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Smartphone Markets: Trends, Shares & Forecasts 2014-2019

出版商 Juniper Research 商品編碼 312649
出版日期 內容資訊 英文
商品交期: 最快1-2個工作天內
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智慧型手機市場:趨勢、佔有率與預測 Smartphone Markets: Trends, Shares & Forecasts 2014-2019
出版日期: 2014年09月16日 內容資訊: 英文



  • 產業預測
  • OS、供應商市場分析
  • 新的LTE智慧型手機預測


  • 超高級
  • 高級
  • 一般煙
  • 經濟
  • 超經濟


  • OS
  • 介面
  • 價格分佈


  • 50個圖表,15個What-if,3,500個以上的數據點
    • 澳洲、巴西、加拿大、中國、埃及、法國、德國、以色列、義大利、日本、肯亞、馬來西亞、墨西哥、菲律賓、波蘭俄羅斯、沙烏地阿拉伯、新加坡、南非、韓國、西班牙、土耳其、英國、美國
  • 智慧型手機預測的明細
    • 智慧型手機用戶數:各地各國
    • 智慧型手機出貨量:各地各國
    • 智慧型手機滲透率:各地各國
    • 4G LTE智慧型手機:各地各國
    • 介面技術(實體按鍵、雙重及觸控螢幕):各地區
    • OS預測 (iOS、Android、BlackBerry、Windows、其他)
    • 智慧型手機供應商預測 (Apple、HTC、BlackBerry、Samsung、Sony、SONY、LG、Lenovo、其他)
    • ASP:各地區
    • 批發市值:各地區




Juniper's Smartphone Markets research provides end-to-end analysis of this fast-changing sector. The research service, which includes regular quarterly updates, is a must-have for players across the value chain.

Our smartphone market research offers unrivalled insights into the market, offering a detailed and timely examination of the product landscape, its key players, and a full suite of forecast data for the size and growth of key smartphone market segments.

This research includes:

  • Market Appraisal (PPT)
  • 5 Year Market Sizing & Forecast spreadsheet (Excel).

Key Features

  • Comprehensive guide to the Smartphone Market, offering strategic insights and future trend analysis.
  • Projections for the size and growth of the smartphone market based on five price bands:
    • Ultra-Premium
    • Premium
    • Standard
    • Economy
    • Ultra-Economy
  • Presents a systematic evaluation of the methodology behind smartphone adoption, service pricing, and market share.
  • Benchmark industry forecasts for size and growth of the smartphones market.

Key Questions

  • 1. What is the smartphone take-up each year, by key country and region?
  • 2. What are the important trends in the smartphone market, and what do they mean for its future?
  • 3. Who are the key players within the smartphone market and how are they performing?
  • 4. What will be the relative levels of growth across smartphone price bands?
  • 5. What are the likely shipment levels achievable by region for the different smartphone price bands?

Companies Referenced

Apple, BlackBerry, HTC, Huawei, LG, Lenovo, Micromax, Qualcomm, Samsung, Sony Mobile, Xiaomi.

Data & Interactive Forecast

Forecast suite includes:

  • Data splits for 8 key regions and 29 country level splits for the following territories:
  • Australia
  • Brazil
  • Canada
  • China
  • Denmark
  • Egypt
  • France
  • Germany
  • India
  • Israel
  • Italy
  • Japan
  • Kenya
  • Malaysia
  • Mexico
  • Norway
  • Philippines
  • Poland
  • Portugal
  • Russia
  • Saudi Arabia
  • Singapore
  • South Africa
  • South Korea
  • Spain
  • Sweden
  • Turkey
  • UK
  • US
  • Regional data splits by:
    • Price Band: Ultra-Premium, Premium, Standard, Economy & Ultra-Economy
    • Interface: Hard-Key-Only; Dual-Interface; & Touchscreen-Only
    • Operating System: Android, iOS & Others
  • Scenario tool allowing user the ability to test their own market assumptions with Juniper's data for 15 different metrics.
  • Access to the full set of forecast data of more than 50 unique tables and 3,500 datapoints.

Juniper Research's highly granular interactive Excels (IFxls) enable clients to manipulate Juniper's forecast data and charts to test their own assumptions by using the Interactive Scenario Tool, and compare select markets and sectors side by side in customised charts and tables.

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