市場調查報告書
商品編碼
1423118
2024-2032 年按產品類型、功能和地區分類的健康與保健市場報告Health and Wellness Market Report by Product Type, Functionality, and Region 2024-2032 |
2023年,全球健康與保健市場規模達到36,704億美元。展望未來, IMARC Group預計到2032年市場規模將達到51,556億美元,2024-2032年複合年成長率(CAGR)為3.69%。人們對健康生活方式的認知不斷增強,各種慢性疾病的發病率不斷上升,以及穿戴式裝置、行動應用程式和健康監測工具的出現是推動市場的一些主要因素。
健康和保健包括個人福祉的各個方面,包括身體、心理、情感和社會條件,以過著積極和充實的生活。這需要定期運動、戒菸和酗酒、採取營養飲食、針對各種疾病尋求適當的醫療護理、透過治療優先考慮心理健康以及確保身體充分休息。它還包括遠離壓力大的工作環境、追求健康的工作與生活平衡的職業、培養有意義的關係、關注財務福祉以及參與精神實踐。
這個市場的主要驅動力是增加對個人化生活指導以及健康和保健計劃的投資,以幫助年輕人保持健康並實現他們的人生目標。此外,對管理工作壓力的健康和保健計劃的需求不斷增加,也是另一個主要的成長誘導因素。除此之外,個人對維持適當的心理健康狀況和為幸福生活做出更好選擇的意識不斷增強也推動了市場的發展。此外,水療中心的日益普及以及用於維持個人護理的功能性食品和飲料的消費量不斷增加,可支配收入不斷增加,以及社交媒體平台和影響力人士促進健康生活方式、健身習慣和保健產品的影響力不斷上升,這些都是創造健康生活方式的其他因素。全球市場前景看好。
各種慢性病發生率上升
隨著糖尿病、心血管疾病、肥胖和某些類型的癌症等慢性病變得越來越普遍,對注重預防和管理的產品和服務的需求不斷增加。這包括膳食補充劑、健身計劃、健康指導、疾病管理應用程式和健康監測設備。此外,消費者正在尋求有關生活方式選擇、營養和健身的資訊和教育,以預防慢性病的發作。這為健康和保健企業提供教育資源、研討會和計畫來支持明智的決策創造了機會。此外,世界各國政府正在實施措施和政策來解決日益成長的慢性病負擔,這也為健康和保健市場創造了有利的環境。
健康監測工具開發
健身追蹤器、智慧手錶和健康監測小工具等穿戴式裝置使個人能夠即時追蹤和監測各種健康參數。這些設備收集心率、睡眠模式、步數、消耗的卡路里等指標的資料。這可以提高自我意識,使個人能夠就自己的健康和保健習慣做出明智的決定。此外,行動應用程式和穿戴式裝置通常包含目標設定、提醒和進度追蹤等功能,這些功能可以對行為改變產生積極影響。透過提供即時回饋和激勵,這些工具鼓勵個人養成更健康的習慣,例如增加體力活動、改善睡眠模式或練習減壓技巧,從而推動市場成長。
越來越多的公司提供健康和保健服務
提供健康和保健服務的企業通常會透過在工作場所整合健康和保健計劃,為員工提供優先考慮其福祉的便利和機會,使更多人更容易獲得這些服務。此外,許多企業認知到預防性照護在降低醫療成本和提高員工生產力方面的價值。因此,他們投資於強調預防的健康和保健計劃,例如健身課程、營養諮詢、壓力管理研討會和健康檢查。此外,企業公司經常與外部健康提供者(例如健身中心、營養師、心理健康專家和其他健康專家)合作,為其員工提供更廣泛的服務和專業知識,從而提高其健康和保健計劃的整體質量和有效性,從而促進市場成長。
The global health and wellness market size reached US$ 3,670.4 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 5,155.6 Billion by 2032, exhibiting a growth rate (CAGR) of 3.69% during 2024-2032. The growing awareness among individuals regarding healthy lifestyle, the rising occurrence of various chronic diseases, and the advent of wearable devices, mobile apps, and health monitoring tools are some of the major factors propelling the market.
