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北美的儀表板相機市場 - 成長,趨勢,預測(2019年∼2024年)

North America Dashboard Camera Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

出版商 Mordor Intelligence Pvt Ltd 商品編碼 808278
出版日期 內容資訊 英文 120 Pages
商品交期: 2-3個工作天內
北美的儀表板相機市場 - 成長,趨勢,預測(2019年∼2024年) North America Dashboard Camera Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)
出版日期: 2021年01月01日內容資訊: 英文 120 Pages




第1章 簡介

  • 調查成果
  • 前提條件
  • 調查範圍

第2章 調查方法

第3章 摘要整理

第4章 市場動態

  • 市場概況
  • 成長要素及阻礙因素
  • 市場成長要素
    • 汽車銷售台數的增加
    • 對市場有利的儀表板相機的安裝命令
    • 交通事故和車輛盜竊數量的增加
  • 市場阻礙因素
    • 在部分地區禁止使用儀表板相機
    • 可靠性和隱私的問題
  • 價值鏈/供應鏈分析
  • 波特的五力分析
    • 買方議價能力
    • 供給企業談判力
    • 新加入業者的威脅
    • 替代品的威脅
    • 競爭企業間的敵對關係

第5章 市場區隔

  • 市場分析:各技術
    • BASIC
    • 智慧
  • 市場分析:各產品
    • 單通道
    • 雙通道
    • 後視
  • 各地區
    • 北美
      • 美國
      • 加拿大

第6章 競爭情形

  • 企業簡介
    • Garmin Ltd
    • LG Electronics
    • Panasonic
    • Harman International Industries Inc
    • Transcend Information Inc.
    • Pittasoft Co. Ltd (BlackVue)
    • YI Technology
    • Papago Inc.
    • Mondo Systems Inc.
    • Steelmate Co. Ltd
    • Waylens Inc.
    • Rand McNally
    • Cobra Electronics Corporation.
    • HP Inc.

第7章 投資分析

第8章 市場機會及未來趨勢


Product Code: 66060

The North American dashboard camera market was valued at USD 67.2 million in 2020, and it is expected to reach USD 169 million by 2026, registering a CAGR of 15.4% during the forecast period (2021-2026). With more than 143 million Americans commuting daily, there's no doubt that car accidents are bound to happen. The market studied has expanded rapidly over the last few years due to a considerable rise in the number of accidents and thefts, which have led to the government mandating the installation of dashcams.

  • Driving assistance systems have gained popularity recently, owing to the drastic rise in the number of accidental fatalities that have been reported in the last decade. The demand for better assistance systems to categorically judge imminent dangers, and guide drivers, have emerged as a viable product in the automotive sector. Driver assistance systems are currently being used in the luxury cars segment predominantly. Many connected car vendors are developing driver assistance technology (expected to be commercialized during the forecast period). For instance, BMW developed Driving Assistance Plus (driving assistance system) for its models. They are also developing camera-based ADAS technology, in partnership with Bertrandt.
  • Autonomous cars with dashboard cameras offer increased data transparency, which is expected to relieve public fears and lead to safer deployments of driverless technology. Currently, most of the fully autonomous vehicles are in their testing phase. Several automobile industry giants, like BMW, Daimler, Volkswagen Group, and Volvo, among others, are testing their self-driving cars. Autonomous cars are already in use across the United States. In January 2020, Nextbase launched of the 622GW 4K model dashcam adding to the list of first-ever features in the market-leading range (Emergency SOS, Alexa Built-In) with 4K HD recording, Enhanced Night Vision, Extreme Weather Mode, Digital Image Stabilization, what3words, ultra-fast 5GHz Wi-Fi, and more.
  • According to the estimations by Insurance Information Institute (III), each year, property and casualty insurance companies lose an average of USD 34 billion to fraud. As per the National Insurance Crime Bureau (NICB), auto insurance fraud makes up the largest share of that loss. Insurance Information Institute estimated that the cost of insurance fraud (property, casualty, and auto) is USD 30 billion per annum in the United States alone. According to the Insurance Bureau of Canada, fraudulent auto insurance claims cost about USD 1.6 billion per year in Ontario alone. Thus, in the United States and Canada, where large magnitudes of auto insurance fraud occur, supporting the proliferation of dashboard cameras can save billions.
  • The restrictions put in charge to limit the diffusion and impacts of COVID-19 have had a widespread effect on people's lives and the way people travel in their vehicles. The pandemic has affected all forms of transport, including cars and public transport in cities, to buses, planes, and trains globally. Global activities related to road transport was almost 50% below the 2019 average by the end of March 2020. Moreover, Puerto Rico, a United States territory with stringent restrictions in place, prohibits residents from going anywhere besides the supermarket or pharmacy after 9 p.m. or risk a USD 5,000 fine or six months in jail. Taking all these instances into account, the dashboard camera market is expected to be significantly affected until the traveling restrictions are eased in the region.

Key Market Trends

Dual-channel Dashboard Camera to Drive the Market Growth

  • Multi-lens dashboard cameras serve a lucrative segment to invest in, majorly for dashboard camera manufacturers, thereby, driving an increasing preference for dual-channel dashboard cameras, over single-channel dashboard cameras. Demand for multi-channel dashboard cameras was restricted in the past, due to the complication of processing, as video streaming of the two views were captured and recorded simultaneously.
  • Dual-channel dashboard cameras use two camera modules, in which, one is equipped outward, to record incidents that occurred in front of the vehicle. In contrast, another is used to record the interior of the car. These are expected to gain high traction due to their implementation in private taxi services, such as Uber, Lyft, and Bookmycab. These devices are energy efficient and provide recording features of both internal and external environments of vehicles.
  • The systems comprise two cameras with high-resolution feed for front and rear video recording. These devices have built-in GPS and Wi-Fi, which will support the live location tracking feature, which allows the owner to access the device using smartphone applications. The availability of impact and motion detection features aids in speed detection and vehicle accidents, thereby further providing alerts to drivers.
  • Also, these camera modules are used for security applications, when a vehicle is parked, as its application includes recording video evidence of theft and hit-and-run accidents. According to AT&T, the annual accident rate for commercial fleets is approximately 20%. Fleet accidents have one of the most expensive injury claims for business, with an average cost of about USD 70,000 per accident. This has emphasized on the need to manage the commercial fleet, as well as to claim insurance and abide by employee policies rightly.

