mPOS 3.0 (2022)：移動 POS 調查
mPOS 3.0 (2022 Mobile POS Study)
未來，隨著一級零售商開始在他們的新客戶旅程中更多地採用 mPOS，市場上的情況預計會發生一些變化。我們將其命名為 mPOS 3.0，因為企業零售商系統和決策的新成熟度。消費類設備可能看起來更好，但物聯網設備的爆炸式採用需要企業級 Wi-Fi 和安全性，這迫使零售商增長。此外，企業和消費者類別之間的溢價正在縮小，其中許多決策將在未來處於 CIO 的最前沿。當前和未來的客戶是移動的和多渠道的，零售商需要相應地進行調整。
本報告探討了北美移動銷售點的現狀、各個零售行業的採用率，以及按設備類型劃分的運輸和基於安裝的詳細信息。它還包括市場規模、趨勢和 2026 年的預測。
Historically, smaller retailers (Tier III) have been the most aggressive adopters of Mobile POS, mainly due to costs, user friendliness, flexibility, and the fact that they are seriously under-served by the leading POS vendors. As a result, in 2021 retailers with less than 10 locations were responsible for 64.2% of the installed base.
Going forward, we expect the story to change a bit, as Tier I retailers have begun to embrace mPOS in a much bigger way with new customer journeys. This started before COVID-related shutdowns had a disastrous impact upon retail and hospitality in general, and small mom & pop merchants in particular. IHL estimates that approximately 338,000 small retail and restaurant locations closed as a result of these shutdowns. These closures resulted in a sharp decline in the mobile POS installed base for small merchants.
We named this mPOS 3.0 as there is a new level of maturity in systems and decisions for enterprise retailers. While consumer devices might look cooler, the need for enterprise class wi-fi and security with the explosion of IoT devices deployed has forced retailers to grow up. Also, that premium between enterprise class and consumer class is shrinking bringing many of these decisions to the forefront of CIO offices going forward. The customer of today and tomorrow are mobile and multi-channel causing retailers to adjust accordingly.
This research looks at the current state of Mobile POS in North America, the adoption rates of the various retail verticals, and the shipment and installed base details by type of device (Rugged Handheld, Non-Rugged Handheld, and Tablets). It includes market sizing, trends, and forecasts through 2026.
This study is designed for use by Private Equity Investors, Mobile POS Hardware and Software Providers, Service Providers, Maintenance Providers, Retailers and others who might have a vested interest in the North American Mobile Point-of-Sale Market.
Note, this study does not include share by vendor although it does discuss future retailer preferences.
The study looks at the opportunity for each of the mobile devices for the following segments: