表紙
市場調查報告書

東南亞的瓶裝水市場 - 成長,趨勢,預測(2019年∼2024年)

Southeast Asia Bottled Water Market - Growth, Trends and Forecast (2019 - 2024)

出版商 Mordor Intelligence LLP 商品編碼 851129
出版日期 內容資訊 英文 90 Pages
商品交期: 2-3個工作天內
價格
Back to Top
東南亞的瓶裝水市場 - 成長,趨勢,預測(2019年∼2024年) Southeast Asia Bottled Water Market - Growth, Trends and Forecast (2019 - 2024)
出版日期: 2019年03月01日內容資訊: 英文 90 Pages
簡介

東南亞的瓶裝飲用水市場在今後2019年到2024年間,預測將以11.39%的年複合成長率擴大,到2024年達到394億8,000萬美元。

本報告提供東南亞的瓶裝水市場調查,市場概要,各類型,各地區的市場趨勢,市場規模的變化與預測,市場促進、阻礙因素以及市場機會分析,競爭情形,主要企業的簡介等全面性資訊。

目錄

第1章 簡介

  • 調查成果
  • 調查的前提條件
  • 調查範圍

第2章 調查方法

第3章 摘要整理

  • 市場概況

第4章 市場動態

  • 成長要素
  • 阻礙因素
  • 波特的五力分析
    • 新加入廠商的威脅
    • 消費者談判力
    • 供應商談判力
    • 替代產品的威脅
    • 產業內的競爭

第5章 市場細分化

  • 各產品
    • 無碳酸水
    • 蘇打水
  • 各流通管道
    • 超級市場、大賣場
    • 便利商店
    • 宅配
    • 即飲
    • 其他
  • 各地區
    • 東南亞

第6章 競爭情形

  • 最活躍的企業
  • 主要企業的採用策略
  • 市場佔有率分析
  • 企業簡介
    • Coca Cola
    • Danone
    • PepsiCo
    • Spritzer
    • SodaStream
    • Vinh Hao Mineral Water Corporation
    • F & N Beverage Marketing
    • Asia Brewery
    • Nestle SA

第7章 市場機會及未來趨勢

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄
Product Code: 57082

Market Overview

The South East Asia bottled water market is forecasted to reach USD 39.48 billion by 2024 growing at a CAGR of 11.39%during the forecast period (2019 - 2024). Changing customer preferences and growing demand for clean and safe drinking water aids the bottled water market in South East Asia to grow exponentially. Rising South East Asian disposable income and rapid industrialization is driving the bottled water market and is gaining a higher sales revenue for the market players. Countries such as Indonesia, Philippines, Thailand, and Malaysia in the Southeast Asian region are categorized under newly industrialized countries, globally, which leads to a rapid expansion for bottled water industries, providing high growth potential. Observing the difference in quality of the product, consumers prefer global players over domestic players, resulting in the domestic players not gaining a higher market share.

Scope of the Report

The South East Asia bottled water market report is segmented on the basis of type into still water, sparkling water. The still bottled water segment accounts for the highest market share, followed by sparkling water. By distribution channel as supermarkets/hypermarkets, home and office delivery, convenience stores, on-trade, and others.

Key Market Trends

Still Water Continues to lead the Bottled Water Market

The still bottled water segment accounts for the highest market share, with 67.44%, followed by carbonated water, flavored water, and functional water. In 2016, the consumption of one in ten non-alcoholic beverages was still bottled water. This increase in consumption is directly proportional to the increase in demand from the region's population. Consumers have majorly substituted soft drinks with still bottled water, to cut down their sugar and calorie intake. This trend has led to increase in the market for still water in the region. Moreover, the consumers' perception about the unsafe nature of tap water is also boosting the demand for still bottled water in the region. The promotional strategies adopted by players, including advertisement campaigns, are leading to an increase in the demand for still bottled waters.

Indonesia Accounted For Highest Share In The Bottled Water Market

Bottled water is a safe choice among consumers on a daily basis and even during the seasonal shortage or emergency situations. The region has several nations that have high tourist attraction throughout the year, including, Thailand, Indonesia, Vietnam, Singapore, and Malaysia. This drives the overall market for bottled water, especially with the increasing demand for and penetration of flavored and functional waters. As the still bottled water segment accounts for the major market share (65%) in the Indonesian bottled water market, key players, like Aqua, hold the maximum market share due to high distribution network, multiple production facilities, brand value, and reputation for providing good quality safe drinking water. In 2016, the still water segment dominated the market, with a highest revenue, followed by carbonated, flavored, and functional water.

Competitive Landscape

Some of the prominent players in the Southeast Asia bottled water market include Danone, Coco-Cola, Nestle, and PepsiCo. The individual nations is dominated by combination of players, for instance: In Thailand, the market is dominated by players such as Singha, Nestle, PepsiCo, and Coco-Cola. Other players include Spritzer, Vinh Hao Mineral Water Corporation, Asian Brewery, Singha Corporation Co. Ltd. And others. In 2016, Hexagonal water which claims to create a certain configuration to water that enhances nutrient absorption, removes metabolic wastes, and improves cellular communication is introduced in the Thailand bottled water market. Though bottled water market doesn't have much product innovation involved, companies are trying new product launch as the next strategy to strengthen their market dominance especially in the flavored and functional bottled water market.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • Report customization as per the client's requirements
  • 3 months of analyst support

Table of Contents

1 INTRODUCTION

  • 1.1 Study Deliverables
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

  • 3.1 Market Overview

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porters Five Force Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Degree of Competition

5 MARKET SEGMENTATION

  • 5.1 By Product
    • 5.1.1 Still Water
    • 5.1.2 Carbonated Water
  • 5.2 By Distribution Channel
    • 5.2.1 Supermarkets and Hypermarkets
    • 5.2.2 Convenience Stores
    • 5.2.3 Home and Office Delivery
    • 5.2.4 On-Trade
    • 5.2.5 Other Distribution Channels
  • 5.3 Geography
    • 5.3.1 South East Asia
      • 5.3.1.1 Thailand
      • 5.3.1.2 Malaysia
      • 5.3.1.3 Singapore
      • 5.3.1.4 Indonesia
      • 5.3.1.5 Vietnam
      • 5.3.1.6 Phillipines
      • 5.3.1.7 Others

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Active Comapanies
  • 6.2 Key Strategoies Adopted
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles
    • 6.4.1 Coca Cola
    • 6.4.2 Danone
    • 6.4.3 PepsiCo
    • 6.4.4 Spritzer
    • 6.4.5 SodaStream
    • 6.4.6 Vinh Hao Mineral Water Corporation
    • 6.4.7 F & N Beverage Marketing
    • 6.4.8 Asia Brewery
    • 6.4.9 Nestle SA

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

Back to Top