表紙
市場調查報告書
商品編碼
1005293

運動科技的全球市場、COVID-19的影響 (∼2026年):各技術 (設備、智慧運動場、運動分析、電子競技)、比賽區分 (足球、棒球、籃球、冰球、橄欖球、網球、板球、高爾夫球、電子競技)、地區

Sports Technology Market with COVID-19 Impact by Technology (Devices, Smart Stadiums, Sports Analytics and eSports), by Sports (Soccer, Baseball, Basketball, Ice Hockey, Rugby, Tennis, Cricket, Golf, eSports) and Geography - Global Forecast to 2026

出版日期: | 出版商: MarketsandMarkets | 英文 200 Pages | 訂單完成後即時交付

價格
  • 全貌
  • 簡介
  • 目錄
簡介

全球運動科技的市場規模在預測期間內預計以17.5%的年複合成長率發展,從2021年的179億美元,成長到2026年402億美元的規模。

由於觀眾參與度提高,資料為基礎的決策和營運的需求高漲,線上&離線的運動活動增加等要素促進該市場的成長。

各技術中,運動分析的部門在預測期間內顯示最大的成長。由於新型冠狀病毒感染疾病 (COVID-19)的影響,運動活動的入場者大幅受到限制,導致了俱樂部,運動設施營運者,票券銷售者等很大的經濟損失。因此,要求為了確保安全性,同時取回球迷和收益的智慧解決方案。

本報告提供全球運動科技的市場調查,市場定義和概要,價值鏈,COVID-19以及其他的市場影響因素分析,法律制度,技術、專利趨勢,案例研究,市場規模的變化、預測,各技術、比賽區分、地區/主要國家的明細,競爭環境,主要企業簡介等彙整資訊。

第1章 簡介

第2章 調查手法

第3章 摘要整理

第4章 重要考察

第5章 市場概要

  • 市場動態
    • 促進因素
    • 阻礙因素
    • 市場機會
    • 課題
  • 價值鏈分析
  • YC-YCC轉移
  • 波特五力分析
  • 價格分析
  • 貿易、關稅分析
  • 生態系統分析
  • 案例研究、利用案例
  • 專利分析
  • 法規的影響
  • 技術分析

第6章 市場分析、預測:各技術

  • 設備
    • 穿戴式
    • 數位電子看板
    • 運動相機
  • 智慧運動場
    • 軟體
    • 服務
    • 電子競技
    • 運動分析

第7章 市場分析、預測:各比賽種類

  • 足球
  • 棒球
  • 籃球
  • 冰球
  • 美式足球/橄欖球
  • 網球
  • 板球
  • 高爾夫球
  • 電子競技
  • 其他

第8章 市場分析、預測:各地區、主要國家

  • 北美
  • 歐洲
  • 亞太地區
  • 其他地區

第9章 競爭情形

  • 前3名公司的收益分析
  • 市場佔有率分析
  • 企業評估象限
  • Start-Ups/SME:評估象限
  • 競爭模式

第10章 企業簡介

  • 主要企業
    • IBM
    • SAP SE
    • SAS
    • CISCO
    • SAMSUNG
    • CATAPULT
    • GARMIN
    • APPLE
    • SHARP
    • EXL
    • FITBIT
    • HUDL
    • MODERN TIMES GROUP
  • 其他的主要企業
    • SONY
    • NACSPORT
    • COACH LOGIC
    • LONGOMATCH
    • SPIIDEO
    • ARRI
    • PANASONIC
    • FUJITSU
    • ERICSSON
    • ACTIVISION BLIZZARD
    • VALVE CORPORATION
    • DARTFISH

第11章 附錄

目錄
Product Code: SE 7011

The global sports technology market was valued at USD 17.9 billion in 2021 and is expected to reach USD 40.2 billion by 2026, at a CAGR of 17.5% between 2021 and 2026. The market growth can be attributed significant improvement in audience engagement, growing demand for data-driven decisions and operations, and increasing sports events, online and offline. In the recent years, professional sports bodies have adopted new technologies such as sports data analytics, smart stadiums, wearable devices, and digital signage to enhance their team performance, engage fans, and provide smart infrastructures. Smart stadiums are among the key global trends owing to the increase in the number of sports events being held worldwide. Technological innovations in smart stadiums drive the execution of several projects worldwide. The growth opportunities for the sports technology market are high in Europe and APAC owing to favorable economic and sports environments.

"The sports technology market for sport analytics is expected to grow at the highest CAGR from 2021 to 2026"

Due to COVID-19, the number of spectators admitted to sporting events is very limited. However, this led to strong financial losses for clubs, sports facility operators, ticket sellers, etc. Therefore, there was an increasing demand for smart solutions to bring fans and revenue back while also ensuring safety. For instance, NTT-Data came up with BioBarcode solutions. The BioBarcode is an extension of a personalized ticket around the biometric information of the viewer and the integration of a required health status. This information is available in compliance with all safety and data protection requirements and is encrypted and visually coded. These codes are identified by a corresponding scanner hardware read and controlled at the stadium's inlet automates of the on-boarding process. Only the presence of a valid ticket, an authentic ID, biometric comparison by face recognition, and a current negative COVID-19 test or the verification of a vaccination for COVID-19 will allow for a fan to enter the arena.

"Soccer is expected to hold the largest market share in sports technology market in 2021"

The adoption of sports technologies has been higher in soccer than in tennis, golf, and other sports. FIFA is making efforts to establish global wearable standards for use by all soccer teams. The idea is to have all professional teams using the same data-tracking technologies for training their players. Eventually, some of these technologies are expected to be used in live matches to help players and coaches track the performance of teams and individual players. They are also anticipated to open a host of possibilities for broadcasting sports events and allowing fans to view in-depth statistics of players. In January 2020, Sportlogiq and Telemetry Sports partnered to provide unique data and contextual insights to power the premier National Collegiate Athletic Association (NCAA) football product of Telemetry Sports. As a result of this partnership, Telemetry is offering increased data and advanced analysis for college-level soccer events, effective from January 2020.

