市場調查報告書

行動應用程式:全球產業年鑑

Mobile Apps Global Industry Almanac 2014-2023

出版商 MarketLine 商品編碼 599654
出版日期 內容資訊 英文 543 Pages
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價格
行動應用程式:全球產業年鑑 Mobile Apps Global Industry Almanac 2014-2023
出版日期: 2020年02月28日內容資訊: 英文 543 Pages
簡介

本報告提供全球行動應用市場的相關分析,提供全球整體及各地區·主要國家的市場規模·佔有率(過去5年的實際成果值與今後五年的預測值),及各領域詳細趨勢,產業結構·競爭力·促進因素,各國的宏觀經濟指標,主要企業簡介等調查。

摘要整理

  • 市場銷售額
  • 市場銷售額的預測
  • 市場交易數量
  • 市場交易數量的預測
  • 類別區分
  • 地區區分

簡介

  • 關於本報告
  • 主要讀者
  • 本報告的利用方法
  • 定義

全球行動應用市場

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析

行動應用程式:亞太地區

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析

行動應用程式:歐洲

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析

行動應用程式:芬蘭

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:法國

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:德國

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:印度

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:印尼

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:義大利

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:日本

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式 :墨西哥

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:荷蘭

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:北美

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析

行動應用程式:挪威

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:俄羅斯

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:新加坡

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:南非

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:韓國

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:西班牙

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:瑞典

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:土耳其

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:英國

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:美國

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:澳洲

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:巴西

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:加拿大

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:中國

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

行動應用程式:丹麥

  • 市場概要
  • 市場資料
  • 市場區隔
  • 市場預測
  • 波特的五力分析
  • 宏觀經濟指標

企業簡介

  • 主要企業

附錄

  • 調查手法
  • 關於MarketLine

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目錄
Product Code: MLIG190060-01

Summary

Global Mobile Apps industry profile provides top-line qualitative and quantitative summary information including: Market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the Market.

Essential resource for top-line data and analysis covering the global mobile apps Market. Includes Market size and segmentation data, textual and graphical analysis of Market growth trends and leading companies.

Key Highlights

The mobile applications market is valued using a bottom-up approach that takes into consideration the average number of user and/or accounts of a particular technology in a given year and the average monthly revenue per subscription (ARPS) during that same year. Non-recurring fees such as activation fees are not accounted for. Revenues are exclusive of VAT.

The market is segmented into ringtones, graphics/images, games, browsing/WAP, video, music and other mobile applications (data cards/modems).

Any currency conversions have been carried out using constant annual average 2018 exchange rates.

The global mobile apps market had total revenues of $443.0bn in 2018, representing a compound annual growth rate (CAGR) of 9% between 2014 and 2018.

The browsing/WAP segment was the market's most lucrative in 2018, with total revenues of $307.1bn, equivalent to 69.3% of the market's overall value.

The market varies considerably with developed markets tending to have growth driven by increased penetration on a relatively stalled customer base, whereas developing economies have a rapidly expanding customer base.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the global mobile apps Market
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the global mobile apps Market
  • Leading company profiles reveal details of key mobile apps Market players' global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the global mobile apps Market with five year forecasts
  • Reasons to buy
  • What was the size of the global mobile apps Market by value in 2018?
  • What will be the size of the global mobile apps Market in 2023?
  • What factors are affecting the strength of competition in the global mobile apps Market?
  • How has the Market performed over the last five years?
  • What are the main segments that make up the global mobile apps Market?

Table of Contents

1 EXECUTIVE SUMMARY

  • 1.1. Market value
  • 1.2. Market value forecast
  • 1.3. Category segmentation
  • 1.4. Geography segmentation
  • 1.5. Competitive Landscape

2 Introduction

  • 2.1. What is this report about?
  • 2.2. Who is the target reader?
  • 2.3. How to use this report
  • 2.4. Definitions

3 Global Mobile Apps

  • 3.1. Market Overview
  • 3.2. Market Data
  • 3.3. Market Segmentation
  • 3.4. Market outlook
  • 3.5. Five forces analysis
  • 3.6. Macroeconomic Indicators
  • 3.7. Country data

4 Mobile Apps in Asia-Pacific

  • 4.1. Market Overview
  • 4.2. Market Data
  • 4.3. Market Segmentation
  • 4.4. Market outlook
  • 4.5. Five forces analysis

