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市場調查報告書

消費者汽車娛樂:針對製造商和第三方聯網汽車的信息娛樂應用程序的比較(2021-2026)

Consumer Automobile Entertainment: Manufacturer vs. Third-party Connected Vehicle Infotainment Apps 2021 - 2026

出版商 Mind Commerce 商品編碼 984932
出版日期 內容資訊 英文 74 Pages
商品交期: 最快1-2個工作天內
價格
消費者汽車娛樂:針對製造商和第三方聯網汽車的信息娛樂應用程序的比較(2021-2026) Consumer Automobile Entertainment: Manufacturer vs. Third-party Connected Vehicle Infotainment Apps 2021 - 2026
出版日期: 2021年01月27日內容資訊: 英文 74 Pages
簡介

到2026年,全球汽車信息娛樂市場預計將達到771億美元。到2030年,構建以駕駛員為中心的信息娛樂系統而不是以車輛為中心的生態系統被認為是成功的關鍵因素之一。許多汽車製造商正在部署第三方信息娛樂系統,隨著汽車銷量下降並越來越依賴售後服務,這種趨勢預計會加速。

汽車信息娛樂市場由新興系統組成,這些新興系統包括導航系統,高級音訊/視訊系統,車載廣告,商業和智能移動服務等各種服務。汽車價值鏈中的各種供應商,包括遠程信息處理提供商和售後市場服務提供商,都為SDC生態系統的發展做出了貢獻。該生態系統有望成為車載娛樂的基礎。

本報告調查了消費類汽車娛樂,操作系統,中間件,HMI,智能手機應用程序集成,軟件和應用程序平台評級(例如OEM SDK),車輛信息娛樂市場預測,領先的公司,按國家/地區提供有關策略,應用程序,解決方案和市場分析的信息,主要公司的資料等等。

目錄

第1章執行摘要

第2章聯網汽車信息娛樂系統:軟件平台的興起

  • 汽車OEM,OS平台,中間件和其他第三方平台
    • 操作系統平台
    • 中間件平台
    • HMI平台
    • 應用平台
    • 智能手機應用平台
    • OEM SDK平台
  • 以增長因素為中心的信息娛樂系統
  • 以車輛為中心的遠程信息處理解決方案
  • OEM與第三方
  • 基於板載和雲計算

第3章汽車信息娛樂應用程序平台和新挑戰

  • 汽車OEM倡議
  • 第三方應用程序提供商
  • 基於API的開發生態系統
  • 關聯服務的貨幣化
  • 應對網絡安全挑戰
  • 決定購買或構建車載信息娛樂系統
  • 採用整合策略並建立合作夥伴關係
  • 軟件定義的時代車輛準備

第4章案例研究

  • "智能手機作為下一代汽車信息娛樂系統" 的概念
  • QNX和飛思卡爾:汽車信息娛樂
  • Ford MotorCompany案例研究:下一代SYNC3的開發
  • BOSCH案例研究:採用GENIVI
  • Apple CarPlay:為聯網汽車的黃金時間做準備

第5章公司分析

  • QNX (BlackBerry)
  • Mojio Inc.
  • Airbiquity Inc.
  • IBM Corporation
  • Vimcar Inc.
  • Thales Group
  • Apple (CarPlay)
  • Google (Android Auto)
  • Inrix Inc.
  • Ford Motor Company

第6章市場前景和預測

  • 各種生態系統的汽車和車載信息娛樂系統市場的興起
  • 車載信息娛樂系統的市場預測(2021-2026)
    • 全球市場:OEM和其他以及連接類型
    • 區域市場
    • 主要國家的市場
  • 裝有已連接的車載信息娛樂模塊的車輛的預測(2021-2026)
    • 世界上帶有信息娛樂模塊的車輛的預測:OEM與其他以及智能手機支持的模塊類型
    • 配備區域信息娛樂模塊的車輛的預測
    • 主要國家/地區配備信息娛樂模塊的車輛的預測

第7章結論/建議

目錄

Overview:

This report evaluates software and app platforms including OS, middleware, HMI, smartphone app integration, and OEM SDKs. The report compares the strategic advantages between driver-centric and vehicle-centric infotainment systems. The report also evaluates key initiatives of auto OEMs, third-party app providers, and monetization strategies for automakers in the emerging in-vehicle infotainment ecosystem.