"Europe to account for second largest size of sports technology market during forecast period"

Europe has the greatest number of professional and reputed football associations and clubs in the world. Different European football leagues, such as the Barclays English Premier League, Bundesliga (Germany), Scottish Premier League (Scotland), and La Liga (Spain), take place at regular intervals, and the management of these associations invest heavily in technologies for effective monitoring of games and players. Major football clubs, such as Manchester United, Arsenal, Chelsea, Real Madrid, Barcelona, and Liverpool, are part of such leagues. Sports technology helps management to analyze player data and check their fitness and overall on-field performance. Moreover, the gathered data helps analyze the opponent's game strategy, helping teams devise their own. Team sports, such as football, basketball, and rugby, now leverage wearable and optical technologies for effective sports analytics during practice sessions and matches.

Leading players in the sports technology market includes IBM (US), Ericsson (Sweden), Cisco (US), Fujitsu (Japan), SAP (Germany), Oracle (US), Catapult Sports (Australia), NEC (Japan), LG (South Korea), Sharp (Japan), Samsung (South Korea), Fitbit (US), Apple (US), Garmin (US), Sony (Japan), Panasonic (Japan), Modern Times Group (Sweden), Activision Blizzard (US), Tencent (China), and CJ Corporation (South Korea).

Breakdown of the profile of primary participants:

  • By Company Type: Tier 1 - 25 %, Tier 2 - 40%, and Tier 3 - 35%
  • By Designation: C-level Executives - 32%, Directors - 26%, Others - 42%
  • By Region: North America - 45%, Europe - 20%, APAC - 25%, and RoW - 10%

Research Coverage

The study covers the sports technology market. It aims at estimating the market size and growth potential of this market, across different segments, such as by technology, sports, and region. The study also includes an in-depth competitive analysis of key market players, along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.

Reasons to Buy Report

The report would help market leaders/new entrants in the following ways:

1. This report segments the sports technology market comprehensively and provides the closest approximations of the overall market size, as well as that of the subsegments across technology, sports, and regions.

2. The report helps stakeholders understand the pulse of the market and provides information on key market drivers, restraints, challenges, and opportunities.

3. This report would help stakeholders understand their competitors better and gain more insights to enhance their position in the business. The competitive landscape market share analysis and company evaluation matrix for the players operating in the sports market.

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 STUDY OBJECTIVES
  • 1.2 DEFINITION
  • 1.3 INCLUSION AND EXCLUSION
  • 1.4 STUDY SCOPE
    • 1.4.1 MARKETS COVERED
    • FIGURE 1 SPORTS TECHNOLOGY MARKET
    • 1.4.2 REGIONAL SCOPE
    • 1.4.3 YEARS CONSIDERED
  • 1.5 CURRENCY
  • 1.6 LIMITATIONS
  • 1.7 STAKEHOLDERS
  • 1.8 SUMMARY OF CHANGES

2 RESEARCH METHODOLOGY

  • 2.1 SECONDARY AND PRIMARY RESEARCH
  • 2.2 RESEARCH DATA
    • FIGURE 2 RESEARCH FLOW
    • FIGURE 3 SPORTS TECHNOLOGY MARKET: RESEARCH DESIGN
    • 2.2.1 SECONDARY DATA
      • 2.2.1.1 Key data from secondary sources
    • 2.2.2 PRIMARY DATA
      • 2.2.2.1 Primary interviews with experts
      • 2.2.2.2 Key data from primary sources
      • 2.2.2.3 Key industry insights
      • 2.2.2.4 Breakdown of primary interviews
  • 2.3 MARKET SIZE ESTIMATION
    • FIGURE 4 SPORTS TECHNOLOGY MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES
    • 2.3.1 BOTTOM-UP APPROACH
      • 2.3.1.1 Approach for arriving at market size using bottom-up approach (demand side)
    • FIGURE 5 BOTTOM-UP APPROACH: MARKET SIZE ESTIMATION METHODOLOGY
    • 2.3.2 TOP-DOWN APPROACH
      • 2.3.2.1 Approach for arriving at market size using top-down analysis
    • FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY: (SUPPLY SIDE)- REVENUE GENERATED BY COMPANIES IN SPORTS TECHNOLOGY MARKET
  • 2.4 ASSUMPTIONS
  • 2.5 RISK ASSESSMENT
  • 2.6 DATA TRIANGULATION
    • FIGURE 7 DATA TRIANGULATION
  • 2.7 RESEARCH ASSUMPTIONS

