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市場調查報告書
商品編碼
1029287

Web內容管理的全球市場:產業趨勢,市場佔有率,市場規模,成長,機會,預測(2021年∼2026年)

Web Content Management Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026

出版日期: | 出版商: IMARC Services Private Limited | 英文 146 Pages | 商品交期: 2-3個工作天內

價格
  • 全貌
  • 簡介
  • 目錄
簡介

全球Web內容管理市場規模,2020年達到了67億美元。今後,市場,預計從2021年到2026年之間以15.7%的年複合成長率成長。

現在,企業著重品牌的建立與推銷,提供客戶個性化內容使得收益增加,線上跟客戶的交流的促進。此事,與急速成長的網路零售業界互相結合,成為促進市場成長的重要要素之一。

還有隨著數位化的發展,數位行銷解決方案的需求高漲,也給予全球WCM解決方案的銷售額正面的影響。再加上技術的進步和個人的行動設備的普及,網站為基礎的行銷需求也提高。

本報告提供全球Web內容管理市場的相關調查,市場概要,市場分析,價格分析,競爭情形,企業簡介等全面性資訊。

目錄

第1章 序文

第2章 範圍及調查手法

第3章 摘要整理

第4章 簡介

第5章 全球Web內容管理市場

  • 市場概要
  • 市場效能
  • COVID-19的影響

第6章 市場明細:各零件

  • 解決方案
  • 服務

第7章 市場明細:各部署類型

  • 內部部署
  • 雲端基礎

第8章 市場明細:各組織規模

  • 大企業
  • 中小企業

第9章 市場明細:各業界

  • BFSI
  • IT及電信
  • 零售業
  • 教育
  • 政府
  • 醫療保健
  • 媒體及娛樂
  • 旅遊及飯店
  • 其他

第10章 市場明細:各地區

  • 北美
    • 美國
    • 加拿大
  • 亞太地區
    • 中國
    • 日本
    • 印度
    • 韓國
    • 澳洲
    • 印尼
    • 其他
  • 歐洲
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙
    • 俄羅斯
    • 其他
  • 南美
    • 巴西
    • 墨西哥
    • 其他
  • 中東及非洲
    • 市場明細:各國

第11章 SWOT分析

第12章 價值鏈分析

第13章 波特的五力分析

第14章 價格分析

第15章 競爭情形

  • 市場結構
  • 主要企業
  • 主要企業簡介
    • Acquia Inc.
    • Adobe Inc.
    • Contentful Inc.
    • Crownpeak Technology Inc.
    • Episerver Inc.
    • e-Spirit AG(Adesso AG)
    • International Business Machines Corporation
    • Microsoft Corporation
    • Oracle Corporation
    • SDL Plc
    • Sitecore Corporation A/S
目錄
Product Code: SR1020F237_Report

The global web content management market reached a value of US$ 6.7 Billion in 2020. Looking forward, IMARC Group expects the market to grow at a CAGR of 15.7% during 2021-2026. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use industries. These insights are included in the report as a major market contributor.

Web content management (WCM) is a program used to maintain, control, alter and reassemble the content of a webpage. The content is generally kept in a database and assembled through a flexible language, including XML or .Net. The user interacts with the program using a web browser to edit, maintain and control the overall layout. WCM is utilized by businesses in various industry verticals to generate insights, improve decision-making and deliver efficient results. Besides this, it also helps in workflow management, displaying content in different languages and distributing update emails to potential clients.

At present, businesses are focusing on building and promoting their brand, increasing their revenue by delivering personalized content to clients and encouraging interactions with customers online. This, in confluence with the rapidly growing online retail industry, represents one of the key factors strengthening the growth of the market. Apart from this, digitalization, coupled with the escalating demand for digital marketing solutions, is also positively influencing the sales of WCM solutions around the world. Furthermore, technological advancements and the rising adoption of mobile devices among individuals are increasing the demand for web-based marketing. This trend, along with inflating disposable incomes, is enabling users to opt for web services and encouraging vendors to offer advanced and innovative web content management services. In addition to this, multi-channel customer experience management offered by WCM solutions is anticipated to drive the market further.

