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市場調查報告書

社群媒體分析的全球市場 (∼2025年):銷售&行銷管理、客戶經驗管理、競爭資訊

Social Media Analytics Market by Component, Application (Sales and Marketing Management, Customer Experience Management, and Competitive Intelligence), Deployment Model, Organization Size, Industry Vertical, and Region - Global Forecast to 2025

出版商 MarketsandMarkets 商品編碼 952539
出版日期 內容資訊 英文 299 Pages
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價格
社群媒體分析的全球市場 (∼2025年):銷售&行銷管理、客戶經驗管理、競爭資訊 Social Media Analytics Market by Component, Application (Sales and Marketing Management, Customer Experience Management, and Competitive Intelligence), Deployment Model, Organization Size, Industry Vertical, and Region - Global Forecast to 2025
出版日期: 2020年07月22日內容資訊: 英文 299 Pages
簡介

全球社群媒體分析的市場在預測期間內預計將以34.1%的年複合成長率發展,從2020年的36億美元,成長到2025年156億美元的規模。對競爭情報的焦點擴大,及利用智慧型手機的社群媒體用戶參與度的擴大等要素促進該市場成長。還有社群媒體平台上各種網站的用戶數增加也對該市場的成長有所貢獻。

本報告提供全球社群媒體分析的市場調查,市場定義和概要,COVID-19以及其他的市場影響因素分析,市場規模的變化、預測,零組件、用途、引進方式、組織規模、產業、地區/主要國家等各種區分的明細,競爭環境,主要企業簡介等資訊彙整。

第1章 簡介

第2章 調查手法

第3章 摘要整理

第4章 重要考察

第5章 市場概要、產業趨勢

  • 市場動態
    • 促進因素
    • 阻礙因素
    • 市場機會
    • 課題
    • 累積成長分析
  • 鄰近市場
  • 產業趨勢

第6章 市場分析、預測:各零件

  • COVID-19的影響
  • 軟體
  • 服務
    • 管理服務
    • 專業服務

第7章 市場分析、預測:各用途

  • COVID-19的影響
  • 銷售、行銷管理
  • 客戶經驗管理
  • 競爭資訊
  • 風險管理、詐騙檢測
  • 公共安全、法律執行
  • 其他

第8章 市場分析、預測: 各部署模式

  • COVID-19的影響
  • 內部部署
  • 雲端

第9章 市場分析、預測:各組織規模

  • COVID-19的影響
  • 中小規模企業
  • 大企業

第10章 市場分析、預測:各產業

  • COVID-19的影響
  • 銀行、金融服務、保險
  • 通訊、IT
  • 零售、電子商務
  • 醫療保健、生命科學
  • 政府、防衛
  • 媒體、娛樂
  • 旅遊、飯店
  • 其他

第11章 市場分析、預測:各地區、主要國家

  • 北美
  • 歐洲
  • 亞太地區
  • 南美
  • 中東、非洲

第12章 競爭情形

  • 競爭領導製圖

第13章 企業簡介

  • 簡介
  • ORACLE
  • SALESFORCE
  • IBM
  • ADOBE
  • SAS INSTITUTE
  • CLARABRIDGE
  • NETBASE
  • DIGIMIND
  • BRANDWATCH
  • TALKWALKER
  • MELTWATER
  • KHOROS
  • CISION
  • SIMPLIFY360
  • HOOTSUITE
  • SPROUT SOCIAL
  • METAQUOTES SOFTWARE
  • SOCIALBAKERS
  • FRROLE
  • PRUDENCE ANALYTICS AND SOFTWARE SOLUTIONS
  • MAVSOCIAL
  • OKTOPOST
  • QUINTLY
  • RIVAL IQ
  • BUFFER
  • SOTRENDER
  • AWARIO
  • AGORAPULSE
  • SENDIBLE
  • BRAND24

第14章 鄰近市場:預測的分析市場

第15章 鄰近市場:巨量資料市場

第16章 附錄

目錄
Product Code: TC 2648

"The global social media analytics market size is projected to grow at a Cargo 34.1% during the forecast period"

The global social media analytics market size is expected to grow from USD 3.6 billion in 2020 to USD 15.6 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 34.1% during the forecast period. The social media analytics industry is driven by increased focus on competitive intelligence and increasing user engagement of social media using smartphones. However, rising numbers of users on various websites on social media platforms further contributes to the growth of the social media analytics market.

Services segment to grow at a highchair during the forecast period

The social media analytics market by component is segmented into solutions and services. The services segment is expected to grow at a rapid pace during the forecast period. The services considered in the report are professional services and managed services. Professional services are further bifurcated into consulting, and training and education. The growth of this segment can be attributed to the increasing deployment of the social media analytics software, which leads to the increasing the demand for pre- and post-deployment services, as these solutions require training, owing to technical complexities.

