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市場調查報告書
商品編碼
1058414

玩具的全球市場:產業趨勢，佔有率，規模，成長，機會，預測(2022年∼2027年)

Toys Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027
出版日期: | 出版商: IMARC Services Private Limited | 英文 143 Pages | 商品交期: 2-3個工作天內

價格
  • 全貌
  • 簡介
  • 目錄
簡介

全球玩具的市場規模，從2021年的1,565億美元，預計2027年成為2,496億美元，從2022年到2027年的預測期間內的年複合成長率成為7.50％。

在兒童成長的早期階段，導入移動身體的玩具和益智玩具，能提高兒童的感覺和想像力，社會性，加上父母對兒童的社會、情緒成長的關注高漲，成為促進市場成長的重要要素。再加上驅使高科技的電子玩具在兒童和成年間受歡迎，對市場成長也有所貢獻。

本報告提供全球玩具市場的相關調查，市場概要，市場分析，競爭情形，企業簡介等全面性資訊。

目錄

第1章 序文

第2章 範圍與調查手法

第3章 摘要整理

第4章 簡介

第5章 全球玩具市場

  • 市場概要
  • 市場成果
  • COVID-19影響

第6章 市場明細:各產品類型

  • 動作模型
  • 大樓套組
  • 玩偶
  • 遊戲和謎
  • 運動和戶外的玩具
  • 布娃娃
  • 其他

第7章 市場明細:各年齡層

  • 5歲以下
  • 5歲∼10歲
  • 10歲以上

第8章 市場明細:各銷售管道

  • 超級市場和大賣場
  • 專賣店
  • 百貨商店
  • 網路商店
  • 其他

第9章 市場明細:各地區

  • 北美
    • 美國
    • 加拿大
  • 亞太地區
    • 中國
    • 日本
    • 印度
    • 韓國
    • 澳洲
    • 印尼
    • 其他
  • 歐洲
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙
    • 俄羅斯
    • 其他
  • 南美
    • 巴西
    • 墨西哥
    • 其他
  • 中東和非洲
    • 市場明細:各國

第10章 SWOT分析

第11章 價值鏈分析

第12章 波特的五力分析

第13章 價格分析

第14章 競爭情形

  • 市場結構
  • 主要企業
  • 主要企業簡介
    • Clementoni Spa
    • Funskool Ltd.
    • Hasbro Inc.
    • Lego A/S(Kirkbi A/S)
    • Mattel Inc.
    • Playmobil(Brandstatter Group)
    • Pressman Toy Corporation(Goliath B.V.)
    • Simba Dickie Group
    • Spin Master
    • Talicor Inc.
    • Thinkfun Inc.(Ravensburger North America Inc.)
    • Tomy Company Ltd.
目錄
Product Code: SR0222A265_Report

The global toys market reached a value of US$ 156.5 Billion in 2021. Looking forward, IMARC Group expects the market to reach a value of US$ 249.6 Billion by 2027 exhibiting a CAGR of 7.50% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.

Toys are playthings used to foster learning and growth in infants and children at an early stage of their development. They also boost the intelligence quotient (IQ), increase motor development, improve concentration and creativity, and promote the personality and communication skills. They are generally made using wood, metal, textiles, polyethylene, polypropylene, ethylene-vinyl acetate (EVA), styrene-derived polymers, and technical plastics like polyamide, polycarbonate, or polymethyl methacrylate. Nowadays, leading players are introducing innovative toys manufactured using biodegradable polymers like plasticized polyvinyl chloride (PVC). They are also offering hi-tech electronic toys through online distribution channels.

Toys Market Trends:

  • Introducing physical activity and educational toys at an early stage of a child's development enhances their senses, imagination, and social skills. This, in confluence with the rising concerns among parents about the social and emotional development of their child, represents one of the key factors impelling the market growth. Moreover, playschools are offering science, technology, engineering, and mathematics (STEM) toys, such as boxes, blocks, musical instruments, and jigsaw puzzles, in their education to instill creativity and problem-solving skills in kids. Apart from this, the thriving e-commerce industry on account of the increasing reliance on smartphones and the growing internet penetration is driving the sales of innovative electronic and digital toys over conventional battery-operated toys. Furthermore, the increasing popularity of tech-savvy electronic toys among children as well as adults that depict action figures like Batman, Superman, Ironman, and Captain America is contributing to the market growth. Besides this, governments of numerous countries are encouraging companies to design and introduce toys based on culture, ethos, and local folklore and heroes, which is anticipated to drive the market.