3 EXECUTIVE SUMMARY

  • 3.1 PRE-COVID-19 SCENARIO: SPORTS TECHNOLOGY MARKET
    • TABLE 1 PRE-COVID-19 SCENARIO: SPORTS TECHNOLOGY MARKET, 2020-2026 (USD MILLION)
  • 3.2 POST-COVID-19: REALISTIC SCENARIO
    • TABLE 2 POST-COVID-19 REALISTIC SCENARIO: SPORTS TECHNOLOGY MARKET, 2020-2026 (USD MILLION)
  • 3.3 POST-COVID-19: OPTIMISTIC SCENARIO
    • TABLE 3 POST-COVID-19 OPTIMISTIC SCENARIO: SPORTS TECHNOLOGY MARKET, 2020-2026 (USD MILLION)
  • 3.4 POST-COVID-19: PESSIMISTIC SCENARIO
    • TABLE 4 POST-COVID-19 PESSIMISTIC SCENARIO: SPORTS TECHNOLOGY MARKET, 2020-2026 (USD MILLION)
    • FIGURE 8 SPORTS TECHNOLOGY MARKET: REALISTIC, PESSIMISTIC, AND OPTIMISTIC RECOVERY SCENARIO
  • 3.5 IMPACT OF COVID-19 ON SPORTS TECHNOLOGY MARKET
    • FIGURE 9 SPORTS ANALYTICS SEGMENT OF SPORTS TECHNOLOGY MARKET TO GROW AT HIGHEST CAGR FROM 2021 TO 2026
    • FIGURE 10 SOCCER SEGMENT TO ACCOUNT FOR LARGEST SIZE OF SPORTS TECHNOLOGY MARKET FROM 2021 TO 2026
    • FIGURE 11 NORTH AMERICA ACCOUNTED FOR LARGEST SHARE OF SPORTS TECHNOLOGY MARKET IN 2020

4 PREMIUM INSIGHTS

  • 4.1 ATTRACTIVE OPPORTUNITIES IN SPORTS TECHNOLOGY MARKET
    • FIGURE 12 GROWING DEMAND FOR REAL-TIME DATA ANALYSIS FOR IMPROVED PREDICTIVE INSIGHTS ABOUT FAN PREFERENCES TO DRIVE MARKET GROWTH FROM 2021 TO 2026
  • 4.2 SPORTS TECHNOLOGY MARKET, BY TECHNOLOGY
    • FIGURE 13 SMART STADIUMS SEGMENT TO HOLD LARGEST SIZE OF SPORTS TECHNOLOGY MARKET FROM 2018 TO 2026
  • 4.3 SPORTS TECHNOLOGY MARKET IN APAC, BY TECHNOLOGY AND COUNTRY
    • FIGURE 14 SMART STADIUMS SEGMENT AND AUSTRALIA TO ACCOUNT FOR LARGEST SHARES OF SPORTS TECHNOLOGY MARKET IN APAC IN 2021
  • 4.4 SPORTS TECHNOLOGY MARKET, BY REGION
    • FIGURE 15 SPORTS TECHNOLOGY MARKET IN SOUTH AMERICA TO GROW AT HIGHEST CAGR FROM 2021 TO 2026

5 MARKET OVERVIEW

  • 5.1 INTRODUCTION
  • 5.2 MARKET DYNAMICS
    • FIGURE 16 SPORTS TECHNOLOGY MARKET: DRIVERS, RESTRAINS, OPPORTUNITIES AND CHALLENGES
    • 5.2.1 DRIVERS
      • 5.2.1.1 Expanding demand for fan engagement
      • 5.2.1.2 Increasing need for data-driven decisions
      • 5.2.1.3 Growing pressure for player/team performance improvement
      • 5.2.1.4 Rising adoption of esports technology
    • FIGURE 17 IMPACT OF DRIVERS ON SPORTS TECHNOLOGY MARKET
    • 5.2.2 RESTRAINTS
      • 5.2.2.1 High initial investments and budget constraints
      • 5.2.2.2 Lack of awareness regarding benefits of sports analytics solutions
    • FIGURE 18 IMPACT OF RESTRAINTS ON SPORTS TECHNOLOGY MARKET
    • 5.2.3 OPPORTUNITIES
      • 5.2.3.1 Advent of AI and ML technologies
      • 5.2.3.2 Emergence of sports leagues and events with large prize pools
    • FIGURE 19 IMPACT OF OPPORTUNITIES ON SPORTS TECHNOLOGY MARKET
    • 5.2.4 CHALLENGES
      • 5.2.4.1 Lack of professionals with analytical skills
      • 5.2.4.2 Complexities in upgrading and replacing legacy systems
    • FIGURE 20 IMPACT OF CHALLENGES ON SPORTS TECHNOLOGY MARKET
  • 5.3 VALUE CHAIN ANALYSIS
    • FIGURE 21 VALUE CHAIN ANALYSIS: MAJOR VALUE IS ADDED BY MANUFACTURERS
  • 5.4 YC-YCC SHIFT
    • FIGURE 22 VIRTUAL FAN ENGAGEMENT TO PRESENT NEW GROWTH OPPORTUNITY FOR SPORTS TECHNOLOGY COMPANIES
  • 5.5 PORTER FIVE FORCE ANALYSIS
    • TABLE 5 IMPACT OF PORTER'S FIVE FORCES ON SPORTS TECHNOLOGY MARKET, 2020
    • TABLE 6 IMPACT OF PORTER'S FIVE FORCES ON SPORTS TECHNOLOGY MARKET, 2021-2026
  • 5.6 PRICING ANALYSIS
    • TABLE 7 AVERAGE SELLING PRICES FOR SPORTS TECHNOLOGY WEARABLE DEVICES, 2020
    • TABLE 8 AVERAGE SELLING PRICES OF SMARTWATCHES OFFERED BY TOP COMPANIES, 2020
    • TABLE 9 AVERAGE SELLING PRICES OF FITNESS TRACKERS OFFERED BY TOP COMPANIES, 2020
    • FIGURE 23 AVERAGE SELLING PRICES OF WEARABLE DEVICES, 2020-2026
  • 5.7 TRADE AND TARIFF ANALYSIS
    • 5.7.1 TRADE ANALYSIS FOR SPORTS TECHNOLOGY MARKET
    • TABLE 10 IMPORT DATA FOR WRISTWATCHES WITH OPTO-ELECTRONIC DISPLAY, BY COUNTRY, 2015-2019 (USD MILLION)
    • TABLE 11 EXPORT DATA FOR WRISTWATCHES WITH OPTO-ELECTRONIC DISPLAY, BY COUNTRY, 2015-2019 (USD MILLION)
    • 5.7.2 TARIFF ANALYSIS
    • TABLE 12 TARIFF DATA FOR WRISTWATCHES FOR CHINA, BY COUNTRY, 2020
    • TABLE 13 TARIFF DATA FOR WRISTWATCHES FOR US, BY COUNTRY, 2020
    • TABLE 14 TARIFF DATA FOR WRISTWATCHES FOR GERMANY, BY COUNTRY, 2020
  • 5.8 SPORTS TECHNOLOGY MARKET ECOSYSTEM ANALYSIS
    • TABLE 15 SPORTS TECHNOLOGY MARKET: SUPPLY CHAIN/ECOSYSTEM
  • 5.9 CASE STUDIES/USE CASES
    • 5.9.1 FOX SPORTS USES IBM IX TO DELIVER PERSONALIZED VIDEO EXPERIENCES TO VIEWERS
    • 5.9.2 BAYLOR UNIVERSITY DEPLOYED WEARABLE DEVICES TO ANALYZE PLAYER PERFORMANCE
    • 5.9.3 DATA ART OFFERED SOLUTION TO ANALYZE SPORTS PERFORMANCE OVER SINGLE PLATFORM
  • 5.10 PATENT ANALYSIS
  • 5.11 REGULATORY IMPLICATIONS
    • 5.11.1 GENERAL DATA PROTECTION REGULATION
    • 5.11.2 HEALTH INSURANCE PORTABILITY AND ACCOUNTABILITY ACT
    • 5.11.3 SYSTEM AND ORGANIZATION CONTROL2 TYPE I I COMPLIANCE
    • 5.11.4 ISO/IEC 27001
  • 5.12 TECHNOLOGY ANALYSIS
    • 5.12.1 INTERNET OF THINGS
    • 5.12.2 5G
    • 5.12.3 ARTIFICIAL INTELLIGENCE

