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市場調查報告書

硬性蘇打水的全球市場:至2026年的預測

Global Hard Seltzers Market Research Report-Forecast till 2026

出版商 Market Research Future 商品編碼 985588
出版日期 內容資訊 英文 100 Pages
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硬性蘇打水的全球市場:至2026年的預測 Global Hard Seltzers Market Research Report-Forecast till 2026
出版日期: 2020年11月10日內容資訊: 英文 100 Pages
簡介

全球硬性蘇打水市場,預計至2026年達到16億4,996萬美元,以7.69%的年複合成長率成長。市場成長,起因於硬性蘇打水和碳酸飲料等的RTD酒精飲料的消費增加。

本報告提供全球硬性蘇打水市場相關調查分析,市場動態,各市場區隔的市場分析,各地區的市場分析,競爭情形,主要企業等相關的系統性資訊。

目錄

第1章 摘要整理

第2章 市場簡介

第3章 調查手法

第4章 市場考察

第5章 市場動態

  • 概要
  • 促進因素
  • 阻礙因素
  • 機會

第6章 市場要素分析

  • 價值鏈分析
  • 供應鏈分析
  • 波特的五力分析
  • COVID-19爆發對全球硬性蘇打水市場的影響

第7章 全球硬性蘇打水市場:各口味

  • 概要
  • 萊姆
  • 莓果
  • 鳳梨
  • 葡萄柚
  • 橘子
  • 混合
  • 其他

第8章 全球硬性蘇打水市場:各包裝形式

  • 概要

第9章 全球硬性蘇打水市場:各流通管道

  • 概要
  • 商店為基礎
  • 無商店為基礎

第10章 全球硬性蘇打水市場:各地區

  • 概要
  • 北美
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 西班牙
    • 義大利
    • 其他的歐洲
  • 亞太地區
    • 中國
    • 日本
    • 韓國
    • 澳洲、紐西蘭
    • 其他的亞太地區
  • 其他地區
    • 南美
    • 中東
    • 非洲

第11章 競爭情形

  • 簡介
  • 競爭基準
  • 主要的發展與成長策略

第12章 企業簡介

  • MARK ANTHONY BRANDS
  • ANHEUSER-BUSCH COMPANIES, LLC
  • MOLSON COORS BEVERAGE COMPANY
  • CONSTELLATION BRANDS, INC.
  • BOSTON BEER CO.
  • POLAR BEVERAGES
  • BLITZ-WEINHARD BREWING CO.
  • CRAFT COCKTAIL COMPANY
  • OSKAR BLUES
  • DIAGEO PLC
  • NATRL DRINKS

第13章 參考文件

目錄

Market Overview

Global Hard Seltzers Market is anticipated to exhibit a CAGR of 7.69% to reach USD 1,649.96 Million by 2026. Hard seltzer is fruit-flavored carbonated water with added alcohol. Broadly, the alcohol in spiked seltzer comes from fermented cane sugar, with the addition of flavors and carbonation. However, alcohol in a hard seltzer can also be extracted from other grains which are known as flavored malt beverages. The growth of the market is attributed to the increasing consumption of Ready-to-drink (RTD) alcoholic beverages such as hard seltzers and carbonated beverages. Moreover, hard seltzers are becoming popular in social gatherings, outdoor picnics, pool-side parties, and other such occasions that require relaxing and unwinding from the routine. The alcohol content is generally remaining low in hard seltzers are known by different names in different regions. However, Chu-Hi is the traditional hard seltzer in Japan made from carbonated water and fruit flavors.

Global Hard Seltzers Market is expected to witness a healthy market growth during the forecast period owing to the increasing association of RTD alcoholic beverages, including hard seltzers with convenience. Additionally, the increasing consumer preference for carbonated beverages with reduced alcoholic beverages such as hard seltzers in the global market. Furthermore, the increasing demand for sugar-free carbonated and alcoholic beverages such as hard seltzers is expected to propel the growth of the market during the review period. However, surging demand for non-alcoholic beverages is hindering the growth of the global hard seltzers market.

