市場調查報告書

全球勸導的內容管理軟體市場預測

Worldwide Persuasive Content Management Software Forecast, 2019-2023

出版商 IDC 商品編碼 662097
出版日期 內容資訊 英文 14 Pages
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全球勸導的內容管理軟體市場預測 Worldwide Persuasive Content Management Software Forecast, 2019-2023
出版日期: 2019年06月11日內容資訊: 英文 14 Pages
簡介

全球勸導的內容管理 (Persuasive Content Management) 軟體市場,預計2017年∼2022年以16.2%的年複合成長率成長。

本報告提供全球勸導的內容管理軟體市場相關調查分析,最新的5年預測相關的系統性資訊。

IDC的市場預測值

摘要整理

對技術供應商的建議

  • 所謂對PCM供應商的影響

市場預測

市場背景

  • 促進因素及阻礙因素
    • 促進因素
    • 阻礙因素
  • 重要的市場趨勢
  • 上次預測後的變更

市場定義

調查手法

相關調查

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目錄
Product Code: US44256619

This IDC study provides a sizing of the worldwide persuasive content management (PCM) software market in 2018, historical data, and a five-year forecast through 2023 by geographical region and deployment type. It also provides commentary on market growth and the emerging trends and provides actionable advice for technology suppliers. This document updates the PCM software market view included in Worldwide Persuasive Content Management Software Forecast, 2018-2022."The persuasive content management software market is expected to grow at a CAGR of 15.1% from 2018 to 2023," said Melissa Webster, program vice president, Content and Digital Media Technologies at IDC. "The need to create, manage, and deliver engaging digital experiences in the many channels through which customers want to interact with brands and other organizations continues to fuel growth in this market."

IDC Market Forecast Figure

Executive Summary

Advice for Technology Suppliers

  • What Are the Implications for PCM Vendors?

Market Forecast

Market Context

  • Drivers and Inhibitors
    • Drivers
      • Continued Investment in Digital Experience as a Strategic Priority
      • Growth of Video
    • Inhibitors
      • Market Saturation
      • SaaS Economics and New Competitive Dynamics
      • Open Source
  • Significant Market Developments
  • Changes from Prior Forecast

Market Definition

Methodology

  • Historical and Forecast Market Values and Exchange Rates

Related Research

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