mPOS: Houston, Do We Have A Problem?
|北美地區的行動POS趨勢 mPOS: Houston, Do We Have A Problem?|
|出版日期: 2015年06月05日||內容資訊: 英文||
Mobile and the buzz about Mobile POS (mPOS) in Retail has been increasing ever since Apple began using it in their stores. The market has taken off, but in a somewhat bifurcated manner. While among smaller retailers, mPOS has truly been transforming, replacing traditional POS for new retailers at a rapid pace, the use of mPOS as a standard every day product in enterprise retailers have seen fits and starts. Some retailers have deployed, others have talked a lot about it, and still others are planning to roll out mPOS. Without question, the opportunity is staggering as some retailers have seen upwards of 25% increase in sales per transaction when mobile is used.
This research looks at the current state of Mobile POS in North America, the adoption rates of the various retail verticals, and the shipment and installed base details by type of device (Rugged Handheld, Non-Rugged Handheld, and Tablets). It includes market sizing, trends, and forecasts through 2019. We also provide forecasts for shipments and installed base of these devices, as well as an estimate of the impact that these devices will have on the use of traditional POS hardware.
This study is designed for use by Private Equity Investors, Mobile POS Hardware and Software Providers, Service Providers, Maintenance Providers, Retailers and others who might have a vested interest in the North American Mobile Point-of-Sale Market.
Note, this study does not include share by vendor although it does discuss future retailer preferences. For detailed vendor share and forecasts we recommend our Mobile POS by Vendor research where we track the number of devices shipped by Apple, HP, Toshiba, Motorola, and others and our Mobile POS Software Vendor Data Service.
The study looks at the opportunity for each of the mobile devices as well as the impact on POS terminals for the following segments: