市場調查報告書

IDC的全球數位轉型 (DX) 使用案例的分類法:體驗型飯店、餐廳、旅遊

IDC's Worldwide Digital Transformation Use Case Taxonomy, 2019: Experiential Hospitality, Dining, and Travel

出版商 IDC 商品編碼 906109
出版日期 內容資訊 英文 34 Pages
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IDC的全球數位轉型 (DX) 使用案例的分類法:體驗型飯店、餐廳、旅遊 IDC's Worldwide Digital Transformation Use Case Taxonomy, 2019: Experiential Hospitality, Dining, and Travel
出版日期: 2019年08月08日內容資訊: 英文 34 Pages
簡介

本報告含括旅館產業的數位轉型 (DX)的使用案例,以飯店、餐廳、旅遊業務為對象,提供IDC的分類法相關的系統性資訊。

IDC的全球數位轉型 (DX)的分類法

數位轉型 (DX)的分類法的變更點

分類法概要

  • 對IDC的數位轉型 (DX)的分類法的理解和使用

定義

  • 飯店、餐廳、旅遊
  • 數位任務:體驗型飯店、餐廳、旅遊

參考資料

  • 相關調查
  • IDC的數位轉型的支出指南
  • 摘要
目錄
Product Code: US44787719

This IDC study describes the most prominent use cases that are being digitally transformed in the hospitality industry. Hospitality organizations can use this document as a guide as they define what and how they will plan for change, innovation, and new technologies along the digital transformation journey. The tables in this document provides insight into the many areas of hotel, restaurant, and travel business processes that organizations should put on their road map. This document defines the strategies, programs, and use cases that will be implemented, highlighting the benefits of moving from current processes to digitally transformed processes, and the technologies that will be required.

Leslie Hand, vice president, IDC Retail Insights, reports, "This research was designed to speed hospitality organizations' digital transformation planning and development, and IDC data indicates that there is significant pressure on CIOs to digitally transform. More than 60% of companies reported that the level of pressure on their CIO was a 4 or 5 on a scale of 1-5 in IDC's Digital Transformation Executive Sentiment Survey. Furthermore, one of their greatest challenges is creating a strategic road map for digital investments."

IDC's Worldwide Digital Transformation Taxonomy

Digital Transformation Taxonomy Changes for 2019

Taxonomy Overview

  • Understanding and Using IDC's Digital Transformation Taxonomy

Definitions

  • Hospitality, Dining, and Travel
    • Travel
    • Lodging
    • Event Management
    • Food and Beverage
    • Recreation and Entertainment
  • Digital Mission: Experiential Hospitality, Dining, and Travel
    • Omni-Channel Commerce
      • Experiential Commerce
      • Smart Reservation Services
      • Connected Guest/Passenger Experience
    • Dining and Travel Experience
      • Experiential Travel Passenger Services
      • Restaurant Operational Excellence
      • Kitchen Management
    • Omni-Experience Customer Engagement
      • Next-Gen Customer Care
      • Customer Experience Analytics
      • Hyper-Personalized Engagement
    • Digital Supply Chain Optimization
      • Supply Network Optimization
      • Optimized Fulfillment Operations
      • Supply Chain Accountability
    • Operational Scale and Agility
      • Mobile Enterprise
      • Connected Workforce
      • Secure Omni-Channel Operations
      • Profitability Optimization

Learn More

  • Related Research
  • IDC Digital Transformation Spending Guide
  • Synopsis
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