市場調查報告書
商品編碼
704783

全球運動鞋市場:成長,趨勢,及預測(2020年∼2025年)

Athletic Footwear Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

出版日期: | 出版商: Mordor Intelligence Pvt Ltd | 英文 100 Pages | 商品交期: 2-3個工作天內

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  • 全貌
  • 簡介
  • 目錄
簡介

全球運動鞋產業在預測期間內預計將以7.15%的年複合成長率增長,2024年達到1,712億美元。人們對健身重要性的認識,國民參加體育運動和比賽以及政府參與體育活動的舉措等因素正在推動市場的增長。

本報告提供全球運動鞋市場的相關調查,提供市場機會和趨勢,成長及阻礙因素,產品類型·流通管道·終端用戶·各地區的市場分析,競爭情形,主要企業的簡介等資訊。

目錄

第1章 簡介

  • 調查階段
  • 調查成果
  • 調查範圍

第2章 調查方法

第3章 摘要整理

第4章 市場動態

  • 市場成長要素
  • 市場阻礙因素
  • 產業的魅力:波特的五力分析
    • 供應商談判力
    • 消費者談判力
    • 新加入廠商的威脅
    • 替代產品的威脅
    • 產業內的競爭

第5章 市場區隔

  • 各產品類型
    • 跑鞋
    • 運動鞋
    • 巡迴山麓遊覽/登山健行鞋
    • 其他
  • 各流通管道
    • 運動·運動用品店
    • 超級市場/大賣場
    • 網路零售店
    • 其他
  • 各終端用戶
    • 男性
    • 女性
    • 兒童
  • 各地區
    • 北美
    • 歐洲
    • 亞太地區
    • 南美
    • 中東·非洲

第6章 競爭情形

  • 主要活動性的企業
  • 主要的採用策略
  • 市場佔有率分析
  • 企業簡介
    • Adidas Group
    • Nike, Inc
    • Under Armour Inc
    • Puma SE
    • SKECHERS USA
    • 株式會社ASICS 亞瑟士
    • Wolverine World Wide Inc.
    • VF Corporation
    • New Balance
    • FILA

第7章 市場機會及今後趨勢

目錄
Product Code: 62641

The athletic footwear market is projected to register a CAGR of 7.15% during the forecast period, 2021-2026.

The COVID-19 has had a strong impact on the athletic footwear market during its onset; however, with the presence of online shopping and doorstep delivery, the category witnessed a pace in demand over the mid-months of 2020. Barriers to movements of goods have forced the market to rely on domestic production and local manufacturing. However, more consumers joined the fitness bandwagon after the lockdown measures were lifted in many of the countries. Owing to this, the demand for athletic footwear surged, keeping the market afloat during the year-long pandemic period. Branded shoes have gathered more fan base on social media websites, but the impact of counterfeit products still prevailed largely, as consumers seek low price, better design, and suitable durability from such footwear.

Over the medium term, the athletic footwear market will be affected by various changing trends in various regions. Furthermore, the athletic footwear market will also be affected by the innovations made by market players in product development, for instance, smart footwear that calculates the calories burnt.

The increasing awareness about the importance of fitness and the increasing involvement of countries in sports and games are also driving the market. In terms of regional growth, North America is the highest revenue-generating region in the market, followed by Europe. Stronger distribution channels also drive the growth of the market.

Key Market Trends

Running Shoes to Witness a Significant Growth Rate

The consumers in the global market are unwillingly getting adapted to a very sedentary lifestyle, which has recently alarmed the need for getting involved in activities, like running and walking, which will help them manage health. This is the major reason for the growing popularity of running shoes among consumers in the market. The increasing urge to maintain health among consumers is also coupled with a fascination for premium and customized shoes. This is escalating the revenues generated from the product category, which may further elevate customers' trust and loyalty. The brands offering running shoes in the global market are competing with other brands because of their ability to connect with consumers through the use of influential admirable figureheads and an extremely effective distribution network.

Middle-East and Africa is the Fastest Growing Market for Athletic Footwear

Middle-East and Africa is the fastest-growing region in the global athletic footwear market. The increasing concern about health and fitness among the population is the major driver in the market. South Africa is one of the leaders in the market, holding approximately more than 15% of the market, followed by Saudi Arabia (as per the analysis of Mordor Intelligence). The customers in the Middle East are ready to pay premium prices for goods; the factors they look for are quality and durability. Manufacturers in the region are also focusing on quality and cost-effective production and efficient distribution of goods, owing to which the Middle-East and African region has a greater potential for athletic footwear, and players are penetrating into the region with various products and different distribution channels. Athletic CO. is one of the popular companies operating in the Middle Eastern countries.

Competitive Landscape

The athletic footwear market is competitive with the presence of various regional and global players. Companies compete on different factors, including product offerings, price, material quality, and marketing activities, to gain a competitive advantage in the market.

Similarly, vendors are introducing athletic footwear specifically designed for and targeted at women and kids. ​On the other hand, certain players have been expanding their geographical presence by acquiring or merging with the manufacturers in foreign markets.​

Companies are using digital and social media advertisements to make consumers aware of the new product launches in the market. The e-commerce channel has been growing majorly over the recent past, and it is one of the preferred channels for the major players operating in the market.​ Adidas AG, Nike Inc., and Puma SE are some of the major players operating in the market studied.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Running Shoes
    • 5.1.2 Sports Shoes
    • 5.1.3 Trekking/Hiking Shoes
    • 5.1.4 Other Product Types
  • 5.2 By End User
    • 5.2.1 Men
    • 5.2.2 Women
    • 5.2.3 Children
  • 5.3 By Distribution Channel
    • 5.3.1 Sports and Atheletic Goods Stores
    • 5.3.2 Supermarkets/Hypermarkets
    • 5.3.3 Online Retail Stores
    • 5.3.4 Other Distribution Channels
  • 5.4 Geography
    • 5.4.1 North America
      • 5.4.1.1 United States
      • 5.4.1.2 Canada
      • 5.4.1.3 Mexico
      • 5.4.1.4 Rest of North America
    • 5.4.2 Europe
      • 5.4.2.1 United Kingdom
      • 5.4.2.2 Germany
      • 5.4.2.3 Spain
      • 5.4.2.4 France
      • 5.4.2.5 Italy
      • 5.4.2.6 Russia
      • 5.4.2.7 Rest of Europe
    • 5.4.3 Asia-Pacific
      • 5.4.3.1 China
      • 5.4.3.2 Japan
      • 5.4.3.3 India
      • 5.4.3.4 Australia
      • 5.4.3.5 Rest of Asia-Pacific
    • 5.4.4 South America
      • 5.4.4.1 Brazil
      • 5.4.4.2 Argentina
      • 5.4.4.3 Rest of South America
    • 5.4.5 Middle-East and Africa
      • 5.4.5.1 United Arab Emirates
      • 5.4.5.2 South Africa
      • 5.4.5.3 Rest of Middle-East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Active Companies
  • 6.2 Most Adopted Strategies
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles
    • 6.4.1 Adidas AG
    • 6.4.2 Nike Inc.
    • 6.4.3 Under Armour Inc.
    • 6.4.4 Puma SE
    • 6.4.5 SKECHERS USA Inc.
    • 6.4.6 ASICS
    • 6.4.7 Wolverine World Wide Inc.
    • 6.4.8 VF Corporation
    • 6.4.9 New Balance Athletics Inc.
    • 6.4.10 Lotto Sport Italia Spa

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

8 IMPACT OF COVID-19 ON THE MARKET