5 Mobile Apps in Europe

  • 5.1. Market Overview
  • 5.2. Market Data
  • 5.3. Market Segmentation
  • 5.4. Market outlook
  • 5.5. Five forces analysis
  • 5.6. Macroeconomic Indicators
  • 5.7. Country data

6 Mobile Apps in France

  • 6.1. Market Overview
  • 6.2. Market Data
  • 6.3. Market Segmentation
  • 6.4. Market outlook
  • 6.5. Five forces analysis
  • 6.6. Macroeconomic Indicators
  • 6.7. Country data

7 Mobile Apps in Germany

  • 7.1. Market Overview
  • 7.2. Market Data
  • 7.3. Market Segmentation
  • 7.4. Market outlook
  • 7.5. Five forces analysis
  • 7.6. Macroeconomic Indicators
  • 7.7. Country data

8 Mobile Apps in Australia

  • 8.1. Market Overview
  • 8.2. Market Data
  • 8.3. Market Segmentation
  • 8.4. Market outlook
  • 8.5. Five forces analysis
  • 8.6. Macroeconomic Indicators
  • 8.7. Country data

9 Mobile Apps in Brazil

  • 9.1. Market Overview
  • 9.2. Market Data
  • 9.3. Market Segmentation
  • 9.4. Market outlook
  • 9.5. Five forces analysis
  • 9.6. Macroeconomic Indicators
  • 9.7. Country data

10 Mobile Apps in Canada

  • 10.1. Market Overview
  • 10.2. Market Data
  • 10.3. Market Segmentation
  • 10.4. Market outlook
  • 10.5. Five forces analysis
  • 10.6. Macroeconomic Indicators
  • 10.7. Country data

11 Mobile Apps in China

  • 11.1. Market Overview
  • 11.2. Market Data
  • 11.3. Market Segmentation
  • 11.4. Market outlook
  • 11.5. Five forces analysis
  • 11.6. Macroeconomic Indicators
  • 11.7. Country data

12 Mobile Apps in India

  • 12.1. Market Overview
  • 12.2. Market Data
  • 12.3. Market Segmentation
  • 12.4. Market outlook
  • 12.5. Five forces analysis
  • 12.6. Macroeconomic Indicators
  • 12.7. Country data

13 Mobile Apps in Indonesia

  • 13.1. Market Overview
  • 13.2. Market Data
  • 13.3. Market Segmentation
  • 13.4. Market outlook
  • 13.5. Five forces analysis
  • 13.6. Macroeconomic Indicators
  • 13.7. Country data

14 Mobile Apps in Italy

  • 14.1. Market Overview
  • 14.2. Market Data
  • 14.3. Market Segmentation
  • 14.4. Market outlook
  • 14.5. Five forces analysis
  • 14.6. Macroeconomic Indicators
  • 14.7. Country data

15 Mobile Apps in Japan

  • 15.1. Market Overview
  • 15.2. Market Data
  • 15.3. Market Segmentation
  • 15.4. Market outlook
  • 15.5. Five forces analysis
  • 15.6. Macroeconomic Indicators
  • 15.7. Country data

16 Mobile Apps in Mexico

  • 16.1. Market Overview
  • 16.2. Market Data
  • 16.3. Market Segmentation
  • 16.4. Market outlook
  • 16.5. Five forces analysis
  • 16.6. Macroeconomic Indicators
  • 16.7. Country data

17 Mobile Apps in The Netherlands

  • 17.1. Market Overview
  • 17.2. Market Data
  • 17.3. Market Segmentation
  • 17.4. Market outlook
  • 17.5. Five forces analysis
  • 17.6. Macroeconomic Indicators
  • 17.7. Country data

18 Mobile Apps in North America

  • 18.1. Market Overview
  • 18.2. Market Data
  • 18.3. Market Segmentation
  • 18.4. Market outlook
  • 18.5. Five forces analysis

19 Mobile Apps in Russia

  • 19.1. Market Overview
  • 19.2. Market Data
  • 19.3. Market Segmentation
  • 19.4. Market outlook
  • 19.5. Five forces analysis