Healthcare and life sciences industry vertical to grow at the highest CAGR during the forecast period

The social media analytics market by verticalhas been segmented intoBanking, Financial Services and Insurance (BFSI),telecommunications andInformation Technology (IT), retail and eCommerce, healthcare, media and entertainment, government and defense, travel and hospitality,others (education and research, transportation and logistics, and energy and utilities).A rise in competition among players acrosssocial media platforms and the emergence of a number of healthacre and lifescience players in the social analytics market space are factors projected to drive the growth of this vertical.

APAC to grow at the highest CAGR during the forecast period

Asia Pacific (APAC) is expected to grow at the highest CAGR during the forecast period. The region is becoming a new hotspot in the social media analytics market, due to rising investments in the process of using social media platforms across potential economies. Several Asian countries are leveraging on information-intensive data management technologies, and social media analytics is one of the leading technology trends. Companies have achieved a strong position in the social media analytics market due to their well-practiced strategy of increasing the customer base through acquisitions and partnerships with significant players in the market

In-depth interviews were conducted with Chief Executive Officers (CEOs), innovation and technology directors, system integrators, and executives from various key organizations operating in the social media analytics market.

  • By Company: Tier I:38%, Tier II:41%, and Tier III:21%
  • By Designation: C-Level Executives:65%, Directors:20%, and Others:15%
  • By Region: North America: 45%, Asia Pacific (APAC): 30%, Europe: 15%, Middle East and Africa (MEA): 5%, and Latin America: 5%

The report includes the study of the key players offering social media analytics solutions and services. It profiles major vendors in the global social media analytics market. The major vendors are Oracle(US), Salesforce(US), IBM(US), SAS Institute(US), Adobe(US), Clarabridge(US), NetBase Solutions(US), Brandwatch(UK), Talkwalker (UK), Digimind(US), Meltwater(US), SpreadFast(US), Cision(US), Simplify360(India),Hootsuite(Canada), Sprout Social (US), MetaQuotes Software (Cyprus), Socialbakers (Czech Republic), Frrole (US), Prudence Analytics and Software Solutions (India), MavSocial (US), Oktopost (Israel), Quintly (Germany), Rival IQ (US), Buffer (US), Sotrender (UK), Awario (Belarus), Agorapulse (France), and Sendible (UK).It furtherincludes an in-depth competitive analysis of key players in the social media analytics market, along with their company profiles, business overviews, product offerings, recent developments, and market strategies.

Research Coverage:

The market study covers the social media analytics market across segments. It aims at estimating the market size and the growth potential of this market, across different segments, such as component, deployment model, organization size, application, industry verticals, and region.

Key Benefits of Buying the Report:

The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall social media analytics market and its sub segments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and to plan suitable go-to-market strategies. The report further helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 INTRODUCTION TO COVID-19
  • 1.2 COVID-19 HEALTH ASSESSMENT
    • FIGURE 1 COVID-19: THE GLOBAL PROPAGATION
    • FIGURE 2 COVID-19 PROPAGATION: SELECT COUNTRIES
  • 1.3 COVID-19 ECONOMIC ASSESSMENT
    • FIGURE 3 REVISED GDP FORECASTS FOR SELECT G20 COUNTRIES IN 2020
    • 1.3.1 COVID-19 ECONOMIC IMPACT-SCENARIO ASSESSMENT
    • FIGURE 4 CRITERIA IMPACTING THE GLOBAL ECONOMY
    • FIGURE 5 SCENARIOS IN TERMS OF RECOVERY OF THE GLOBAL ECONOMY
  • 1.4 SUMMARY OF CHANGES
  • 1.5 OBJECTIVES OF THE STUDY
  • 1.6 MARKET DEFINITION
    • 1.6.1 INCLUSIONS AND EXCLUSIONS
  • 1.7 MARKET SCOPE
    • 1.7.1 MARKET SEGMENTATION
    • 1.7.2 REGIONS COVERED
  • 1.8 YEARS CONSIDERED FOR THE STUDY
  • 1.9 CURRENCY CONSIDERED
    • TABLE 1 UNITED STATES DOLLAR EXCHANGE RATE, 2015-2018
  • 1.10 STAKEHOLDERS

2 RESEARCH METHODOLOGY

  • 2.1 RESEARCH DATA
    • FIGURE 6 SOCIAL MEDIA ANALYTICS MARKET: RESEARCH DESIGN
    • 2.1.1 SECONDARY DATA
    • 2.1.2 PRIMARY DATA
    • TABLE 2 PRIMARY INTERVIEWS
      • 2.1.2.1 Breakdown of primary profiles
    • FIGURE 7 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY, DESIGNATION, AND REGION
      • 2.1.2.2 Key industry insights
  • 2.2 DATA TRIANGULATION
  • 2.3 MARKET SIZE ESTIMATION
    • FIGURE 8 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 1 (SUPPLY SIDE): REVENUE OF PRODUCTS/SOLUTIONS/SERVICES OF SOCIAL MEDIA ANALYTICS MARKET
    • FIGURE 9 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 1- BOTTOM-UP (SUPPLY SIDE): COLLECTIVE REVENUE OF ALL PRODUCTS/SOLUTIONS/ SERVICES OF SOCIAL MEDIA ANALYTICS MARKET
    • FIGURE 10 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 2-BOTTOM-UP (DEMAND SIDE): PRODUCTS/SOLUTIONS/SERVICES SOLD AND THEIR AVERAGE SELLING PRICE
    • FIGURE 11 SOCIAL MEDIA ANALYTICS MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES
    • 2.3.1 TOP-DOWN APPROACH
    • 2.3.2 BOTTOM-UP APPROACH
  • 2.4 MARKET FORECAST
    • TABLE 3 FACTOR ANALYSIS
  • 2.5 COMPETITIVE LEADERSHIP MAPPING METHODOLOGY
    • TABLE 4 EVALUATION CRITERIA
    • 2.5.1 VENDOR INCLUSION CRITERIA
  • 2.6 ASSUMPTIONS FOR THE STUDY
  • 2.7 LIMITATIONS OF THE STUDY