Health and wellness include all aspects of an individual's well-being, including physical, mental, emotional, and social conditions to lead an active and fulfilling life. This entails engaging in regular exercise, abstaining from smoking and excessive drinking, adopting a nutritious diet, seeking appropriate medical care for various ailments, prioritizing mental health through therapies, and ensuring adequate rest for the body. It also involves distancing from stressful work environments, pursuing a career that allows for a healthy work-life balance, nurturing meaningful relationships, focusing on financial well-being, and engaging in spiritual practices.
The market is primarily driven by increasing investments in personalized life coaching and health and wellness programs for young individuals to stay fit and achieve their life goals. In addition, the escalating demand for health and wellness programs to manage work-related stress represents another major growth-inducing factor. Besides this, the market is also propelled by the increasing awareness among individuals regarding the maintenance of proper mental health conditions and making better choices for leading a happy life. Moreover, the growing popularity of spas and increasing consumption of functional foods and beverages to maintain personal care, the rising disposable incomes, and the rising influence of social media platforms and influencers promoting healthy lifestyles, fitness routines, and wellness products are other factors creating a favorable market outlook across the globe.
Rising occurrence of various chronic diseases
As chronic diseases, such as diabetes, cardiovascular diseases, obesity, and certain types of cancer, become more prevalent, there is a heightened demand for products and services that focus on prevention and management. This includes dietary supplements, fitness programs, wellness coaching, disease management apps, and health monitoring devices. Moreover, consumers are seeking information and education about lifestyle choices, nutrition, and fitness to prevent the onset of chronic conditions. This has created opportunities for health and wellness businesses to offer educational resources, workshops, and programs to support informed decision-making. Besides, governments worldwide are implementing initiatives and policies to address the growing burden of chronic diseases, which is also creating a favorable environment for the health and wellness market.
Development of health monitoring tools
Wearable devices, such as fitness trackers, smartwatches, and health monitoring gadgets, enable individuals to track and monitor various health parameters in real time. These devices collect data on metrics like heart rate, sleep patterns, steps taken, calories burned, and more. This promotes self-awareness and empowers individuals to make informed decisions about their health and wellness routines. Moreover, mobile apps and wearable devices often include features like goal setting, reminders, and progress tracking, which can positively impact behavior change. By providing real-time feedback and incentives, these tools encourage individuals to adopt healthier habits, such as increasing physical activity, improving sleep patterns, or practicing stress reduction techniques, thus propelling the market growth.
Increasing number of companies providing health and wellness services
Corporate companies offering health and wellness services often make these services more accessible to a larger population by integrating health and wellness programs within the workplace to provide employees with the convenience and opportunity to prioritize their well-being. In addition, many corporate companies recognize the value of preventive care in reducing healthcare costs and improving employee productivity. As a result, they invest in health and wellness programs that emphasize prevention, such as fitness classes, nutrition counseling, stress management workshops, and health screenings. Moreover, corporate companies often collaborate with external wellness providers such as fitness centers, nutritionists, mental health professionals, and other wellness experts to offer a wider range of services and expertise to their employees, enhancing the overall quality and effectiveness of their health and wellness programs, thus augmenting the market growth.
IMARC Group provides an analysis of the key trends in each segment of the global health and wellness market report, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on product type and functionality.
Functional Foods and Beverages
Beauty and Personal Care Products
Preventive and Personalized Medicinal Products
Others
Beauty and personal care products dominate the market
The report has provided a detailed breakup and analysis of the health and wellness market based on the product type. This includes functional foods and beverages, beauty and personal care products, preventive and personalized medicinal products, and others. According to the report, beauty and personal care products represented the largest segment.
Beauty and personal care routines involves engaging in beauty rituals, such as skincare routines that provide individuals with a sense of comfort, relaxation, and stress relief. As people increasingly prioritize self-care practices, the demand for beauty and personal care products continues to grow. Moreover, the rise of influencer culture and the influence of social media have significantly impacted the beauty and personal care market. Influencers and beauty bloggers on platforms like Instagram, YouTube, and TikTok showcase new products, share tutorials, and provide reviews, shaping consumer preferences and trends. Social media platforms have also made it easier for brands to reach and engage with their target audience, creating a powerful marketing and sales channel.