United States is Expected to Hold Major Share

  • Various companies and startups have made significant investments to increase their presence in the region and aid the adoption rate. The existing companies are innovating new products to expand the product portfolio to gain market traction and increase their market share.
  • For instance, in May 2019, Garmin Ltd launched the new Dash Cam 46/56/66W and the Dash Cam Mini, the latest additions to its popular dashboard camera lineup. The new series includes an ultra-compact design, high-resolution video, an extra-wide field of view, GPS, and voice control; the drivers can easily find a Garmin dash cam that is tailored to their specific needs.
  • Similarly, a group of startups in the United States have developed an innovative business model, wherein the drivers are offered monetary rewards for installing dashboard cameras in their vehicles. As a result, an increasing number of ride service providers across North America, such as Lyft and Uber, have started deploying in-car DVRs to record their rides.
  • The 2020 Hyundai Sonata, which was first displayed at the North American auto show, has five cameras installed throughout the car, four of which are used to provide the driver with an enhanced view of the vehicle's exterior.
  • Also, Cadillac's new CT5 compact sedan has a hands-free driving assistant that can navigate most of the highways in the United States on its own. It was unveiled at the auto show, and there's a camera on top of the steering column that monitors the driver's awareness.
  • In addition, the current lack of direct discounts from insurance companies for the installation of dashcams is estimated to have an impact on the low interest of the US consumers. However, stringent regulations mandated by the government, due to the growing number of accidents in the United States, are expected to propel the growth.

Competitive Landscape

The North American dashboard camera market is highly competitive and consists of several major players. In terms of market share, few of the major players currently dominate the market. These major players with prominent shares in the market are focusing on expanding their customer base across foreign countries. These companies are leveraging strategic collaborative initiatives to increase their market shares and profitability. The companies operating in the market are also acquiring start-ups working on dashboard camera technologies to strengthen their product capabilities. Some of the key development in the market are:

  • In January 2020 - Garmin Ltd, announced the Garmin Dash Cam Tandem, its first dual-lens dash camera that offers drivers complete video coverage of their surroundings due to two 180-degree field of view lenses that record in tandem day and night. The dash cam's high-definition 1440p front-facing camera lens with Garmin Clarity HDR can capture crisp footage showing critical vehicle details.
  • In January 2020 - Thinkware unveiled a few new products in Las Vegas and one of which is the T700, their most connected dash cam to date that uses LTE Cat 4 technology to transmit videos and the company announced to launch of QXD Mega 4CH - a Full HD 4-channel dashcam system that covers front and rear, as well as left and right of the vehicle to give the most comprehensive coverage of the surroundings of the car later in 2020.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support



  • 1.1 Study Assumptions & Market Definition
  • 1.2 Scope of the Study




  • 4.1 Market Overview
  • 4.2 Marker Drivers
    • 4.2.1 Growing emphasis on driver safety coupled with growing acceptance of dashboard footage as evidence in court of law
    • 4.2.2 Technological advancements in smart dashboard camera segment driving adoption in the US
    • 4.2.3 Declining unit prices in the region
  • 4.3 Market Challenges (Privacy concerns and regulations | relatively low level of adoption as compared to major European countries wherein dashboard cameras are widely deployed by motorists due to rebate policies provided by insurance companies)
  • 4.4 PESTEL Analysis - North America Dashboard Camera
  • 4.5 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.5.1 Bargaining Power of Suppliers
    • 4.5.2 Bargaining Power of Consumers
    • 4.5.3 Threat of New Entrants
    • 4.5.4 Threat of Substitute Products
    • 4.5.5 Intensity of Competitive Rivalry
  • 4.6 Impact of COVID-19 on the Car Safety Device Industry


  • 5.1 By Technology (Market Growth & Forecasts for the period of 2017-2025 in value & volume, Trends, Developments and Market Outlook)
    • 5.1.1 Basic
    • 5.1.2 Smart
  • 5.2 By Distribution Channel (Market Growth & Forecasts for the period of 2017-2025 in value & volume, Trends, Developments and Market Outlook)
    • 5.2.1 Offline
    • 5.2.2 Online
  • 5.3 By Country (Market Estimates & Forecasts for the period of 2017-2025 in value & volume, local market scenario and key growth influencers, Market Outlook)
    • 5.3.1 United States
    • 5.3.2 Canada


  • 6.1 Company Profiles
    • 6.1.1 Garmin Ltd
    • 6.1.2 Nextbase Inc.
    • 6.1.3 Panasonic Corporation
    • 6.1.4 Harman International Industries Inc. (Samsung Electronics Co. Ltd)
    • 6.1.5 Transcend Information Inc.
    • 6.1.6 BlackVue (Pittasoft Co. Ltd)
    • 6.1.7 Papago Inc.
    • 6.1.8 Thinkware Corporation
    • 6.1.9 Waylens Inc.
    • 6.1.10 Phillips
    • 6.1.11 Yi Technology
    • 6.1.12 Cobra Dashcams
    • 6.1.13 MiTAC Limited (Mio)