of two new projector models, the 30,000 Center (26,000 ANSI) lumen PH2601QL and the 40,000 Center (35,000 ANSI) lumen PH3501QL.
  • October 2017 - NEC Display Solutions of America, Inc. launched its new, fully commercial C Series displays, offering customers a slim profile and sleek design at an economical price point.
  • September 2017 - NEC Display Solutions of America announced two new bundles for K-12 and higher education customers that combine NEC Display's E Series large format displays with the power of Intel's NUC minicomputer to make collaboration in the classroom easier than ever.

Digital Signage Market Major Players:

NEC Display Solutions Ltd

Panasonic Corporation

LG Display Co. Ltd

Samsung Electronics Co. Ltd

Sony Corporation

Sharp Corporation

Adflow Networks, Inc.

AU Optronics Corporation

3M Corporation

Scala Inc.

Cisco Systems Inc.

Broadsign International Inc.

Omnivex Corporation

Stratacache Inc

Reasons to Purchase Digital Signage Market Report

  • Current and future global digital signage market analysis
  • Performance of various segments in the market
  • Analyzing different perspectives of the market with the help of Porter's five forces analysis
  • Segments and sub-segments expected to dominate the market
  • Regions expected to witness expedited growth during the forecast period
  • Latest developments, market shares, and strategies employed by the major market players
  • 3 month analyst support, along with the Market Estimate sheet (in Excel)

Customize Digital Signage Market Report

This report can be customized to meet your requirements.

Table of Contents

1. Introduction

  • 1.1 Key Deliverables of the Study
  • 1.2 Study Assumptions
  • 1.3 Research Methodology

2. Executive Summary

3. Digital Signage Market Insights

  • 3.1 Market Overview
  • 3.2 Industry Value Chain Analysis
  • 3.3 Industry Attractiveness - Porter's Five Force Analysis
    • 3.3.1 Bargaining Power of Suppliers
    • 3.3.2 Bargaining Power of Consumers
    • 3.3.3 Threat of New Entrants
    • 3.3.4 Threat of Substitutes
    • 3.3.5 Intensity of Competitive Rivalry

4. Market Dynamics

  • 4.1 Digital Signage Market Drivers
    • 4.1.1 Augmenting Demand for OLED Displays
    • 4.1.2 Enhancement of Brand Awareness and Perception
    • 4.1.3 Technological Advancements and Infrastructure Expansions
    • 4.1.4 Cost Optimization & ROI
  • 4.2 Digital Signage Market Restraints
    • 4.2.1 High Initial Investments
    • 4.2.2 Lack of Standardization

5. Global Digital Signage Market Segmentation

  • 5.1 Digital Signage Market By Product
    • 5.1.1 Kiosks
    • 5.1.2 Menu Boards
    • 5.1.3 Bill Boards
    • 5.1.4 Sign Boards
    • 5.1.5 Others
  • 5.2 Digital Signage Market By Type
    • 5.2.1 LCD/LED Displays
    • 5.2.2 OLED Displays
    • 5.2.3 Projection Equipment
    • 5.2.4 Media Players
    • 5.2.5 Mount Accessories
    • 5.2.6 Others
  • 5.3 Digital Signage Market By Application
    • 5.3.1 Commercial
    • 5.3.2 Industrial
    • 5.3.3 Institutional
    • 5.3.4 Infrastructure
    • 5.3.5 Others
  • 5.4 Digital Signage Market By Region
    • 5.4.1 North America Digital Signage Market Size (2018-2023)
      • 5.4.1.1 US Digital Signage Market Size (2018-2023)
      • 5.4.1.2 Canada Digital Signage Market Size (2018-2023)
    • 5.4.2 Europe Digital Signage Market Size (2018-2023)
      • 5.4.2.1 UK Digital Signage Market Size (2018-2023)
      • 5.4.2.2 Germany Digital Signage Market Size (2018-2023)
      • 5.4.2.3 France Digital Signage Market Size (2018-2023)
      • 5.4.2.4 Russia Digital Signage Market Size (2018-2023)
      • 5.4.2.5 Rest of Europe
    • 5.4.3 Asia-Pacific Digital Signage Market Size (2018-2023)
      • 5.4.3.1 China Digital Signage Market Size (2018-2023)
      • 5.4.3.2 India Digital Signage Market Size (2018-2023)
      • 5.4.3.3 Japan Digital Signage Market Size (2018-2023)
      • 5.4.3.4 South Korea Digital Signage Market Size (2018-2023)
      • 5.4.3.5 Rest of Asia-Pacific
    • 5.4.4 Latin America Digital Signage Market Size (2018-2023)
      • 5.4.4.1 Brazil Digital Signage Market Size (2018-2023)
      • 5.4.4.2 Mexico Digital Signage Market Size (2018-2023)
      • 5.4.4.3 Argentina Digital Signage Market Size (2018-2023)
      • 5.4.4.4 Rest of Latin America
    • 5.4.5 Middle East & Africa Digital Signage Market Size (2018-2023)
      • 5.4.5.1 Saudi Arabia Digital Signage Market Size (2018-2023)
      • 5.4.5.2 UAE Digital Signage Market Size (2018-2023)
      • 5.4.5.3 South Africa Digital Signage Market Size (2018-2023)
      • 5.4.5.4 Rest of Middle East & Africa

6. Digital Signage Market Competitive Intelligence - Company Profiles

  • 6.1 NEC Display Solutions Ltd
  • 6.2 Panasonic Corporation
  • 6.3 LG Display Co. Ltd
  • 6.4 Samsung Electronics Co. Ltd
  • 6.5 Sony Corporation
  • 6.6 Sharp Corporation
  • 6.7 Adflow Networks, Inc.
  • 6.8 AU Optronics Corporation
  • 6.9 3M Corporation
  • 6.10 Scala Inc.
  • 6.11 Cisco Systems Inc.
  • 6.12 Broadsign International Inc.
  • 6.13 Omnivex Corporation
  • 6.14 Stratacache Inc.

List not exhaustive

7. Digital Signage Market Investment Analysis

  • 7.1 Recent Mergers and Acquisitions
  • 7.2 Investor Outlook

8. Outlook of Global Digital Signage Market

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