Key Market Segmentation:

  • IMARC Group provides an analysis of the key trends in each sub-segment of the global toys market, along with forecasts at the global, regional and country level from 2022-2027. Our report has categorized the market based on product type, age group and sales channel.

Breakup by Product Type:

  • Action Figures
  • Building Sets
  • Dolls
  • Games and Puzzles
  • Sports and Outdoor Toys
  • Plush
  • Others

Breakup by Age Group:

  • Up to 5 Years

5 to 10 Years

  • Above 10 Years

Breakup by Sales Channel:

  • Supermarkets and Hypermarkets
  • Specialty Stores
  • Department Stores
  • Online Stores
  • Others

Breakup by Region:

  • North America
  • United States
  • Canada
  • Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
  • Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
  • Latin America
  • Brazil
  • Mexico
  • Others
  • Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Clementoni Spa, Funskool Ltd., Hasbro Inc., Lego A/S (Kirkbi A/S), Mattel Inc., Playmobil (Brandstatter Group), Pressman Toy Corporation (Goliath B.V.), Simba Dickie Group, Spin Master, Talicor Inc., Thinkfun Inc. (Ravensburger North America Inc.) and Tomy Company Ltd. Key Questions Answered in This Report:

  • How has the global toys market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the global toys market?
  • What are the key regional markets?
  • What is the breakup of the market based on the product type?
  • What is the breakup of the market based on the age group?
  • What is the breakup of the market based on the sales channel?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the global toys market and who are the key players?
  • What is the degree of competition in the industry?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Toys Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Product Type

  • 6.1 Action Figures
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Building Sets
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Dolls
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Games and Puzzles
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast
  • 6.5 Sports and Outdoor Toys
    • 6.5.1 Market Trends
    • 6.5.2 Market Forecast
  • 6.6 Plush
    • 6.6.1 Market Trends
    • 6.6.2 Market Forecast
  • 6.7 Others
    • 6.7.1 Market Trends
    • 6.7.2 Market Forecast

7 Market Breakup by Age Group

  • 7.1 Up to 5 Years
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 5 to 10 Years
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Above 10 Years
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast

8 Market Breakup by Sales Channel

  • 8.1 Supermarkets and Hypermarkets
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Specialty Stores
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Department Stores
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Online Stores
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast
  • 8.5 Others
    • 8.5.1 Market Trends
    • 8.5.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia-Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

  • 14.1 Market Structure
  • 14.2 Key Players
  • 14.3 Profiles of Key Players
    • 14.3.1 Clementoni Spa
      • 14.3.1.1 Company Overview
      • 14.3.1.2 Product Portfolio
    • 14.3.2 Funskool Ltd.
      • 14.3.2.1 Company Overview
      • 14.3.2.2 Product Portfolio
    • 14.3.3 Hasbro Inc.
      • 14.3.3.1 Company Overview
      • 14.3.3.2 Product Portfolio
      • 14.3.3.3 Financials
      • 14.3.3.4 SWOT Analysis
    • 14.3.4 Lego A/S (Kirkbi A/S)
      • 14.3.4.1 Company Overview
      • 14.3.4.2 Product Portfolio
      • 14.3.4.3 SWOT Analysis
    • 14.3.5 Mattel Inc.
      • 14.3.5.1 Company Overview
      • 14.3.5.2 Product Portfolio
      • 14.3.5.3 Financials
      • 14.3.5.4 SWOT Analysis
    • 14.3.6 Playmobil (Brandstatter Group)
      • 14.3.6.1 Company Overview
      • 14.3.6.2 Product Portfolio
    • 14.3.7 Pressman Toy Corporation (Goliath B.V.)
      • 14.3.7.1 Company Overview
      • 14.3.7.2 Product Portfolio
    • 14.3.8 Simba Dickie Group
      • 14.3.8.1 Company Overview
      • 14.3.8.2 Product Portfolio
    • 14.3.9 Spin Master
      • 14.3.9.1 Company Overview
      • 14.3.9.2 Product Portfolio
      • 14.3.9.3 Financials
    • 14.3.10 Talicor Inc.
      • 14.3.10.1 Company Overview
      • 14.3.10.2 Product Portfolio
    • 14.3.11 Thinkfun Inc. (Ravensburger North America Inc.)
      • 14.3.11.1 Company Overview
      • 14.3.11.2 Product Portfolio
    • 14.3.12 Tomy Company Ltd.
      • 14.3.12.1 Company Overview
      • 14.3.12.2 Product Portfolio
      • 14.3.12.3 Financials