Select Research Findings:

  • Aftermarket is the largest segment with 42.4% of the total market in 2026
  • Asia Pacific is the largest region with 31.8% of the total global market in 2026
  • The USA aftermarket will reach $13.4B by 2026, while OEMs will reach $7.54B
  • USA is the largest country in the North America, while Germany, France, UK, and Russia are major countries in Europe
  • Asia Pacific is expected to have the highest growth with a CAGR of 34.9% during 2021 to 2026, led by China, Japan, Korea, and India

The connected car ecosystem is rapidly evolving as a result of the dominant industry trend to leverage software-defined cars to provide cloud-based services that are indirectly related to driving itself and more concerned with the overall vehicle occupant experience. This trend within the automobile infotainment market includes auto OEMs developing their own application platforms that integrate with third-party app development for in-vehicle infotainment systems.

The automobile infotainment market consists of emerging systems as diverse services including navigation system, premium audio and video systems, in-vehicle advertising, commerce, and smart mobility services such as travel, hotel, flight and train, robo-taxi, ride sharing/rental, health and education services, and content including video, music, and movies. Various suppliers within the automotive value chain, such as telematics providers and aftermarket service providers, are contributing to develop the SDC ecosystem. This ecosystem is the foundation for in-vehicle entertainment.

Our research indicates that one of the biggest growth impediments for the automobile infotainment market currently is usability. Many of the build-in systems are surprisingly not as user-friendly as expected. In contrast, some of the aftermarket systems with simple to understand and use feature/functionality are gaining greater traction with consumers. The user interface type is an important factor with most people preferring touch-screens over rotary controls.

The easy touch-and-go nature is important for consumer safety (less distraction) and satisfaction through improved application navigation. Another important factor that Mind Commerce has identified is smartphone-to-vehicle integration. Consumers want a seamless in-vehicle experience with apps easily transferable from phone to car and vice versa. For this reason, we give the edge to Apple and Google for their CarPlay and Android Auto respectively.

The in-vehicle automobile infotainment market is going to become a $77.1 billion opportunity by 2026. Building driver-centric infotainment systems instead of vehicle-centric ecosystems will be one of the key success factors through 2030. Infotainment services enable new revenue streams that are less dependent on automotive production cycles and provide consistent revenue with up to five times higher margins than the current post-sale services. Many automotive manufacturers have installed third-party infotainment systems, which is a trend that is anticipated to accelerate as vehicle sales decline, placing greater reliance on post-sale services.

Target Audience:

  • Automobile manufacturers
  • Wireless device manufacturers
  • Automobile OEMs and aftermarket
  • Smartphone application developers
  • IoT infrastructure and solution providers

Report Benefits:

  • Vehicle infotainment market forecasts for 2021 to 2026
  • Identify leading markets for in-vehicle infotainment by country
  • Understand the role and importance of smartphone-to-vehicle
  • Identify leading company strategies, applications, and solutions
  • Learn best practices and use cases for successful vehicle infotainment
  • Recognize the importance of wearable technology application integration

Companies in Report:

  • Airbiquity Inc.
  • Apple CarPlay
  • Ford Motor Company
  • Google (Android Auto)
  • IBM Corporation
  • Inrix Inc.
  • Mojio Inc.
  • QNX (BlackBerry)
  • Thales Group
  • Vimcar GmbH

Table of Contents

1 Executive Summary

2 Connected Vehicle Infotainment System: Rise of Software Platforms

  • 2.1 Auto OEMs, OS Platform, Middle Ware and Other Third Party Platforms
    • 2.1.1 OS Platform
    • 2.1.2 Middleware Platform
    • 2.1.3 HMI Platform
    • 2.1.4 Apps Platform
    • 2.1.5 Smartphone Apps Platform
    • 2.1.6 OEM SDK Platform
  • 2.2 Driver Centric Infotainment System
  • 2.3 Vehicle Centric Telematics Solutions
  • 2.4 OEM vs Third Party
  • 2.5 On Board vs. Cloud Based

