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LCD TV Panel Development Trends and Issues, 2014 and Beyond

出版商 MIC - Market Intelligence & Consulting Institute 商品編碼 309644
出版日期 內容資訊 英文 18 Pages
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液晶電視操作面板的發展趨勢與問題點 LCD TV Panel Development Trends and Issues, 2014 and Beyond
出版日期: 2014年07月28日 內容資訊: 英文 18 Pages



第1章 台灣、韓國供應商,領導新螢幕大小型號開發

  • 玻璃基板的使用率高,促進新螢幕大小的開發
  • 各尺寸型號間的競爭激烈
    • 策略群組1:39"∼43"型號
    • 策略群組2:46"∼50"型號
    • 策略群組3:55"∼65"型號

第2章 大螢幕電視,提高發展的操作面板製造商設備運轉率

  • 操作面板廠商,尋求更高水準的出貨地
  • 平均螢幕尺寸,繼續擴大

第3章 大型的超高畫質(UHD)操作面板,可以低價格利用

  • 韓國供應商的低價格RGBW式UHD操作面板,刺激出貨
    • 各種RGBW式UHD操作面板:Green,G+
    • RGBW式UHD操作面板,在成本方面處於優勢,不過影像品質低劣

第4章 曲面電視,只是行銷噱頭

  • 曲面電視,具備人因工程為基礎的設計
  • 曲面操作面板,主要採用於高階的液晶電視

第5章 結論


Product Code: DPRPT14072801

Application of large-area LCD panels includes notebook PCs, LCD monitors, and LCD TVs. It is expected that LCD TVs will be the only end-user products managing to have a slight growth in 2014. LCD TVs also play a crucial role in panel makers' capacity utilization and shipment surface area, taking up over 75% of the shipment area. Due to this reason, LCD panel makers have been eager to establish a strong foothold in the LCD TV market. This report profiles four major product trends observed in the LCD TV industry, including new screen sizes, large-screen TVs, UHD LCD TVs, and curved-screen TVs, together with panel makers' product strategies.

Table of Contents

1. Taiwanese & Korean Vendors Take the Lead in Developing Models with New Screen Sizes

  • 1.1 Higher Utilization of Glass Substrate to Facilitate Development of New Screen Sizes
  • 1.2 Growing Competition between Models with Various Sizes
    • 1.2.1 Strategic Group 1: 39" to 43" Models
    • 1.2.2 Strategic Group 2: 46" to 50" Models
    • 1.2.3 Strategic Group 3: 55" to 65" Models

2. Large-screen TVs Continue to Help Uphold Panel Makers' Capacity Utilization

  • 2.1 Panel Makers in Pursuit of Higher Shipment Area
  • 2.2 Average Panel Size Continues to Expand

3. Larger UHD Panels are Available at Lower Prices

  • 3.1 Korean Vendors' Low-Cost RGBW UHD Panels to Spur Shipments
    • 3.1.1 Various RGBW UHD Panels: Green, G+
    • 3.1.2 RGBW UHD Panels Have Cost Advantages but Inferior Picture Quality

4. Curved TVs are Just a Marketing Gimmick

  • 4.1 Curved TVs Feature Ergonomic Designs
  • 4.2 Curved Panels Mainly Adopted by High-end LCD TVs

5. Conclusion


List of Companies

List of Topics

  • Development of LCD TVs of new screen sizes promoted by Taiwanese and Korean panel makers, touching on their deployment in different strategic groups

Factors driving the trend of large-screen LCD TVs, including profitability and capacity utilization

Major panel makers' deployment in UHD panels in 2014, touching on Taiwanese vendors' product strategies and Korean vendors' low-cost RGBW UHD panels

The emergence of curved-screen TVs to serve mainly as vendor's marketing gimmick instead of commercial products, except perhaps in the high-end market

List of Figures

  • Figure 1 LCD TV Panel Strategic Groups
  • Figure 2 LCD TV Panel Shipment Volume and Surface Area, 2011 - 2014
  • Figure 3 Panel Makers' Shipment Share of UHD Panels by Country, 2013 - 2014
  • Figure 4 Panel Makers' UHD Product Planning, 2013 - 2014
  • Figure 5 Comparison between Curved-screen and Flat-screen TVs

List of Tables

  • Table 1 Maximum Number of Panels Cut from a Mother Glass Substrate with Various Technology
  • Table 2 Average Shipment Surface Area of LCD TV Panels, 2011 - 2014
  • Table 3 Comparison between RGB and RGBW Panel Specifications

Companies covered

  • Companies and organizations analyzed or mentioned in the report include: AUO, BOE, CSOT, Innolux, LGD, Samsung Display, Sharp
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