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市場調查報告書

智慧型手錶的全球市場:2019年∼2023年

Smartwatch Market by Type, OS, and Geography - Forecast and Analysis 2019-2023

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 912060
出版日期 內容資訊 英文 164 Pages
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智慧型手錶的全球市場:2019年∼2023年 Smartwatch Market by Type, OS, and Geography - Forecast and Analysis 2019-2023
出版日期: 2019年09月20日內容資訊: 英文 164 Pages
簡介

全球智慧型手錶市場上,半導體產業的技術進步,通訊網路基礎建設的投資的擴大,低價格的智慧型手錶的劇增等成為成長促進因素,在預測期間內預計將以16%的年複合成長率擴大。但,由於資料安全和隱私問題的增加,產品設計的課題,及智慧型手錶的高成本等要素,可能妨礙在預測期間內智慧型手錶產業的成長。

本報告提供全球智慧型手錶市場相關調查分析,市場規模及成長率,市場趨勢,市場的推動要素與課題,市場機會驗證,再加上主要供應商等相關的系統性資訊。

目錄

第1章 摘要整理

第2章 調查範圍

  • 簡介1
  • 簡介2
  • 美金的貨幣換算比率

第3章 市場情形

  • 市場生態系統
  • 市場特徵
  • 市場區隔分析

第4章 市場規模

  • 市場定義
  • 市場規模(2018年)
  • 市場規模及預測(2018年∼2023年)

第5章 波特的五力分析

  • 買主談判力
  • 供應商談判力
  • 新加入廠商的威脅
  • 替代品的威脅
  • 競爭對手的威脅
  • 市場情況

第6章 市場區隔:各類型

  • 市場區隔:各類型
  • 各類型比較:市場規模及預測(2018年∼2023年)
  • 整合型
  • 獨立式
  • 市場機會:各類型

第7章 客戶形勢

第8章 市場區隔化:各作業系統

  • 市場區隔:各作業系統
  • 各作業系統比較:市場規模及預測(2018年∼2023年)
  • watchOS
  • Tizen
  • Wear OS
  • 其他
  • 市場機會:各作業系統

第9章 各地區形勢

  • 各地區市場區隔
  • 各地區比較:市場規模及預測(2018年∼2023年)
  • 北美
  • 亞太地區
  • 歐洲
  • 南美
  • 中東、非洲地區
  • 主要國家
  • 市場機會

第10章 決策架構

第11章 成長要素與課題

  • 市場成長要素
  • 市場課題

第12章 市場趨勢

  • 智慧型手錶製造商專利申請數量的增加
  • 非接觸式付款的智慧型手錶偏好的高漲
  • 夥伴關係和策略性聯盟的增加

第13章 業者情勢

  • 概要
  • 創造性破壞狀況
  • 競爭方案

第14章 供應商分析

  • 交易廠商
  • 供應商分類
  • 供應商的市場定位
  • Apple Inc.
  • Fitbit Inc.
  • Fossil Group Inc.
  • Garmin Ltd.
  • Huami Corp.
  • Huawei Investment & Holding Co. Ltd.
  • Lenovo Group Ltd.
  • LG Electronics, Inc.
  • Mobvoi Information Technology Company Ltd.
  • Samsung Electronics Co. Ltd.

第15章 附錄

  • 調查方法
  • 簡稱的清單
  • 供應商的市場定位定義

第16章 關於TECHNAVIO

目錄
Product Code: IRTNTR32076

About this market

Technavio's smartwatch market analysis considers sales from standalone and integrated type. Our analysis also considers the sales of the smartwatch in APAC, Europe, North America, South America, and MEA. In 2018, the integrated segment had a significant market share, and this trend is expected to continue over the forecast period. Factors such as the growing demand for integrated smartwatches due to the penetration of low-cost smartwatches in emerging economies will play a significant role in the integrated segment to maintain its market position. Also, our global smartwatch market report looks at factors such as technological advances in the semiconductor industry, growing investments in telecommunication network infrastructure, and proliferation of low-cost smartwatches. However, the increasing data security and privacy concerns, product design challenges, and high cost of smartwatches may hamper the growth of the smartwatch industry over the forecast period.

Overview

Proliferation of low-cost smartwatches

The penetration of economical smartwatches in emerging economies such as Brazil, India, and China has increased with the emergence of low-cost smartwatches. Many smartwatch manufacturers are creating awareness about the benefits of using these devices to attract more customers. Also, many companies are entering the market and offering premium products at minimal cost and competitive prices. The increasing purchase volume of these devices will lead to the expansion of the global smartwatch market. The market will post a CAGR of 16% during the forecast period.

Growing preference for smartphones for contactless payments

NFC technology is gaining traction as it enables contactless payments through a POS terminal. This wireless technology is being integrated into smartwatches to enable contactless payments by a direct tap. Vendors are also launching their payment applications to facilitate consumers with payment modes. The integration of NFC technology has enhanced the functionality of smartwatches, leading to the incorporation of features that enable contactless payments, tag reading, and data transfer capabilities. This enhanced functionality of smartwatches is expected to have a positive impact on the overall market growth.

