ALTERNATIVE DEVICE DISTRIBUTION MODELS
|出版商||Mobile Market Development Ltd||商品編碼||369008|
|出版日期||內容資訊||英文 36 Pages
|設備銷售模式的可能性 ALTERNATIVE DEVICE DISTRIBUTION MODELS|
|出版日期: 2016年09月07日||內容資訊: 英文 36 Pages||
The area of device financing and distribution has become increasingly dynamic as operators have sought to expand consumer choice and flexibility in this area, while reducing their own costs. Instalment billing and the separation of handset and service fees have provided scope for innovation and differentiation in this area. Despite the potential benefits of innovation in this area, some operators have so far appeared reticent to explore opportunities to update their approach to device distribution. Others have questioned the need to remain a key player in the device distribution market.
This report examines the impact that instalment billing has had on operator business metrics in order to identify the potential benefits and costs to MNOs. It also looks at recent developments in device financing and distribution to illustrate the options open to operators currently considering the move away from traditional subsidy models.
Companies: AT&T, Apple, Orange, Sprint, Telefonica, Verizon, Vodafone, Bouygues Telecom, T-Mobile, Sunrise Communication, Brightstar Corporation, HYLA Mobile, Vivo Brazil, Telenor Montenegro, Reliance Jio, Bharti Airtel, Google, Tele2, Maxis, Three, Free, Orange Horizons, PayJoy
Countries: Netherlands, France, US, Switzerland, Spain, Brazil, Montenegro, India, Austria, Malaysia, UK, France, South Africa
Keywords: e-SIM, ARPU, instalment billing, BYOD, handset replacement, EBITDA, device management, discount instalment billing, device financing, outsourcing, distribution, device penetration, leasing, incentives, regulators, distribution costs, collateral, Handset, trade-in, handset recycling, reverse subsidy, iPhone, churn, device sales, companion device, secondary device, early upgrade, disintermediation, subsidies, SIM-only, device, loyalty, retention cost, handset rental, subscriber acquisition cost,