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市場調查報告書

化妝品的全球市場:各產品類型(護髮用品、護膚用品、口腔保健用品、彩妝品)、通路、地區 - 成長,趨勢,預測(2018年∼2023年)

Beauty and Personal Care Products Market - Growth, Trends, Forecast (2020 - 2025)

出版商 Mordor Intelligence LLP 商品編碼 754961
出版日期 內容資訊 英文 110 Pages
商品交期: 2-3個工作天內
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化妝品的全球市場:各產品類型(護髮用品、護膚用品、口腔保健用品、彩妝品)、通路、地區 - 成長,趨勢,預測(2018年∼2023年) Beauty and Personal Care Products Market - Growth, Trends, Forecast (2020 - 2025)
出版日期: 2020年01月01日內容資訊: 英文 110 Pages
簡介

全球化妝品市場在2017年估算為5,324億3,000萬美元,從2018年到2023年間預計將以7.14%的年複合成長率發展,到2023年市場規模將成長到8,056億1,000萬美元。

本報告提供全球化妝品市場調查,市場概要,各產品類型、通路、地區的市場規模的變化與預測,市場趨勢,市場成長要素及阻礙因素分析,競爭情形,主要企業的簡介等全面性資訊。

目錄

第1章 簡介

  • 主要的調查成果
  • 調查的前提條件
  • 市場定義
  • 調查結果

第2章 調查方法

第3章 摘要整理

第4章 市場動態

  • 市場概要
  • 成長要素
    • 包裝和設計的創新
    • 在意外表及整裝儀容的人增加
    • 高齡化
    • 電子商務的擴大
    • 進入低收入者層(BoP)
  • 阻礙因素
    • 為了提高美容的新醫療技術
    • 原料價格的變動性
  • 市場機會
    • 新興市場成長
    • 有機產品的需求高漲
  • 產業價值鏈分析
  • 波特的五力分析
    • 買方議價能力
    • 供給企業談判力
    • 新加入業者的威脅
    • 替代品的威脅
    • 競爭企業間的敵對關係

第5章 全球化妝品市場:各市場區隔

  • 各產品類型
    • 護髮用品
    • 護膚用品
    • 口腔護理用品
    • 彩妝品
    • 香水
    • 肥皂、沐浴凝膠
    • 防曬用品
    • 其他
  • 各銷售管道
    • 直銷
    • 超級市場
    • 專賣店
    • 藥局
    • 沙龍
    • 其他
  • 各地區
    • 北美
    • 歐洲
    • 亞太地區
    • 南美
    • 中東、非洲

第6章 廠商市場佔有率

第7章 企業簡介

  • L'Oreal Group
  • Procter & Gamble
  • Beiersdorf AG
  • Avon Products Inc.
  • Unilever
  • The Estee Lauder Companies Inc.
  • 資生堂
  • 花王
  • Revlon Inc.
  • Mary Kay Inc.
  • Yves Rocher
  • Oriflame Cosmetics Global SA
  • Alticor

第8章 投資分析

第9章 化妝品市場未來展望

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目錄
Product Code: 55610

Market Overview

Global Beauty and Personal Care Products Market is projected to grow at a CAGR of 7.2% during the forecast period (2019 - 2024)

  • Income inequality, tight purse strings, lack of penetration within the developed regions, insufficient research into the prevalent trend of organic products, inadequate regulatory concerns, and a few other factors act as challenges, in the market studied. Some important players in the mass/masstige makeup/cosmetics field include - P&G, Beiersdorf, Unilever, MAC, Revlon, Olay, L'Oreal, and Avon, among others.
  • The growth of the male grooming products market has been catalyzed by an increasing consciousness among male consumers, about personal wellness and appearance. Owing to this factor, manufacturers are focusing on launching new and innovative hair care products for men, in order to increase their offerings and customer base, which, in turn, would provide them an edge over their competitors. For instance:
  • Rigaos is one of the latest series of Japanese hair products for men by Japan Gateway Co. Ltd. Rigaos stands for: R = Romance, I = Intelligence, G = Gentleness, A = Appearances, O = Originality and S = Spirit

Scope of the Report

Global Beauty And Personal Care Products Market is segmented by Personal Care Products (Hair Care Products, Facial Care Products, Shower Gels, Oral Care, Men's Grooming Products, and Deodorants and Antiperspirants); by Cosmetics/Make-up Products (Facial Cosmetics, Eye Cosmetic Products, Lip and Nail Make-up Products, Hair styling and coloring products); by Distribution Channel (Specialist Retail Stores, Supermarkets/Hypermarkets, Convenience Stores, Pharmacies/Drug Stores, Online Retail Channels, Others); By Category (Mass Products and Premium Products) & by Geography

Key Market Trends

Hair Cosmetics is Projected to Grow at a Significant Growth Rate

Several countries are thriving and predicted to become the fastest-growing regions in beauty and personal care, over the next five years. Owning to high concern for hair care, there is a rise in the demand for specialized products. Hair textures vary from person to person, and so do the hair- and scalp-related issues. Some people might have damaged or dry hair, while others have to deal with breakage and hair fall problems. Not only the younger and dynamic population of the region, but the older individuals are also interested in buying products, like hair dyes, hair growth oils, and serums. Those aged over 60 years are generally more interested in quality, how long things last, and value for money, and are unlikely to be rushed into unplanned purchases. Senior consumers are also the most loyal to branded and recognized products.

