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Fintech for Seniors: It's Just the Beginning

出版商 Mercator Advisory Group, Inc. 商品編碼 587013
出版日期 內容資訊 英文
商品交期: 最快1-2個工作天內
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年長者金融科技:初創期的市場 Fintech for Seniors: It's Just the Beginning
出版日期: 2017年12月04日 內容資訊: 英文

本報告提供美國的年長者金融科技的市場調查,老年人的技術利用趨勢,利用的課題、規定,對應老年層的需求的金融科技革新,目標層與解決方案 ,確實看待被做的年長者金融科技範例等彙整資料。


  • 老年人的技術利用的增加與限制
  • 在醫療保健領域的革新
  • 產品設計:年長者市場上重要課題
  • 廣泛的年長者市場上金融科技的革新
  • 以富裕階級、高淨值投資者(HNW)層年長者作為目標的解決方案
  • 老年人市場上生態系統和永續的革新
  • 對金融機關、金融科技供應商來說的策略性含義


  • Abaris
  • Amazon
  • EverSafe
  • Golden
  • Guide Change
  • Ready
  • Set
  • Bank
  • SilverBills
  • Silverwealth
  • TrueLink Financial
  • U.S. Trust (Bank of America)
  • Wells Fargo

Rapidly growing population of older adults represents market opportunity for fintech innovation in financial services.

Mercator Advisory Group releases new research on the market opportunity for financial technology to assist older adults with financial products and services.

Mercator Advisory Group's new research report Fintech for Seniors: It's Just the Beginning addresses the market opportunity for financial technology innovation in products and services to serve the needs of the rapidly growing population of older adults or "seniors."

There are now nearly 50 million residents over the age of 65 in the United States, a number the U.S. Census Bureau estimates will more than double by 2060. Increased longevity and continued growth in the senior population will require innovative solutions for the industries that target this segment. Thus far, much financial technology (fintech) innovation for this population segment has been concentrated in healthcare and home automation, while innovation in banking and payments has been targeted more toward the Millennial generation. There are some promising examples of fintech innovation for the senior market, particularly applications giving seniors more control over their finances and technology for financial protection.

This report has 24 pages and 11 exhibits.

Companies mentioned in this report include: Abaris, Amazon, EverSafe, Golden, Guide Change, Ready, Set, Bank, SilverBills, Silverwealth, TrueLink Financial, U.S. Trust (Bank of America), and Wells Fargo.

One of the exhibits included in this report:


Highlights of the report include:

  • Growing use of technology, with limits, by seniors
  • Innovation in healthcare and aging in place
  • Product design imperatives for the senior market-three themes
  • Fintech innovation in the broad senior market
  • Solutions targeting affluent and high-net-worth seniors
  • Ecosystems and sustainable innovation in the older adult market
  • Strategic implications for financial institutions and fintech providers
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