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市場調查報告書

智慧喇叭的全球市場:2019年∼2023年

Global Smart Speaker Market 2019-2023

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 541333
出版日期 內容資訊 英文 123 Pages
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智慧喇叭的全球市場:2019年∼2023年 Global Smart Speaker Market 2019-2023
出版日期: 2019年07月24日內容資訊: 英文 123 Pages
簡介

消費者設置智慧喇叭等智慧家庭設備,日益投資住宅的數位連接化。使用智慧喇叭,用戶可控制各種數位平台,電視,及其他設備的功能。因此由於家用智慧喇叭的銷售額成長,在預測期間內的全球智慧喇叭市場預計以約24%的年複合成長率擴大。

本報告提供全球智慧喇叭市場相關調查分析,市場規模及成長率,市場趨勢,市場的推動要素與課題,市場機會驗證,再加上主要供應商等相關的系統性資訊。

目錄

第1章 摘要整理

第2章 調查範圍

  • 簡介1
  • 簡介2
  • 美金的貨幣換算比率

第3章 市場情形

  • 市場生態系統
  • 市場特徵
  • 市場區隔分析

第4章 市場規模

  • 市場定義
  • 市場規模(2018年)
  • 市場規模及預測(2018年∼2023年)

第5章 波特的五力分析

  • 買主談判力
  • 供應商談判力
  • 新加入廠商的威脅
  • 替代品的威脅
  • 競爭對手的威脅
  • 市場情況

第6章 市場區隔:各終端用戶

  • 市場區隔:各終端用戶
  • 各終端用戶比較:市場規模及預測(2018年∼2023年)
  • 住宅用戶
  • 商用用戶
  • 市場機會:各終端用戶

第7章 客戶形勢

第8章 各地區形勢

  • 各地區市場區隔
  • 各地區比較:市場規模及預測(2018年∼2023年)
  • 北美
  • 歐洲
  • 亞太地區
  • 南美
  • 中東、非洲地區
  • 主要國家
  • 市場機會

第9章 決策架構

第10章 成長要素與課題

  • 市場成長要素
  • 市場課題

第11章 市場趨勢

  • 語音貿易日益流行
  • 廠商和零售業者間的強力流通網路
  • 智慧顯示器的驚人成長

第12章 業者情勢

  • 概要
  • 創造性破壞狀況
  • 競爭模式

第13章 供應商分析

  • 交易廠商
  • 供應商分類
  • 供應商的市場定位
  • Alphabet Inc.
  • Amazon.com Inc.
  • LG Electronics, Inc.
  • Samsung Electronics Co. Ltd.
  • Sony Corp.

第14章 附錄

  • 調查方法
  • 簡稱的清單
  • 供應商的市場定位定義

第15章 關於TECHNAVIO

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目錄
Product Code: IRTNTR31692

About this market

Smart speakers are internet-enabled that are controlled by voice commands. Technavio's smart speaker market analysis considers sales to residential users and commercial users' segments. Our analysis also considers the sales of smart speaker in APAC, Europe, MEA, North America, and South America. In 2018, the residential users segment held the highest market share, which is expected to remain prevalent over the forecast period. Factors such as the increasing number of home residential renovation projects to accommodate technologies such as smart speakers will significantly help the market segment in maintaining its leading position. Also, our global smart speaker report has observed market growth factors such as the rapidly increasing unit sales of smart speakers, growing necessity of smart speakers in households, and rising demand for smart speakers from non-English speaking countries. However, privacy and security threats associated with smart speakers, the threat from fake setup apps and support services, and availability of substitutes may hamper the growth of the smart speaker industry over the forecast period.

Overview

Growing necessity of smart speakers in households

Consumers are increasingly investing in making their residences digitally connected by installing smart home devices such as smart speakers. With smart speakers, users can control the functionalities of various digital platforms, TVs, and other devices. As a result, the rising sales of smart speakers for household use will lead to the expansion of the Smart Speaker market at a CAGR of almost 24% during the forecast period.

Increasing popularity of voice commerce

Vendors are innovating smart speakers to enhance their functionalities. For instance, voice commerce has gained popularity with the advent of smart speakers. The user can shop online by giving voice commands through smart speakers to virtual assistants such as Amazon Alexa and Google Assistant. Such convenience features have further increased the popularity of smart speakers, augmenting sales of vendors. Therefore, this trend will have a positive impact on the overall market growth.

For the detailed list of factors that will drive the global smart speaker market during the forecast period 2019-2023, view our report.

Competitive Landscape

With the presence of several major players, the global smart speaker market is fragmented. Technavio's robust vendor analysis is designed to help clients in improving their market positions, and in line with this, this report provides a detailed analysis of several leading smart speaker manufacturers, which include Alphabet Inc., Amazon.com Inc., LG Electronics Inc., Samsung Electronics Co. Ltd., and Sony Corp.

Also, the smart speaker market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.