Middle East and Africa Emerges as the Fastest Growing Region

The Kingdom of Saudi Arabia is a country steeped in history and fantasy. The country boasts riches and a high standard of living, virtually incomparable to any other country in the world. A relatively small population of around 33 million, as of 2017 - the largest demographic group of which is children and those aged under 24 years, is one of the prime factors making cosmetic products popular in the country. Most of the globally operating brands in cosmetic products category, like L'Oreal, are actively operating in KSA. There is a cultural belief that higher prices imply better quality. Therefore, even inflated prices are serving the purpose of generating higher sales, from the cosmetic product category in the country. The Saudi Arabian province is well known for its preference for premium or luxury perfumes, indicating a long-lasting preference for strong scents.

Competitive Landscape

The major emerging market players targeting leading brands are making strategic acquisitions of the market leaders, in more mature and sophisticated markets. Acquiring these brands enables diversification and gives these players access to stable cash flows and further growth opportunities. The cosmetic products market witnesses high competition, with the dominance of major global players. Various players are entering the market, to tap the untapped potential of the cosmetic products market. An advanced and diversified distribution network gives an upper edge to the manufacturers to expand their range of products, across the region.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • Report customization as per the client's requirements
  • 3 months of analyst support

Table of Contents

1 INTRODUCTION

  • 1.1 Study Deliverables
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 Personal Care Products
    • 5.1.1 Hair Care Products
      • 5.1.1.1 Shampoo
      • 5.1.1.2 Conditioners
      • 5.1.1.3 Hair Oil
      • 5.1.1.4 Others
    • 5.1.2 Skin Care Products
      • 5.1.2.1 Facial Care Products
      • 5.1.2.2 Body Care Products
      • 5.1.2.3 Lip Care Products
    • 5.1.3 Bath and Shower
      • 5.1.3.1 Shower Gels
      • 5.1.3.2 Soaps
      • 5.1.3.3 Bath Salts
      • 5.1.3.4 Bathing Accessories
      • 5.1.3.5 Others
    • 5.1.4 Oral Care
      • 5.1.4.1 Toothbrushes and Replacements
      • 5.1.4.2 Toothpaste
      • 5.1.4.3 Mouthwashes and Rinses
      • 5.1.4.4 Others
    • 5.1.5 Men's Grooming Products
    • 5.1.6 Deodorants and Antiperspirants
  • 5.2 Cosmetics/Make-up Products
    • 5.2.1 Facial Cosmetics
    • 5.2.2 Eye Cosmetic Products
    • 5.2.3 Lip and Nail Make-up Products
    • 5.2.4 Hair styling and coloring products
  • 5.3 Distribution Channel
    • 5.3.1 Specialist Retail Stores
    • 5.3.2 Supermarkets/Hypermarkets
    • 5.3.3 Convenience Stores
    • 5.3.4 Pharmacies/Drug Stores
    • 5.3.5 Online Retail Channels
    • 5.3.6 Others
  • 5.4 By Category
    • 5.4.1 Mass Products
    • 5.4.2 Premium Products
  • 5.5 Geography
    • 5.5.1 North America
      • 5.5.1.1 United States
      • 5.5.1.2 Canada
      • 5.5.1.3 Mexico
      • 5.5.1.4 Rest of North America
    • 5.5.2 Europe
      • 5.5.2.1 Spain
      • 5.5.2.2 United Kingdom
      • 5.5.2.3 Germany
      • 5.5.2.4 France
      • 5.5.2.5 Italy
      • 5.5.2.6 Russia
      • 5.5.2.7 Rest of Europe
    • 5.5.3 Asia Pacific
      • 5.5.3.1 China
      • 5.5.3.2 Japan
      • 5.5.3.3 India
      • 5.5.3.4 Australia
      • 5.5.3.5 Rest of Asia-Pacific
    • 5.5.4 South America
      • 5.5.4.1 Brazil
      • 5.5.4.2 Argentina
      • 5.5.4.3 Rest of South America
    • 5.5.5 Middle East and Africa
      • 5.5.5.1 South Africa
      • 5.5.5.2 United Arab Emirates
      • 5.5.5.3 Rest of Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Active Companies
  • 6.2 Most Adopted Strategies
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles
    • 6.4.1 The Procter & Gamble Company
    • 6.4.2 Revlon, Inc.
    • 6.4.3 Oriflame Holding AG
    • 6.4.4 Avon Products Inc.
    • 6.4.5 The Estee Lauder Companies Inc.
    • 6.4.6 Shiseido Company, Limited
    • 6.4.7 TLC Hygienic Cosmetic Pty Limited
    • 6.4.8 Unilever

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

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