6 SPORTS TECHNOLOGY MARKET, BY TECHNOLOGY

  • 6.1 INTRODUCTION
    • FIGURE 24 SPORTS TECHNOLOGY MARKET, BY TECHNOLOGY, 2021 & 2026
    • TABLE 16 SPORTS TECHNOLOGY MARKET, BY TECHNOLOGY, 2018-2020 (USD MILLION)
    • TABLE 17 SPORTS TECHNOLOGY MARKET, BY TECHNOLOGY, 2021-2026 (USD MILLION)
  • 6.2 DEVICES
    • TABLE 18 SPORTS DEVICE MARKET, BY TYPE, 2018-2020 (USD MILLION)
    • TABLE 19 SPORTS DEVICE MARKET, BY TYPE, 2021-2026 (USD MILLION)
    • TABLE 20 SPORTS DEVICE MARKET, BY REGION, 2018-2020 (USD MILLION)
    • FIGURE 25 NORTH AMERICA TO HOLD LARGEST MARKET SHARE OF DIGITAL SIGNAGE MARKET FOR SPORTS TECHNOLOGY DURING FORECAST PERIOD
    • TABLE 21 SPORTS DEVICE MARKET, BY REGION, 2021-2026 (USD MILLION)
    • 6.2.1 WEARABLES
    • TABLE 22 SPORTS WEARABLE MARKET, BY TYPE, 2018-2020 (USD MILLION)
    • FIGURE 26 WRISTWEAR TO HOLD LARGEST MARKET SHARE OF SPORTS WERABLES IN 2021
    • TABLE 23 SPORTS WEARABLE MARKET, BY TYPE, 2021-2026 (USD MILLION)
    • TABLE 24 SPORTS WEARABLE MARKET, BY REGION, 2018-2020 (USD MILLION)
    • TABLE 25 SPORTS WEARABLE MARKET, BY REGION, 2021-2026 (USD MILLION)
      • 6.2.1.1 Wristwear
        • 6.2.1.1.1 Technological advancements and ease of use drive market growth
      • 6.2.1.2 Augmented and virtual reality (AR/VR)
        • 6.2.1.2.1 VR to provide ultimate fan experience during pandemic
      • 6.2.1.3 Smart clothing
        • 6.2.1.3.1 Smart clothing with embedded sensors-future for performance tracking
    • 6.2.2 DIGITAL SIGNAGE
      • 6.2.2.1 Display scoreboards, advertisements, and information displays-major applications of digital signage in sports
    • TABLE 26 DIGITAL SIGNAGE MARKET FOR SPORTS DEVICES, BY REGION, 2018-2020 (USD MILLION)
    • TABLE 27 DIGITAL SIGNAGE MARKET FOR SPORTS DEVICES, BY REGION, 2021-2026 (USD MILLION)
    • 6.2.3 SPORTS CAMERA
      • 6.2.3.1 Increasing demand for high-resolution broadcasting drives market growth
    • TABLE 28 SPORTS CAMERA MARKET, BY REGION, 2018-2020 (USD MILLION)
    • TABLE 29 SPORTS CAMERA MARKET, BY REGION, 2021-2026 (USD MILLION)
  • 6.3 SMART STADIUMS
    • TABLE 30 SPORTS STADIUMS MARKET, BY OFFERING, 2018-2020 (USD MILLION)
    • TABLE 31 SPORTS STADIUMS MARKET, BY OFFERING, 2021-2026 (USD MILLION)
    • TABLE 32 SMART STADIUMS MARKET, BY REGION, 2018-2020 (USD MILLION)
    • FIGURE 27 APAC TO GROW AT HIGHEST CAGR FOR SMART STADIUMS MARKET DURING FORECAST PERIOD
    • TABLE 33 SMART STADIUMS MARKET, BY REGION, 2021-2026 (USD MILLION)
    • 6.3.1 SOFTWARE
    • TABLE 34 SPORTS STADIUM MARKET, BY SOFTWARE, 2018-2020 (USD MILLION)
    • TABLE 35 SPORTS STADIUM MARKET, BY SOFTWARE, 2021-2026 (USD MILLION)
      • 6.3.1.1 Digital content management
    • TABLE 36 SPORTS STADIUM DIGITAL CONTENT MANAGEMENT MARKET, BY TYPE, 2018-2020 (USD MILLION)
    • TABLE 37 SPORTS STADIUM DIGITAL CONTENT MANAGEMENT MARKET, BY TYPE, 2021-2026 (USD MILLION)
        • 6.3.1.1.1 Audio and video management
          • 6.3.1.1.1.1 Audio and video management solutions help organize and distribute content securely and reliably
        • 6.3.1.1.2 Digital signage
          • 6.3.1.1.2.1 Digital signage prominently used in stadiums to provide information and advertising
        • 6.3.1.1.3 Mobile and content management
          • 6.3.1.1.3.1 Mobile and web content management software store and deliver content and services to mobile devices
      • 6.3.1.2 Stadium and public security
    • TABLE 38 SPORTS STADIUM MARKET FOR STADIUM AND PUBLIC SECURITY, BY TYPE, 2018-2020 (USD MILLION)
    • FIGURE 28 CYBERSECURITY TO HOLD LARGEST MARKET SHARE FOR STADIUM AND PUBLIC SECURITY IN 2021
    • TABLE 39 SPORTS STADIUM MARKET FOR STADIUM AND PUBLIC SECURITY, BY TYPE, 2021-2026 (USD MILLION)
        • 6.3.1.2.1 Access control
          • 6.3.1.2.1.1 Access control enables restricting unauthorized personnel from accessing specific areas of stadiums
        • 6.3.1.2.2 Video surveillance
          • 6.3.1.2.2.1 Video surveillance systems help monitor activities in stadiums and surroundings
        • 6.3.1.2.3 Physical security information management (PSIM)
          • 6.3.1.2.3.1 PSIM software integrate multiple security applications and devices and enable controlling them through single user interface
        • 6.3.1.2.4 Security scanning, imaging, and metal detection
          • 6.3.1.2.4.1 Security scanning, imaging, and metal detection systems scan and analyze visitor belongings at stadium entry and exit
        • 6.3.1.2.5 Emergency and disaster management
          • 6.3.1.2.5.1 Emergency and disaster management software help rescuing people during emergencies
