市場調查報告書

亞洲的分期付款計劃和智慧型手機中產階級的崛起

Installment Plans and the Rise of the Smartphone Middle Class in Asia

出版商 IDC 商品編碼 923139
出版日期 內容資訊 英文 14 Pages
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價格
亞洲的分期付款計劃和智慧型手機中產階級的崛起 Installment Plans and the Rise of the Smartphone Middle Class in Asia
出版日期: 2020年01月24日內容資訊: 英文 14 Pages
簡介

分期付款的小額信貸方案,在亞洲各國的新興市場可廣泛利用。各種現有、新興FinTech企業進入這個領域,與智慧型手機OEM和流通管道合作夥伴配合,對智慧型手機市場成長有所貢獻。

本報告提供亞洲的分期付款智慧型手機中產階級調查分析,現狀,促進因素,案例研究等系統性資訊。

執行概述

新的市場發展與趨勢

  • 簡介
    • 智慧型手機用分期付款計劃的介紹
  • 夥伴關係和聯盟
    • OEM/智慧型手機企業
    • 零售業者和ETaylor
    • 銀行和NBFC
    • 其他實體
  • 使用金融方案付款的促進因素

對智慧型手機供應商的建議

參考資料

  • 相關調查
  • 摘要
目錄
Product Code: AP45751318

Installment-based microfinancing schemes have become widely available in the emerging markets in Asia countries, where consumer incomes are low and telco subsidies are almost non-existent or have low traction. Such schemes led to the expansion of smartphones in price ranges that were previously deemed too expensive for a large number of users in these countries. The rise of smartphone usage in these mobile-first economies, alongside the availability of smartphones with good-enough specs at price points that are just within the reach of these consumers willing to pay with monthly installment plans, has led to the strong acceptance of these financing schemes. Various established and multiple new fintech players have entered this space to collaborate with smartphone OEMs and channel partners to make these financing schemes more universally available and contribute to the growth of the smartphone market in the region.

Executive Snapshot

New Market Developments and Dynamics

  • Introduction
    • Introduction of Installment-Based Plans for Smartphones
  • Partnerships and Alliances
    • OEMs or Smartphone Companies
    • Retailers and eTailers
    • Banks and NBFCs
    • Other Entities
  • Drivers for Payments Using Financing Schemes

Advice for smartphone vendors

Learn More

  • Related Research
  • Synopsis