Market Segmentation

Global Hard Seltzers Market has been classified By Flavor, Packaging type, and Distribution channel. Based on the Flavor segment the global market has been classified among Lime, Berries, Pineapple, Grapefruit, Orange, Blends, and Others. The berries segment is anticipated to register the largest market to reach USD 401.68 million during the study period owing to the largest market share in 2019.

The packaging type segment bifurcates Global Hard Seltzers Market into Bottles and Cans. Distribution Channel the global market is segmented into Store-Based and Non-Store-Based.

Regional Analysis

The region-specific analysis of the Global Hard Seltzers Market has been segregated across North America, Europe, Asia Pacific, and the Rest of the world.

North America is expected to exhibit the largest market share owing to the largest market share of 75.68% in 2019. The regional market growth is attributed to the rising trend of health consciousness among the American population has resulted in the exponential surge in the requirement for hard seltzers. Europe is expected to register the fastest growing market due to the increasing start-ups and alcoholic manufacturers are stepping up with hard seltzers in the region.

Major Players

The Key players operating in the global hard seltzers market include Mark Anthony Brands (US), Constellation Brands, Inc. (US), Boston Beer Co. (US), Polar Beverages (US), Blitz-Weinhard Brewing Co.'s (US), Anheuser-Busch Companies, LLC (US), Molson Coors Beverage Company (US), Craft Cocktail Company (US), Oskar Blues (US), and Diageo Plc. (UK)

COVID 19 Impacts

We are continuously tracking the impact of the COVID-19 pandemic on various industries and verticals within all domains. Our research reports include the same and help you understand the drop and rise, owing to the impact of COVID-19 on the industries. Also, we help you to identify the gap between the demand and supply of your interested market. Moreover, the report helps you with the analysis, amended government regulations, and many other useful insights.

TABLE OF CONTENTS

1 EXECUTIVE SUMMARY

  • 1.1 MARKET ATTRACTIVENESS ANALYSIS 15
    • 1.1.1 GLOBAL HARD SELTZERS MARKET, BY FLAVOR 15
    • 1.1.2 GLOBAL HARD SELTZERS MARKET, BY PACKAGING TYPE 16
    • 1.1.3 GLOBAL HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL 17
    • 1.1.4 GLOBAL HARD SELTZERS MARKET, BY REGION 18

2 MARKET INTRODUCTION

  • 2.1 DEFINITION 19
  • 2.2 SCOPE OF THE STUDY 19
  • 2.3 RESEARCH OBJECTIVE 19
  • 2.4 MARKET STRUCTURE 20
  • 2.5 KEY BUYING CRITERIA 20

3 RESEARCH METHODOLOGY

  • 3.1 RESEARCH PROCESS 21
  • 3.2 PRIMARY RESEARCH 22
  • 3.3 SECONDARY RESEARCH 23
  • 3.4 MARKET SIZE ESTIMATION 24
  • 3.5 FORECAST MODEL 25
  • 3.6 LIST OF ASSUMPTIONS & LIMITATIONS 26

4 MARKET INSIGHTS

5 MARKET DYNAMICS

  • 5.1 INTRODUCTION 29
  • 5.2 DRIVERS 30
    • 5.2.1 RISING ASSOCIATION OF HARD SELTZERS WITH CONVENIENCE 30
    • 5.2.2 CONSUMER PREFERENCE FOR CARBONATED BEVERAGES WITH REDUCED ALCOHOL CONTENT 30
    • 5.2.3 HIGH DEMAND FOR HEALTH HALO ALCOHOLIC BEVERAGES 30
    • 5.2.4 DRIVERS IMPACT ANALYSIS 32
  • 5.3 RESTRAINT 32
    • 5.3.1 SURGING DEMAND FOR NON-ALCOHOLIC BEVERAGES 32
    • 5.3.2 RESTRAINT IMPACT ANALYSIS 33
  • 5.4 OPPORTUNITIES 33
    • 5.4.1 PRODUCT INNOVATION 33
    • 5.4.2 GROWTH OF THE ORGANIZED RETAIL SECTOR 34
    • 5.4.3 INNOVATIVE MARKETING STRATEGIES 34

