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市場調查報告書

千兆位的世界:超高速連結市場シ參與業者

Gigabit Nations: Ultrafast Access Markets and Players

出版商 IDATE DigiWorld 商品編碼 504499
出版日期 內容資訊 英文 46 Pages
商品交期: 最快1-2個工作天內
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千兆位的世界:超高速連結市場シ參與業者 Gigabit Nations: Ultrafast Access Markets and Players
出版日期: 2017年05月18日 內容資訊: 英文 46 Pages
簡介

本報告針對世界主要地區千兆位超高速網路的投入狀況調查、超高速連結技術概要、世界主要地區、國家各種動向、超高速連結供應商行銷&費用策略、今後發展關鍵分析。

第1章 摘要整理

第2章 調查方法、定義

第3章 超高速連結技術

第4章 網路參與狀況

  • 美國:千兆位連結髮祥地
    • OTT企業:干涉團體業者、通訊業者間競爭
    • 政府倡議:依然保持自治團體決策影響力
  • 亞太地區:1Gbps計劃更加普遍
    • 新加坡
    • 日本
    • 韓國
    • 千兆位倡議:中國國內興起、行動也在持續發展
  • 歐洲:焦點從SFB往UFB轉移
    • 北歐各國:依然帶動歐洲SFB、UFB
    • 德國:SFB順利但要實施千兆位連結需要民間大型投資
    • SFB:法國在公共網路依然佔優勢
    • 數家歐洲業者預計將在幾年內引進千兆位計劃、並分析FTTH以外技術

第5章 費用&行銷策略

  • 千兆位專用用途
    • 業者行銷策略:各地區不同
    • 雲端使用擴大:企業對千兆位連結的關注刺激擴大
    • 娛樂與遊戲
  • 千兆位收益化策略
    • 千兆位連結普及市場 (亞洲):幾乎所有ISP都以線性方法選擇價格策略
    • 北美、歐洲有線業者:UFB昂貴費用設定

第6章 千兆位連結髮展關鍵

  • 比速度更重要的QoS
  • 技術選擇
  • 與固定連結競爭的行動連結

圖表

目錄
Product Code: M17540MRA

Since 2010 and Google's announced fibre Gigabit network rollouts in the US, we have been seeing more and more Gigabit plans being introduced in most corners of the globe.

After a brief look at the maturity of the technologies being used to supply UFB access, the report provides a detailed inventory of Gigabit ultrafast network rollouts, with particular focus on the US market and initiatives in Asia-Pacific.

We explore how government authorities are latching on to the idea of a “Gigabit Society” and making it a priority.

The report also classifies the different marketing and pricing strategies being used by ultrafast access providers, and delivers a list of the emerging uses that require a Gigabit speed connections.

And, finally, we pinpoint the factors most likely to galvanise the development of Gigabit access.

Table of Contents

1. Executive Summary

2. Methodology & definitions

  • 2.1. General methodology of IDATE reports
  • 2.2. Methodology specific to this report
  • 2.3. Definitions

3. Ultrafast access technologies

4. Rollout status

  • 4.1. The United States: the cradle of Gigabit access
    • 4.1.1. OTT companies interfering in the duel between cable companies and telcos
    • 4.1.2. Government initiatives still have a decisive impact at the municipal level
  • 4.2. In Asia/Pacific, 1 Gbps plans are more and more common
    • 4.2.1. Singapore
    • 4.2.2. Japan
    • 4.2.3. South Korea
    • 4.2.4. Gigabit initiatives emerge in mainland China, while work continues on mobile
  • 4.3. Europe: shifting its focus from SFB to UFB
    • 4.3.1. Scandinavia still the driving force behind SFB and UFB in Europe
    • 4.3.2. Germany performing well on SFB, but the sizeable investment from the private sector required to achieve Gigabit access have yet to be made
    • 4.3.3. SFB still a priority in France, notably via public-initiative networks
    • 4.3.4. Several other operators in Europe have introduced Gigabit plans in recent years, some using technologies other than FTTH

5. Pricing and marketing strategies

  • 5.1. Gigabit-specific applications
    • 5.1.1. Operators' marketing strategies differ from region to region
    • 5.1.2. Growing use of the cloud stimulating businesses' interest in Gigabit access
    • 5.1.3. Entertainment still the name of the game
  • 5.2. Gigabit monetisation strategies
    • 5.2.1. In markets where Gigabit access is the most prevalent, starting with Asia, most ISPs are taking a linear approach to pricing
    • 5.2.2. In North America and Europe, cable companies plan on charging more for UFB

