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四合一服務之後,對MNO來說接下來是什麼?

BEYOND QUAD-PLAY, WHAT NEXT FOR MNOS?

出版商 Mobile Market Development Ltd 商品編碼 597638
出版日期 內容資訊 英文 28 Pages
商品交期: 最快1-2個工作天內
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四合一服務之後,對MNO來說接下來是什麼? BEYOND QUAD-PLAY, WHAT NEXT FOR MNOS?
出版日期: 2017年12月22日內容資訊: 英文 28 Pages
簡介

本報告提供對MNO (行動網路業者) 來說關於可利用選擇的討論,四合一服務的方法上建立、補充的服務類型的實例提供,建議實行目前成為標準的4個以上的附加服務的最好方法。

第1章 概要

第2章 簡介

第3章 四合一服務以後

  • 簡介
  • 技術、市場變化
  • 機會潛在的領域
  • 為了達成的新機會選擇

第4章 選擇檢討

  • 簡介
  • 內容 & TV的強化
    • BT Sport Player的強化
    • AT&T收購Time Warner等
  • 行動銀行、金融服務
    • 概要
    • 新興市場上行動付款
    • 法國的Orange的全行動銀行服務
    • 其他的金融服務
  • 智慧家庭
  • 行動醫療
    • 概要
    • 澳洲的Telstra的互聯醫療照護
    • 單觸的互聯醫療平台
  • 連網型 & 自動駕駛車
  • 社群網路:數位企業的改革
  • XaaS的機會

第5章 結論、建議

  • 結論
    • 應討論要素
  • 多合一服務的機會
  • 建議

附錄:對問題的回饋

目錄

Quad-play has become the standard description for a full-service telecoms operator providing fixed voice, TV, internet and mobile services. Although the term comes from a time when each service was delivered via its own network, it is a convenient label which captures the general perception of the market for such services.

Now, MNOs are looking for other major service types that could be delivered over the same IP bearers. With a continuing high level of competition for basic services, MNOs have a preference for new services where early market entry and unique positioning can be achieved. Having identified such opportunities, MNOs need to determine their best strategy.

Some operators have already been observed making significant investments to enable them to move into new areas of business or to transform their existing business. Amongst these are AT&T, Orange and VEON.

This report considers options available to MNOs and provides a number of examples of service types that build on and complement the quad-play approach, and recommends how best to proceed to implement additional service streams above the four currently considered the norm.

  • Companies: AT&T, Automatic Labs, Deutsche Telekom, Juva, KDDI, Millicom, Orange, Safaricom,Telefonica, Time Warner, VEON, Verizon, Vodafone, Banglalink, Jazz, Djezzy, Wind, Turkcell, WhatsApp, Facebook, WeChat, QQ Mobile, LINE, Kakaotalk, Ford, Volvo, Skoda, General Motors, Telogis, Mercedes, VW, BMW, Toyota, BNP Paribas, Ecobank, Allianz, Microcred, Bank of Africa, OneTOuch, BT, Three, Telstra, T-Mobile USA, Layer3 TV,
  • Countries: France, Albania, The Democratic Republic of Congo, Egypt, Ghana, Kenya, India, Lesotho, Mozambique, Romania and Tanzania, Botswana, Burkina Faso, Cameroon, the Central African Republic, Cote d'Ivoire, Guinea, Liberia , Madagascar, Mali, Mauritius, Niger, Senegal, Sierra Leone , Tunisia ,Mali, Côte d'Ivoire, Senegal Tanzania, Uganda, Philipinnes, Russia, Georgia, Armenia, Kazakhstan, Uzbekistan, Tajikistan, Kyrgyzstan, Laos, Bangladesh, Pakistan, Algeria, Italy, China, Korea, Turkey

Table of Contents

1. Overview

2. Introduction

  • 2.1. Background to the Report
  • 2.2. Report Content
  • 2.3. Currency and Conversions
  • 2.4. Further Questions and Feedback

3. Beyond Quad-play

  • 3.1. Introduction
  • 3.2. Changing Technologies and Markets
    • 3.2.1. Telecoms and Related Technologies
    • 3.2.2. Services vs. Technologies
  • 3.3. Possible Areas of Opportunity
  • 3.4. Selecting New Opportunities to Pursue

4. Considering the Options

  • 4.1. Introduction
  • 4.2. Enhanced Content & TV
    • 4.2.1. Enhanced BT Sport Player
    • 4.2.2. AT&T Acquisition of Time Warner and Other US TV Plays
  • 4.3. Mobile Banking and Finance Services
    • 4.3.1. Overview
    • 4.3.2. Mobile Payments in Developing Markets
    • 4.3.3. Full Mobile Banking Service by Orange in France
    • 4.3.4. Other Financial Services
  • 4.4. Smart Homes
  • 4.5. mHealth
    • 4.5.1. Overview
    • 4.5.2. Telstra's Connected Healthcare in Australia
    • 4.5.3. OneTouch Connected Health Platform
  • 4.6. Connected & Autonomous Vehicles
  • 4.7. Social Networks - Reinvention as a Digital Company
  • 4.8. XaaS Opportunities

5. Conclusions and Recommendations

  • 5.1. Conclusions
    • 5.1.1. Factors to Consider
  • 5.2. Multi-Play Service Opportunities
  • 5.3. Recommendations

Appendix - Feedback Questions

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