20 Macroeconomic Indicators

  • 20.1. Country data

21 Mobile Apps in Scandinavia

  • 21.1. Market Overview
  • 21.2. Market Data
  • 21.3. Market Segmentation
  • 21.4. Market outlook
  • 21.5. Five forces analysis

22 Mobile Apps in Singapore

  • 22.1. Market Overview
  • 22.2. Market Data
  • 22.3. Market Segmentation
  • 22.4. Market outlook
  • 22.5. Five forces analysis
  • 22.6. Macroeconomic Indicators
  • 22.7. Country data

23 Mobile Apps in South Africa

  • 23.1. Market Overview
  • 23.2. Market Data
  • 23.3. Market Segmentation
  • 23.4. Market outlook
  • 23.5. Five forces analysis
  • 23.6. Macroeconomic Indicators
  • 23.7. Country data

24 Mobile Apps in South Korea

  • 24.1. Market Overview
  • 24.2. Market Data
  • 24.3. Market Segmentation
  • 24.4. Market outlook
  • 24.5. Five forces analysis
  • 24.6. Macroeconomic Indicators
  • 24.7. Country data

25 Mobile Apps in Spain

  • 25.1. Market Overview
  • 25.2. Market Data
  • 25.3. Market Segmentation
  • 25.4. Market outlook
  • 25.5. Five forces analysis
  • 25.6. Macroeconomic Indicators
  • 25.7. Country data

26 Mobile Apps in Turkey

  • 26.1. Market Overview
  • 26.2. Market Data
  • 26.3. Market Segmentation
  • 26.4. Market outlook
  • 26.5. Five forces analysis
  • 26.6. Macroeconomic Indicators
  • 26.7. Country data

27 Mobile Apps in The United Kingdom

  • 27.1. Market Overview
  • 27.2. Market Data
  • 27.3. Market Segmentation
  • 27.4. Market outlook
  • 27.5. Five forces analysis
  • 27.6. Macroeconomic Indicators
  • 27.7. Country data

28 Mobile Apps in The United States

  • 28.1. Market Overview
  • 28.2. Market Data
  • 28.3. Market Segmentation
  • 28.4. Market outlook
  • 28.5. Five forces analysis
  • 28.6. Macroeconomic Indicators
  • 28.7. Country data

29 Company Profiles

  • 29.1. Deezer SA
  • 29.2. Alphabet Inc
  • 29.3. Facebook Inc.
  • 29.4. Spotify AB
  • 29.5. Apple Inc
  • 29.6. Snap Inc
  • 29.7. Netflix Inc.
  • 29.8. Foxtel Management Pty Ltd
  • 29.9. Alibaba Group Holding Limited
  • 29.10. Baidu, Inc.
  • 29.11. SINA Corporation
  • 29.12. Reliance Jio Infocomm Ltd
  • 29.13. Beijing ByteDance Technology Co Ltd
  • 29.14. Yahoo Japan Corporation
  • 29.15. Line Corp
  • 29.16. Grupo Televisa S.A.B.
  • 29.17. Mail.Ru Group Ltd
  • 29.18. Yandex NV
  • 29.19. Naver Corp
  • 29.20. Kakao Corp
  • 29.21. Tencent Holdings Limited
  • 29.22. Roofoods Limited
  • 29.23. Monzo Bank Ltd
  • 29.24. Amazon.com, Inc.
  • 29.25. The Walt Disney Company