3 EXECUTIVE SUMMARY

    • TABLE 5 SOCIAL MEDIA ANALYTICS MARKET SIZE AND GROWTH RATE, 2014-2019 (USD MILLION, Y-O-Y %)
    • TABLE 6 SOCIAL MEDIA ANALYTICS MARKET SIZE AND GROWTH RATE, 2020-2025 (USD MILLION, Y-O-Y %)
    • FIGURE 12 SOCIAL MEDIA ANALYTICS MARKET SNAPSHOT, BY COMPONENT
    • FIGURE 13 SOCIAL MEDIA ANALYTICS MARKET SNAPSHOT, BY SERVICE
    • FIGURE 14 SOCIAL MEDIA ANALYTICS MARKET SNAPSHOT, BY PROFESSIONAL SERVICE
    • FIGURE 15 SOCIAL MEDIA ANALYTICS MARKET SNAPSHOT, BY DEPLOYMENT MODE
    • FIGURE 16 SOCIAL MEDIA ANALYTICS MARKET SNAPSHOT, BY ORGANIZATION SIZE
    • FIGURE 17 SOCIAL MEDIA ANALYTICS MARKET SNAPSHOT, BY APPLICATION
    • FIGURE 18 SOCIAL MEDIA ANALYTICS MARKET INVESTMENT SCENARIO
    • FIGURE 19 SOCIAL MEDIA ANALYTICS MARKET SNAPSHOT, BY REGION

4 PREMIUM INSIGHTS

  • 4.1 ATTRACTIVE MARKET OPPORTUNITIES IN THE SOCIAL MEDIA ANALYTICS MARKET
    • FIGURE 20 INCREASED FOCUS ON THE MARKET AND NEED FOR COMPETITIVE INTELLIGENCE TO DRIVE THE OVERALL GROWTH OF THE SOCIAL MEDIA ANALYTICS MARKET DURING THE FORECAST PERIOD
  • 4.2 SOCIAL MEDIA ANALYTICS MARKET: TOP 3 APPLICATIONS
    • FIGURE 21 SALES AND MARKETING MANAGEMENT SEGMENT TO HOLD THE HIGHEST MARKET SHARE IN 2020
  • 4.3 SOCIAL MEDIA ANALYTICS MARKET, BY INDUSTRY VERTICAL
    • FIGURE 22 MEDIA AND ENTERTAINMENT INDUSTRY VERTICAL TO HOLD THE HIGHEST MARKET SHARE IN 2020
  • 4.4 SOCIAL MEDIA ANALYTICS MARKET: BY APPLICATION AND REGION
    • FIGURE 23 SALES AND MARKETING MANAGEMENT SEGMENT AND NORTH AMERICA REGION TO ACCOUNT FOR THE HIGHEST SHARES IN THE GLOBAL SOCIAL MEDIA ANALYTICS MARKET IN 2020