6 MARKET FACTOR ANALYSIS

  • 6.1 VALUE CHAIN ANALYSIS 35
    • 6.1.1 RAW MATERIAL PROCUREMENT 36
    • 6.1.2 PROCESSING 37
    • 6.1.3 PACKAGING 37
  • 6.2 SUPPLY CHAIN ANALYSIS 37
  • 6.3 PORTER'S FIVE FORCES MODEL 38
    • 6.3.1 THREAT OF NEW ENTRANTS 39
    • 6.3.2 BARGAINING POWER OF SUPPLIERS 39
    • 6.3.3 THREAT OF SUBSTITUTES 39
    • 6.3.4 BARGAINING POWER OF BUYERS 39
    • 6.3.5 INTENSITY OF RIVALRY 39
  • 6.4 IMPACT OF COVID-19 OUTBREAK ON THE GLOBAL HARD SELTZERS MARKET 40

7 GLOBAL HARD SELTZERS MARKET, BY FLAVOR

  • 7.1 OVERVIEW 42
    • 7.1.1 GLOBAL HARD SELTZERS MARKET ESTIMATES & FORECAST, BY FLAVOR, 2018-2026 43
  • 7.2 LIME 43
    • 7.2.1 LIME: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 43
  • 7.3 BERRIES 44
    • 7.3.1 BERRIES: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 44
  • 7.4 PINEAPPLE 44
    • 7.4.1 PINEAPPLE: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 45
  • 7.5 GRAPEFRUIT 45
    • 7.5.1 GRAPEFRUIT: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 45
  • 7.6 ORANGE 46
    • 7.6.1 ORANGE: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 46
  • 7.7 BLENDS 46
    • 7.7.1 BLENDS: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 47
  • 7.8 OTHERS 47
    • 7.8.1 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 47

8 GLOBAL HARD SELTZERS MARKET, BY PACKAGING TYPE

  • 8.1 OVERVIEW 48
    • 8.1.1 GLOBAL HARD SELTZERS MARKET ESTIMATES & FORECAST, BY PACKAGING TYPE, 2018-2026 49
  • 8.2 BOTTLES 49
    • 8.2.1 BOTTLES: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 49
  • 8.3 CANS 50
    • 8.3.1 CANS: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 50

9 GLOBAL HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL

  • 9.1 OVERVIEW 51
    • 9.1.1 GLOBAL HARD SELTZERS MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2026 52
  • 9.2 STORE-BASED 52
    • 9.2.1 STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 52
  • 9.3 NON-STORE-BASED 53
    • 9.3.1 NON-STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 53

10 GLOBAL HARD SELTZERS MARKET, BY REGION

  • 10.1 OVERVIEW 54
  • 10.2 NORTH AMERICA 56
    • 10.2.1 US 58
    • 10.2.2 CANADA 60
    • 10.2.3 MEXICO 61
  • 10.3 EUROPE 63
    • 10.3.1 GERMANY 65
    • 10.3.2 UK 67
    • 10.3.3 SPAIN 68
    • 10.3.4 ITALY 70
    • 10.3.5 REST OF EUROPE 71
  • 10.4 ASIA-PACIFIC 73
    • 10.4.1 CHINA 76
    • 10.4.2 JAPAN 78
    • 10.4.3 SOUTH KOREA 79
    • 10.4.4 AUSTRALIA & NEW ZEALAND 81
    • 10.4.5 REST OF ASIA-PACIFIC 82
  • 10.5 REST OF THE WORLD 84
    • 10.5.1 SOUTH AMERICA 86
    • 10.5.2 MIDDLE EAST 88
    • 10.5.3 AFRICA 89

11 COMPETITIVE LANDSCAPE

  • 11.1 INTRODUCTION 91
    • 11.1.1 MARKET STRATEGY ANALYSIS 91
  • 11.2 COMPETITIVE BENCHMARKING 92
  • 11.3 KEY DEVELOPMENTS & GROWTH STRATEGIES 93
    • 11.3.1 NEW PRODUCT DEVELOPMENTS/LAUNCHES 93
    • 11.3.2 INVESTMENTS 93
    • 11.3.3 ACQUISITION 93

