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Global Retail Analytics Market - Segmented By Type, Mode of Deployment, Module Type and Geography - Growth, Trends, and Forecasts

出版商 Mordor Intelligence LLP 商品編碼 393878
出版日期 內容資訊 英文 109 Pages
商品交期: 最快1-2個工作天內
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零售、分析的全球市場:各發展模式、各供應商、各地區的預測與趨勢 Global Retail Analytics Market - Segmented By Type, Mode of Deployment, Module Type and Geography - Growth, Trends, and Forecasts
出版日期: 2018年02月08日 內容資訊: 英文 109 Pages

本報告提供全球零售業分析 (產業分析解決方案)的市場相關分析,市場、解決方案概要,及主要推動及阻礙市場要素,全球整體及各發展模式、各解決方案、各地區的市場趨勢預測,市場競爭現況 (市場佔有率結構),主要企業簡介、業績,今後的市場機會等調查、考察。

第1章 分析概要

第2章 摘要整理

第3章 市場概要

  • 市場明細
  • 概要
  • 產業的價值鏈分析
  • 產業的向心力:波特的五力分析
  • 產業政策

第4章 市場動態

  • 簡介
  • 推動市場要素
  • 阻礙市場要素

第5章 技術概要

  • 技術現況
  • 發展模式
  • 目前開發情形
  • 零售、分析、解決方案的用途

第6章 零售、分析市場:各發展模式

  • 內部部署
    • 市場規模與其預測
    • 分析師的見解
  • 隨選

第7章 零售、分析市場:解決方案的各類型

  • 軟體
    • 市場規模與其預測
  • 服務

第8章 零售、分析市場:各地區

  • 北美
    • 美國
    • 加拿大
    • 其他
    • 分析師的見解
  • 歐洲
    • 歐洲
    • 德國
    • 法國
    • 其他
    • 分析師的見解
  • 亞太地區
    • 日本
    • 中國
    • 韓國
    • 印度
    • 其他
    • 分析師的見解
  • 其他的國家 (RoW)
    • 分析師的見解

第9章 各供應商的市場佔有率

第10章 企業簡介

第11章 投資分析

  • 近來的企業合併、收購 (M&A)
  • 產業加速要素所扮演的角色
  • 投資預測

第12章 零售、分析市場未來展望


Product Code: 20154

The global retail analytics market was valued at USD 3.78 billion in 2017, and is projected to reach USD 10.34 billion by 2023, registering a CAGR of 18.26% over the forecast period of 2018-2023.

Retailers have to analyze terabytes of data to accurately understand consumer needs. Retail analytics helps predict a range of consumer preferences, from simple demands to unique tastes. Organizations in the retail sector are using business intelligence (BI) and retail analytics tools, in areas of customer intelligence, merchandising intelligence, and operational intelligence. Factors, such as the need to develop competitive strategies and reduce expenses and operational costs are driving the market. This has accelerated the interest of organizations in the retail sector, in assessing the performance of business operations, such as the supply chain, human resources, and financial performance, from the perspectives of enterprises as well as consumers.

Increased Emphasis on Predictive Analytics

The requirement of accurate forecasts and optimized business processes has increased after the 2008-2013 global economic recession. Most vendors have introduced applications to integrate statistics, predictive analytics models, and forecasting algorithms, into reports, dashboards, and analytics applications. Predictive analytical tools in the retail sector offer customer interaction, in addition to more capabilities for managing back-end activities, such as order management, warehouse logistics, CRM, data analytics, mobile support, and tracking. The growth of the Big Data and Internet of Things is further boosting the use of predictive analysis in the retail analytics market.

Store Operation Segment Accounts for a Significant Market Share

Retail analytics solutions allow organizations to monitor store performance, analyze multiple store functions, improve category management, and increase the efficiency of sales management and marketing promotions, operations, and budgeting. Organizations in the retail sector focus on store operations, in order to access detailed reports in a timely manner and make actionable decisions based on labor planning, store performance management, store profitability, general ledger, category management, inventory, and sales and margins.

Asia-Pacific Occupied a Significant Market Share

Asia-Pacific is expected to lead in terms of growth rate. An increase in the number of organizations in the retail sector has directly impacted the demand for analytics tools. In countries such as India and China, the retail sector is growing and companies are trying to achieve a competitive advantage with the help of innovative technologies. The constant need for organizations in the retail sector to obtain insights about current trends and new market opportunities, together with a complete view on suppliers, distributors, and customers, is driving the demand for retail analytics. IoT is predicted to undergo massive growth in Asia-Pacific in the coming years, and analytical tools play a vital role in enabling the growth of the retail analytics market.