        • 6.3.1.2.6 Cybersecurity
          • 6.3.1.2.6.1 Need to protect sensitive data driving cybersecurity market
      • 6.3.1.3 Building automation
    • TABLE 40 SPORTS STADIUM MARKET FOR BUILDING AUTOMATION, BY TYPE, 2018-2020 (USD MILLION)
    • FIGURE 29 PARKING MANAGEMENT SYSTEMS TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
    • TABLE 41 SPORTS STADIUM MARKET FOR BUILDING AUTOMATION, BY TYPE, 2021-2026 (USD MILLION)
        • 6.3.1.3.1 Energy Management Systems
          • 6.3.1.3.1.1 Stadiums use advanced systems for monitoring, controlling, and optimizing energy consumption
        • 6.3.1.3.2 Facility Management Systems
          • 6.3.1.3.2.1 Facility management systems provide software-based technology to manage facilities through visual display tools
      • 6.3.1.4 Event management
    • TABLE 42 SPORTS STADIUM MARKET FOR EVENT MANAGEMENT, BY TYPE, 2018-2020 (USD MILLION)
    • TABLE 43 SPORTS STADIUM MARKET FOR EVENT MANAGEMENT, BY TYPE, 2021-2026 (USD MILLION)
        • 6.3.1.4.1 Event Marketing and Registration
          • 6.3.1.4.1.1 Event marketing and registration software assist stadium operators in utilizing data-driven audience intelligence
        • 6.3.1.4.2 Workforce management
          • 6.3.1.4.2.1 Workforce management systems help HR department develop and improve recruiting methods
      • 6.3.1.5 Network management
        • 6.3.1.5.1 Rapid growth of global sporting event drives demand for advanced network
      • 6.3.1.6 Crowd management
        • 6.3.1.6.1 Safety and security of crowd and players drives crowd management application
    • 6.3.2 SERVICES
    • TABLE 44 SPORTS STADIUM MARKET, BY SERVICE, 2018-2020 (USD MILLION)
    • FIGURE 30 DEPLOYMENT AND INTEGRATION TO HOLD LARGEST MARKET SHARE OF SMART STADIUMS SERVICES IN 2021
    • TABLE 45 SPORTS STADIUM MARKET, BY SERVICE, 2021-2026 (USD MILLION)
      • 6.3.2.1 Consulting
        • 6.3.2.1.1 Infrastructure analysis drives consulting market
      • 6.3.2.2 Deployment and Integration
        • 6.3.2.2.1 Deployment and integration includes project management designing and procurement
      • 6.3.2.3 Support and Maintenance
        • 6.3.2.3.1 Support and maintenance offers technical support for software
    • 6.3.3 ESPORTS
    • TABLE 46 ESPORTS MARKET, BY TYPE, 2018-2020 (USD MILLION)
    • TABLE 47 ESPORTS MARKET, BY TYPE, 2021-2026 (USD MILLION)
    • TABLE 48 ESPORTS MARKET, BY REGION, 2018-2020 (USD MILLION)
    • FIGURE 31 APAC TO GROW AT HIGHEST CAGR FOR ESPORTS MARKET DURING FORECAST PERIOD
    • TABLE 49 ESPORTS MARKET, BY REGION, 2021-2026 (USD MILLION)
      • 6.3.3.1 Media rights
        • 6.3.3.1.1 Expanding esports fan base-key driver for increasing revenue through media rights
      • 6.3.3.2 Tickets and merchandise
        • 6.3.3.2.1 Increasing esports stadium drives ticket and merchandise market
      • 6.3.3.3 Sponsorships and direct advertisements
        • 6.3.3.3.1 Sponsorship and direct advertising largely contribute to esports market revenue
      • 6.3.3.4 Publisher fees
        • 6.3.3.4.1 Game publishers monetize their products through esports
    • 6.3.4 SPORTS ANALYTICS
    • TABLE 50 SPORTS ANALYTICS MARKET, BY TYPE, 2018-2020 (USD MILLION)
    • FIGURE 32 PLAYER ANALYSIS TO HOLD LARGEST MARKET SHARE FOR SPORTS ANALYTICS MARKET DURING FORECAST PERIOD
    • TABLE 51 SPORTS ANALYTICS MARKET, BY TYPE, 2021-2026 (USD MILLION)
    • TABLE 52 SPORTS ANALYTICS MARKET, BY REGION, 2018-2020 (USD MILLION)
    • TABLE 53 SPORTS ANALYTICS MARKET, BY REGION, 2021-2026 (USD MILLION)
      • 6.3.4.1 Player analysis
        • 6.3.4.1.1 Increasing need for data-driven performance analysis drives player analysis market
      • 6.3.4.2 Team performance analysis
        • 6.3.4.2.1 Team performance analysis helps recruiter and scouts to build fit teams for matches
      • 6.3.4.3 Video analysis
        • 6.3.4.3.1 Video analysis systems helps management to monitor player reaction and gestures
      • 6.3.4.4 Health assessment
        • 6.3.4.4.1 Health Assessment helps physiotherapist to critically examine players condition
      • 6.3.4.5 Data interpretation and analysis
        • 6.3.4.5.1 Teams can analyze historic data with data interpretation and analysis
      • 6.3.4.6 Fan engagement and digital experience analysis
        • 6.3.4.6.1 Need to improve business operations to boost revenue and audience experience drives fan engagement market
      • 6.3.4.7 OTHERS
        • 6.3.4.7.1 Others include hospitality management and sales and marketing management.

