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市場調查報告書

口紅的全球市場:產業趨勢、市場佔有率、市場規模、成長率、市場機會、預測

Lipstick Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024

出版商 IMARC Services Private Limited 商品編碼 916377
出版日期 內容資訊 英文 107 Pages
商品交期: 2-3個工作天內
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口紅的全球市場:產業趨勢、市場佔有率、市場規模、成長率、市場機會、預測 Lipstick Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024
出版日期: 2019年10月20日內容資訊: 英文 107 Pages
簡介

全球口紅市場在2018年估算為126億美元,在2019年∼2024年間,預測將以5%的年複合成長率發展,到2024年成長到171億美元的規模。

本報告提供全球口紅市場調查,市場概要,各質感、彩色、施用器、年代、流通管道、地區的詳細趨勢,銷售額的預測(今後5年份),價格趨勢,市場成長要素及課題,競爭情形,主要企業簡介等資訊。

目錄

第1章 序文

第2章 調查範圍與方法

  • 調查目的
  • 相關利益者
  • 出處
    • 1次資訊
    • 2次資訊
  • 市場預測
    • Bottom-Up(由下而上)方法
    • Top-Down(由上而下)方法
  • 預測方法

第3章 摘要整理

第4章 簡介

  • 概要
  • 主要產業趨勢

第5章 全球口紅市場

  • 市場概況
  • 市場效能
  • 市場明細:各質量的感覺
  • 市場明細:各顏色
  • 市場明細:各施用器
  • 市場明細:各年代
  • 市場明細:各流通管道
  • 市場明細:各地區
  • 市場預測

第6章 全球口紅市場:各質感

  • Satin/Sheer
  • Matte
  • Creme
  • Gloss
  • Metallic
  • Shimmer
  • 其他

第7章 全球口紅市場:各顏色

  • 粉紅
  • 裸色
  • 棕紅色
  • 其他

第8章 全球口紅市場:各施用器

  • 乳霜
  • 管/棒
  • 液體

第9章 全球口紅市場:各年代

  • 未滿18歲
  • 18歲∼30歲
  • 30歲∼40歲
  • 40歲∼50歲
  • 50歲多

第10章 全球口紅市場:對象性別

  • 女性
  • 男女通用

第11章 全球口紅市場:各流通管道

  • 百貨商店/食品店
  • 多品牌零售店
  • 超級/大賣場
  • 高級店
  • 線上

第12章 全球口紅市場:各地區

  • 北美
  • 歐洲
  • 亞太地區
  • 中東、非洲
  • 南美

第13章 SWOT分析

  • 概要
  • 優勢
  • 弱點
  • 機會
  • 威脅

第14章 價值鏈分析

第15章 波特的五力分析

  • 買方議價能力
  • 供給企業談判力
  • 新加入業者的威脅
  • 替代品的威脅
  • 競爭企業間的敵對關係

第16章 價格分析

第17章 競爭情形

  • 市場結構
  • 主要企業
  • 主要企業的簡介
    • L'Oreal
    • Procter & Gamble
    • Avon
    • 資生堂
    • LVHM
    • Estee Lauder
    • Oriflame
    • Revlon
    • Markwins Beauty
    • Stargazer
    • Coty
    • Colorox
    • DHC
    • Estee Lauder Companies
    • Johnson& Johnson
    • Chanel
    • Inglot Cosmetics
    • Unilever
    • ROHTO製藥
目錄
Product Code: SR1019E55_Report

The global lipstick market was worth US$ 12.6 Billion in 2018. Lipstick is a cosmetic product that is used to color the lips and contains oils, pigments, waxes and emollients. It is widely used for enhancing the texture of lips and providing a radiant look to the overall facial appearance. It is manufactured in a multi-stage process that begins with melting and mixing various ingredients, shaping them into tubular molds and then packaging the final product. Nowadays, lipsticks are also being enriched with vitamin E, glycerin and coconut oil to maintain healthy lips. They also act as a lip balm that provides both hydration and color to the lips. They are often worn by both men and women and are among the most commonly used makeup products across the globe.