3 Automotive Infotainment Apps Platforms and Emerging Challenges

  • 3.1 Auto OEM Initiatives
  • 3.2 Third Party Apps Providers
  • 3.3 API Based Development Ecosystem
  • 3.4 Monetize Connected Services
  • 3.5 Address Cybersecurity Challenges
  • 3.6 Buy or Build Decision for In-Vehicle Infotainment Systems
  • 3.7 Adopt Integrated Strategy and Build Partnership
  • 3.8 Prepare for the Age Software Defined Cars

4 Case studies

  • 4.1 The "Smartphone as Next-Gen Automotive Infotainment" Concept
  • 4.2 QNX and Freescale: Automotive Infotainment
  • 4.3 Case Study for Ford Motor Company developed its next generation SYNC 3
  • 4.4 BOSCH CASE STUDY for GENIVI® Adoption
  • 4.5 Apple CarPlay: Ready for Connected Car Prime Time

5 Company Analysis

  • 5.1 QNX (BlackBerry)
    • 5.1.1 Company Overview
    • 5.1.2 Product Portfolio
    • 5.1.3 Recent Developments
  • 5.2 Mojio Inc.
    • 5.2.1 Company Overview
    • 5.2.2 Product Portfolio
    • 5.2.3 Recent Developments
  • 5.3 Airbiquity Inc.
    • 5.3.1 Company Overview
    • 5.3.2 Product Portfolio
    • 5.3.3 Recent Developments
  • 5.4 IBM Corporation
    • 5.4.1 Company Overview
    • 5.4.2 Product Portfolio
    • 5.4.3 Recent Developments
  • 5.5 Vimcar Inc.
    • 5.5.1 Company Overview
    • 5.5.2 Product Portfolio
    • 5.5.3 Recent Developments
  • 5.6 Thales Group
    • 5.6.1 Company Overview
    • 5.6.2 Product Portfolio
    • 5.6.3 Recent Developments
  • 5.7 Apple (CarPlay)
    • 5.7.1 Company Overview
    • 5.7.2 Product Portfolio
    • 5.7.3 Recent Developments
  • 5.8 Google (Android Auto)
    • 5.8.1 Company Overview
    • 5.8.2 Product Portfolio
    • 5.8.3 Recent Developments
  • 5.9 Inrix Inc.
    • 5.9.1 Company Overview
    • 5.9.2 Product Portfolio
    • 5.9.3 Recent Developments
  • 5.10 Ford Motor Company
    • 5.10.1 Company Overview
    • 5.10.2 Product Portfolio
    • 5.10.3 Recent Developments

6 Market Outlook and Forecasts

  • 6.1 Vehicle to Everything Ecosystem and Rise of In-Vehicle Infotainment System Market
  • 6.2 Connected In-Vehicle Infotainment System Market Forecasts 2021 - 2026
    • 6.2.1 Global Market: OEM vs. Others and Types of Connectivity
    • 6.2.2 Regional Market
      • 6.2.2.1 North America Market: OEM vs. Others, Types of Connectivity, and Country
      • 6.2.2.2 Europe Market: OEM vs. Others, Types of Connectivity, and Country
      • 6.2.2.3 APAC Market: OEM vs. Others, Types of Connectivity, and Country
      • 6.2.2.4 Latin America Market: OEM vs. Others, Types of Connectivity, and Country
      • 6.2.2.5 Middle East and Africa (MEA) Market: OEM vs. Others, Types of Connectivity, and Country
    • 6.2.3 Leading Country Markets
      • 6.2.3.1 USA Market: OEM vs. Others and Types of Connectivity
      • 6.2.3.2 Germany Market: OEM vs. Others and Types of Connectivity
      • 6.2.3.3 China Market: OEM vs. Others and Types of Connectivity
      • 6.2.3.4 Japan Market: OEM vs. Others and Types of Connectivity
      • 6.2.3.5 France Market: OEM vs. Others and Types of Connectivity
  • 6.3 Connected In-Vehicle Infotainment Module Equipped Car Forecasts 2021 - 2026
    • 6.3.1 Global Infotainment Module Equipped Car Forecasts: OEM vs. Others and Types of Smartphone Supported Module
    • 6.3.2 Regional Infotainment Module Equipped Car Forecasts
      • 6.3.2.1 North America Infotainment Module Equipped Car Forecasts
      • 6.3.2.2 Europe Infotainment Module Equipped Car Forecasts
      • 6.3.2.3 APAC Infotainment Module Equipped Car Forecasts
      • 6.3.2.4 Latin America Infotainment Module Equipped Car Forecasts
      • 6.3.2.5 MEA Infotainment Module Equipped Car Forecasts
    • 6.3.3 Leading Country Infotainment Module Equipped Car Forecasts
      • 6.3.3.1 USA Infotainment Module Equipped Car Forecasts
      • 6.3.3.2 Germany Infotainment Module Equipped Car Forecasts
      • 6.3.3.3 China Infotainment Module Equipped Car Forecasts
      • 6.3.3.4 Japan Infotainment Module Equipped Car Forecasts
      • 6.3.3.5 France Infotainment Module Equipped Car Forecasts