5 MARKET OVERVIEW AND INDUSTRY TRENDS

  • 5.1 INTRODUCTION
  • 5.2 MARKET DYNAMICS
    • FIGURE 24 SOCIAL MEDIA ANALYTICS MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES
    • 5.2.1 DRIVERS
      • 5.2.1.1 Increased focus on the market and competitive intelligence
      • 5.2.1.2 Increasing user engagement of social media using smartphones
    • FIGURE 25 REGION-WISE SOCIAL MEDIA PENETRATION (%)
      • 5.2.1.3 Need for social media measurement to enhance the customer experience
    • FIGURE 26 IMPACT OF NEGATIVE EXPERIENCE (%)
      • 5.2.1.4 Shift of people towards virtual realm due to COVID-19
    • 5.2.2 RESTRAINTS
      • 5.2.2.1 Complexities in the analytical workflow
    • 5.2.3 OPPORTUNITIES
      • 5.2.3.1 Voluminous data generation through social media platforms
    • FIGURE 27 TOTAL NUMBER OF SOCIAL MEDIA USERS WORLDWIDE (2010-2016)
      • 5.2.3.2 Increasing cloud adoption trends
      • 5.2.3.3 High adoption rate of social media analytics solutions among small and medium-sized enterprises
    • 5.2.4 CHALLENGES
      • 5.2.4.1 Lack of standard measures for social media analytics
      • 5.2.4.2 Lack of a single solution to manage the increasing unstructured data
    • 5.2.5 CUMULATIVE GROWTH ANALYSIS
  • 5.3 ADJACENT MARKETS
    • TABLE 7 ADJACENT MARKETS TO SOCIAL MEDIA ANALYTICS MARKET
  • 5.4 INDUSTRY TRENDS
    • 5.4.1 SOCIAL MEDIA ANALYTICS ECOSYSTEM
    • FIGURE 28 SOCIAL MEDIA ANALYTICS ARCHITECTURE
    • 5.4.2 USE CASES
      • 5.4.2.1 Use case 1: Banking services
      • 5.4.2.2 Use case 2: Telecommunications and IT
      • 5.4.2.3 Use case 3: Hospitality industry
      • 5.4.2.4 Use case 4: Media and entertainment
      • 5.4.2.5 Use case 5: Energy and utilities
      • 5.4.2.6 Use case 6: Healthcare and life sciences
      • 5.4.2.7 Use case 7: Manufacturing
      • 5.4.2.8 Use case 8: Retail and eCommerce
      • 5.4.2.9 Use case 9: Government and defense
      • 5.4.2.10 Use case 10: Transportation and logistics
    • 5.4.3 TECHNOLOGIES IN SOCIAL MEDIA ANALYTICS
      • 5.4.3.1 Big data
      • 5.4.3.2 Machine learning
      • 5.4.3.3 Natural language processing

6 SOCIAL MEDIA ANALYTICS MARKET, BY COMPONENT

  • 6.1 INTRODUCTION
    • 6.1.1 COVID-19 IMPACT ON SOCIAL MEDIA ANALYTICS MARKET, BY COMPONENT
    • FIGURE 29 SOCIAL MEDIA ANALYTICS MARKET TO DECLINE DURING 2020-2021
    • FIGURE 30 SERVICES SEGMENT TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD
    • TABLE 8 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 9 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
  • 6.2 SOFTWARE
    • 6.2.1 SOFTWARE: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 10 SOFTWARE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 11 SOFTWARE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 6.3 SERVICES
    • 6.3.1 SERVICES: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • FIGURE 31 MANAGED SERVICES SEGMENT TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD
    • TABLE 12 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 13 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 14 SERVICES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 15 SERVICES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
    • 6.3.2 MANAGED SERVICES
    • TABLE 16 MANAGED SERVICES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 17 MANAGED SERVICES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
    • 6.3.3 PROFESSIONAL SERVICES
    • FIGURE 32 TRAINING AND EDUCATION SEGMENT TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD
    • TABLE 18 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 19 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 20 PROFESSIONAL SERVICES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2025 (USD MILLION)
    • TABLE 21 PROFESSIONAL SERVICES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
      • 6.3.3.1 Training and education
    • TABLE 22 TRAINING AND EDUCATION: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 23 TRAINING AND EDUCATION: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
      • 6.3.3.2 Consulting
    • TABLE 24 CONSULTING: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 25 CONSULTING: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)

7 SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION

  • 7.1 INTRODUCTION
    • 7.1.1 COVID-19 IMPACT ON SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION
    • FIGURE 33 RISK MANAGEMENT AND FRAUD DETECTION SEGMENT TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD
    • TABLE 26 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 27 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
  • 7.2 SALES AND MARKETING MANAGEMENT
    • 7.2.1 SALES AND MARKETING MANAGEMENT: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 28 SALES AND MARKETING MANAGEMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 29 SALES AND MARKETING MANAGEMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 30 SALES AND MARKETING MANAGEMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 31 SALES AND MARKETING MANAGEMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 7.3 CUSTOMER EXPERIENCE MANAGEMENT
    • 7.3.1 CUSTOMER EXPERIENCE MANAGEMENT: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 32 CUSTOMER EXPERIENCE MANAGEMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 33 CUSTOMER EXPERIENCE MANAGEMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 34 CUSTOMER EXPERIENCE MANAGEMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 35 CUSTOMER EXPERIENCE MANAGEMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 7.4 COMPETITIVE INTELLIGENCE
    • 7.4.1 COMPETITIVE INTELLIGENCE: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 36 COMPETITIVE INTELLIGENCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 37 COMPETITIVE INTELLIGENCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 38 COMPETITIVE INTELLIGENCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 39 COMPETITIVE INTELLIGENCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 7.5 RISK MANAGEMENT AND FRAUD DETECTION
    • 7.5.1 RISK MANAGEMENT AND FRAUD DETECTION: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 40 RISK MANAGEMENT AND FRAUD DETECTION: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 41 RISK MANAGEMENT AND FRAUD DETECTION: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 42 RISK MANAGEMENT AND FRAUD DETECTION: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 43 RISK MANAGEMENT AND FRAUD DETECTION: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 7.6 PUBLIC SAFETY AND LAW ENFORCEMENT
    • 7.6.1 PUBLIC SAFETY AND LAW ENFORCEMENT: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 44 PUBLIC SAFETY AND LAW ENFORCEMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 45 PUBLIC SAFETY AND LAW ENFORCEMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 46 PUBLIC SAFETY AND LAW ENFORCEMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 47 PUBLIC SAFETY AND LAW ENFORCEMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 7.7 OTHERS
    • TABLE 48 OTHERS: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 49 OTHERS: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 50 OTHERS: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 51 OTHERS: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)