12 COMPANY PROFILES

  • 12.1 MARK ANTHONY BRANDS 94
    • 12.1.1 COMPANY OVERVIEW 94
    • 12.1.2 FINANCIAL OVERVIEW 94
    • 12.1.3 PRODUCTS OFFERED 94
    • 12.1.4 KEY DEVELOPMENTS 95
    • 12.1.5 SWOT ANALYSIS 95
    • 12.1.6 KEY STRATEGIES 95
  • 12.2 ANHEUSER-BUSCH COMPANIES, LLC 96
    • 12.2.1 COMPANY OVERVIEW 96
    • 12.2.2 FINANCIAL OVERVIEW 96
    • 12.2.3 PRODUCTS OFFERED 97
    • 12.2.4 KEY DEVELOPMENTS 97
    • 12.2.5 SWOT ANALYSIS 98
    • 12.2.6 KEY STRATEGIES 98
  • 12.3 MOLSON COORS BEVERAGE COMPANY 99
    • 12.3.1 COMPANY OVERVIEW 99
    • 12.3.2 FINANCIAL OVERVIEW 99
    • 12.3.3 PRODUCTS OFFERED 99
    • 12.3.4 KEY DEVELOPMENTS 100
    • 12.3.5 SWOT ANALYSIS 100
    • 12.3.6 KEY STRATEGIES 100
  • 12.4 CONSTELLATION BRANDS, INC. 101
    • 12.4.1 COMPANY OVERVIEW 101
    • 12.4.2 FINANCIAL OVERVIEW 101
    • 12.4.3 PRODUCTS OFFERED 102
    • 12.4.4 KEY DEVELOPMENTS 102
    • 12.4.5 SWOT ANALYSIS 103
    • 12.4.6 KEY STRATEGIES 103
  • 12.5 BOSTON BEER CO. 104
    • 12.5.1 COMPANY OVERVIEW 104
    • 12.5.2 FINANCIAL OVERVIEW 104
    • 12.5.3 PRODUCTS OFFERED 105
    • 12.5.4 KEY DEVELOPMENTS 105
    • 12.5.5 SWOT ANALYSIS 106
    • 12.5.6 KEY STRATEGIES 106
  • 12.6 POLAR BEVERAGES 107
    • 12.6.1 COMPANY OVERVIEW 107
    • 12.6.2 FINANCIAL OVERVIEW 107
    • 12.6.3 PRODUCTS OFFERED 107
    • 12.6.4 KEY DEVELOPMENTS 108
    • 12.6.5 KEY STRATEGIES 108
  • 12.7 BLITZ-WEINHARD BREWING CO. 109
    • 12.7.1 COMPANY OVERVIEW 109
    • 12.7.2 FINANCIAL OVERVIEW 109
    • 12.7.3 PRODUCTS OFFERED 109
    • 12.7.4 KEY DEVELOPMENTS 109
    • 12.7.5 KEY STRATEGIES 109
  • 12.8 CRAFT COCKTAIL COMPANY 110
    • 12.8.1 COMPANY OVERVIEW 110
    • 12.8.2 FINANCIAL OVERVIEW 110
    • 12.8.3 PRODUCTS OFFERED 110
    • 12.8.4 KEY DEVELOPMENTS 110
    • 12.8.5 KEY STRATEGIES 110
  • 12.9 OSKAR BLUES 111
    • 12.9.1 COMPANY OVERVIEW 111
    • 12.9.2 FINANCIAL OVERVIEW 111
    • 12.9.3 PRODUCTS OFFERED 111
    • 12.9.4 KEY DEVELOPMENTS 111
    • 12.9.5 KEY STRATEGIES 111
  • 12.10 DIAGEO PLC 112
    • 12.10.1 COMPANY OVERVIEW 112
    • 12.10.2 FINANCIAL OVERVIEW 112
    • 12.10.3 PRODUCTS OFFERED 113
    • 12.10.4 KEY DEVELOPMENTS 113
    • 12.10.5 KEY STRATEGIES 113
  • 12.11 NATRL DRINKS 114
    • 12.11.1 COMPANY OVERVIEW 114
    • 12.11.2 FINANCIAL OVERVIEW 114
    • 12.11.3 PRODUCTS OFFERED 114
    • 12.11.4 KEY DEVELOPMENTS 114
    • 12.11.5 KEY STRATEGIES 114

