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市場調查報告書

空氣清新劑(芳香劑、消臭劑)的全球市場:成長,趨勢,及預測(2019年∼2024年)

Air Freshener Market - Growth, Trends, and Forecast (2019 - 2024)

出版商 Mordor Intelligence LLP 商品編碼 708550
出版日期 內容資訊 英文 118 Pages
商品交期: 2-3個工作天內
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空氣清新劑(芳香劑、消臭劑)的全球市場:成長,趨勢,及預測(2019年∼2024年) Air Freshener Market - Growth, Trends, and Forecast (2019 - 2024)
出版日期: 2019年11月01日內容資訊: 英文 118 Pages
簡介

全球空氣清新劑(芳香劑、消臭劑)市場在2019年∼2024年間,預測將以3.8%的年複合成長率成長。

本報告提供全球空氣清新劑市場的相關調查,市場機會和趨勢,成長及阻礙因素,各產品類型、用途、流通管道、地區的市場分析,競爭情形,主要企業的簡介等資訊。

目錄

第1章 簡介

  • 調查成果
  • 調查的前提條件
  • 調查範圍

第2章 調查方法

第3章 摘要整理

  • 市場概況

第4章 市場動態

  • 成長要素
  • 阻礙因素
  • 波特的五力分析
    • 新加入廠商的威脅
    • 買主/消費者談判力
    • 供應商談判力
    • 替代產品的威脅
    • 產業內的競爭

第5章 市場區隔

  • 各產品類型
    • 噴霧
    • 凝膠
    • 電力
    • 蠟燭
    • 其他
  • 各用途
    • 住宅
    • 商業
    • 汽車
  • 各流通管道
    • 超級市場/大型超級市場
    • 便利商店
    • 藥局
    • 其他
  • 各地區
    • 北美
    • 歐洲
    • 亞太地區
    • 南美
    • 中東、非洲

第6章 競爭情形

  • 主要活動性的企業
  • 主要的採用策略
  • 市場佔有率分析
  • 企業簡介
    • Henkel AG & Company
    • Procter & Gamble Co.
    • Church & Dwight Co. Inc.
    • Reckitt Benckiser Group PLC
    • SC Johnson & Son
    • Farcent Enterprise Co. Ltd
    • Newell Brands
    • The Godrej Group

第7章 市場機會及今後趨勢

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目錄
Product Code: 63931

Market Overview

The Global Air Freshener market is forecasted to grow at a CAGR of 3.8% during the forecast period (2019 - 2024).

The increasing urbanization, better living standards, availability of new and innovative air fresheners, rising concern for the air quality, and increasing demand from commercial users are expected to drive the growth of the air freshener market. Also, the rising investments in R&D activities to introduce natural and chemical free air fresheners is expected to propel the market growth in the coming years.

Scope of the Report

The scope of the market includes Product type Spray, gel Air Freshener, Electric Air Freshener, Candle Air Freshener, Other Types, by Application market is classified into Residential, Commercial, and Automotive, by Distribution Channel market is categorized as Supermarkets/ Hypermarkets, Pharmacies, Convenience Stores, and Other Distribution Channels, and Geography.

Key Market Trends

Surge in Innovations in Air Fresheners Across the Globe

Manufacturers of air fresheners are more focused on developing new and innovative products to meet the changing needs and demands of consumers by using advanced technologies. Key players are differentiating their offerings in terms of functionalities, flavors, nature of ingredients, size, and packaging format, in order to gain competitive advantage and increase their customer base.

North America was the dominant region in the market, owing to the consumer awareness related to health and environmental concerns, including harmful usage of aerosol sprays. This has resulted in an increase in the demand for aromatherapy and candle air fresheners. Consumers have started moving towards candle air fresheners, as they are considered to be environmentally friendly and promotes a healthy lifestyle as compared to electric air fresheners and sprays. Candle air fresheners were the best performing category in the industry especially in the European and Asia Pacific.

Competitive Landscape

The major strategies adopted by the companies operating in the air freshener market are product innovations, expansions, and mergers and acquisitions. Sustainable competitive advantage through innovation is the main criteria for the growth of the market share of major players across the globe.

Companies are increasing their investments in research and development (R&D) and marketing, and are expanding their distribution channels to maintain their position in the market.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • Report customization as per the client's requirements
  • 3 months of analyst support

Table of Contents

1 INTRODUCTION

  • 1.1 Study Deliverables
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

  • 3.1 Market Overview

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Spray
    • 5.1.2 Gel Air freshener
    • 5.1.3 Electric Air freshener
    • 5.1.4 Candle Air freshener
    • 5.1.5 Other Types
  • 5.2 By Application
    • 5.2.1 Residential
    • 5.2.2 Commercial
    • 5.2.3 Automotive
  • 5.3 By Distribution Channel
    • 5.3.1 Supermarkets/Hypermarkets
    • 5.3.2 Convenience Stores
    • 5.3.3 Pharmacies
    • 5.3.4 Other Distribution Channels
  • 5.4 Geography
    • 5.4.1 North America
      • 5.4.1.1 United States
      • 5.4.1.2 Canada
      • 5.4.1.3 Mexico
      • 5.4.1.4 Rest of North America
    • 5.4.2 Europe
      • 5.4.2.1 Spain
      • 5.4.2.2 United Kingdom
      • 5.4.2.3 Germany
      • 5.4.2.4 France
      • 5.4.2.5 Italy
      • 5.4.2.6 Russia
      • 5.4.2.7 Rest of Europe
    • 5.4.3 Asia Pacific
      • 5.4.3.1 China
      • 5.4.3.2 Japan
      • 5.4.3.3 India
      • 5.4.3.4 Australia
      • 5.4.3.5 Rest of Asia-Pacific
    • 5.4.4 South America
      • 5.4.4.1 Brazil
      • 5.4.4.2 Colombia
      • 5.4.4.3 Rest of South America
    • 5.4.5 Middle East and Africa
      • 5.4.5.1 South Africa
      • 5.4.5.2 United Arab Emirates
      • 5.4.5.3 Rest of Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Active Companies
  • 6.2 Most Adopted Strategies
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles
    • 6.4.1 Henkel AG & Company
    • 6.4.2 Procter & Gamble Co.
    • 6.4.3 Church & Dwight Co. Inc.
    • 6.4.4 Reckitt Benckiser Group PLC
    • 6.4.5 S. C. Johnson & Son
    • 6.4.6 Farcent Enterprise Co. Ltd
    • 6.4.7 Newell Brands
    • 6.4.8 The Godrej Group

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

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