8 SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT MODE

  • 8.1 INTRODUCTION
    • 8.1.1 COVID-19 IMPACT ON SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT MODE
    • FIGURE 34 CLOUD SEGMENT TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD
    • TABLE 52 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 53 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
  • 8.2 ON-PREMISES
    • 8.2.1 ON-PREMISES: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 54 ON-PREMISES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 55 ON-PREMISES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 8.3 CLOUD
    • 8.3.1 CLOUD: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 56 CLOUD: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 57 CLOUD: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)

9 SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE

  • 9.1 INTRODUCTION
    • 9.1.1 COVID-19 IMPACT ON SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE
    • FIGURE 35 SMALL AND MEDIUM-SIZED ENTERPRISES SEGMENT TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD
    • TABLE 58 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 59 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
  • 9.2 SMALL AND MEDIUM-SIZED ENTERPRISES
    • 9.2.1 SMALL AND MEDIUM-SIZED ENTERPRISES: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 60 SMALL AND MEDIUM-SIZED ENTERPRISES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 61 SMALL AND MEDIUM-SIZED ENTERPRISES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 9.3 LARGE ENTERPRISES
    • 9.3.1 LARGE ENTERPRISES: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 62 LARGE ENTERPRISES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 63 LARGE ENTERPRISES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)

10 SOCIAL MEDIA ANALYTICS MARKET, BY INDUSTRY VERTICAL

  • 10.1 INTRODUCTION
    • 10.1.1 COVID-19 IMPACT ON SOCIAL MEDIA ANALYTICS MARKET, BY INDUSTRY VERTICAL
    • FIGURE 36 HEALTHCARE AND LIFE SCIENCES INDUSTRY VERTICAL TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD
    • TABLE 64 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 65 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
  • 10.2 BANKING, FINANCIAL SERVICES, AND INSURANCE
    • 10.2.1 BANKING, FINANCIAL SERVICES, AND INSURANCE: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 66 BANKING, FINANCIAL SERVICES, AND INSURANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 67 BANKING, FINANCIAL SERVICES, AND INSURANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 68 BANKING, FINANCIAL SERVICES, AND INSURANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 69 BANKING, FINANCIAL SERVICES, AND INSURANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 10.3 TELECOMMUNICATIONS AND IT
    • 10.3.1 TELECOMMUNICATIONS AND IT: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 70 TELECOMMUNICATIONS AND IT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 71 TELECOMMUNICATIONS AND IT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 72 TELECOMMUNICATIONS AND IT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 73 TELECOMMUNICATIONS AND IT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 10.4 RETAIL AND ECOMMERCE
    • 10.4.1 RETAIL AND ECOMMERCE: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 74 RETAIL AND ECOMMERCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 75 RETAIL AND ECOMMERCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 76 RETAIL AND ECOMMERCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 77 RETAIL AND ECOMMERCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 10.5 HEALTHCARE AND LIFE SCIENCES
    • 10.5.1 HEALTHCARE AND LIFE SCIENCES: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 78 HEALTHCARE AND LIFE SCIENCES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 79 HEALTHCARE AND LIFE SCIENCES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 80 HEALTHCARE AND LIFE SCIENCES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 81 HEALTHCARE AND LIFE SCIENCES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 10.6 GOVERNMENT AND DEFENSE
    • 10.6.1 GOVERNMENT AND DEFENSE: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 82 GOVERNMENT AND DEFENSE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 83 GOVERNMENT AND DEFENSE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 84 GOVERNMENT AND DEFENSE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 85 GOVERNMENT AND DEFENSE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 10.7 MEDIA AND ENTERTAINMENT
    • 10.7.1 MEDIA AND ENTERTAINMENT: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 86 MEDIA AND ENTERTAINMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 87 MEDIA AND ENTERTAINMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 88 MEDIA AND ENTERTAINMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 89 MEDIA AND ENTERTAINMENT: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 10.8 TRAVEL AND HOSPITALITY
    • 10.8.1 TRAVEL AND HOSPITALITY: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • TABLE 90 TRAVEL AND HOSPITALITY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 91 TRAVEL AND HOSPITALITY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 92 TRAVEL AND HOSPITALITY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 93 TRAVEL AND HOSPITALITY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 10.9 OTHER INDUSTRY VERTICALS
    • TABLE 94 OTHER INDUSTRY VERTICALS: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 95 OTHER INDUSTRY VERTICALS: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 96 OTHER INDUSTRY VERTICALS: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 97 OTHER INDUSTRY VERTICALS: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)

