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表紙
市場調查報告書

男性用個人保健產品的全球市場:各產品,各流通管道,各地區的市場規模,佔有率及趨勢分析,各市場區隔預測(2020年∼2027年)

Men's Personal Care Market Size, Share & Trends Analysis Report By Product (Skincare, Personal Grooming), By Distribution Channel (Hypermarket & Supermarket, Pharmacy & Drug Store, E-commerce), By Region, And Segment Forecasts, 2020 - 2027

出版商 Grand View Research, Inc. 商品編碼 977731
出版日期 內容資訊 英文 80 Pages
商品交期: 2-10個工作天內
價格
男性用個人保健產品的全球市場:各產品,各流通管道,各地區的市場規模,佔有率及趨勢分析,各市場區隔預測(2020年∼2027年) Men's Personal Care Market Size, Share & Trends Analysis Report By Product (Skincare, Personal Grooming), By Distribution Channel (Hypermarket & Supermarket, Pharmacy & Drug Store, E-commerce), By Region, And Segment Forecasts, 2020 - 2027
出版日期: 2020年12月09日內容資訊: 英文 80 Pages
簡介

全球男性用個人保養品市場規模從2020年∼2027年預計將以6.0%的年複合成長率擴大,到2027年達到758億美元。日常護膚程序以及對個人美容和衛生意識的提高是推動市場的關鍵因素,關鍵參與者提供的各種日常護膚產品以及行業專家的指導正在推動市場。

本報告提供全球男性用個人保健產品市場相關調查分析,提供市場及產業預測,各市場區隔·各地區的預測,加上競爭情形相關的系統性資訊。

目錄

第1章 調查方法與範圍

第2章 摘要整理

第3章 男性用個人保養用品市場變數,趨勢及範圍

  • 市場簡介
  • 滲透與成長預測的製圖
  • 產業的價值鏈分析
  • 市場動態
  • 商務環境分析
  • 男性用個人保養用品市場藍圖
  • 打入市場策略
  • COVID-19大流行病對市場帶來的影響

第4章 消費行為分析

  • 消費者趨勢與愛好
  • 購買決策的影響因素
  • 消費者產品的採用
  • 見解與建議

第5章 男性用個人保養用品市場:各產品市場估計·趨勢分析

  • 產品分析與市場佔有率,2019年及2027年
  • 護膚
  • 護髮
  • 美容
  • 其他

第6章 男性用個人保養用品市場:各流通管道市場估計·趨勢分析

  • 流通管道分析與市場佔有率,2019年及2027年
  • 大賣場/超級市場
  • 藥局·藥妝店
  • 電子商務
  • 其他

第7章 男性的個人保養用品市場:各地區市場的估計·趨勢分析

  • 各地區市場趨勢分析與市場佔有率,2019年和2027年
  • 北美
    • 美國
  • 歐洲
    • 德國
    • 英國
    • 法國
  • 亞太地區
    • 中國
    • 印度
  • 中南美
    • 巴西
  • 中東·非洲(MEA)

第8章 競爭分析

  • 全球主要企業,最新趨勢對產業的影響
  • 主要企業/競爭的分類(主要創新者,市場領導,新興企業)
  • 業者情勢

第9章 企業簡介

  • Procter & Gamble
  • Reckitt Benckiser
  • Unilever
  • Loreal
  • Estee Lauder Companies, Inc.
  • 花王
  • Beiersdorf AG
  • Johnson & Johnson
  • Coty Inc.
  • Edgewell Personal Care Company
目錄
Product Code: GVR-4-68039-266-6

Men's Personal Care Market Growth & Trends:

The global men's personal care market size is anticipated to reach USD 75.8 billion by 2027 according to a new report by Grand View Research, Inc. The market is expected to expand at a CAGR of 6.0% from 2020 to 2027. Growing popularity among men for daily skincare routine coupled with rising awareness in respect to personal grooming and hygiene is the key factor driving the market. Availability of a wide range of skincare routine products by key players and guidance by industry experts is driving the market.

Millennial men nowadays are becoming more conscious of their physical appearance and looks and are willing to experience innovative products that are proven to work for skin nourishment. Prominent players in the beauty and cosmetics market have been collaborating and launching innovative products specifically designed for men. For instance, in September 2018 Loreal China partnered with Tmall to gain traction of millennial men. This partnership is bound to provide insights from Alibaba's 600 million users for the product development process and further launching innovative products in the men's personal care category.