7 SPORTS TECHNOLOGY MARKET, BY SPORTS

  • 7.1 INTRODUCTION
    • FIGURE 33 SPORTS TECHNOLOGY MARKET, BY SPORTS, 2021 AND 2026 (USD MILLION)
    • TABLE 54 SPORTS TECHNOLOGY MARKET, BY SPORTS, 2018-2020 (USD MILLION)
    • TABLE 55 SPORTS TECHNOLOGY MARKET, BY SPORTS, 2021-2026 (USD MILLION)
  • 7.2 SOCCER
    • 7.2.1 EMERGENCE OF SOCCER AS EARLY ADOPTER OF SPORTS TECHNOLOGIES
  • 7.3 BASEBALL
    • 7.3.1 MLB EXPECTED TO OFFER SEVERAL FAN ENGAGEMENT SOLUTIONS FOR ITS UPCOMING MATCHES
  • 7.4 BASKETBALL
    • 7.4.1 BASKETBALL PLAYERS USE WEARABLE DEVICES TO TRACK THEIR WORKLOADS AND MOVEMENTS
  • 7.5 ICE HOCKEY
    • 7.5.1 USE OF DIFFERENT MOBILE SENSOR SYSTEMS FOR ICE HOCKEY TRAINING OF PLAYERS
  • 7.6 AMERICAN FOOTBALL/RUGBY
    • 7.6.1 IOT DEVICES ALLOW COACHES AND PLAYERS TO MAKE DECISIONS BASED ON REAL-TIME RUGBY GAME INSIGHTS
  • 7.7 TENNIS
    • 7.7.1 SPORTS TECHNOLOGIES HELP TENNIS PLAYERS TRACK AND ANALYZE THEIR PERFORMANCE EFFECTIVELY
  • 7.8 CRICKET
    • 7.8.1 WEARABLES HELP ANALYZE FITNESS OF CRICKET PLAYERS
      • 7.8.1.1 Cricket: Operational drivers
  • 7.9 GOLF
    • 7.9.1 PERFORMANCE ANALYTICS EXPECTED TO BE KEY APPLICATION OF SPORTS TECHNOLOGY IN GOLF
  • 7.10 ESPORTS
    • 7.10.1 ONLINE TOURNAMENTS AMID COVID-19 TO DRIVE DEMAND FOR ESPORTS
  • 7.11 OTHERS