Key Market Segmentation:

  • IMARC Group provides an analysis of the key trends in each sub-segment of the global web content management market, along with forecasts at the global, regional and country level from 2021-2026. Our report has categorized the market based on region, component, deployment type, organization size and vertical.

Breakup by Component:

  • Solutions
  • Services

Breakup by Deployment Type:

  • On-premises
  • Cloud-based

Breakup by Organization Size:

  • Large Enterprises
  • Small and Medium Enterprises

Breakup by Vertical:

  • BFSI
  • IT and Telecom
  • Retail
  • Education
  • Government
  • Healthcare
  • Media and Entertainment
  • Travel and Hospitality
  • Others

Breakup by Region:

  • North America
  • United States
  • Canada
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
  • Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
  • Latin America
  • Brazil
  • Mexico
  • Others
  • Middle East and Africa

Competitive Landscape:

The report has also analysed the competitive landscape of the market with some of the key players being Acquia Inc., Adobe Inc., Contentful Inc., Crownpeak Technology Inc., Episerver Inc., e-Spirit AG (Adesso AG), International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, SDL Plc and Sitecore Corporation A/S. Key Questions Answered in This Report:

  • How has the global web content management market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the global web content management market?
  • What are the key regional markets?
  • What is the breakup of the market based on the component?
  • What is the breakup of the market based on the deployment type?
  • What is the breakup of the market based on the organization size?
  • What is the breakup of the market based on the vertical?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the global web content management market and who are the key players?
  • What is the degree of competition in the industry?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Web Content Management Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Component

  • 6.1 Solutions
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Services
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast

7 Market Breakup by Deployment Type

  • 7.1 On-premises
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Cloud-based
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by Organization Size

  • 8.1 Large Enterprises
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Small and Medium Enterprises
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Vertical

  • 9.1 BFSI
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 IT and Telecom
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Retail
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Education
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast
  • 9.5 Government
    • 9.5.1 Market Trends
    • 9.5.2 Market Forecast
  • 9.6 Healthcare
    • 9.6.1 Market Trends
    • 9.6.2 Market Forecast
  • 9.7 Media and Entertainment
    • 9.7.1 Market Trends
    • 9.7.2 Market Forecast
  • 9.8 Travel and Hospitality
    • 9.8.1 Market Trends
    • 9.8.2 Market Forecast
  • 9.9 Others
    • 9.9.1 Market Trends
    • 9.9.2 Market Forecast

10 Market Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Trends
      • 10.1.1.2 Market Forecast
    • 10.1.2 Canada
      • 10.1.2.1 Market Trends
      • 10.1.2.2 Market Forecast
  • 10.2 Asia Pacific
    • 10.2.1 China
      • 10.2.1.1 Market Trends
      • 10.2.1.2 Market Forecast
    • 10.2.2 Japan
      • 10.2.2.1 Market Trends
      • 10.2.2.2 Market Forecast
    • 10.2.3 India
      • 10.2.3.1 Market Trends
      • 10.2.3.2 Market Forecast
    • 10.2.4 South Korea
      • 10.2.4.1 Market Trends
      • 10.2.4.2 Market Forecast
    • 10.2.5 Australia
      • 10.2.5.1 Market Trends
      • 10.2.5.2 Market Forecast
    • 10.2.6 Indonesia
      • 10.2.6.1 Market Trends
      • 10.2.6.2 Market Forecast
    • 10.2.7 Others
      • 10.2.7.1 Market Trends
      • 10.2.7.2 Market Forecast
  • 10.3 Europe
    • 10.3.1 Germany
      • 10.3.1.1 Market Trends
      • 10.3.1.2 Market Forecast
    • 10.3.2 France
      • 10.3.2.1 Market Trends
      • 10.3.2.2 Market Forecast
    • 10.3.3 United Kingdom
      • 10.3.3.1 Market Trends
      • 10.3.3.2 Market Forecast
    • 10.3.4 Italy
      • 10.3.4.1 Market Trends
      • 10.3.4.2 Market Forecast
    • 10.3.5 Spain
      • 10.3.5.1 Market Trends
      • 10.3.5.2 Market Forecast
    • 10.3.6 Russia
      • 10.3.6.1 Market Trends
      • 10.3.6.2 Market Forecast
    • 10.3.7 Others
      • 10.3.7.1 Market Trends
      • 10.3.7.2 Market Forecast
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Trends
      • 10.4.1.2 Market Forecast
    • 10.4.2 Mexico
      • 10.4.2.1 Market Trends
      • 10.4.2.2 Market Forecast
    • 10.4.3 Others
      • 10.4.3.1 Market Trends
      • 10.4.3.2 Market Forecast
  • 10.5 Middle East and Africa
    • 10.5.1 Market Trends
    • 10.5.2 Market Breakup by Country
    • 10.5.3 Market Forecast