7 Conclusions and Recommendations

Figures

  • Figure 1: Connected Vehicle Infotainment Software Platforms
  • Figure 2: Axway API Gateway for Driver Centric Infotainment System
  • Figure 3: Axway API Gateway for Vehicle Centric Infotainment System
  • Figure 4: Connected In-Vehicle Infotainment Market: Intensity of Competition vs. Providers
  • Figure 5: Global Connected In-Vehicle Infotainment Market 2021 - 2026
  • Figure 6: Global Connected In-Vehicle Infotainment Module Deployed Car 2021 - 2026

Tables

  • Table 1: Global Connected In-Vehicle Infotainment Market by Manufacturers and Third Party 2021 - 2026
  • Table 2: Global Connected In-Vehicle Infotainment Market of Manufacturers by Segment 2021 - 2026
  • Table 3: Global Connected In-Vehicle Infotainment Market of Third Party by Segment 2021 - 2026
  • Table 4: Global Connected In-Vehicle Infotainment Market by Service Provider 2021 - 2026
  • Table 5: Global Connected In-Vehicle Infotainment Market by Types of Connectivity 2021 - 2026
  • Table 6: Connected In-Vehicle Infotainment Market by Region 2021 - 2026
  • Table 7: North America Connected In-Vehicle Infotainment Market by Service Provider 2020 - 2025
  • Table 8: North America Connected In-Vehicle Infotainment Market by Types of Connectivity 2021 - 2026
  • Table 9: North America Connected In-Vehicle Infotainment Market by Country 2021 - 2026
  • Table 10: Europe Connected In-Vehicle Infotainment Market by Service Provider 2021 - 2026
  • Table 11: Europe Connected In-Vehicle Infotainment Market by Types of Connectivity 2021 - 2026
  • Table 12: Europe Connected In-Vehicle Infotainment Market by Country 2021 - 2026
  • Table 13: APAC Connected In-Vehicle Infotainment Market by Service Provider 2021 - 2026
  • Table 14: APAC Connected In-Vehicle Infotainment Market by Types of Connectivity 2021 - 2026
  • Table 15: APAC Connected In-Vehicle Infotainment Market by Country 2021 - 2026
  • Table 16: Latin America Connected In-Vehicle Infotainment Market by Service Provider 2021 - 2026
  • Table 17: Latin America Connected In-Vehicle Infotainment Market by Types of Connectivity 2021 - 2026
  • Table 18: Latin America Connected In-Vehicle Infotainment Market by Country 2021 - 2026
  • Table 19: MEA Connected In-Vehicle Infotainment Market by Service Provider 2021 - 2026
  • Table 20: MEA Connected In-Vehicle Infotainment Market by Types of Connectivity 2021 - 2026
  • Table 21: MEA Connected In-Vehicle Infotainment Market by Country 2021 - 2026
  • Table 22: USA Connected In-Vehicle Infotainment Market by Service Provider 2021 - 2026
  • Table 23: USA Connected In-Vehicle Infotainment Market by Types of Connectivity 2021 - 2026
  • Table 24: Germany Connected In-Vehicle Infotainment Market by Service Provider 2021 - 2026
  • Table 25: Germany Connected In-Vehicle Infotainment Market by Types of Connectivity 2021 - 2026
  • Table 26: China Connected In-Vehicle Infotainment Market by Service Provider 2021 - 2026
  • Table 27: China Connected In-Vehicle Infotainment Market by Types of Connectivity 2021 - 2026
  • Table 28: Japan Connected In-Vehicle Infotainment Market by Service Provider 2021 - 2026
  • Table 29: Japan Connected In-Vehicle Infotainment Market by Types of Connectivity 2021 - 2026