13 REFERENCES

LIST OF TABLES

  • TABLE 1 PRIMARY INTERVIEWS 22
  • TABLE 2 LIST OF ASSUMPTIONS & LIMITATIONS 26
  • TABLE 3 GLOBAL HARD SELTZERS MARKET ESTIMATES & FORECAST, BY FLAVOR, 2018-2026 (USD MILLION) 43
  • TABLE 4 LIME: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 (USD MILLION) 43
  • TABLE 5 BERRIES: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 (USD MILLION) 44
  • TABLE 6 PINEAPPLE: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 (USD MILLION) 45
  • TABLE 7 GRAPEFRUIT: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 (USD MILLION) 45
  • TABLE 8 ORANGE: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 (USD MILLION) 46
  • TABLE 9 BLENDS: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 (USD MILLION) 47
  • TABLE 10 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 (USD MILLION) 47
  • TABLE 11 GLOBAL HARD SELTZERS MARKET ESTIMATES & FORECAST, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 49
  • TABLE 12 BOTTLES: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 (USD MILLION) 49
  • TABLE 13 CANS: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 (USD MILLION) 50
  • TABLE 14 GLOBAL HARD SELTZERS MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 52
  • TABLE 15 STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 (USD MILLION) 52
  • TABLE 16 NON-STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 (USD MILLION) 53
  • TABLE 17 GLOBAL HARD SELTZERS MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 (USD MILLION) 55
  • TABLE 18 NORTH AMERICA: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2018-2026 (USD MILLION) 56
  • TABLE 19 NORTH AMERICA: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 57
  • TABLE 20 NORTH AMERICA: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 57
  • TABLE 21 NORTH AMERICA: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 58
  • TABLE 22 US: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 58
  • TABLE 23 US: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 59
  • TABLE 24 US: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 59
  • TABLE 25 CANADA: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 60
  • TABLE 26 CANADA: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 60
  • TABLE 27 CANADA: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 61
  • TABLE 28 MEXICO: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 61
  • TABLE 29 MEXICO: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 62
  • TABLE 30 MEXICO: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 62
  • TABLE 31 EUROPE: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2018-2026 (USD MILLION) 63
  • TABLE 32 EUROPE: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 64
  • TABLE 33 EUROPE: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 64
  • TABLE 34 EUROPE: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 65
  • TABLE 35 GERMANY: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 65
  • TABLE 36 GERMANY: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 66
  • TABLE 37 GERMANY: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 66
  • TABLE 38 UK: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 67
  • TABLE 39 UK: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 67
  • TABLE 40 UK: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 68
  • TABLE 41 SPAIN: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 68
  • TABLE 42 SPAIN: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 69
  • TABLE 43 SPAIN: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 69
  • TABLE 44 ITALY: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 70
  • TABLE 45 ITALY: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 70
  • TABLE 46 ITALY: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 71
  • TABLE 47 REST OF EUROPE: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 71
  • TABLE 48 REST OF EUROPE: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 72
