Wheatgrass Product Market - Growth, Trends, and Forecast (2020 - 2025)
|出版商||Mordor Intelligence LLP||商品編碼||613163|
|出版日期||內容資訊||英文 100 Pages
|全球小麥草產品市場:成長，趨勢，及預測(2020年∼2025年) Wheatgrass Product Market - Growth, Trends, and Forecast (2020 - 2025)|
|出版日期: 2020年01月01日||內容資訊: 英文 100 Pages||
Global Wheatgrass Product Market is poised to grow at a CAGR of 11.14% during the forecast period, 2019-2024.
Global Wheatgrass Product Market is segmented by Product Type (Juice, Powder, and Pills), Distribution Channel (Supermarket/Hypermarket, Specialist Retailers, Online Retailers, Others), and Geography.
Growing Demand for Wheatgrass Beverage
Wheatgrass product is gaining popularity among consumers, due to its various benefits over health. Health conscious consumers and athletes are the major consumers of wheat grass products, either in juice or powder form. Wheat grass contains up to 70% chlorophyll which promotes oxygen in the body. In addition, it contains high antioxidants, is rich in vitamins and minerals, acts as detoxifier as it contains superoxide dismutase (SOD), and comprises of enzymes that help in digestion. Wheatgrass juice/products are gluten free, which is another major factor that boosts its sale. Middle aged and elderly consumers readily invest in wheatgrass products to support their immunity system. This has led the manufactures to extend their research activities for bringing new formulations or for expanding the range of wheatgrass products to cater various consumers' needs and preferences.
North America Holds the Largest Share in Wheatgrass Market
North America region has the largest share in the global wheatgrass product market, followed by Europe. The United States dominates the market for wheatgrass products, driven by the increased health-conscious consumers and growing demand for organic food products. Asia-Pacific region is expected to have a growth potential for wheatgrass products, propelled by growing ageing population, rising disposable income, increased health consciousness. Majority of leading manufacturers in the wheatgrass products market target the opportunities posed by emerging economies like China and India to expand their revenue base.
Companies are focusing on developing new product innovation, based on value-added ingredients, to compete in the market. Some of the leading manufacturers and suppliers of the wheatgrass products include Wheatgrass, Nutriblade, and Bondi Wheatgrass, among others.