List of Figures

  • Figure 1: Global: Toys Market: Major Drivers and Challenges
  • Figure 2: Global: Toys Market: Sales Value (in Billion US$), 2016-2021
  • Figure 3: Global: Toys Market Forecast: Sales Value (in Billion US$), 2022-2027
  • Figure 4: Global: Toys Market: Breakup by Product Type (in %), 2021
  • Figure 5: Global: Toys Market: Breakup by Age Group (in %), 2021
  • Figure 6: Global: Toys Market: Breakup by Sales Channel (in %), 2021
  • Figure 7: Global: Toys Market: Breakup by Region (in %), 2021
  • Figure 8: Global: Toys (Action Figures) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 9: Global: Toys (Action Figures) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 10: Global: Toys (Building Sets) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 11: Global: Toys (Building Sets) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 12: Global: Toys (Dolls) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 13: Global: Toys (Dolls) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 14: Global: Toys (Games and Puzzles) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 15: Global: Toys (Games and Puzzles) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 16: Global: Toys (Sports and Outdoor Toys) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 17: Global: Toys (Sports and Outdoor Toys) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 18: Global: Toys (Plush) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 19: Global: Toys (Plush) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 20: Global: Toys (Other Product Types) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 21: Global: Toys (Other Product Types) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 22: Global: Toys (Up to 5 Years) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 23: Global: Toys (Up to 5 Years) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 24: Global: Toys (5 to 10 Years) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 25: Global: Toys (5 to 10 Years) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 26: Global: Toys (Above 10 Years) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 27: Global: Toys (Above 10 Years) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 28: Global: Toys (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 29: Global: Toys (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 30: Global: Toys (Specialty Stores) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 31: Global: Toys (Specialty Stores) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 32: Global: Toys (Department Stores) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 33: Global: Toys (Department Stores) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 34: Global: Toys (Online Stores) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 35: Global: Toys (Online Stores) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 36: Global: Toys (Other Sales Channels) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 37: Global: Toys (Other Sales Channels) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 38: North America: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 39: North America: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 40: United States: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 41: United States: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 42: Canada: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 43: Canada: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 44: Asia-Pacific: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 45: Asia-Pacific: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 46: China: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 47: China: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 48: Japan: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 49: Japan: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 50: India: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 51: India: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 52: South Korea: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 53: South Korea: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 54: Australia: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 55: Australia: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 56: Indonesia: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 57: Indonesia: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 58: Others: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 59: Others: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 60: Europe: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 61: Europe: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 62: Germany: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 63: Germany: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 64: France: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 65: France: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 66: United Kingdom: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 67: United Kingdom: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 68: Italy: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 69: Italy: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 70: Spain: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 71: Spain: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 72: Russia: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 73: Russia: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 74: Others: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 75: Others: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 76: Latin America: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 77: Latin America: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 78: Brazil: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 79: Brazil: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 80: Mexico: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 81: Mexico: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 82: Others: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 83: Others: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 84: Middle East and Africa: Toys Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 85: Middle East and Africa: Toys Market: Breakup by Country (in %), 2021
  • Figure 86: Middle East and Africa: Toys Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 87: Global: Toys Industry: SWOT Analysis
  • Figure 88: Global: Toys Industry: Value Chain Analysis
  • Figure 89: Global: Toys Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Toys Market: Key Industry Highlights, 2021 and 2027
  • Table 2: Global: Toys Market Forecast: Breakup by Product Type (in Million US$), 2022-2027
  • Table 3: Global: Toys Market Forecast: Breakup by Age Group (in Million US$), 2022-2027
  • Table 4: Global: Toys Market Forecast: Breakup by Sales Channel (in Million US$), 2022-2027
  • Table 5: Global: Toys Market Forecast: Breakup by Region (in Million US$), 2022-2027
  • Table 6: Global: Toys Market: Competitive Structure
  • Table 7: Global: Toys Market: Key Players