  • TABLE 49 REST OF EUROPE: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 72
  • TABLE 50 ASIA-PACIFIC: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2018-2026 (USD MILLION) 73
  • TABLE 51 ASIA-PACIFIC: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 75
  • TABLE 52 ASIA-PACIFIC: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 75
  • TABLE 53 ASIA-PACIFIC: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 76
  • TABLE 54 CHINA: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 76
  • TABLE 55 CHINA: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 77
  • TABLE 56 CHINA: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 77
  • TABLE 57 JAPAN: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 78
  • TABLE 58 JAPAN: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 78
  • TABLE 59 JAPAN: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 79
  • TABLE 60 SOUTH KOREA: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 79
  • TABLE 61 SOUTH KOREA: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 80
  • TABLE 62 SOUTH KOREA: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 80
  • TABLE 63 AUSTRALIA & NEW ZEALAND: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 81
  • TABLE 64 AUSTRALIA & NEW ZEALAND: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 81
  • TABLE 65 AUSTRALIA & NEW ZEALAND: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 82
  • TABLE 66 REST OF ASIA-PACIFIC: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 82
  • TABLE 67 REST OF ASIA-PACIFIC: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 83
  • TABLE 68 REST OF ASIA-PACIFIC: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 83
  • TABLE 69 REST OF THE WORLD: MARKET ESTIMATES & FORECAST, BY REGION, 2018-2026 (USD MILLION) 84
  • TABLE 70 REST OF THE WORLD: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 85
  • TABLE 71 REST OF THE WORLD: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 85
  • TABLE 72 REST OF THE WORLD: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 86
  • TABLE 73 SOUTH AMERICA: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 86
  • TABLE 74 SOUTH AMERICA: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 87
  • TABLE 75 SOUTH AMERICA: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 87
  • TABLE 76 MIDDLE EAST: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 88
  • TABLE 77 MIDDLE EAST: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 88
  • TABLE 78 MIDDLE EAST: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 89
  • TABLE 79 AFRICA: HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 89
  • TABLE 80 AFRICA: HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 90
  • TABLE 81 AFRICA: HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 90
  • TABLE 82 NEW PRODUCT DEVELOPMENTS/LAUNCHES 93
  • TABLE 83 INVESTMENTS 93
  • TABLE 84 ACQUISITION 93
  • TABLE 85 MARK ANTHONY BRANDS: PRODUCTS OFFERED 94
  • TABLE 86 MARK ANTHONY BRANDS: KEY DEVELOPMENTS 95
  • TABLE 87 ANHEUSER-BUSCH COMPANIES, LLC: PRODUCTS OFFERED 97
  • TABLE 88 ANHEUSER-BUSCH COMPANIES, LLC: KEY DEVELOPMENTS 97
  • TABLE 89 MOLSON COORS BEVERAGE COMPANY: PRODUCTS OFFERED 99
  • TABLE 90 MOLSON COORS BEVERAGE COMPANY: KEY DEVELOPMENTS 100
  • TABLE 91 CONSTELLATION BRANDS, INC.: PRODUCTS OFFERED 102
  • TABLE 92 CONSTELLATION BRANDS, INC.: KEY DEVELOPMENTS 102
  • TABLE 93 BOSTON BEER CO.: PRODUCTS OFFERED 105
  • TABLE 94 BOSTON BEER CO.: KEY DEVELOPMENTS 105
  • TABLE 95 POLAR BEVERAGES: PRODUCTS OFFERED 107
  • TABLE 96 BLITZ-WEINHARD BREWING CO.: PRODUCTS OFFERED 109
  • TABLE 97 CRAFT COCKTAIL COMPANY: PRODUCTS OFFERED 110
  • TABLE 98 CRAFT COCKTAIL COMPANY: KEY DEVELOPMENTS 110
  • TABLE 99 OSKAR BLUES: PRODUCTS OFFERED 111
  • TABLE 100 OSKAR BLUES: KEY DEVELOPMENTS 111
  • TABLE 101 DIAGEO PLC: PRODUCTS OFFERED 113
  • TABLE 102 NATRL DRINKS: PRODUCTS OFFERED 114