11 SOCIAL MEDIA ANALYTICS MARKET, BY REGION

  • 11.1 INTRODUCTION
    • FIGURE 37 BASED ON REGION, ASIA PACIFIC TO HAVE THE HIGHEST CAGR IN THE SOCIAL MEDIA ANALYTICS MARKET DURING THE FORECAST PERIOD
    • FIGURE 38 BASED ON COUNTRY, INDIA TO HAVE THE HIGHEST CAGR IN THE SOCIAL MEDIA ANALYTICS MARKET DURING THE FORECAST PERIOD
    • FIGURE 39 ASIA PACIFIC TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD
    • TABLE 98 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2014-2019 (USD MILLION)
    • TABLE 99 SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION, 2020-2025 (USD MILLION)
  • 11.2 NORTH AMERICA
    • 11.2.1 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • 11.2.2 NORTH AMERICA: COVID-19 IMPACT
    • FIGURE 40 NORTH AMERICA: MARKET SNAPSHOT
    • TABLE 100 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 101 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 102 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 103 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 104 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 105 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 106 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 107 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 108 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 109 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 110 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 111 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 112 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 113 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
    • TABLE 114 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COUNTRY, 2014-2019 (USD MILLION)
    • TABLE 115 NORTH AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COUNTRY, 2020-2025 (USD MILLION)
    • 11.2.3 UNITED STATES
    • TABLE 116 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 117 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 118 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 119 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 120 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 121 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 122 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 123 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 124 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 125 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 126 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 127 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 128 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 129 UNITED STATES: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
    • 11.2.4 CANADA
    • TABLE 130 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 131 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 132 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 133 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 134 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 135 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 136 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 137 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 138 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 139 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 140 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 141 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 142 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 143 CANADA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
  • 11.3 EUROPE
    • 11.3.1 EUROPE: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • 11.3.2 EUROPE: COVID-19 IMPACT
    • TABLE 144 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 145 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 146 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 147 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 148 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 149 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 150 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 151 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 152 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 153 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 154 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 155 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 156 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 157 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
    • TABLE 158 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COUNTRY, 2014-2019 (USD MILLION)
    • TABLE 159 EUROPE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COUNTRY, 2020-2025 (USD MILLION)
    • 11.3.3 UNITED KINGDOM
    • TABLE 160 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 161 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 162 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 163 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 164 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 165 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 166 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 167 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 168 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 169 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 170 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 171 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 172 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 173 UNITED KINGDOM: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION) 180
    • 11.3.4 FRANCE
    • TABLE 174 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 175 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 176 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 177 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 178 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 179 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 180 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 181 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 182 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 183 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 184 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 185 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 186 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 187 FRANCE: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
    • 11.3.5 GERMANY
    • TABLE 188 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 189 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 190 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 191 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 192 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 193 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 194 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 195 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 196 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 197 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 198 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 199 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 200 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 201 GERMANY: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
    • 11.3.6 REST OF EUROPE
  • 11.4 ASIA PACIFIC
    • 11.4.1 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • 11.4.2 ASIA PACIFIC: COVID-19 IMPACT
    • FIGURE 41 ASIA PACIFIC: MARKET SNAPSHOT
    • TABLE 202 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 203 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 204 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 205 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 206 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 207 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 208 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 209 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 210 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 211 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 212 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 213 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 214 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 215 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
    • TABLE 216 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COUNTRY, 2014-2019 (USD MILLION)
    • TABLE 217 ASIA PACIFIC: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COUNTRY, 2020-2025 (USD MILLION)
    • 11.4.3 AUSTRALIA AND NEW ZEALAND
    • TABLE 218 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 219 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 220 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 221 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 222 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 223 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 224 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 225 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 226 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 227 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 228 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 229 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 230 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 231 AUSTRALIA AND NEW ZEALAND: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
    • 11.4.4 CHINA
    • TABLE 232 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 233 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 234 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 235 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 236 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 237 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 238 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 239 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 240 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 241 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 242 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 243 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 244 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 245 CHINA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
    • 11.4.5 INDIA
    • TABLE 246 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 247 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 248 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 249 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 250 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 251 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 252 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 253 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 254 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 255 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 256 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 257 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 258 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 259 INDIA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
    • 11.4.6 JAPAN
    • TABLE 260 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 261 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 262 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 263 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 264 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 265 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 266 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 267 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 268 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 269 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 270 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 271 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 272 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 273 JAPAN: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
    • 11.4.7 REST OF ASIA PACIFIC
  • 11.5 LATIN AMERICA
    • 11.5.1 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • 11.5.2 LATIN AMERICA: COVID-19 IMPACT
    • TABLE 274 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 275 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 276 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 277 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 278 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 279 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 280 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 281 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 282 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 283 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 284 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 285 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 286 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 287 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
    • TABLE 288 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COUNTRY, 2014-2019 (USD MILLION)
    • TABLE 289 LATIN AMERICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COUNTRY, 2020-2025 (USD MILLION)
    • 11.5.3 BRAZIL
    • 11.5.4 MEXICO
    • 11.5.5 REST OF LATIN AMERICA
  • 11.6 MIDDLE EAST AND AFRICA
    • 11.6.1 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET DRIVERS
    • 11.6.2 MIDDLE EAST AND AFRICA: COVID-19 IMPACT
    • TABLE 290 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2014-2019 (USD MILLION)
    • TABLE 291 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
    • TABLE 292 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2014-2019 (USD MILLION)
    • TABLE 293 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY SERVICE, 2020-2025 (USD MILLION)
    • TABLE 294 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2014-2019 (USD MILLION)
    • TABLE 295 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2020-2025 (USD MILLION)
    • TABLE 296 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2014-2019 (USD MILLION)
    • TABLE 297 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION, 2020-2025 (USD MILLION)
    • TABLE 298 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2014-2019 (USD MILLION)
    • TABLE 299 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020-2025 (USD MILLION)
    • TABLE 300 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2014-2019 (USD MILLION)
    • TABLE 301 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020-2025 (USD MILLION)
    • TABLE 302 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2014-2019 (USD MILLION)
    • TABLE 303 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2020-2025 (USD MILLION)
    • TABLE 304 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COUNTRY, 2014-2019 (USD MILLION)
    • TABLE 305 MIDDLE EAST AND AFRICA: SOCIAL MEDIA ANALYTICS MARKET SIZE, BY COUNTRY, 2020-2025 (USD MILLION)
    • 11.6.3 MIDDLE EAST
    • 11.6.4 AFRICA