6. Keys to the development of Gigabit access

  • 6.1. Quality of service now as important as speed
  • 6.2. Not everyone has made their technological choice
  • 6.3. Mobile could rival fixed access

List of Figures:

  • Figure 1: Current status and medium-term outlook for UFB technologies
  • Figure 2: Countries where Gigabit plans are available, as of March 2017
  • Figure 3: The Google Fiber footprint: current, upcoming and potential deployments
  • Figure 4: Availability of Comcast ultrafast access products, as of February 2017
  • Figure 5: The four main types of municipality involved in Gigabit network projects in the United States
  • Figure 6: States where there are regulations aimed at limiting the development of municipal telecommunications networks
  • Figure 7: Map of municipalities in the US with a Gigabit network: more than 50 cities in 19 states at the end of 2016
  • Figure 8: The Asian approach to UFB/Gigabit access
  • Figure 9: Singtel's ad for its 10 Gbps plan, 2016
  • Figure 10: Singapore's nationwide Gigabit network model
  • Figure 11: New segmentation of NTT users, February 2017
  • Figure 12 KCC targets for 2012 published in 2009
  • Figure 13: Europe's approach to UFB/Gigabit access
  • Figure 14: Breakdown of FTTH coverage in Europe by market players
  • Figure 15: Demand for bandwidth in Germany in 2025
  • Figure 16: Status of FTTH rollouts in France, as of September 2016
  • Figure 17: GiGA Wire technology roadmap
  • Figure 18: Google Fiber home page
  • Figure 19: Growth of the global enterprise cloud market by technology, 2015-2020
  • Figure 20: Screen capture of the “Fibre according to Orange” web page
  • Figure 21: Installed base of streaming devices in Europe and worldwide, 2010-2015
  • Figure 22: Comparison of bandwidth needs depending on content resolution
  • Figure 23: Virtual and augmented reality hardware shipment forecasts, 2015-2025
  • Figure 24: “HoloLens” augmented reality glasses from Microsoft, in development since 2015
  • Figure 25: Monthly price of standalone Internet access in Asia, by download speed, February 2017
  • Figure 26: Monthly price of standalone Internet access in Europe, by download speed, February 2017
  • Figure 27: Monthly price of standalone Internet access in the United States, by download speed, Feb. 2017
  • Figure 28: Speed and latency required for the use of a selection of applications and services, by a single person
  • Figure 29 : How do you think your/your organisation's uses of the following Internet services and applications will evolve by 2025 compared with today?
  • Figure 30: In your opinion, how important are the following features of fixed/mobile connectivity today? How important will they be in 2025?
  • Figure 31: What features of fixed/mobile connectivity will you or organisation need in 2025?
  • Figure 32: Individual users' Internet needs for 2025, by age group
  • Figure 33: Residential Internet access, by type of connection, EU-28
  • Figure 34: Comparison of the different fixed and wireless technologies, and their evolutions up to 2020

GEOGRAPHIC AREA:

Asia-Pacific

  • China
  • Japan
  • Singapore
  • South Korea

Europe

  • France
  • Germany
  • Sweden

North America

  • United States

ACTORS:

  • AT&T
  • BT
  • CenturyLink
  • Comcast
  • ComHem
  • Cox
  • Deutsche Telekom
  • Elisa
  • FCC
  • Free
  • French Digital Agency
  • Gig.U
  • Google
  • Huawei
  • KDDI
  • KT
  • Liberty Global
  • MyRepublic
  • Orange
  • SFR
  • SingTel
  • SK Telecom
  • So-net
  • StarHub
  • Swisscom
  • TDC
  • TeleColumbus
  • Time Warner Cable
  • Turkcell
  • Verizon
  • Virgin Media

SLIDESHOW:

The technologies

  • Several technologies available to deliver Gigabit access

Gigabit rollout status

  • A global footprint
  • The United States: cradle of Gigabit access
  • Asia-Pacific: Gigabit plans increasingly common
  • Europe: shifting its focus from SFB to UFB

Pricing and marketing strategies

  • Gigabit-specific applications
  • How to monetise Gigabit access?
  • Keys to the development of Gigabit access
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