表紙
市場調查報告書

化妝品、盥洗化妝用品的美國市場

Cosmetics & Toiletries USA

出版商 Kline & Company, Inc. 商品編碼 955695
出版日期 內容資訊 英文 348 Pages
商品交期: 最快1-2個工作天內
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化妝品、盥洗化妝用品的美國市場 Cosmetics & Toiletries USA
出版日期: 2020年07月01日內容資訊: 英文 348 Pages
簡介

本報告提供持續進化的美國美容、個人保養用品市場相關調查分析,以COVID-19大流行非常嚴格的環境為背景,以5個產品等級和20個產品類型為對象,提供主要促進因素,趨勢,相關產品的銷售,零售形勢的變化等相關的系統性資訊。

目錄

簡介

摘要整理

5個產品等級:市場整體成果,每一級的業績,成長促進因素,競爭,零售流通管道,預測等

產品

20個產品類型:趨勢與產品的銷售,零售的成果與預測,領導品牌的銷售量與市場佔有率,有力市場概述,各零售店的銷售量,傳統平台、社群媒體的市場活動,到2025年的預測

目錄

Kline's 46th edition of analysis of the ever-evolving U.S. beauty and personal care market highlights the exceptionally challenging environment created by the COVID-19 pandemic. The report encompasses five product classes and 20 product categories. In addition to providing a close look at the key drivers, trends, and relevant product launches, it assesses the changing retail landscape.

Scope

  • Two key deliverables: an interactive online database and a comprehensive written report which now includes interactive figures and tables
  • Product class summaries and insightful analysis of the covered product categories
  • Professional use (back-bar) products are excluded from the analysis
  • Analysis of brick-and-mortar, online and offline channels for each product class

Report Benefits

This report is a detailed assessment of the beauty and personal care industry and the players which compete in the market. Specifically, it provides:

  • A highly reliable and independent assessment of the market
  • An assessment of category and product trends as well as industry dynamics, including the role of independent brands
  • Channel analysis with an eye on essential outlets and direct-to-consumer channels

Regional Coverage: United States.

Table of Contents

Introduction

Executive Summary

This chapter provides an assessment of the overall market performance, plus highlights from each of five product classes examined in terms of performance, growth drivers, competition, retail channels, and an outlook. It also provides commentary on key mergers and acquisitions and their impact on the market at large.

Products

This chapter examines the 20 product categories and analyzes trends and product launches, historical and 2020 retail sales, sales and market shares for leading brands, snapshots of up-and-coming market movers, sales by retail outlet, market activity through traditional platforms and social media, and an outlook to 2025. The product categories to be covered are shown in table 1.

*Subject to subscriber input.