Growing urbanization coupled with increasing working women base across the globe is the key factor driving the growth of the market. The demand for lipsticks has grown substantially among women owing to their escalating purchasing power along with the growing consciousness about physical appearance. Furthermore, e-commerce platforms have brought massive changes to the beauty industry by providing consumers with a well-designed and immersive shopping experience. Attractive price concession along with easy accessibility offered by online retailers has also resulted in increasing product demand. Additionally, aggressive promotional activities by leading brands and established manufacturers on popular social media sites such as Facebook and Instagram are also contributing to burgeoning product demand. Moreover, owing to growing health-consciousness, consumers are increasingly opting for organic and lead-free lipsticks. Other factors such as product premiumization along with the introduction of lipsticks with customizable shades and personalized applicators are also fueling the market growth further. Looking forward, IMARC Group expects the market to reach a value of US$ 17.1 Billion by 2024, registering a CAGR of around 5% during 2019-2024.

Report Coverage:

Historical, Current and Future Market Trends

Market Breakup by Product Type:

  • Satin/Sheer
  • Matte
  • Creme
  • Gloss
  • Metallic
  • Shimmer
  • Others

Market Breakup by Colour:

  • Red
  • Pink
  • Nude
  • Maroon
  • Others

Market Breakup by Applicator:

  • Lipstick Cream
  • Lipstick Palette
  • Lipstick Pencil
  • Lipstick Tube/Stick
  • Liquid Lipstick

Market Breakup by Age Group:

  • Under 18
  • 18-30
  • 30-40
  • 40-50
  • Above 50

Market Breakup by Gender:

  • Female
  • Unisex

Market Breakup by Distribution Channel:

  • Departmental/Grocery Stores
  • Multi Branded Retail Stores
  • Supermarkets and Hypermarkets
  • Exclusive Retail Stores
  • Online Channels
  • Others

Market Breakup by Region:

  • North America
  • Asia Pacific
  • Europe
  • Middle East and Africa
  • Latin America

Competitive Landscape

The report has also analysed the competitive landscape of the market with some of the key players being L'Oreal, Procter & Gamble, Avon, Shiseido, LVHM, Estee Lauder, Oriflame, Revlon, Markwins Beauty, Stargazer, Coty, Colorox, DHC, Estee Lauder Companies, Johnson& Johnson, Chanel, Inglot Cosmetics, Unilever, Rohto, etc.

Key Questions Answered in This Report:

  • How has the global lipstick market performed so far and how will it perform in the coming years?
  • What are the key regional markets in the global lipstick industry?
  • What is the breakup of the market based on the product type?
  • What is the breakup of the market based on the colour?
  • What is the breakup of the market based on the applicator?
  • What is the breakup of the market based on the age group?
  • What is the breakup of the market based on the gender?
  • What is the breakup of the market based on the distribution channel?
  • What are the various stages in the value chain of the global lipstick industry?
  • What are the key driving factors and challenges in the global lipstick industry?
  • What is the structure of the global lipstick industry and who are the key players?
  • What is the degree of competition in the global lipstick industry?
  • What are the profit margins in the lipstick industry?

Table of Contents

1. Preface

2. Scope and Methodology

  • 2.1. Objectives of the Study
  • 2.2. Stakeholders
  • 2.3. Data Sources
    • 2.3.1. Primary Sources
    • 2.3.2. Secondary Sources
  • 2.4. Market Estimation
    • 2.4.1. Bottom-Up Approach
    • 2.4.2. Top-Down Approach
  • 2.5. Forecasting Methodology

3. Executive Summary

4. Introduction

  • 4.1. Overview
  • 4.2. Key Industry Trends

5. Global Lipstick Market

  • 5.1. Market Overview
  • 5.2. Market Performance
  • 5.3. Market Breakup by Product Type
  • 5.4. Market Breakup by Colour
  • 5.5. Market Breakup by Applicator
  • 5.6. Market Breakup by Age Group
  • 5.7. Market Breakup by Gender
  • 5.8. Market Breakup by Distribution Channel
  • 5.9. Market Breakup by Region
  • 5.10 Market Forecast