At present, there is an escalating demand for functional foods and beverages that provide additional health benefits beyond basic nutrition. By incorporating these functional products into their diet, consumers can proactively improve their well-being and reduce the risk of chronic diseases, thus influencing growth of this segment.
Nutrition & Weight Management
Heart & Gut Health
Immunity
Bone Health
Skin Health
Others
Nutrition and weight management holds the largest share in the market
A detailed breakup and analysis of the health and wellness market based on the functionality has also been provided in the report. This includes nutrition and weight management, heart & gut health, immunity, bone health, skin health, and others. According to the report, nutrition and weight management accounted for the largest market share.
There is a growing awareness among individuals about the impact of diet and weight on their health as they are becoming conscious of the importance of consuming nutritious foods and managing their weight to maintain good health and prevent disease. This heightened awareness has led to an increased demand for products and services related to nutrition and weight management. Moreover, lifestyle-related diseases such as obesity, diabetes, and cardiovascular conditions are often closely tied to poor dietary habits and weight management issues. As a result, individuals are actively seeking solutions to address these health concerns, driving the demand for products and services that focus on nutrition and weight management.
Skin care has become an integral part of self-care and wellness routines. As a result, individuals are incorporating skincare rituals into their daily routines to relax, de-stress, and promote a sense of self-care and self-love. This focus on skin health contributes to the growth of this segment.
North America
United States
Canada
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Latin America
Brazil
Mexico
Argentina
Colombia
Chile
Peru
Others
Middle East and Africa
Turkey
Saudi Arabia
Iran
United Arab Emirates
Others
North America exhibits a clear dominance, accounting for the largest health and wellness market share
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, Argentina, Colombia, Chile, Peru, and others); and the Middle East and Africa (Turkey, Saudi Arabia, Iran, United Arab Emirates, and others). According to the report, North America holds the leading position in the market.
North America, particularly the United States and Canada, has a relatively high level of disposable income among its population. This higher purchasing power enables individuals to invest more in their health and wellness. As a result, people in the region actively seek out products, services, and experiences that support their health goals and lifestyle choices. Moreover, North America boasts a well-established and robust fitness and wellness industry. The region is home to numerous gyms, fitness centers, spas, wellness resorts, and health clubs. These establishments offer a wide range of services, including fitness classes, personal training, wellness programs, and specialized treatments. Besides, the region is home to many cutting-edge technology companies, start-ups, and research institutions focused on developing innovative products, digital health solutions, wearable devices, and mobile applications that cater to consumers' health and wellness needs. The availability of advanced technologies and digital platforms contributes to the market dominance in North America.
The competitive landscape of the health and wellness market is diverse and dynamic, with various companies operating across various sectors. The market encompasses a wide range of products, services, and industries, making competition intense and constantly evolving. Presently, the leading market players are expanding their portfolio of consumer health products, including skincare, baby care, oral care, and over-the-counter medications. They are also making strategic acquisitions and partnerships to enhance their presence in areas such as digital health and wellness. Moreover, various food and beverage companies have been focusing on the health and wellness market by introducing healthier product options and promoting balanced nutrition. They are reformulating their products to reduce salt, sugar, and artificial ingredients while increasing the inclusion of natural and functional ingredients. In addition, key players are investing in research and development activities to strengthen their market foothold.
Amway Corporation
Bayer AG
Danone S.A
David Lloyd Leisure Ltd.
Fitness First India Pvt Ltd.
Herbalife International of America, Inc.
Holland and Barrett Retail Limited
L'Oreal SA
Nestle SA
Procter & Gamble
Unilever PLC
Vitabiotics Ltd
Unilever PLC signed an agreement to acquire Paula's Choice, a leading digital skincare brand and pioneer of science-backed products. Through this acquisition, Unilever can leverage the brand's expertise and credibility in the skincare space, enhancing its portfolio and expanding its offerings to cater to the evolving needs of consumers.
L'Oreal SA acquired Thayers Natural Remedy, a US based skincare brand, to expand its consumer products division, reinforce its competitive advantage and support future growth.
Nestle Health Science (NHSc), a part of Nestle SA, expanded into personalized nutrition with the acquisition of PersonaTM, a leading personalized vitamin company. This strategic move highlights NHSc's commitment to expanding its offerings and addressing the growing demand for tailored health and wellness solutions.