12 COMPETITIVE LANDSCAPE

  • 12.1 COMPETITIVE LEADERSHIP MAPPING
    • 12.1.1 VISIONARY LEADERS
    • 12.1.2 INNOVATORS
    • 12.1.3 DYNAMIC DIFFERENTIATORS
    • 12.1.4 EMERGING COMPANIES
    • FIGURE 42 SOCIAL MEDIA ANALYTICS MARKET (GLOBAL), COMPETITIVE LEADERSHIP MAPPING, 2020

13 COMPANY PROFILES

  • 13.1 INTRODUCTION

(Business overview, Platforms offered, Software offered, Recent developments, SWOT analysis & MnM View)**

  • 13.2 ORACLE
    • FIGURE 43 ORACLE: COMPANY SNAPSHOT
    • FIGURE 44 ORACLE: SWOT ANALYSIS
  • 13.3 SALESFORCE
    • FIGURE 45 SALESFORCE: COMPANY SNAPSHOT
    • FIGURE 46 SALESFORCE: SWOT ANALYSIS
  • 13.4 IBM
    • FIGURE 47 IBM: COMPANY SNAPSHOT
    • FIGURE 48 IBM: SWOT ANALYSIS
  • 13.5 ADOBE
    • FIGURE 49 ADOBE: COMPANY SNAPSHOT
    • FIGURE 50 ADOBE: SWOT ANALYSIS
  • 13.6 SAS INSTITUTE
    • FIGURE 51 SAS INSTITUTE: COMPANY SNAPSHOT
    • FIGURE 52 SAS INSTITUTE: SWOT ANALYSIS
  • 13.7 CLARABRIDGE
  • 13.8 NETBASE
  • 13.9 DIGIMIND
  • 13.10 BRANDWATCH
  • 13.11 TALKWALKER
  • 13.12 MELTWATER
  • 13.13 KHOROS
  • 13.14 CISION
  • 13.15 SIMPLIFY360
  • 13.16 HOOTSUITE
  • 13.17 SPROUT SOCIAL
  • 13.18 METAQUOTES SOFTWARE
  • 13.19 SOCIALBAKERS
  • 13.20 FRROLE
  • 13.21 PRUDENCE ANALYTICS AND SOFTWARE SOLUTIONS
  • 13.22 MAVSOCIAL
  • 13.23 OKTOPOST
  • 13.24 QUINTLY
  • 13.25 RIVAL IQ
  • 13.26 BUFFER
  • 13.27 SOTRENDER
  • 13.28 AWARIO
  • 13.29 AGORAPULSE
  • 13.30 SENDIBLE
  • 13.31 BRAND24

*Details on Business overview, Platforms offered, Software offered, Recent developments, SWOT analysis & MnM View might not be captured in case of unlisted companies.

  • 13.32 SOCIAL MEDIA ANALYTICS SOLUTION OFFERED BY SOCIAL MEDIA CHANNELS

14 ADJACENT MARKET - PREDICTIVE ANALYTICS MARKET

  • 14.1 INTRODUCTION
    • TABLE 306 GLOBAL PREDICTIVE ANALYTICS MARKET SIZE AND GROWTH RATE, 2015-2022 (USD MILLION, Y-O-Y %)
    • FIGURE 53 ASIA PACIFIC TO ACCOUNT FOR THE HIGHEST CAGR DURING THE FORECAST PERIOD
    • TABLE 307 PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • TABLE 308 PREDICTIVE ANALYTICS MARKET SIZE, BY TYPE, 2015-2022 (USD MILLION)
    • TABLE 309 PREDICTIVE ANALYTICS MARKET SIZE, BY SERVICE, 2015-2022 (USD MILLION)
    • TABLE 310 PREDICTIVE ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2015-2022 (USD MILLION)
    • TABLE 311 PREDICTIVE ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
    • TABLE 312 PREDICTIVE ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2015-2022 (USD MILLION)
    • FIGURE 54 TELECOMMUNICATIONS AND IT INDUSTRY VERTICAL TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD
    • TABLE 313 PREDICTIVE ANALYTICS MARKET SIZE, BY INDUSTRY VERTICAL, 2015-2022 (USD MILLION)