Most of the companies in the market have been relying on social media platforms including YouTube, Instagram, and Facebook to promote their products as one of the prominent strategies to pique consumer interest. Besides, launching the product on their official website, the companies use popular social media influencer or celebrities who usually have millions of followers as marketing media to build their brand awareness among the consumers. For instance, Loreal Paris in February 2017 changes its slogan 'Because you're worth it' to 'We are all worth it' with respect to catering to a more diverse and inclusive audience. In the following year, the brand for the first time featured a male model- Gary Thompson blogger and makeup artist in a cosmetics campaign for its True Match Foundation campaign.

The market has witnessed a decline in the wake of the COVID-19 pandemic because of the discretionary spending and behavioral shift towards health and hygiene products. Brands have been strengthening the e-commerce platforms by improving their supply chains. Customer discount programs such as No-shave November offers have been a prominent factor to build user engagement on the company website and other e-commerce platforms amid this pandemic.

The hypermarket and supermarket distribution channel dominated the market and accounted for over 45.6% share of global revenue in 2019. Retailers such as Ulta, Sephora, Walmart, Target, and Beauty Corner are contributing to segment growth by launching men's counter catering to men's personal care products. For instance, in 2018 Ulta salon launched an in-store men's boutique, which will feature products from prominent retailers such as Procter and Gamble- grooming products.

The E-commerce distribution channel is expected to witness the fastest growth rate over the forecast period. The rising popularity of e-commerce and third-party e-retailers such as Amazon, Nykaa, and Sephora among the manufactures has been driving the sale through this channel. Increasing online shelf space in men's personal care category and corresponding offers bode well with segment growth. For instance, in August 2017, the Nivea brand launched its website exclusive for men called Groom Room providing products for men's personal care needs and numerous blogs describing daily care routines and personal care regimes for men.

North America dominated the market and accounted for over 29.2% share of global revenue in 2019. Growing consciousness, personal care routine, and use of natural and organically sourced products that are free from chemicals and are nontoxic in nature are the key driving factor for the growth of the market in the region. In addition, the growing adoption of business strategies such as mergers and acquisitions among the key players is propelling market growth. For instance, In November 2019, Estee Lauder Companies announced an agreement to acquire men's grooming brand Do The Right. This deal would strengthen and help to expand The Estee Lauder Companies' leadership position in countries such as South Korea and the U.K.

Men's Personal Care Market Report Highlights:

  • The personal grooming segment is expected to emerge as the fastest-growing product segment with a CAGR of 6.3% during the forecast period. Products such as shaving cream, serum, beard grooming kits, and travel packs offered by mid-range and premium brands are likely to boost segment growth
  • E-commerce distribution channel emerged as the fastest distribution channel in 2019 and is expected to retain its pole position throughout the forecast period. The increasing availability of a wide number of men's personal care products, free delivery, and seasonal discount on the e-retailer platform are among the major reasons driving the segment
  • In Asia Pacific, the market is expected to witness a CAGR of 6.4% from 2020 to 2027. Growing awareness pertaining to skin wellness and personal care routine with a shift in the lifestyle are some of the factors boosting the market in the region

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segmental Outlook
  • 2.3. Competitive Insights

Chapter 3. Men's Personal Care Market Variables, Trends & Scope

  • 3.1. Market Introduction
  • 3.2. Penetration & Growth Prospect Mapping
  • 3.3. Industry Value Chain Analysis
    • 3.3.1. Sales/Retail Channel Analysis
    • 3.3.2. Profit Margin Analysis
  • 3.4. Market Dynamics
    • 3.4.1. Market Driver Analysis
    • 3.4.2. Market Restraint Analysis
    • 3.4.3. Industry Challenges
    • 3.4.4. Industry Opportunities
  • 3.5. Business Environment Analysis
    • 3.5.1. Industry Analysis - Porter's
      • 3.5.1.1. Supplier Power
      • 3.5.1.2. Buyer Power
      • 3.5.1.3. Substitution Threat
      • 3.5.1.4. Threat from New Entrant
      • 3.5.1.5. Competitive Rivalry
  • 3.6. Roadmap of Men's personal care market
  • 3.7. Market Entry Strategies
  • 3.8. Impact of COVID-19 Pandemic on Men's personal care market

Chapter 4. Consumer Behavior Analysis

  • 4.1. Consumer Trends and Preferences
  • 4.2. Factors Affecting Buying Decision
  • 4.3. Consumer Product Adoption
  • 4.4. Observations & Recommendations