  • Table 30: France Connected In-Vehicle Infotainment Market by Service Provider 2021 - 2026
  • Table 31: France Connected In-Vehicle Infotainment Market by Types of Connectivity 2021 - 2026
  • Table 32: Global Connected In-Vehicle Infotainment Module (Deployed with Car) by Providers 2021 - 2026
  • Table 33: Global Connected In-Vehicle Infotainment Smartphone Supported Module (Deployed with Car) by Types 2021 - 2026
  • Table 34: Connected In-Vehicle Infotainment Module Deployed Car by Region 2021 - 2026
  • Table 35: North America Connected In-Vehicle Infotainment Module (Deployed with Car) by Providers 2021 - 2026
  • Table 36: North America Connected In-Vehicle Infotainment Smartphone Supported Module (Deployed with Car) by Types 2021 - 2026
  • Table 37: North America Connected In-Vehicle Infotainment Module Deployed Car by Country 2021 - 2026
  • Table 38: Europe Connected In-Vehicle Infotainment Module (Deployed with Car) by Providers 2021 - 2026
  • Table 39: Europe Connected In-Vehicle Infotainment Smartphone Supported Module (Deployed with Car) by Types 2021 - 2026
  • Table 40: Europe Connected In-Vehicle Infotainment Module Deployed Car by Country 2021 - 2026
  • Table 41: APAC Connected In-Vehicle Infotainment Module (Deployed with Car) by Providers 2021 - 2026
  • Table 42: APAC Connected In-Vehicle Infotainment Smartphone Supported Module (Deployed with Car) by Types 2021 - 2026
  • Table 43: APAC Connected In-Vehicle Infotainment Module Deployed Car by Country 2021 - 2026
  • Table 44: Latin America Connected In-Vehicle Infotainment Module (Deployed with Car) by Providers 2021 - 2026
  • Table 45: Latin America Connected In-Vehicle Infotainment Smartphone Supported Module (Deployed with Car) by Types 2021 - 2026
  • Table 46: Latin America Connected In-Vehicle Infotainment Module Deployed Car by Country 2021 - 2026
  • Table 47: MEA Connected In-Vehicle Infotainment Module (Deployed with Car) by Providers 2021 - 2026
  • Table 48: MEA Connected In-Vehicle Infotainment Smartphone Supported Module (Deployed with Car) by Types 2021 - 2026
  • Table 49: MEA Connected In-Vehicle Infotainment Module Deployed Car by Country 2021 - 2026
  • Table 50: USA Connected In-Vehicle Infotainment Module (Deployed with Car) by Providers 2021 - 2026
  • Table 51: USA Connected In-Vehicle Infotainment Smartphone Supported Module (Deployed with Car) by Types 2021 - 2026
  • Table 52: Germany Connected In-Vehicle Infotainment Module (Deployed with Car) by Providers 2021 - 2026
  • Table 53: Germany Connected In-Vehicle Infotainment Smartphone Supported Module (Deployed with Car) by Types 2021 - 2026
  • Table 54: China Connected In-Vehicle Infotainment Module (Deployed with Car) by Providers 2021 - 2026
  • Table 55: China Connected In-Vehicle Infotainment Smartphone Supported Module (Deployed with Car) by Types 2021 - 2026
  • Table 56: Japan Connected In-Vehicle Infotainment Module (Deployed with Car) by Providers 2021 - 2026
  • Table 57: Japan Connected In-Vehicle Infotainment Module (Deployed with Car) by Providers 2021 - 2026
  • Table 58: France Connected In-Vehicle Infotainment Module (Deployed with Car) by Providers 2021 - 2026
  • Table 59: France Connected In-Vehicle Infotainment Module (Deployed with Car) by Providers 2021 - 2026