15 ADJACENT MARKET - BIG DATA MARKET

  • 15.1 INTRODUCTION
    • FIGURE 55 ASIA PACIFIC TO ACCOUNT FOR THE HIGHEST CAGR DURING THE FORECAST PERIOD
    • TABLE 314 BIG DATA MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
    • FIGURE 56 MANUFACTURING INDUSTRY VERTICAL TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD
    • TABLE 315 BIG DATA MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2025 (USD MILLION)
    • TABLE 316 BIG DATA MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
    • TABLE 317 BIG DATA MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
    • TABLE 318 BIG DATA MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
    • TABLE 319 BIG DATA MARKET SIZE, BY BUSINESS FUNCTION, 2018-2025 (USD MILLION)
    • FIGURE 57 NORTH AMERICA: MANUFACTURING INDUSTRY VERTICAL TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD
    • TABLE 320 NORTH AMERICA: BIG DATA MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2025 (USD MILLION)
    • TABLE 321 NORTH AMERICA: BIG DATA MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
    • TABLE 322 NORTH AMERICA: BIG DATA MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
    • TABLE 323 NORTH AMERICA: BIG DATA MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
    • TABLE 324 NORTH AMERICA: BIG DATA MARKET SIZE, BY BUSINESS FUNCTION, 2018-2025 (USD MILLION)
    • TABLE 325 NORTH AMERICA: BIG DATA MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
    • FIGURE 58 EUROPE: MANUFACTURING INDUSTRY VERTICAL TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD
    • TABLE 326 EUROPE: BIG DATA MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2025 (USD MILLION)
    • TABLE 327 EUROPE: BIG DATA MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
    • TABLE 328 EUROPE: BIG DATA MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
    • TABLE 329 EUROPE: BIG DATA MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
    • TABLE 330 EUROPE: BIG DATA MARKET SIZE, BY BUSINESS FUNCTION, 2018-2025 (USD MILLION)
    • TABLE 331 EUROPE: BIG DATA MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
    • FIGURE 59 ASIA PACIFIC: MANUFACTURING INDUSTRY VERTICAL TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD
    • TABLE 332 ASIA PACIFIC: BIG DATA MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2025 (USD MILLION)
    • TABLE 333 ASIA PACIFIC: BIG DATA MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
    • TABLE 334 ASIA PACIFIC: BIG DATA MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
    • TABLE 335 ASIA PACIFIC: BIG DATA MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
    • TABLE 336 ASIA PACIFIC: BIG DATA MARKET SIZE, BY BUSINESS FUNCTION, 2018-2025 (USD MILLION)
    • TABLE 337 ASIA PACIFIC: BIG DATA MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
    • FIGURE 60 MIDDLE EAST AND AFRICA: MANUFACTURING INDUSTRY VERTICAL TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD
    • TABLE 338 MIDDLE EAST AND AFRICA: BIG DATA MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2025 (USD MILLION)
    • TABLE 339 MIDDLE EAST AND AFRICA: BIG DATA MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
    • TABLE 340 MIDDLE EAST AND AFRICA: BIG DATA MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
    • TABLE 341 MIDDLE EAST AND AFRICA: BIG DATA MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
    • TABLE 342 MIDDLE EAST AND AFRICA: BIG DATA MARKET SIZE, BY BUSINESS FUNCTION, 2018-2025 (USD MILLION)
    • TABLE 343 MIDDLE EAST AND AFRICA: BIG DATA MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
    • FIGURE 61 LATIN AMERICA: MANUFACTURING INDUSTRY VERTICAL TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD
    • TABLE 344 LATIN AMERICA: BIG DATA MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2025 (USD MILLION)
    • TABLE 345 LATIN AMERICA: BIG DATA MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
    • TABLE 346 LATIN AMERICA: BIG DATA MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
    • TABLE 347 LATIN AMERICA: BIG DATA MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
    • TABLE 348 LATIN AMERICA: BIG DATA MARKET SIZE, BY BUSINESS FUNCTION, 2018-2025 (USD MILLION)
    • TABLE 349 LATIN AMERICA: BIG DATA MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)

16 APPENDIX

  • 16.1 INDUSTRY EXPERTS
  • 16.2 DISCUSSION GUIDE
  • 16.3 KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
  • 16.4 AVAILABLE CUSTOMIZATIONS
  • 16.5 RELATED REPORTS
  • 16.6 AUTHOR DETAILS 313