8 GEOGRAPHIC ANALYSIS

  • 8.1 INTRODUCTION
    • FIGURE 34 GEOGRAPHIC ANALYSIS: SPORTS TECHNOLOGY MARKET, 2021-2026
    • TABLE 56 SPORTS TECHNOLOGY MARKET, BY REGION, 2018-2020 (USD MILLION)
    • TABLE 57 SPORTS TECHNOLOGY MARKET, BY REGION, 2021-2026 (USD MILLION)
  • 8.2 NORTH AMERICA
    • FIGURE 35 SNAPSHOT: SPORTS TECHNOLOGY MARKET IN NORTH AMERICA
    • TABLE 58 SPORTS TECHNOLOGY MARKET IN NORTH AMERICA, BY COUNTRY, 2018-2020 (USD MILLION)
    • TABLE 59 SPORTS TECHNOLOGY MARKET IN NORTH AMERICA, BY COUNTRY, 2021-2026 (USD MILLION)
    • TABLE 60 SPORTS TECHNOLOGY MARKET IN NORTH AMERICA, BY TECHNOLOGY, 2018-2020 (USD MILLION)
    • TABLE 61 SPORTS TECHNOLOGY MARKET IN NORTH AMERICA, BY TECHNOLOGY, 2021-2026 (USD MILLION)
    • 8.2.1 US
      • 8.2.1.1 US: Operational drivers
    • 8.2.2 CANADA
      • 8.2.2.1 Canada: Operational drivers
    • 8.2.3 MEXICO
      • 8.2.3.1 Mexico: Operational drivers
  • 8.3 EUROPE
    • FIGURE 36 SNAPSHOT: SPORTS TECHNOLOGY MARKET IN EUROPE
    • TABLE 62 SPORTS TECHNOLOGY MARKET IN EUROPE, BY COUNTRY, 2018-2020 (USD MILLION)
    • TABLE 63 SPORTS TECHNOLOGY MARKET IN EUROPE, BY COUNTRY, 2021-2026 (USD MILLION)
    • TABLE 64 SPORTS TECHNOLOGY MARKET IN EUROPE, BY TECHNOLOGY, 2018-2020 (USD MILLION)
    • TABLE 65 SPORTS TECHNOLOGY MARKET IN EUROPE, BY TECHNOLOGY, 2021-2026 (USD MILLION)
    • 8.3.1 UK
      • 8.3.1.1 UK: Operational drivers
    • 8.3.2 GERMANY
      • 8.3.2.1 Germany: Operational drivers
    • 8.3.3 FRANCE
      • 8.3.3.1 France: Operational drivers
    • 8.3.4 SPAIN
      • 8.3.4.1 Spain: Operational drivers
    • 8.3.5 REST OF EUROPE
  • 8.4 APAC
    • FIGURE 37 SNAPSHOT: SPORTS TECHNOLOGY MARKET IN APAC
    • TABLE 66 SPORTS TECHNOLOGY MARKET IN APAC, BY COUNTRY, 2018-2020 (USD MILLION)
    • TABLE 67 SPORTS TECHNOLOGY MARKET IN APAC, BY COUNTRY, 2021-2026 (USD MILLION)
    • TABLE 68 SPORTS TECHNOLOGY MARKET IN APAC, BY TECHNOLOGY, 2018-2020 (USD MILLION)
    • TABLE 69 SPORTS TECHNOLOGY MARKET IN APAC, BY TECHNOLOGY, 2021-2026 (USD MILLION)
    • 8.4.1 CHINA
      • 8.4.1.1 China: Operation drivers
    • 8.4.2 JAPAN
      • 8.4.2.1 Japan: Operational drivers
    • 8.4.3 INDIA
      • 8.4.3.1 India: Operational drivers
    • 8.4.4 AUSTRALIA
      • 8.4.4.1 Australia: Operational drivers
    • 8.4.5 REST OF APAC
  • 8.5 REST OF THE WORLD
    • TABLE 70 SPORTS TECHNOLOGY MARKET IN ROW, BY REGION, 2018-2020 (USD MILLION)
    • TABLE 71 SPORTS TECHNOLOGY MARKET IN ROW, BY REGION, 2021-2026 (USD MILLION)
    • TABLE 72 SPORTS TECHNOLOGY MARKET IN ROW, BY TECHNOLOGY, 2018-2020 (USD MILLION)
    • TABLE 73 SPORTS TECHNOLOGY MARKET IN ROW, BY TECHNOLOGY, 2021-2026 (USD MILLION)
    • 8.5.1 MIDDLE EAST AND AFRICA
      • 8.5.1.1 Middle East and Africa: Operational drivers
    • 8.5.2 AFRICA
      • 8.5.2.1 Africa: Operational drivers
    • 8.5.3 SOUTH AMERICA
      • 8.5.3.1 South America: Operational drivers

9 COMPETITIVE LANDSCAPE

  • 9.1 INTRODUCTION
    • FIGURE 38 COMPANIES ADOPTED PARTNERSHIP AS KEY GROWTH STRATEGY FROM NOVEMBER 2019 TO FEBRUARY 2021
  • 9.2 TOP 3 COMPANY REVENUE ANALYSIS
    • FIGURE 39 THREE-YEAR REVENUE ANALYSIS OF TOP PLAYERS IN DEVICES FOR SPORTS TECHNOLOGY MARKET
    • FIGURE 40 THREE-YEAR REVENUE ANALYSIS OF TOP PLAYERS IN SPORTS ANALYTICS MARKET
    • FIGURE 41 THREE-YEAR REVENUE ANALYSIS OF TOP PLAYERS IN SMART STADIUM MARKET
    • FIGURE 42 THREE-YEAR REVENUE ANALYSIS OF TOP PLAYERS IN ESPORTS MARKET
  • 9.3 MARKET SHARE ANALYSIS, 2020
    • FIGURE 43 SMART STADIUM MARKET: MARKET SHARE ANALYSIS (2020)
    • FIGURE 44 ESPORTS MARKET: MARKET SHARE ANALYSIS (2020)
    • FIGURE 45 SPORT ANALYTICS MARKET: MARKET SHARE ANALYSIS (2020)
  • 9.4 COMPANY EVALUATION QUADRANT
    • 9.4.1 STARS
    • 9.4.2 PERVASIVE
    • 9.4.3 EMERGING LEADERS
    • 9.4.4 PARTICIPANTS
    • FIGURE 46 SPORTS TECHNOLOGY MARKET COMPANY EVALUATION MATRIX, 2020
    • 9.4.5 SPORTS TECHNOLOGY MARKET: TECHNOLOGY FOOTPRINT
    • TABLE 74 COMPANY TECHNOLOGY FOOTPRINT
    • 9.4.6 SPORTS TECHNOLOGY MARKET: REGIONAL FOOTPRINT
    • TABLE 75 COMPANY REGIONAL FOOTPRINT
  • 9.5 STARTUP/SME EVALUATION QUADRANT, 2020
    • 9.5.1 PROGRESSIVE COMPANIES
    • 9.5.2 RESPONSIVE COMPANIES
    • 9.5.3 DYNAMIC COMPANIES
    • 9.5.4 STARTING BLOCKS
    • FIGURE 47 SPORTS TECHNOLOGY MARKET, STARTUP/SME EVALUATION QUADRANT, 2020
  • 9.6 COMPETITIVE SCENARIO
    • FIGURE 48 SPORTS TECHNOLOGY MARKET EVALUATION FRAMEWORK OF MAJOR COMPANIES
    • 9.6.1 EXPANSIONS, ACQUISITIONS, PARTNERSHIPS, AND COLLABORATIONS
    • TABLE 76 TOP 5 EXPANSIONS, ACQUISITIONS, PARTNERSHIPS, AND COLLABORATIONS FROM 2020 TO MARCH 2021
    • 9.6.2 PRODUCT LAUNCHES/DEVELOPMENTS
    • TABLE 77 TOP 5 PRODUCT LAUNCHES/DEVELOPMENTS, 2020 TO MARCH 2021