Chapter 5. Men's Personal Care Market: Product Estimates & Trend Analysis

  • 5.1. Product Analysis & Market Share, 2019 & 2027
  • 5.2. Skincare
    • 5.2.1. Market estimates and forecast, 2016 - 2027 (USD Million)
  • 5.3. Haircare
    • 5.3.1. Market estimates and forecast, 2016 - 2027 (USD Million)
  • 5.4. Personal Grooming
    • 5.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
  • 5.5. Others
    • 5.5.1. Market estimates and forecast, 2016 - 2027 (USD Million)

Chapter 6. Men's Personal Care Market: Distribution Channel Estimates & Trend Analysis

  • 6.1. Distribution Channel Analysis & Market Share, 2019 & 2027
  • 6.2. Hypermarket & supermarket
    • 6.2.1. Market estimates and forecast, 2016 - 2027 (USD Million)
  • 6.3. Pharmacy & Drug stores
    • 6.3.1. Market estimates and forecast, 2016 - 2027 (USD Million)
  • 6.4. E-commerce
    • 6.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
  • 6.5. Others
    • 6.5.1. Market estimates and forecast, 2016 - 2027 (USD Million)

Chapter 7. Men's Personal CareMarket: Regional Estimates & Trend Analysis

  • 7.1. Regional Movement Analysis & Market Share, 2019 & 2027
  • 7.2. North America
    • 7.2.1. Market estimates and forecast, 2016 - 2027 (USD Million)
    • 7.2.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
    • 7.2.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
    • 7.2.4. U.S.
      • 7.2.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
      • 7.2.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
      • 7.2.4.3. Market estimates and forecast, by distribution Channel, 2016 - 2027 (USD Million)
  • 7.3. Europe
    • 7.3.1. Market estimates and forecast, 2016 - 2027 (USD Million)
    • 7.3.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
    • 7.3.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
    • 7.3.4. Germany
      • 7.3.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
      • 7.3.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
      • 7.3.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
    • 7.3.5. U.K.
      • 7.3.5.1. Market estimates and forecast, 2016 - 2027 (USD Million)
      • 7.3.5.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
      • 7.3.5.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
    • 7.3.6. France
      • 7.3.6.1. Market estimates and forecast, 2016 - 2027 (USD Million)
      • 7.3.6.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
      • 7.3.6.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
  • 7.4. Asia Pacific
    • 7.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
    • 7.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
    • 7.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
    • 7.4.4. China
      • 7.4.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
      • 7.4.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
      • 7.4.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
    • 7.4.5. India
      • 7.4.5.1. Market estimates and forecast, 2016 - 2027 (USD Million)
      • 7.4.5.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
      • 7.4.5.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
  • 7.5. Central & South America
    • 7.5.1. Market estimates and forecast, 2016 - 2027 (USD Million)
    • 7.5.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
    • 7.5.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
    • 7.5.4. Brazil
      • 7.5.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
      • 7.5.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
      • 7.5.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
  • 7.6. Middle East & Africa (MEA)
    • 7.6.1. Market estimates and forecast, 2016 - 2027 (USD Million)
    • 7.6.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
    • 7.6.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)

Chapter 8. Competitive Analysis

  • 8.1. Key global players, recent developments & their impact on the industry
  • 8.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
  • 8.3. Vendor Landscape
    • 8.3.1. Key company market share analysis, 2019

Chapter 9. Company Profiles

  • 9.1. Procter & Gamble
    • 9.1.1. Company Overview
    • 9.1.2. Financial Performance
    • 9.1.3. Product Benchmarking
    • 9.1.4. Strategic Initiatives
  • 9.2. Reckitt Benckiser
    • 9.2.1. Company Overview
    • 9.2.2. Financial Performance
    • 9.2.3. Product Benchmarking
    • 9.2.4. Strategic Initiatives
  • 9.3. Unilever
    • 9.3.1. Company Overview
    • 9.3.2. Financial Performance
    • 9.3.3. Product Benchmarking
    • 9.3.4. Strategic Initiatives
  • 9.4. Loreal
    • 9.4.1. Company Overview
    • 9.4.2. Financial Performance
    • 9.4.3. Product Benchmarking
    • 9.4.4. Strategic Initiatives
  • 9.5. Estee Lauder Companies, Inc.
    • 9.5.1. Company Overview
    • 9.5.2. Financial Performance
    • 9.5.3. Product Benchmarking
    • 9.5.4. Strategic Initiatives
  • 9.6. Kao Corporation
    • 9.6.1. Company Overview
    • 9.6.2. Financial Performance
    • 9.6.3. Product Benchmarking
    • 9.6.4. Strategic Initiatives
  • 9.7. Beiersdorf AG
    • 9.7.1. Company Overview
    • 9.7.2. Financial Performance
    • 9.7.3. Product Benchmarking
    • 9.7.4. Strategic Initiatives
  • 9.8. Johnson & Johnson
    • 9.8.1. Company Overview
    • 9.8.2. Financial Performance
    • 9.8.3. Product Benchmarking
    • 9.8.4. Strategic Initiatives
  • 9.9. Coty Inc.
    • 9.9.1. Company Overview
    • 9.9.2. Financial Performance
    • 9.9.3. Product Benchmarking
    • 9.9.4. Strategic Initiatives
  • 9.10. Edgewell Personal Care Company
    • 9.10.1. Company Overview
    • 9.10.2. Financial Performance
    • 9.10.3. Product Benchmarking
    • 9.10.4. Strategic Initiatives