For the detailed list of factors that will drive the global smartwatch market during the forecast period 2019-2023, view our report.

Competitive Landscape

With the presence of a few major players, the global smartwatch market is concentrated. Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading smartwatch manufacturers, that include Apple Inc., Fitbit Inc., Fossil Group Inc., Garmin Ltd., Huami Corp., Huawei Investment & Holding Co. Ltd., Lenovo Group Ltd., LG Electronics Inc., Mobvoi Information Technology Company Ltd., and Samsung Electronics Co. Ltd.

Also, the smartwatch market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.

TABLE OF CONTENTS

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

  • 2.1 Preface
  • 2.2 Preface
  • 2.3 Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis

PART 04: MARKET SIZING

  • Market definition
  • Market sizing 2018
  • Market size and forecast 2018-2023

PART 05: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

PART 06: MARKET SEGMENTATION BY TYPE

  • Market segmentation by type
  • Comparison by type
  • Integrated - Market size and forecast 2018-2023
  • Standalone - Market size and forecast 2018-2023
  • Market opportunity by type

PART 07: CUSTOMER LANDSCAPE

PART 08: MARKET SEGMENTATION BY OS

  • Market segmentation by OS
  • Comparison by OS
  • watchOS - Market size and forecast 2018-2023
  • Tizen - Market size and forecast 2018-2023
  • Wear OS - Market size and forecast 2018-2023
  • Others - Market size and forecast 2018-2023
  • Market opportunity by OS

PART 09: GEOGRAPHIC LANDSCAPE

  • Geographic segmentation
  • Geographic comparison
  • North America - Market size and forecast 2018-2023
  • APAC - Market size and forecast 2018-2023
  • Europe - Market size and forecast 2018-2023
  • South America - Market size and forecast 2018-2023
  • MEA - Market size and forecast 2018-2023

Key leading countries

  • Market opportunity

PART 10: DECISION FRAMEWORK

PART 11: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 12: MARKET TRENDS

  • Increasing number of patent filings by smartwatch manufacturers
  • Growing preference for smartwatches for contactless payment
  • Rising number of partnerships and strategic alliances

PART 13: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption
  • Competitive scenario

PART 14: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Apple Inc.
  • Fitbit Inc.
  • Fossil Group Inc.
  • Garmin Ltd.
  • Huami Corp.
  • Huawei Investment & Holding Co. Ltd.
  • Lenovo Group Ltd.
  • LG Electronics, Inc.
  • Mobvoi Information Technology Company Ltd.
  • Samsung Electronics Co. Ltd.

PART 15: APPENDIX

  • Research methodology
  • List of abbreviations
  • Definition of market positioning of vendors

PART 16: EXPLORE TECHNAVIO

LIST OF EXHIBITS:

