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市場調查報告書
商品編碼
1137708

煙草包裝市場 - COVID-19 的增長、趨勢、影響和預測(2022-2027 年)

Tobacco Packaging Market - Growth, Trends, and Forecasts (2022 - 2027)

出版日期: | 出版商: Mordor Intelligence | 英文 127 Pages | 商品交期: 2-3個工作天內

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簡介目錄

預計煙草包裝市場在預測期內的複合年增長率為 3.32%。

在成分、尼古丁含量、口味和大小方面的持續產品創新,再加上消費者更喜歡煙草作為一種減輕壓力和焦慮的娛樂習慣,增加了煙草的採用率,從而帶來了市場增長。

主要亮點

  • 由於菸草消費量的增加,煙草包裝市場經歷了顯著增長。全球每年售出近 6.5 萬億支捲菸,相當於每天消費約 180 億支捲菸。此外,根據吸煙與健康行動 (ASH) 的數據,全球有 11 億煙草消費者。這個數字預計在未來 20 年將增長到 16 億。
  • 此外,煙草包裝市場見證了避免有吸引力的包裝和採用平裝的強制性規定。在過去八年中,煙草包裝需求已顯著轉變為平裝。世衛組織表示,平裝使煙草製品的吸引力降低,限製菸草包裝作為煙草廣告的一種形式,限制誤導性包裝和標籤,提高健康警示的有效性,據說是一項相當大的減少需求措施。
  • 由於調味雪茄的日益普及、肥胖率的上升以及眾多尖端包裝技術的引入,預計市場也將顯著增長。然而,政府對吸煙的限制增加、戒菸努力的增加以及各種呼吸系統疾病的患病率增加可能會在一定程度上限制該產品的市場滲透。
  • 作為一種侵襲肺部的疾病,COVID-19 的傳播正在損害煙草包裝市場,禁止使用會削弱肺部並使個人處於感染疾病風險的產品和做法。自病毒傳播以來,煙草產品需求下降,加上零售店關閉和供應鏈中斷,導致銷售額下降。預計這種需求下降在短期內將保持在低位,並對煙草包裝產生直接影響。

主要市場趨勢

二次包裝面臨巨大需求

  • 與其他敏感商品一樣,香煙等煙草產品需要阻隔包裝以確保最佳產品交付。二次包裝,如軟包裝,最終是香煙的傳統包裝,通常包括可重新封閉或可重新封閉的層壓薄膜袋或袋等特徵。這些包裝具有新的 Flowwrap 外膜,所有這些都有助於滿足阻隔要求。
  • 市場上的供應商正在迅速擴大其製造工廠,以提高產能並在行業收入蛋糕中佔據更大份額。例如,2021 年 5 月,Siegwerk通過兩項促進包裝循環的關鍵舉措來宣傳自己的存在:4evergreen 和 CosPaTox。
  • 然而,政府法規和反吸煙運動已經滲透到世界各地,在過去幾年中,過高的稅收和法規有所增加,導致煙草消費量下降。因此,在預測期內,捲菸包裝預計將繼續保持緩慢的複合年增長率。新加坡衛生部表示,該措施將阻止非吸煙者和兒童吸煙,鼓勵當前吸煙者戒菸,提倡無菸生活方式,最終導致吸煙率下降。這將有助於實現廣泛的目標。國家煙草控制目標。
  • 這項新措施將限制在新加坡銷售的所有類型煙草產品上使用與煙草品牌相關的徽標、顏色、圖像和其他促銷信息。產品和品牌名稱將允許使用統一的字體樣式和顏色。
  • 儘管零售貿易蓬勃發展、在線銷售增加和技術進步等宏觀因素,但預計少數新煙民的增加將有助於市場對煙草包裝產品的需求。

亞太地區預計將占主要份額

  • 隨著各國政府實施提價和徵收額外煙草稅以減少煙草消費,預計亞太地區的市場增長將刺激市場增長。例如,在計劃增稅將影響傳統捲菸銷售的日本和印度,煙草產品的發展似乎有很大的潛力。
  • 此外,與其他生產普通盒子的國家不同,生產出色彩鮮豔且有吸引力的香煙包裝。印有名河、蜜餞、珍稀國寶、名建築、名勝古蹟、名貴花卉等圖案的煙包流行率較高。例如,熊貓、牡丹、春花、黃山和太子亭等中國主要捲菸品牌在其包裝上使用了這些設計和圖像。
  • 中國煙草業等特徵鼓勵與其他國家截然不同的品牌和視覺文化。捲菸包裝標誌和圖形既傳達了強烈而深刻的傳統文化歷史感,又融合了民族自豪感,鼓勵了煙草使用,從而擴大了該國的煙草包裝市場。
  • 在該地區,關於採用平裝和煙草使用警告圖形的法規日益增多,極大地限制了所研究的市場。例如,2022 年 7 月,印度政府衛生和家庭福利部通過 2022 年 7 月 21 日的 GSR 248(E) 和 GSR 248(E) 修訂了 2008 年煙草和其他煙草製品(包裝和標籤)條例) 對所有人來說,我們將在煙草產品包裝上宣布一套新的特定健康警語。