6. Market Breakup by Product Type

  • 6.1. Satin/Sheer
    • 6.1.1. Market Trends
    • 6.1.2. Market Forecast
  • 6.2. Matte
    • 6.2.1. Market Trends
    • 6.2.2. Market Forecast
  • 6.3. Creme
    • 6.3.1. Market Trends
    • 6.3.2. Market Forecast
  • 6.4. Gloss
    • 6.4.1. Market Trends
    • 6.4.2. Market Forecast
  • 6.5. Metallic
    • 6.5.1. Market Trends
    • 6.5.2. Market Forecast
  • 6.6. Shimmer
    • 6.6.1. Market Trends
    • 6.6.2. Market Forecast
  • 6.7. Others
    • 6.7.1. Market Trends
    • 6.7.2. Market Forecast

7. Market Breakup by Colour

  • 7.1. Red
    • 7.1.1. Market Trends
    • 7.1.2. Market Forecast
  • 7.2. Pink
    • 7.2.1. Market Trends
    • 7.2.2. Market Forecast
  • 7.3. Nude
    • 7.3.1. Market Trends
    • 7.3.2. Market Forecast
  • 7.4. Maroon
    • 7.4.1. Market Trends
    • 7.4.2. Market Forecast
  • 7.5. Others
    • 7.5.1. Market Trends
    • 7.5.2. Market Forecast

8. Market Breakup by Applicator

  • 8.1. Lipstick Cream
    • 8.1.1. Market Trends
    • 8.1.2. Market Forecast
  • 8.2. Lipstick Palette
    • 8.2.1. Market Trends
    • 8.2.2. Market Forecast
  • 8.3. Lipstick Pencil
    • 8.3.1. Market Trends
    • 8.3.2. Market Forecast
  • 8.4. Lipstick Tube/Stick
    • 8.4.1. Market Trends
    • 8.4.2. Market Forecast
  • 8.5. Liquid Lipstick
    • 8.5.1. Market Trends
    • 8.5.2. Market Forecast

9. Market Breakup by Age Group

  • 9.1. Under 18
    • 9.1.1. Market Trends
    • 9.1.2. Market Forecast
  • 9.2. 18-30
    • 9.2.1. Market Trends
    • 9.2.2. Market Forecast
  • 9.3. 30-40
    • 9.3.1. Market Trends
    • 9.3.2. Market Forecast
  • 9.4. 40-50
    • 9.4.1. Market Trends
    • 9.4.2. Market Forecast
  • 9.5. Above 50
    • 9.5.1. Market Trends
    • 9.5.2. Market Forecast

10. Market Breakup by Gender

  • 10.1. Female
    • 10.1.1. Market Trends
    • 10.1.2. Market Forecast
  • 10.2. Unisex
    • 10.2.1. Market Trends
    • 10.2.2. Market Forecast

11. Market Breakup by Distribution Channel

  • 11.1. Departmental/Grocery Stores
    • 11.1.1. Market Trends
    • 11.1.2. Market Forecast
  • 11.2. Multi Branded Retail Stores
    • 11.2.1. Market Trends
    • 11.2.2. Market Forecast
  • 11.3. Supermarkets and Hypermarkets
    • 11.3.1. Market Trends
    • 11.3.2. Market Forecast
  • 11.4. Exclusive Retail Stores
    • 11.4.1. Market Trends
    • 11.4.2. Market Forecast
  • 11.5. Online Channels
    • 11.5.1. Market Trends
    • 11.5.2. Market Forecast
  • 11.6. Others
    • 11.6.1. Market Trends
    • 11.6.2. Market Forecast

12. Market Breakup by Region

  • 12.1. North America
    • 12.1.1. Market Trends
    • 12.1.2. Market Forecast
  • 12.2. Asia Pacific
    • 12.2.1. Market Trends
    • 12.2.2. Market Forecast
  • 12.3. Europe
    • 12.3.1. Market Trends
    • 12.3.2. Market Forecast
  • 12.4. Middle East and Africa
    • 12.4.1. Market Trends
    • 12.4.2. Market Forecast
  • 12.5. Latin America
    • 12.5.1. Market Trends
    • 12.5.2. Market Forecast

