市場調查報告書

IDC PlanScape:亞太地區的情境為基礎的銀行 (Contextual Banking)

IDC PlanScape: Contextual Banking in Asia/Pacific

出版商 IDC 商品編碼 951086
出版日期 內容資訊 英文 14 Pages
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價格
IDC PlanScape:亞太地區的情境為基礎的銀行 (Contextual Banking) IDC PlanScape: Contextual Banking in Asia/Pacific
出版日期: 2020年07月24日內容資訊: 英文 14 Pages
簡介

隨著亞太地區的消費者銀行市場激烈競爭,銀行對客戶需要進一步努力。情境為基礎的銀行 (Contextual Banking) ,根據過去、現在、未來的信賴為基礎,構築與各個客戶的深刻關係,實現下個等級的客戶關係。

本報告提供亞太地區的情境為基礎的銀行 (Contextual Banking) 相關調查分析,重要性為焦點,概要,相關利益者,有效利用方法等系統性資訊。

IDC PlanScape價值

摘要整理

情境為基礎的銀行重要的理由

所謂情境為基礎的銀行

主要的相關利益者

組織活用情境為基礎的銀行的方法

  • 行銷
  • 銷售
  • 客戶服務
  • 經營
  • IT

對技術買主的建議

相關調查

目錄
Product Code: AP46521521

"As the competition becomes increasingly fierce in the banking consumer market in AP, banks must do further effort for their customers. Contextual banking, the next level of customer relationship, is realized through developing a deeper relationship with each individual customer based on trust from the past, present, and future," says Handojo Triyanto, senior research manager, IDC Asia/Pacific Financial Insights.

IDC PlanScape Figure

Executive Summary

Why is contextual banking Important?

What is contextual banking?

Who are the Key Stakeholders?

How Can My Organization Take Advantage of contextual banking?

  • Marketing
    • Customer Expectations
    • Technology
    • Business Drivers
  • Sales
    • Customer Expectations
    • Technology
    • Business Drivers
  • Customer Service
    • Customer Expectations
    • Technology
    • Business Drivers
  • Operations
    • Customer Expectations
    • Technology
    • Business Drivers
  • Information Technology

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