30 Appendix

List of Tables

  • Table 1: Global mobile apps market value: $ billion, 2014-18
  • Table 2: Global mobile apps market category segmentation: $ billion, 2018
  • Table 3: Global mobile apps market geography segmentation: $ billion, 2018
  • Table 4: Global mobile apps market value forecast: $ billion, 2018-23
  • Table 5: Global size of population (million), 2014-18
  • Table 6: Global gdp (constant 2005 prices, $ billion), 2014-18
  • Table 7: Global gdp (current prices, $ billion), 2014-18
  • Table 8: Global inflation, 2014-18
  • Table 9: Global consumer price index (absolute), 2014-18
  • Table 10: Global exchange rate, 2014-18
  • Table 11: Asia-Pacific mobile apps market value: $ billion, 2014-18
  • Table 12: Asia-Pacific mobile apps market category segmentation: $ billion, 2018
  • Table 13: Asia-Pacific mobile apps market geography segmentation: $ billion, 2018
  • Table 14: Asia-Pacific mobile apps market value forecast: $ billion, 2018-23
  • Table 15: Europe mobile apps market value: $ billion, 2014-18
  • Table 16: Europe mobile apps market category segmentation: $ billion, 2018
  • Table 17: Europe mobile apps market geography segmentation: $ billion, 2018
  • Table 18: Europe mobile apps market value forecast: $ billion, 2018-23
  • Table 19: Europe size of population (million), 2014-18
  • Table 20: Europe gdp (constant 2005 prices, $ billion), 2014-18
  • Table 21: Europe gdp (current prices, $ billion), 2014-18
  • Table 22: Europe inflation, 2014-18
  • Table 23: Europe consumer price index (absolute), 2014-18
  • Table 24: Europe exchange rate, 2014-18
  • Table 25: France mobile apps market value: $ million, 2014-18
  • Table 26: France mobile apps market category segmentation: $ million, 2018
  • Table 27: France mobile apps market geography segmentation: $ million, 2018
  • Table 28: France mobile apps market value forecast: $ million, 2018-23
  • Table 29: France size of population (million), 2014-18
  • Table 30: France gdp (constant 2005 prices, $ billion), 2014-18
  • Table 31: France gdp (current prices, $ billion), 2014-18
  • Table 32: France inflation, 2014-18
  • Table 33: France consumer price index (absolute), 2014-18
  • Table 34: France exchange rate, 2014-18
  • Table 35: Germany mobile apps market value: $ million, 2014-18
  • Table 36: Germany mobile apps market category segmentation: $ million, 2018
  • Table 37: Germany mobile apps market geography segmentation: $ million, 2018
  • Table 38: Germany mobile apps market value forecast: $ million, 2018-23
  • Table 39: Germany size of population (million), 2014-18
  • Table 40: Germany gdp (constant 2005 prices, $ billion), 2014-18
  • Table 41: Germany gdp (current prices, $ billion), 2014-18
  • Table 42: Germany inflation, 2014-18
  • Table 43: Germany consumer price index (absolute), 2014-18
  • Table 44: Germany exchange rate, 2014-18
  • Table 45: Australia mobile apps market value: $ million, 2014-18
  • Table 46: Australia mobile apps market category segmentation: $ million, 2018
  • Table 47: Australia mobile apps market geography segmentation: $ million, 2018
  • Table 48: Australia mobile apps market value forecast: $ million, 2018-23
  • Table 49: Australia size of population (million), 2014-18
  • Table 50: Australia gdp (constant 2005 prices, $ billion), 2014-18
  • Table 51: Australia gdp (current prices, $ billion), 2014-18
  • Table 52: Australia inflation, 2014-18
  • Table 53: Australia consumer price index (absolute), 2014-18
  • Table 54: Australia exchange rate, 2014-18
  • Table 55: Brazil mobile apps market value: $ million, 2014-18
  • Table 56: Brazil mobile apps market category segmentation: $ million, 2018
  • Table 57: Brazil mobile apps market geography segmentation: $ million, 2018
  • Table 58: Brazil mobile apps market value forecast: $ million, 2018-23
  • Table 59: Brazil size of population (million), 2014-18
  • Table 60: Brazil gdp (constant 2005 prices, $ billion), 2014-18