List of Tables

  • 1. Men's personal care - Key market driver analysis
  • 2. Men's personal care - Key market restraint analysis
  • 3. Men's personal care skincare market estimates and forecast, 2016 - 2027 (USD Million)
  • 4. Men's personal care haircare market estimates and forecast, 2016 - 2027 (USD Million)
  • 5. Men's personal care personal grooming market estimates and forecast, 2016 - 2027 (USD Million)
  • 6. Men's personal care others market estimates and forecast, 2016 - 2027 (USD Million)
  • 7. Men's personal care market estimates and forecast through hypermarket & supermarket channel, 2016 - 2027 (USD Million)
  • 8. Men's personal care market estimates and forecast through pharmacy & drug stores channel, 2016 - 2027 (USD Million)
  • 9. Men's personal care market estimates and forecast through e-commerce channel, 2016 - 2027 (USD Million)
  • 10. Men's personal care market estimates and forecast through others channel, 2016 - 2027 (USD Million)
  • 11. North America men's personal care market estimates and forecast, 2016 - 2027 (USD Million)
  • 12. North America men's personal care market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
  • 13. North America men's personal care market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
  • 14. U.S. men's personal care market estimates and forecast, 2016 - 2027 (USD Million)
  • 15. U.S. men's personal care market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
  • 16. U.S. men's personal care market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
  • 17. Europe men's personal care market estimates and forecast, 2016 - 2027 (USD Million)
  • 18. Europe men's personal care market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
  • 19. Europe men's personal care market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
  • 20. Germany men's personal care market estimates and forecast, 2016 - 2027 (USD Million)
  • 21. Germany men's personal care market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
  • 22. Germany men's personal care market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
  • 23. U.K. men's personal care market estimates and forecast, 2016 - 2027 (USD Million)
  • 24. U.K. men's personal care market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
  • 25. U.K. men's personal care market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
  • 26. France men's personal care market estimates and forecast, 2016 - 2027 (USD Million)
  • 27. France men's personal care market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
  • 28. France men's personal care market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
  • 29. Asia Pacific men's personal care market estimates and forecast, 2016 - 2027 (USD Million)
  • 30. Asia Pacific men's personal care market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
  • 31. Asia Pacific men's personal care market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
  • 32. China men's personal care market estimates and forecast, 2016 - 2027 (USD Million)
  • 33. China men's personal care market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
  • 34. China men's personal care market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
  • 35. India men's personal care market estimates and forecast, 2016 - 2027 (USD Million)
  • 36. India men's personal care market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
  • 37. India men's personal care market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
  • 38. Central & South America men's personal care market estimates and forecast, 2016 - 2027 (USD Million)
  • 39. Central & South America men's personal care market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
  • 40. Central & South America men's personal care market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
  • 41. Brazil men's personal care market estimates and forecast, 2016 - 2027 (USD Million)
  • 42. Brazil men's personal care market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
  • 43. Brazil men's personal care market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
  • 44. Middle East & Africa men's personal care market estimates and forecast, 2016 - 2027 (USD Million)
  • 45. Middle East & Africa men's personal care market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
  • 46. Middle East & Africa men's personal care market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)

List of Figures

  • 1. Men's personal care market snapshot
  • 2. Men's personal care market segmentation & scope
  • 3. Men's personal care market penetration & growth prospect mapping
  • 4. Men's personal care value chain analysis
  • 5. Men's personal care market dynamics
  • 6. Men's personal care market Porter's analysis
  • 7. Men's personal care market: Product movement analysis
  • 8. Men's personal care market: Distribution channel movement analysis
  • 9. Men's personal care market: Regional movement analysis