13. SWOT Analysis

  • 13.1. Overview
  • 13.2. Strengths
  • 13.3. Weaknesses
  • 13.4. Opportunities
  • 13.5. Threats

14. Value Chain Analysis

15. Porter's Five Forces Analysis

  • 15.1. Overview
  • 15.2. Bargaining Power of Buyers
  • 15.3. Bargaining Power of Suppliers
  • 15.4. Degree of Competition
  • 15.5. Threat of New Entrants
  • 15.6. Threat of Substitutes

16. Price Analysis

17. Competitive Landscape

  • 17.1. Market Structure
  • 17.2. Key Players
  • 17.3. Profiles of Key Players
    • 17.3.1. L'Oreal
    • 17.3.2. Procter & Gamble
    • 17.3.3. Avon
    • 17.3.4. Shiseido
    • 17.3.5. LVHM
    • 17.3.6. Estee Lauder
    • 17.3.7. Oriflame
    • 17.3.8. Revlon
    • 17.3.9. Markwins Beauty
    • 17.3.10. Stargazer
    • 17.3.11. Coty
    • 17.3.12. Colorox
    • 17.3.13. DHC
    • 17.3.14. Estee Lauder Companies
    • 17.3.15. Johnson& Johnson
    • 17.3.16. Chanel
    • 17.3.17. Inglot Cosmetics
    • 17.3.18. Unilever
    • 17.3.19. Rohto