List of Figures

  • Figure 1: Global mobile apps market value: $ billion, 2014-18
  • Figure 2: Global mobile apps market category segmentation: % share, by value, 2018
  • Figure 3: Global mobile apps market geography segmentation: % share, by value, 2018
  • Figure 4: Global mobile apps market value forecast: $ billion, 2018-23
  • Figure 5: Forces driving competition in the global mobile apps market, 2018
  • Figure 6: Drivers of buyer power in the global mobile apps market, 2018
  • Figure 7: Drivers of supplier power in the global mobile apps market, 2018
  • Figure 8: Factors influencing the likelihood of new entrants in the global mobile apps market, 2018
  • Figure 9: Factors influencing the threat of substitutes in the global mobile apps market, 2018
  • Figure 10: Drivers of degree of rivalry in the global mobile apps market, 2018
  • Figure 11: Asia-Pacific mobile apps market value: $ billion, 2014-18
  • Figure 12: Asia-Pacific mobile apps market category segmentation: % share, by value, 2018
  • Figure 13: Asia-Pacific mobile apps market geography segmentation: % share, by value, 2018
  • Figure 14: Asia-Pacific mobile apps market value forecast: $ billion, 2018-23
  • Figure 15: Forces driving competition in the mobile apps market in Asia-Pacific, 2018
  • Figure 16: Drivers of buyer power in the mobile apps market in Asia-Pacific, 2018
  • Figure 17: Drivers of supplier power in the mobile apps market in Asia-Pacific, 2018
  • Figure 18: Factors influencing the likelihood of new entrants in the mobile apps market in Asia-Pacific, 2018
  • Figure 19: Factors influencing the threat of substitutes in the mobile apps market in Asia-Pacific, 2018
  • Figure 20: Drivers of degree of rivalry in the mobile apps market in Asia-Pacific, 2018
  • Figure 21: Europe mobile apps market value: $ billion, 2014-18
  • Figure 22: Europe mobile apps market category segmentation: % share, by value, 2018
  • Figure 23: Europe mobile apps market geography segmentation: % share, by value, 2018
  • Figure 24: Europe mobile apps market value forecast: $ billion, 2018-23
  • Figure 25: Forces driving competition in the mobile apps market in Europe, 2018
  • Figure 26: Drivers of buyer power in the mobile apps market in Europe, 2018
  • Figure 27: Drivers of supplier power in the mobile apps market in Europe, 2018
  • Figure 28: Factors influencing the likelihood of new entrants in the mobile apps market in Europe, 2018
  • Figure 29: Factors influencing the threat of substitutes in the mobile apps market in Europe, 2018
  • Figure 30: Drivers of degree of rivalry in the mobile apps market in Europe, 2018
  • Figure 31: France mobile apps market value: $ million, 2014-18
  • Figure 32: France mobile apps market category segmentation: % share, by value, 2018
  • Figure 33: France mobile apps market geography segmentation: % share, by value, 2018
  • Figure 34: France mobile apps market value forecast: $ million, 2018-23
  • Figure 35: Forces driving competition in the mobile apps market in France, 2018
  • Figure 36: Drivers of buyer power in the mobile apps market in France, 2018
  • Figure 37: Drivers of supplier power in the mobile apps market in France, 2018
  • Figure 38: Factors influencing the likelihood of new entrants in the mobile apps market in France, 2018
  • Figure 39: Factors influencing the threat of substitutes in the mobile apps market in France, 2018
  • Figure 40: Drivers of degree of rivalry in the mobile apps market in France, 2018
  • Figure 41: Germany mobile apps market value: $ million, 2014-18
  • Figure 42: Germany mobile apps market category segmentation: % share, by value, 2018
  • Figure 43: Germany mobile apps market geography segmentation: % share, by value, 2018
  • Figure 44: Germany mobile apps market value forecast: $ million, 2018-23
  • Figure 45: Forces driving competition in the mobile apps market in Germany, 2018
  • Figure 46: Drivers of buyer power in the mobile apps market in Germany, 2018
  • Figure 47: Drivers of supplier power in the mobile apps market in Germany, 2018
  • Figure 48: Factors influencing the likelihood of new entrants in the mobile apps market in Germany, 2018
  • Figure 49: Factors influencing the threat of substitutes in the mobile apps market in Germany, 2018
  • Figure 50: Drivers of degree of rivalry in the mobile apps market in Germany, 2018
  • Figure 51: Australia mobile apps market value: $ million, 2014-18
  • Figure 52: Australia mobile apps market category segmentation: % share, by value, 2018
  • Figure 53: Australia mobile apps market geography segmentation: % share, by value, 2018
  • Figure 54: Australia mobile apps market value forecast: $ million, 2018-23
  • Figure 55: Forces driving competition in the mobile apps market in Australia, 2018
  • Figure 56: Drivers of buyer power in the mobile apps market in Australia, 2018
  • Figure 57: Drivers of supplier power in the mobile apps market in Australia, 2018
  • Figure 58: Factors influencing the likelihood of new entrants in the mobile apps market in Australia, 2018
  • Figure 59: Factors influencing the threat of substitutes in the mobile apps market in Australia, 2018