競爭格局

主要公司包括 WestRock Company West、Amcor Limited、The International Paper Company、Smurfit Kappa Group PLC、Phillip Morris International Inc.、Sonoco Products Company。市場集中度適中,因為市場上的供應商因參與者之間跨地區的市場份額而異。因此,市場集中度適中。

  • 2022 年 3 月 - Westlock 公司在克萊蒙特的消費包裝工廠擴建 285,000 平方英尺,破土動工。4700 萬美元的投資因 One North Carolina Fund 提供的基於績效的贈款而得到加強。
  • 2022 年 2 月,Westrock 宣布計劃在華盛頓州朗維尤新建一座瓦楞紙箱工廠,以滿足太平洋西北部地區客戶日益增長的需求。新瓦楞紙箱廠將服務於太平洋西北地區的所有行業和市場。

其他福利

  • Excel 格式的市場預測 (ME) 表
  • 3 個月的分析師支持

目錄

第 1 章 簡介

  • 研究假設和市場定義
  • 調查範圍

第二章研究方法論

第三章執行摘要

第四章市場動態

  • 市場概況
  • 產業吸引力——波特五力分析
    • 供應商的議價能力
    • 消費者議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手之間的競爭
  • 市場驅動力
    • 消費者對休閒煙草的偏好
  • 市場製約因素
    • 政府監管導致市場停滯
  • COVID-19 對市場格局的影響

第五章市場細分

  • 按材質
    • 紙/紙板
    • 塑料
    • 其他材料
  • 按包裝類型
    • 初級包裝
    • 二次包裝
  • 按地區
    • 北美
    • 歐洲
    • 亞太地區
    • 拉丁美洲
    • 中東/非洲

第 6 章 競爭格局

  • 公司簡介
    • WestRock Company
    • Amcor Limited
    • The International Paper Company
    • Smurfit Kappa Group PLC
    • Mondi Group
    • Innova Films Limited
    • Phillip Morris International Inc.
    • Sonoco Products Company
    • Siegwerk Druckfarben AG & Co. KGaA
    • Japan Tobacco International
    • Treofan Film international
    • Stora Enso Oyj

第七章投資分析

第八章市場展望

簡介目錄
Product Code: 55202

The tobacco packaging market is expected to register a CAGR of 3.32% during the forecast period. Continuous product innovation in terms of ingredients, nicotine level, flavor, and size, coupled with consumer preference for tobacco as a recreative habit to reduce stress and anxiety, is propelling the adoption of tobacco and resulting in the market's growth.

Key Highlights

  • Owing to the growing consumption of cigarettes and tobacco, the market for tobacco packaging is witnessing considerable growth. Nearly 6.5 trillion cigarettes are sold worldwide yearly, which translates to roughly 18 billion cigarettes daily. Furthermore, there are 1.1 billion tobacco consumers globally, according to the Action on Smoking and Health (ASH). This number is anticipated to grow to 1.6 billion over the next two decades.
  • Furthermore, the packaging market for tobacco has been witnessing mandatory regulations regarding avoiding attractive packaging and adopting plain packaging. The need for tobacco packaging has significantly shifted toward plain packaging over the past eight years. According to WHO, plain packaging is a considerable demand reduction measure that reduces the attractiveness of tobacco products, restricts tobacco packaging as a form of tobacco advertising and promotion, limits misleading packaging and labeling, and increases the effectiveness of health warnings.
  • Significant market growth will also result from the rising popularity of flavored cigars, the rise in obesity rates, the introduction of numerous cutting-edge packaging methods, and other factors. However, the increase in government regulations on smoking, the number of anti-smoking efforts, and the rise in various respiratory ailments may, to some extent, limit the product's market penetration.
  • The spread of COVID-19 has impacted the tobacco packaging market negatively, as the disease attacks the lungs, and people are prohibiting the use of products and behaviors that weakens the lungs and put individuals at risk of contracting the disease. The decreased demand for tobacco products combined with the closure of retail shops selling these products and supply chain disruptions have decreased sales since the virus spread. This reduced demand is anticipated to stay low in the short run, impacting tobacco packaging directly.