TABLE OF CONTENTS

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

  • 2.1 Preface
  • 2.2 Preface
  • 2.3 Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis

PART 04: MARKET SIZING

  • Market definition
  • Market sizing 2018
  • Market size and forecast 2018-2023

PART 05: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

PART 06: MARKET SEGMENTATION BY END-USER

  • Market segmentation by end-user
  • Comparison by end-user
  • Residential users - Market size and forecast 2018-2023
  • Commercial users - Market size and forecast 2018-2023
  • Market opportunity by end-user

PART 07: CUSTOMER LANDSCAPE

PART 08: GEOGRAPHIC LANDSCAPE

  • Geographic segmentation
  • Geographic comparison
  • North America - Market size and forecast 2018-2023
  • Europe - Market size and forecast 2018-2023
  • APAC - Market size and forecast 2018-2023
  • South America - Market size and forecast 2018-2023
  • MEA - Market size and forecast 2018-2023

Key leading countries

  • Market opportunity

PART 09: DECISION FRAMEWORK

PART 10: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 11: MARKET TRENDS

  • Increasing popularity of voice commerce
  • Strong distribution network between manufacturers and retailers
  • Growth in prominence of smart displays

PART 12: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption
  • Competitive scenario

PART 13: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Alphabet Inc.
  • Amazon.com Inc.
  • LG Electronics, Inc.
  • Samsung Electronics Co. Ltd.
  • Sony Corp.

PART 14: APPENDIX

  • Research methodology
  • List of abbreviations
  • Definition of market positioning of vendors

PART 15: EXPLORE TECHNAVIO

List of Exhibits

  • Exhibit 01: Global consumer electronics market
  • Exhibit 02: Segments of global consumer electronics market
  • Exhibit 03: Market characteristics
  • Exhibit 04: Market segments
  • Exhibit 05: Market definition - Inclusions and exclusions checklist
  • Exhibit 06: Market size 2018
  • Exhibit 07: Global market: Size and forecast 2018-2023 ($ millions)
  • Exhibit 08: Global market: Year-over-year growth 2019-2023 (%)
  • Exhibit 09: Five forces analysis 2018
  • Exhibit 10: Five forces analysis 2023
  • Exhibit 11: Bargaining power of buyers
  • Exhibit 12: Bargaining power of suppliers
  • Exhibit 13: Threat of new entrants
  • Exhibit 14: Threat of substitutes
  • Exhibit 15: Threat of rivalry
  • Exhibit 16: Market condition - Five forces 2018
  • Exhibit 17: End-user - Market share 2018-2023 (%)
  • Exhibit 18: Comparison by end-user
  • Exhibit 19: Residential users - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 20: Residential users - Year-over-year growth 2019-2023 (%)
  • Exhibit 21: Commercial users - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 22: Commercial users - Year-over-year growth 2019-2023 (%)
  • Exhibit 23: Market opportunity by end-user
  • Exhibit 24: Customer landscape
  • Exhibit 25: Market share by geography 2018-2023 (%)
  • Exhibit 26: Geographic comparison
  • Exhibit 27: North America - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 28: North America - Year-over-year growth 2019-2023 (%)
  • Exhibit 29: Europe - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 30: Europe - Year-over-year growth 2019-2023 (%)
  • Exhibit 31: APAC - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 32: APAC - Year-over-year growth 2019-2023 (%)
  • Exhibit 33: South America - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 34: South America - Year-over-year growth 2019-2023 (%)
  • Exhibit 35: MEA - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 36: MEA - Year-over-year growth 2019-2023 (%)
  • Exhibit 37: Key leading countries
  • Exhibit 38: Market opportunity
  • Exhibit 39: Impact of drivers and challenges
  • Exhibit 40: Vendor landscape
  • Exhibit 41: Landscape disruption
  • Exhibit 42: Vendors covered
  • Exhibit 43: Vendor classification
  • Exhibit 44: Market positioning of vendors
  • Exhibit 45: Alphabet Inc. - Vendor overview
  • Exhibit 46: Alphabet Inc. - Business segments
  • Exhibit 47: Alphabet Inc. - Organizational developments
  • Exhibit 48: Alphabet Inc. - Geographic focus
  • Exhibit 49: Alphabet Inc. - Segment focus
  • Exhibit 50: Alphabet Inc. - Key offerings
  • Exhibit 51: Amazon.com Inc. - Vendor overview
  • Exhibit 52: Amazon.com Inc. - Business segments
  • Exhibit 53: Amazon.com Inc. - Organizational developments
  • Exhibit 54: Amazon.com Inc. - Geographic focus
  • Exhibit 55: Amazon.com Inc. - Segment focus
  • Exhibit 56: Amazon.com Inc. - Key offerings
  • Exhibit 57: LG Electronics Inc. - Vendor overview
  • Exhibit 58: LG Electronics Inc. - Business segments
  • Exhibit 59: LG Electronics Inc. - Organizational developments
  • Exhibit 60: LG Electronics Inc. - Geographic focus
  • Exhibit 61: LG Electronics Inc. - Segment focus
  • Exhibit 62: LG Electronics Inc. - Key offerings
  • Exhibit 63: Samsung Electronics Co. Ltd. - Vendor overview
  • Exhibit 64: Samsung Electronics Co. Ltd. - Business segments
  • Exhibit 65: Samsung Electronics Co. Ltd. - Organizational developments
  • Exhibit 66: Samsung Electronics Co. Ltd. - Geographic focus
  • Exhibit 67: Samsung Electronics Co. Ltd. - Segment focus
  • Exhibit 68: Samsung Electronics Co. Ltd. - Key offerings
  • Exhibit 69: Sony Corp. - Vendor overview
  • Exhibit 70: Sony Corp. - Business segments
  • Exhibit 71: Sony Corp. - Organizational developments
  • Exhibit 72: Sony Corp. - Geographic focus
  • Exhibit 73: Sony Corp. - Segment focus
  • Exhibit 74: Sony Corp. - Key offerings
  • Exhibit 75: Validation techniques employed for market sizing
  • Exhibit 76: Definition of market positioning of vendors
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