Key Developments in the Market

Nov 2017 - IBM and Salesforce announced the expansion of their partnership, to deliver new Artificial Intelligence predictive analytics.

Major Players: SAP SE, Oracle Corporation, Qlik Technologies Inc., Zoho Corporation, IBM Corporation, Retail Next Inc., Alteryx Inc., Tableau Software Inc., Adobe Systems Incorporated, MicroStrategy Inc., Prevedere Software Inc., TARGIT A/S, Pentaho Corporation, ZAP Business Intelligence, and Fuzzy Logix, amongst others

Reasons to Purchase this Report

Impact of the emergence of SaaS-based tools on analytics providers and the growing demand for mobile-based BI and analytics tools.

Analyze various perspectives of the market, with the help of Porter's five forces analysis.

Growth of various module types, such as strategy & planning, supply chain management, and financial management.

Regional analysis of the market.

Identify the latest developments, market shares, and strategies employed by the major market players.

3 months analyst support, along with the Market Estimate sheet (in excel)

Customization of the Report

This report can be customized to meet your requirements. Please connect with our representative, who will ensure that you get a report that suits your needs.

Table of Contents

1. Introduction

  • 1.1 Key Deliverables of the Study
  • 1.2 Study Assumptions
  • 1.3 Market Definition
  • 1.4 Key Findings of the Study

2. Research Approach and Methodology

3. Executive Summary

4. Market Dynamics

  • 4.1 Market Overview
  • 4.2 Factors Driving the Market
    • 4.2.1 Increased Emphasis on Predictive Analysis
    • 4.2.2 Sustained Increase in the Volume of Data
    • 4.2.3 Growing Demand for Sales Forecasting
  • 4.3 Factors Restraining the Market
    • 4.3.1 Lack of General Awareness and Expertise in Emerging Regions
    • 4.3.2 Standardization and Integration Issues
  • 4.4 Industry Value Chain Analysis
  • 4.5 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.5.1 Bargaining Power of Suppliers
    • 4.5.2 Bargaining Power of Consumers
    • 4.5.3 Threat of New Entrants
    • 4.5.4 Threat of Substitute Products or Services
    • 4.5.5 Competitive Rivalry among Existing Competitors

5. Global Retail Analytics Market Segmentation

  • 5.1 By Mode of Deployment
    • 5.1.1 On-premise
    • 5.1.2 On-demand
  • 5.2 By Type
    • 5.2.1 Solutions (Analytics, Visualization Tools, Data Management, etc.)
    • 5.2.2 Services (Integration, Support & Consulting)
  • 5.3 By Module Type
    • 5.3.1 Strategy & Planning (Macro Trends, KPI, Value Analysis)
    • 5.3.2 Marketing (Pricing, Loyalty, and Segment Analysis)
    • 5.3.3 Financial Management (Accounts Management)
    • 5.3.4 Store Operations (Fraud Detection, Workforce Analytics)
    • 5.3.5 Merchandising (Assortment Optimization, Shopper Path Analytics)
    • 5.3.6 Supply Chain Management (Inventory, Vendor, and Supply-Demand Modelling)
    • 5.3.7 Other Module Types
  • 5.4 By Business Type
    • 5.4.1 Small & Medium Enterprises
    • 5.4.2 Large-scale Organizations
  • 5.5 By Geography
    • 5.5.1 North America
      • United States
      • Canada
    • 5.5.2 Europe
      • United Kingdom
      • France
      • Germany
      • Spain
      • Rest of Europe
    • 5.5.3 Asia-Pacific
      • China
      • India
      • Japan
      • South Korea
      • Rest of Asia-Pacific
    • 5.5.4 Latin America
      • Brazil
      • Mexico
      • Argentina
      • Rest of Latin America
    • 5.5.5 Middle East & Africa
      • Saudi Arabia
      • UAE
      • South Africa
      • Turkey
      • Rest of Middle East & Africa

6. Competitive Intelligence - Company Profiles

  • 6.1 SAP SE
  • 6.2 Oracle Corporation
  • 6.3 Qlik Technologies Inc.
  • 6.4 Zoho Corporation
  • 6.5 IBM Corporation
  • 6.6 Retail Next Inc.
  • 6.7 Alteryx Inc.
  • 6.8 Tableau Software Inc.
  • 6.9 Adobe Systems Incorporated
  • 6.10 MicroStrategy Inc.
  • 6.11 Prevedere Software Inc.
  • 6.12 TARGIT A/S
  • 6.13 Pentaho Corporation
  • 6.14 ZAP Business Intelligence
  • 6.15 Fuzzy Logix

7. Investment Analysis

8. Outlook of the Retail Analytics Market

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