List of Figures

  • Figure 1: Global: Lipstick Market: Major Drivers and Challenges
  • Figure 2: Global: Lipstick Market: Sales Value (in Billion US$), 2013-2018
  • Figure 3: Global: Lipstick Market: Breakup by Product Type (in %), 2018
  • Figure 4: Global: Lipstick Market: Breakup by Colour (in %), 2018
  • Figure 5: Global: Lipstick Market: Breakup by Applicator (in %), 2018
  • Figure 6: Global: Lipstick Market: Breakup by Age Group (in %), 2018
  • Figure 7: Global: Lipstick Market: Breakup by Gender (in %), 2018
  • Figure 8: Global: Lipstick Market: Breakup by Distribution Channel (in %), 2018
  • Figure 9: Global: Lipstick Market: Breakup by Region (in %), 2018
  • Figure 10: Global: Lipstick Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 11: Global: Lipstick Industry: SWOT Analysis
  • Figure 12: Global: Lipstick Industry: Value Chain Analysis
  • Figure 13: Global: Lipstick Industry: Porter's Five Forces Analysis
  • Figure 14: Global: Lipstick (Satin/Sheer) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 15: Global: Lipstick (Satin/Sheer) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 16: Global: Lipstick (Matte) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 17: Global: Lipstick (Matte) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 18: Global: Lipstick (Creme) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 19: Global: Lipstick (Creme) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 20: Global: Lipstick (Gloss) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 21: Global: Lipstick (Gloss) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 22: Global: Lipstick (Metallic) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 23: Global: Lipstick (Metallic) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 24: Global: Lipstick (Shimmer) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 25: Global: Lipstick (Shimmer) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 26: Global: Lipstick (Other Product Types) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 27: Global: Lipstick (Other Product Types) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 28: Global: Lipstick (Red) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 29: Global: Lipstick (Red) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 30: Global: Lipstick (Pink) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 31: Global: Lipstick (Pink) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 32: Global: Lipstick (Nude) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 33: Global: Lipstick (Nude) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 34: Global: Lipstick (Maroon) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 35: Global: Lipstick (Maroon) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 36: Global: Lipstick (Other Colour Types) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 37: Global: Lipstick (Other Colour Types) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 38: Global: Lipstick (Lipstick Cream) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 39: Global: Lipstick (Lipstick Cream) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 40: Global: Lipstick (Lipstick Palette) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 41: Global: Lipstick (Lipstick Palette) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 42: Global: Lipstick (Lipstick Pencil) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 43: Global: Lipstick (Lipstick Pencil) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 44: Global: Lipstick (Lipstick Tube/Stick) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 45: Global: Lipstick (Lipstick Tube/Stick) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 46: Global: Lipstick (Liquid Lipstick) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 47: Global: Lipstick (Liquid Lipstick) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 48: Global: Lipstick (Under 18) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 49: Global: Lipstick (Under 18) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 50: Global: Lipstick (18-30) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 51: Global: Lipstick (18-30) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 52: Global: Lipstick (30-40) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 53: Global: Lipstick (30-40) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 54: Global: Lipstick (40-50) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 55: Global: Lipstick (40-50) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 56: Global: Lipstick (Above 50) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 57: Global: Lipstick (Above 50) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 58: Global: Lipstick (Female) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 59: Global: Lipstick (Female) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 60: Global: Lipstick (Unisex) Market: Sales Value (in Billion US$), 2013-2018
  • Figure 61: Global: Lipstick (Unisex) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 62: Global: Lipstick Market: Sales through Departmental/Grocery Stores (in Billion US$), 2013-2018
  • Figure 63: Global: Lipstick Market Forecast: Sales through Departmental/Grocery Stores (in Billion US$), 2019-2024
  • Figure 64: Global: Lipstick Market: Sales through Multi Branded Retail Stores (in Billion US$), 2013-2018
  • Figure 65: Global: Lipstick Market Forecast: Sales through Multi Branded Retail Stores (in Billion US$), 2019-2024
  • Figure 66: Global: Lipstick Market: Sales through Supermarkets and Hypermarkets (in Billion US$), 2013-2018
  • Figure 67: Global: Lipstick Market Forecast: Sales through Supermarkets and Hypermarkets (in Billion US$), 2019-2024
  • Figure 68: Global: Lipstick Market: Sales through Exclusive Retail Stores (in Billion US$), 2013-2018
  • Figure 69: Global: Lipstick Market Forecast: Sales through Exclusive Retail Stores (in Billion US$), 2019-2024
  • Figure 70: Global: Lipstick Market: Sales Through Online Channels (in Billion US$), 2013-2018
  • Figure 71: Global: Lipstick Market Forecast: Sales Through Online Channels (in Billion US$), 2019-2024
  • Figure 72: Global: Lipstick Market: Sales through Other Distribution Channels (in Billion US$), 2013-2018
  • Figure 73: Global: Lipstick Market Forecast: Sales through Other Distribution Channels (in Billion US$), 2019-2024
  • Figure 74: North America: Lipstick Market: Sales Value (in Billion US$), 2013-2018
  • Figure 75: North America: Lipstick Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 76: Asia Pacific: Lipstick Market: Sales Value (in Billion US$), 2013-2018
  • Figure 77: Asia Pacific: Lipstick Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 78: Europe: Lipstick Market: Sales Value (in Billion US$), 2013-2018
  • Figure 79: Europe: Lipstick Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 80: Middle East and Africa: Lipstick Market: Sales Value (in Billion US$), 2013-2018
  • Figure 81: Middle East and Africa: Lipstick Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 82: Latin America: Lipstick Market: Sales Value (in Billion US$), 2013-2018
  • Figure 83: Latin America: Lipstick Market Forecast: Sales Value (in Billion US$), 2019-2024

List of Tables

  • Table 1: Global: Lipstick Market: Key Industry Highlights, 2018 and 2024
  • Table 2: Global: Lipstick Market Forecast: Breakup by Product Type (in Billion US$), 2019-2024
  • Table 3: Global: Lipstick Market Forecast: Breakup by Colour (in Billion US$), 2019-2024
  • Table 4: Global: Lipstick Market Forecast: Breakup by Applicator (in Billion US$), 2019-2024
  • Table 5: Global: Lipstick Market Forecast: Breakup by Age Group (in Billion US$), 2019-2024
  • Table 6: Global: Lipstick Market Forecast: Breakup by Gender (in Billion US$), 2019-2024
  • Table 7: Global: Lipstick Market Forecast: Breakup by Distribution Channel (in Billion US$), 2019-2024
  • Table 8: Global: Lipstick Market Forecast: Breakup by Region (in Billion US$), 2019-2024
  • Table 9: Global: Lipstick Market Structure
  • Table 10: Global: Lipstick Market: Key Players
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