LIST OF FIGURES

  • FIGURE 1 MARKET SYNOPSIS 14
  • FIGURE 2 MARKET ATTRACTIVENESS ANALYSIS: GLOBAL HARD SELTZERS MARKET, (2019) 15
  • FIGURE 3 GLOBAL HARD SELTZERS MARKET ANALYSIS, BY FLAVOR, (2019) 15
  • FIGURE 4 GLOBAL HARD SELTZERS MARKET ANALYSIS, BY PACKAGING TYPE, (2019) 16
  • FIGURE 5 GLOBAL HARD SELTZERS MARKET ANALYSIS, BY DISTRIBUTION CHANNEL 17
  • FIGURE 6 GLOBAL HARD SELTZERS MARKET ANALYSIS, BY REGION, 2019 18
  • FIGURE 7 GLOBAL HARD SELTZERS MARKET: STRUCTURE 20
  • FIGURE 8 KEY BUYING CRITERIA FOR HARD SELTZERS 20
  • FIGURE 9 RESEARCH PROCESS 21
  • FIGURE 10 TOP-DOWN AND BOTTOM-UP APPROACHES 24
  • FIGURE 11 NORTH AMERICA: HARD SELTZERS MARKET SIZE, BY COUNTRY (2019 VS. 2026) 27
  • FIGURE 12 EUROPE: HARD SELTZERS MARKET SIZE, BY COUNTRY (2019 VS. 2026) 27
  • FIGURE 13 ASIA-PACIFIC: HARD SELTZERS MARKET SIZE, BY COUNTRY (2019 VS. 2026) 28
  • FIGURE 14 REST OF THE WORLD: HARD SELTZERS MARKET SIZE, BY REGION (2019 VS. 2026) 28
  • FIGURE 15 MARKET DYNAMICS OVERVIEW 29
  • FIGURE 16 DRIVERS IMPACT ANALYSIS: GLOBAL HARD SELTZERS MARKET 32
  • FIGURE 17 RESTRAINT IMPACT ANALYSIS: GLOBAL HARD SELTZERS MARKET 33
  • FIGURE 18 VALUE CHAIN: GLOBAL HARD SELTZERS MARKET 36
  • FIGURE 19 GLOBAL HARD SELTZERS MARKET: SUPPLY CHAIN ANALYSIS 37
  • FIGURE 20 PORTER'S FIVE FORCES ANALYSIS OF THE GLOBAL HARD SELTZERS MARKET 38
  • FIGURE 21 GLOBAL HARD SELTZERS MARKET, BY FLAVOR, 2019 (% SHARE) 42
  • FIGURE 22 GLOBAL HARD SELTZERS MARKET, BY FLAVOR, 2018-2026 (USD MILLION) 42
  • FIGURE 23 GLOBAL HARD SELTZERS MARKET, BY PACKAGING TYPE, 2019 (% SHARE) 48
  • FIGURE 24 GLOBAL HARD SELTZERS MARKET, BY PACKAGING TYPE, 2018-2026 (USD MILLION) 48
  • FIGURE 25 GLOBAL HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2019 (% SHARE) 51
  • FIGURE 26 GLOBAL HARD SELTZERS MARKET, BY DISTRIBUTION CHANNEL, 2018-2026 (USD MILLION) 51
  • FIGURE 27 GLOBAL HARD SELTZERS MARKET, BY REGION, 2018-2026 (USD MILLION) 54
  • FIGURE 28 GLOBAL HARD SELTZERS MARKET, BY REGION, 2019 (% SHARE) 54
  • FIGURE 29 NORTH AMERICA: HARD SELTZERS MARKET SHARE, BY COUNTRY, 2019 (% SHARE) 56
  • FIGURE 30 EUROPE: HARD SELTZERS MARKET SHARE, BY COUNTRY, 2019 (% SHARE) 63
  • FIGURE 31 ASIA-PACIFIC: HARD SELTZERS MARKET SHARE, BY COUNTRY, 2019 (% SHARE) 73
  • FIGURE 32 REST OF THE WORLD: HARD SELTZERS MARKET SHARE, BY REGION, 2018 (% SHARE) 84
  • FIGURE 33 BENCHMARKING OF MAJOR COMPETITORS 92
  • FIGURE 34 MARK ANTHONY BRANDS: SWOT ANALYSIS 95
  • FIGURE 35 ANHEUSER-BUSCH COMPANIES, LLC: FINANCIAL OVERVIEW SNAPSHOT 96
  • FIGURE 36 ANHEUSER-BUSCH COMPANIES, LLC: SWOT ANALYSIS 98
  • FIGURE 37 MOLSON COORS BEVERAGE COMPANY: FINANCIAL OVERVIEW SNAPSHOT 99
  • FIGURE 38 MOLSON COORS BEVERAGE COMPANY: SWOT ANALYSIS 100
  • FIGURE 39 CONSTELLATION BRANDS, INC.: FINANCIAL OVERVIEW SNAPSHOT 101
  • FIGURE 40 CONSTELLATION BRANDS, INC.: SWOT ANALYSIS 103
  • FIGURE 41 BOSTON BEER CO.: FINANCIAL OVERVIEW SNAPSHOT 104
  • FIGURE 42 BOSTON BEER CO.: SWOT ANALYSIS 106
  • FIGURE 43 DIAGEO PLC: FINANCIAL OVERVIEW SNAPSHOT 112