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市場調查報告書

行動POS:被選的POS平台

Mobile First POS: How mPOS is Becoming Preferred POS Platform

出版商 IHL Group 商品編碼 911620
出版日期 內容資訊 英文
商品交期: 最快1-2個工作天內
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行動POS:被選的POS平台 Mobile First POS: How mPOS is Becoming Preferred POS Platform
出版日期: 2019年09月09日內容資訊: 英文
簡介

本報告提供北美地區的行動POS的市場調查,市場背景,行動POS引進的推動因素、抑制因素分析,出貨數、裝置量的預測,零售業者的引進計劃分析,未來展望等資訊彙整。

摘要整理

簡介

第1章 背景

第2章 市場趨勢、引進推動因素

  • 行動POS引進的推動因素
  • 行動POS引進的抑制因素
  • 行動POS引進的課題

第3章 市場規模、預測

  • 出貨數的預測:北美
  • 出貨數的預測:固定 vs 行動
  • 裝置量的預測:北美
  • 裝置量的預測:固定 vs 行動

第4章 零售業者的購買計劃

  • 行動POS購買的時機、目的:各商店種類
    • 食品
    • 醫藥品
    • 超市/倉庫型賣場
    • 大型量販店
    • 百貨商店
    • 其他專賣店
    • 品類殺手
    • 便利商店、加油站
    • 酒吧、餐廳
    • 速食
    • 住宿設施
    • 娛樂 (賭搏遊戲(賭場)、餐廳等)
    • 娛樂 (主題公園、電影院等)
  • 行動POS購買的時機、目的:各零售業者規模

第5章 未來展望

文獻、調查手法

目錄

For several years the Mobile POS (mPOS) market has taken off, but in a somewhat bifurcated manner. While among smaller retailers, mPOS has truly been transforming, replacing traditional POS for new retailers at a rapid pace, the use of mPOS as a standard every day product in enterprise retailers was delayed due to EMV and the drive to Unified Commerce. But in mid-2018 the Mobile POS market among the largest of retailers has hit its growth strides and this has continued through 2019 as retailers update their customer experience due to declining foot traffic.

Further, with the increase of Click and Collect and BOPIS, along with the sunset of Window 7 support, more retailers than ever are considering a Mobile First approach to their next POS installation. This is because they wish to have a single platform across their POS and mPOS systems.

Without question, the opportunity is staggering as some retailers have seen upwards of 25% increase in sales per transaction when mobile is used.

The enterprise retailers who are deploying now have a much more mature view of the market than the early adopters. They have the systems in place to actually benefit from MPOS and are not as concerned with the WOW factor or cool factor of the technology but rather the functionality that increases sales.

This research looks at the current state of Mobile POS n North America, the adoption rates of the various retail verticals, and the shipment and installed base details by type of device (Rugged Handheld, Non-Rugged Handheld, and Tablets). It includes market sizing, trends, and forecasts through 2023.

This study is designed for use by Private Equity Investors, Mobile POS Hardware and Software Providers, Service Providers, Maintenance Providers, Retailers and others who might have a vested interest in the North American Mobile Point-of-Sale Market.

Highlights

The study looks at the opportunity for each of the mobile devices for the following segments:

  • Food
  • Drug
  • Superstore/Warehouse Club
  • Mass Merchandisers
  • Department Stores
  • Other Specialty
  • Category Killers
  • Convenience/Gas
  • Bar Restaurant
  • Fast Food
  • Lodging
  • Ent. Casino-Cruise
  • Ent. Theme, Theaters, Sports

Table of Contents

Executive Summary

Introduction

1.0. Background

2.0. Trends and Market Drivers

  • 2.1. Trends Driving mPOS Adoption
  • 2.2. Trends Slowing mPOS Adoption
  • 2.3. Challenges When Deploying Mobile

3.0. Market Size and Forecasts

  • 3.1. North American mPOS Shipments through 2022
  • 3.2. Fixed vs True Mobile Shipments through 2022
  • 3.3. mPOS North America Installed Base Forecast through 2022
  • 3.4. Fixed vs True Mobile Installed Base Forecast through 2022

4.0. Retailer Purchase Plans

  • 4.1. mPOS Purchase Timing and Intent by Segment
  • 4.2. mPOS Purchase Timing and Intent by Size of Retailer

5.0. What We See Ahead

References and Methodology

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