10 COMPANY PROFILE

  • (Business Overview, Products Offered, Recent Developments, SWOT Analysis, MnM View)**
  • 10.1 KEY PLAYERS
    • 10.1.1 IBM
    • TABLE 78 IBM: BUSINESS OVERVIEW
    • FIGURE 49 IBM: COMPANY SNAPSHOT
    • 10.1.2 SAP SE
    • TABLE 79 SAP: BUSINESS OVERVIEW
    • FIGURE 50 SAP SE: COMPANY SNAPSHOT
    • 10.1.3 SAS
    • TABLE 80 SAS: BUSINESS OVERVIEW
    • 10.1.4 CISCO
    • TABLE 81 CISCO: BUSINESS OVERVIEW
    • FIGURE 51 CISCO: COMPANY SNAPSHOT
    • 10.1.5 SAMSUNG
    • TABLE 82 SAMSUNG: BUSINESS OVERVIEW
    • FIGURE 52 SAMSUNG: COMPANY SNAPSHOT
    • 10.1.6 CATAPULT
    • TABLE 83 CATAPULT: BUSINESS OVERVIEW
    • FIGURE 53 CATAPULT: COMPANY SNAPSHOT
    • 10.1.7 GARMIN
    • TABLE 84 GARMIN: BUSINESS OVERVIEW
    • FIGURE 54 GARMIN: COMPANY SNAPSHOT
    • 10.1.8 APPLE
    • TABLE 85 APPLE: BUSINESS OVERVIEW
    • FIGURE 55 APPLE: COMPANY SNAPSHOT
    • 10.1.9 SHARP
    • TABLE 86 SHARP: BUSINESS OVERVIEW
    • FIGURE 56 SHARP: COMPANY SNAPSHOT
    • 10.1.10 EXL
    • TABLE 87 EXL: BUSINESS OVERVIEW
    • FIGURE 57 EXL: COMPANY SNAPSHOT
    • 10.1.11 FITBIT
    • TABLE 88 FITBIT: BUSINESS OVERVIEW
    • FIGURE 58 FITBIT: COMPANY SNAPSHOT
    • 10.1.12 HUDL
    • TABLE 89 HUDL: BUSINESS OVERVIEW
    • 10.1.13 MODERN TIMES GROUP
    • TABLE 90 MTG: BUSINESS OVERVIEW
    • FIGURE 59 MTG: COMPANY SNAPSHOT
  • 10.2 OTHER KEY PLAYERS
    • 10.2.1 SONY
    • TABLE 91 SONY: COMPANY SNAPSHOT
    • 10.2.2 NACSPORT
    • TABLE 92 NACSPORT: COMPANY SNAPSHOT
    • 10.2.3 COACH LOGIC
    • TABLE 93 COACHLOGIC: COMPANY SNAPSHOT
    • 10.2.4 LONGOMATCH
    • TABLE 94 LONGOMATCH: COMPANY SNAPSHOT
    • 10.2.5 SPIIDEO
    • TABLE 95 SPIIDEO: COMPANY SNAPSHOT
    • 10.2.6 ARRI
    • TABLE 96 ARRI: COMPANY SNAPSHOT
    • 10.2.7 PANASONIC
    • TABLE 97 PANASONIC: COMPANY SNAPSHOT
    • 10.2.8 FUJITSU
    • TABLE 98 FUJITSU: COMPANY SNAPSHOT
    • 10.2.9 ERICSSON
    • TABLE 99 ERICSSON: COMPANY SNAPSHOT
    • 10.2.10 ACTIVISION BLIZZARD
    • TABLE 100 ACTIVISION BLIZZARD: COMPANY SNAPSHOT
    • 10.2.11 VALVE CORPORATION
    • TABLE 101 VALVE CORPORATION: COMPANY SNAPSHOT
    • 10.2.12 DARTFISH
    • TABLE 102 DARTFISHS: COMPANY SNAPSHOT
  • *Details on Business Overview, Products Offered, Recent Developments, SWOT Analysis, MnM View might not be captured in case of unlisted companies.

11 APPENDIX

  • 11.1 INSIGHTS FROM INDUSTRY EXPERTS
  • 11.2 DISCUSSION GUIDE
  • 11.3 KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
  • 11.4 AVAILABLE CUSTOMIZATION
  • 11.5 RELATED REPORTS
  • 11.6 AUTHOR DETAILS