  • Exhibit 01: Product offerings
  • Exhibit 02: Global electronics market
  • Exhibit 03: Segments of global electronics market
  • Exhibit 04: Market characteristics
  • Exhibit 05: Market segments
  • Exhibit 06: Market definition - Inclusions and exclusions checklist
  • Exhibit 07: Market size 2018
  • Exhibit 08: Global market: Size and forecast 2018-2023 ($ millions)
  • Exhibit 09: Global market: Year-over-year growth 2019-2023 (%)
  • Exhibit 10: Five forces analysis 2018
  • Exhibit 11: Five forces analysis 2023
  • Exhibit 12: Bargaining power of buyers
  • Exhibit 13: Bargaining power of suppliers
  • Exhibit 14: Threat of new entrants
  • Exhibit 15: Threat of substitutes
  • Exhibit 16: Threat of rivalry
  • Exhibit 17: Market condition - Five forces 2018
  • Exhibit 18: Type - Market share 2018-2023 (%)
  • Exhibit 19: Comparison by type
  • Exhibit 20: Integrated - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 21: Integrated - Year-over-year growth 2019-2023 (%)
  • Exhibit 22: Standalone - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 23: Standalone - Year-over-year growth 2019-2023 (%)
  • Exhibit 24: Market opportunity by type
  • Exhibit 25: Customer landscape
  • Exhibit 26: OS - Market share 2018-2023 (%)
  • Exhibit 27: Comparison by OS
  • Exhibit 28: watchOS - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 29: watchOS - Year-over-year growth 2019-2023 (%)
  • Exhibit 30: Tizen - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 31: Tizen - Year-over-year growth 2019-2023 (%)
  • Exhibit 32: Wear OS - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 33: Wear OS - Year-over-year growth 2019-2023 (%)
  • Exhibit 34: Others - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 35: Others - Year-over-year growth 2019-2023 (%)
  • Exhibit 36: Market opportunity by OS
  • Exhibit 37: Market share by geography 2018-2023 (%)
  • Exhibit 38: Geographic comparison
  • Exhibit 39: North America - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 40: North America - Year-over-year growth 2019-2023 (%)
  • Exhibit 41: APAC - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 42: APAC - Year-over-year growth 2019-2023 (%)
  • Exhibit 43: Europe - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 44: Europe - Year-over-year growth 2019-2023 (%)
  • Exhibit 45: South America - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 46: South America - Year-over-year growth 2019-2023 (%)
  • Exhibit 47: MEA - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 48: MEA - Year-over-year growth 2019-2023 (%)
  • Exhibit 49: Key leading countries
  • Exhibit 50: Market opportunity
  • Exhibit 51: Impact of drivers and challenges
  • Exhibit 52: Vendor landscape
  • Exhibit 53: Landscape disruption
  • Exhibit 54: Vendors covered
  • Exhibit 55: Vendor classification
  • Exhibit 56: Market positioning of vendors
  • Exhibit 57: Apple, Inc. - Vendor overview
  • Exhibit 58: Apple, Inc. - Product segments
  • Exhibit 59: Apple, Inc. - Organizational developments
  • Exhibit 60: Apple, Inc. - Geographic focus
  • Exhibit 61: Apple, Inc. - Segment focus
  • Exhibit 62: Apple, Inc. - Key offerings
  • Exhibit 63: Fitbit Inc. - Vendor overview
  • Exhibit 64: Fitbit Inc. - Product segments
  • Exhibit 65: Fitbit Inc. - Organizational developments
  • Exhibit 66: Fitbit Inc. - Geographic focus
  • Exhibit 67: Fitbit Inc. - Key offerings
  • Exhibit 68: Fossil Group Inc. - Vendor overview
  • Exhibit 69: Fossil Group Inc. - Product segments
  • Exhibit 70: Fossil Group Inc. - Organizational developments
  • Exhibit 71: Fossil Group Inc. - Geographic focus
  • Exhibit 72: Fossil Group Inc. - Key offerings
  • Exhibit 73: Garmin Ltd. - Vendor overview
  • Exhibit 74: Garmin Ltd. - Business segments
  • Exhibit 75: Garmin Ltd. - Organizational developments
  • Exhibit 76: Garmin Ltd. - Geographic focus
  • Exhibit 77: Garmin Ltd. - Segment focus
  • Exhibit 78: Garmin Ltd. - Key offerings
  • Exhibit 79: Huami Corp. - Vendor overview
  • Exhibit 80: Huami Corp. - Business segments
  • Exhibit 81: Huami Corp. - Organizational developments
  • Exhibit 82: Huami Corp. - Segment focus
  • Exhibit 83: Huami Corp. - Key offerings
  • Exhibit 84: Huawei Investment & Holding Co. Ltd. - Vendor overview
  • Exhibit 85: Huawei Investment & Holding Co. Ltd. - Business segments
  • Exhibit 86: Huawei Investment & Holding Co. Ltd. - Organizational developments
  • Exhibit 87: Huawei Investment & Holding Co. Ltd. - Geographic focus
  • Exhibit 88: Huawei Investment & Holding Co. Ltd. - Segment focus
  • Exhibit 89: Huawei Investment & Holding Co. Ltd. - Key offerings
  • Exhibit 90: Lenovo Group Ltd. - Vendor overview
  • Exhibit 91: Lenovo Group Ltd. - Business segments
  • Exhibit 92: Lenovo Group Ltd. - Organizational developments
  • Exhibit 93: Lenovo Group Ltd. - Geographic focus
  • Exhibit 94: Lenovo Group Ltd. - Segment focus
  • Exhibit 95: Lenovo Group Ltd. - Key offerings
  • Exhibit 96: LG Electronics Inc. - Vendor overview
  • Exhibit 97: LG Electronics Inc. - Business segments
  • Exhibit 98: LG Electronics Inc. - Organizational developments
  • Exhibit 99: LG Electronics Inc. - Geographic focus
  • Exhibit 100: LG Electronics Inc. - Segment focus
  • Exhibit 101: LG Electronics Inc. - Key offerings
  • Exhibit 102: Mobvoi Information Technology Company Ltd. - Vendor overview
  • Exhibit 103: Mobvoi Information Technology Company Ltd. - Product segments
  • Exhibit 104: Mobvoi Information Technology Company Ltd. - Organizational developments
  • Exhibit 105: Mobvoi Information Technology Company Ltd. - Key offerings
  • Exhibit 106: Samsung Electronics Co. Ltd. - Vendor overview
  • Exhibit 107: Samsung Electronics Co. Ltd. - Business segments
  • Exhibit 108: Samsung Electronics Co. Ltd. - Organizational developments
  • Exhibit 109: Samsung Electronics Co. Ltd. - Geographic focus
  • Exhibit 110: Samsung Electronics Co. Ltd. - Segment focus
  • Exhibit 111: Samsung Electronics Co. Ltd. - Key offerings
  • Exhibit 112: Validation techniques employed for market sizing
  • Exhibit 113: Definition of market positioning of vendors