11 SWOT Analysis

  • 11.1 Overview
  • 11.2 Strengths
  • 11.3 Weaknesses
  • 11.4 Opportunities
  • 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

  • 13.1 Overview
  • 13.2 Bargaining Power of Buyers
  • 13.3 Bargaining Power of Suppliers
  • 13.4 Degree of Competition
  • 13.5 Threat of New Entrants
  • 13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

  • 15.1 Market Structure
  • 15.2 Key Players
  • 15.3 Profiles of Key Players
    • 15.3.1 Acquia Inc.
      • 15.3.1.1 Company Overview
      • 15.3.1.2 Product Portfolio
    • 15.3.2 Adobe Inc.
      • 15.3.2.1 Company Overview
      • 15.3.2.2 Product Portfolio
      • 15.3.2.3 Financials
      • 15.3.2.4 SWOT Analysis
    • 15.3.3 Contentful Inc.
      • 15.3.3.1 Company Overview
      • 15.3.3.2 Product Portfolio
    • 15.3.4 Crownpeak Technology Inc.
      • 15.3.4.1 Company Overview
      • 15.3.4.2 Product Portfolio
    • 15.3.5 Episerver Inc.
      • 15.3.5.1 Company Overview
      • 15.3.5.2 Product Portfolio
    • 15.3.6 e-Spirit AG (Adesso AG)
      • 15.3.6.1 Company Overview
      • 15.3.6.2 Product Portfolio
    • 15.3.7 International Business Machines Corporation
      • 15.3.7.1 Company Overview
      • 15.3.7.2 Product Portfolio
      • 15.3.7.3 Financials
      • 15.3.7.4 SWOT Analysis
    • 15.3.8 Microsoft Corporation
      • 15.3.8.1 Company Overview
      • 15.3.8.2 Product Portfolio
      • 15.3.8.3 Financials
      • 15.3.8.4 SWOT Analysis
    • 15.3.9 Oracle Corporation
      • 15.3.9.1 Company Overview
      • 15.3.9.2 Product Portfolio
      • 15.3.9.3 Financials
      • 15.3.9.4 SWOT Analysis
    • 15.3.10 SDL Plc
      • 15.3.10.1 Company Overview
      • 15.3.10.2 Product Portfolio
      • 15.3.10.3 Financials
    • 15.3.11 Sitecore Corporation A/S
      • 15.3.11.1 Company Overview
      • 15.3.11.2 Product Portfolio