Key Market Trends

Secondary Packaging to Witness Significant Demand

  • Like other sensitive goods, tobacco products such as cigarettes require packaging, which provides barrier properties to deliver the product in optimum condition. Secondary packaging, such as flexible packaging, has eventually become the traditional packaging for tobacco and typically includes functionality such as re-closable or re-sealable laminated film pouches and bags. These packs have a new flow-wrapped outer film, all contributing to the barrier requirements.
  • Vendors in the market are rapidly expanding their manufacturing plants, intending to increase their production capacity and gain a larger share of the industry revenue pie. For instance, in May 2021, Siegwerk marked its presence with two important initiatives, 4evergreen and CosPaTox, to promote its circularity in packaging.
  • However, government regulations and anti-smoking campaigns are prevalent globally, and prohibitive taxation & regulations have increased over the last few years, which has led to a decline in cigarette consumption. As a result, tobacco packaging is expected to post a slow CAGR during the forecast period. For instance, Singapore has adopted plain packaging of tobacco products; the Ministry of Health Singapore stated that the measure would contribute to achieving broader tobacco control goals in the country by discouraging non-smokers and children from taking up smoking, encouraging current smokers to quit, and promoting a tobacco-free lifestyle, which will ultimately lead to reduced smoking prevalence.
  • This new measure will restrict the use of logos, colors, images, or other promotional information associated with the tobacco brand on all types of tobacco products sold in Singapore. Product and brand names will be allowed in a standardized font style and color.
  • Regardless of the macro factors, such as the booming retail sector, increase in online sales, technological advancements, and other factors, like an increase in several new smokers, etc., are expected to contribute to the demand for tobacco packaging products in the market.

Asia Pacific to Hold a Major Share

  • The government's measures to decrease cigarette consumption by raising prices and enacting extra cigarette taxes are expected to fuel market growth in the Asia-Pacific region. For instance, traditional cigarette sales in Japan and India will be impacted by the planned tax increases, which will present a significant potential for developing tobacco products.
  • Furthermore, the country produces colorful and attractive tobacco packages, unlike other countries producing plain boxes. There is a high prevalence of cigarette packets bearing images of famous rivers, maintains, rare and precious national treasures, well-known buildings, historical sites, and rare flowers. For instance, the major Chinese cigarette brands, including Panda, Peony, Chunghwa, Mount Huangshan, and The Pavilion of Prince Teng, have such designs or images on their packaging.
  • Characteristics such as the tobacco industry in China encourage a brand and visual culture that is fundamentally different from those of other countries. The signs and graphics on cigarette packaging not only carry a strong and deep sense of the history of traditional culture but also integrate a sense of national pride, encouraging tobacco use and thereby augmenting the market for tobacco packaging in the country.
  • The increase in regulations regarding the adoption of plain packaging and graphic regarding warnings of tobacco usage in the region has been significantly restraining the market studied. For instance, in July 2022, The Ministry of Health and Family Welfare, Government of India notified new sets of specified health warnings for all tobacco product packs by amending the Cigarettes and Other Tobacco Products (Packaging and Labeling) Rules, 2008 vide GSR 248(E), dated July 21, 2022.

Competitive Landscape

The major companies include WestRock CompanyWest, Amcor Limited, The International Paper Company, Smurfit Kappa Group PLC, Phillip Morris International Inc., and Sonoco Products Company, among others. The market is moderate in concentration as the vendors in the market vary for market share across regions among players. Therefore market concentration will be moderate.

  • March 2022 - The WestRock company broke ground on a 285,000-square-foot expansion at its consumer packaging facility in Claremont. The USD 47 million investment was bolstered by a performance-based grant from the One North Carolina Fund.
  • February 2022 - WestRock Company announced its plans to build a new corrugated box plant in Longview, Washington, to meet the growing demand from its regional customers in the Pacific Northwest. The new corrugated box plant will serve all industry segments and markets in the Pacific Northwest.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Market Drivers
    • 4.3.1 Consumer Preference for tobacco as a Recreative Habit
  • 4.4 Market Restraints
    • 4.4.1 Government Regulations Causing the Market to Stagnate
  • 4.5 Impact of COVID-19 on the Market Landscape

5 MARKET SEGMENTATION

  • 5.1 By Material
    • 5.1.1 Paper and Paperboard
    • 5.1.2 Plastic
    • 5.1.3 Other Materials
  • 5.2 By Packaging Type
    • 5.2.1 Primary
    • 5.2.2 Secondary
  • 5.3 By Geograpgy
    • 5.3.1 North America
    • 5.3.2 Europe
    • 5.3.3 Asia Pacific
    • 5.3.4 Latin America
    • 5.3.5 Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles
    • 6.1.1 WestRock Company
    • 6.1.2 Amcor Limited
    • 6.1.3 The International Paper Company
    • 6.1.4 Smurfit Kappa Group PLC
    • 6.1.5 Mondi Group
    • 6.1.6 Innova Films Limited
    • 6.1.7 Phillip Morris International Inc.
    • 6.1.8 Sonoco Products Company
    • 6.1.9 Siegwerk Druckfarben AG & Co. KGaA
    • 6.1.10 Japan Tobacco International
    • 6.1.11 Treofan Film international
    • 6.1.12 Stora Enso Oyj

7 INVESTMENT ANALYSIS

8 MARKET OUTLOOK