List of Figures

  • Figure 1: Global: Web Content Management Market: Major Drivers and Challenges
  • Figure 2: Global: Web Content Management Market: Sales Value (in Billion US$), 2015-2020
  • Figure 3: Global: Web Content Management Market: Breakup by Component (in %), 2020
  • Figure 4: Global: Web Content Management Market: Breakup by Deployment Type (in %), 2020
  • Figure 5: Global: Web Content Management Market: Breakup by Organization Size (in %), 2020
  • Figure 6: Global: Web Content Management Market: Breakup by Vertical (in %), 2020
  • Figure 7: Global: Web Content Management Market: Breakup by Region (in %), 2020
  • Figure 8: Global: Web Content Management Market Forecast: Sales Value (in Billion US$), 2021-2026
  • Figure 9: Global: Web Content Management (Solutions) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 10: Global: Web Content Management (Solutions) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 11: Global: Web Content Management (Services) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 12: Global: Web Content Management (Services) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 13: Global: Web Content Management (On-premises) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 14: Global: Web Content Management (On-premises) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 15: Global: Web Content Management (Cloud-based) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 16: Global: Web Content Management (Cloud-based) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 17: Global: Web Content Management (Large Enterprises) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 18: Global: Web Content Management (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 19: Global: Web Content Management (Small and Medium Enterprises) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 20: Global: Web Content Management (Small and Medium Enterprises) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 21: Global: Web Content Management (BFSI) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 22: Global: Web Content Management (BFSI) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 23: Global: Web Content Management (IT and Telecom) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 24: Global: Web Content Management (IT and Telecom) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 25: Global: Web Content Management (Retail) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 26: Global: Web Content Management (Retail) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 27: Global: Web Content Management (Education) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 28: Global: Web Content Management (Education) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 29: Global: Web Content Management (Government) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 30: Global: Web Content Management (Government) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 31: Global: Web Content Management (Healthcare) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 32: Global: Web Content Management (Healthcare) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 33: Global: Web Content Management (Media and Entertainment) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 34: Global: Web Content Management (Media and Entertainment) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 35: Global: Web Content Management (Travel and Hospitality) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 36: Global: Web Content Management (Travel and Hospitality) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 37: Global: Web Content Management (Other Verticals) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 38: Global: Web Content Management (Other Verticals) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 39: North America: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 40: North America: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 41: United States: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 42: United States: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 43: Canada: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 44: Canada: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 45: Asia Pacific: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 46: Asia Pacific: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 47: China: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 48: China: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 49: Japan: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 50: Japan: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 51: India: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 52: India: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 53: South Korea: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 54: South Korea: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 55: Australia: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 56: Australia: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 57: Indonesia: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 58: Indonesia: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 59: Others: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 60: Others: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 61: Europe: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 62: Europe: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 63: Germany: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 64: Germany: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 65: France: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 66: France: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 67: United Kingdom: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 68: United Kingdom: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 69: Italy: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 70: Italy: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 71: Spain: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 72: Spain: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 73: Russia: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 74: Russia: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 75: Others: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 76: Others: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 77: Latin America: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 78: Latin America: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 79: Brazil: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 80: Brazil: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 81: Mexico: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 82: Mexico: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 83: Others: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 84: Others: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 85: Middle East and Africa: Web Content Management Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 86: Middle East and Africa: Web Content Management Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 87: Global: Web Content Management Industry: SWOT Analysis
  • Figure 88: Global: Web Content Management Industry: Value Chain Analysis
  • Figure 89: Global: Web Content Management Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Web Content Management Market: Key Industry Highlights, 2020 and 2026
  • Table 2: Global: Web Content Management Market Forecast: Breakup by Component (in Million US$), 2021-2026
  • Table 3: Global: Web Content Management Market Forecast: Breakup by Deployment Type (in Million US$), 2021-2026
  • Table 4: Global: Web Content Management Market Forecast: Breakup by Organization Size (in Million US$), 2021-2026
  • Table 5: Global: Web Content Management Market Forecast: Breakup by Vertical (in Million US$), 2021-2026
  • Table 6: Global: Web Content Management Market Forecast: Breakup by Region (in Million US$), 2021-2026
  • Table 7: Global: Web Content Management Market Structure
  • Table 8: Global: Web Content Management Market: Key Players