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市場調查報告書

美國的性健康市場分析與預測:產品(保險套,振動器,潤滑油),競爭情形,企業佔有率 2014年∼2025年

U.S. Sexual Wellness Market Analysis By Product (Condoms, Vibrators, Lubricants), Competitive Landscape, Company Market Share, And Segment Forecasts, 2018 - 2025

出版商 Grand View Research, Inc. 商品編碼 600783
出版日期 內容資訊 英文 75 Pages
商品交期: 2-3個工作天內
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美國的性健康市場分析與預測:產品(保險套,振動器,潤滑油),競爭情形,企業佔有率 2014年∼2025年 U.S. Sexual Wellness Market Analysis By Product (Condoms, Vibrators, Lubricants), Competitive Landscape, Company Market Share, And Segment Forecasts, 2018 - 2025
出版日期: 2017年12月06日內容資訊: 英文 75 Pages
簡介

美國的性健康市場,預計至2025年達到88億美元。政府為了防止STD的盛行率上升,展開促進青年世代使用避孕藥的啟發活動。還有採取提高避孕藥取得的措施,避孕藥的保險適用化成為了規定。再加上現在,美國約有3000萬個男性為勃起功能障礙煩惱。預計年輕人的STD相關的意識高漲和潤滑油的潛在市場機會促進這個市場成長。

本報告提供美國的性健康市場相關調查,市場概要,各產品的市場趨勢,市場規模的變化與預測,市場成長要素分析,競爭情形,主要企業的簡介等,全面性資訊。

目錄

第1章 摘要整理

  • 參與企業
  • 競爭情形
  • 市場概要

第2章 調查方法

  • 資訊採購
  • 資料分析

第3章 市場趨勢和範圍

  • 市場區隔和範圍
  • 滲透與成長預測製圖
  • PESTEL分析
  • 產業分析 - 波特的五力分析

第4章 美國的性健康市場:各產品

  • 市場趨勢分析:各產品
    • 保險套
    • 振動器
    • 潤滑油

第5章 競爭情形

  • 策略架構
  • 企業簡介

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目錄
Product Code: GVR-2-68038-261-7

The U.S. sexual wellness market is expected to reach USD 8.8 billion by 2025, based on a new report by Grand View Research, Inc. Government is undertaking initiatives to create awareness and promote the use of contraceptives in the younger generation to control the rising prevalence of STDs. The U.S. federal policy has taken measures to increase the availability of contraceptives and has made their coverage through health insurance companies mandatory. Thus, the growing awareness about STDs amongst the youth is expected to drive the market over the forecast period.

Erectile dysfunction deteriorates the sexual lives of the middle-aged population and they depend on lubricants to aid the process. Currently, almost 30 million men suffer from erectile dysfunction in the U.S. alone. This gives an insight into the potential opportunities and the huge scope of growth present in the lubricant market over the forecast period.

The existing players are strengthening their foothold in the industry by introducing new products. In April 2017, Ansell launched an antiviral condom in the Canadian market. This product is claimed to be the first condom to offer protection against HIV and other viral transmissions.

Further Key Findings from the Study Suggest:

  • The fading stigma attached to sexual experimenting is a key reason for the huge market. Moreover, easy availability due to development of e-commerce and retail stores also encourages the consumers to opt for vibrators.
  • Vibrators dominated the product segment in 2016. Liberalization and increasing number of individuals embracing their sexuality has led to both young women and men to experiment and explore. The product currently is a part of mainstream personal care products to promote healthy sexual lives.
  • There has been a shift in the marketing strategies employed for these products with manufacturers working on eliminating the image of pornography associated with the use of vibrators and are promoting it as a healthy choice to promote sexual well-being. They mostly target couples and hence expand their distribution channels to include grocery stores.
  • A few market players in this segment include Reckitt Benckiser (Durex), Church & Dwight (Trojan), and Ansell (Lifestyles). Companies are working toward marketing of newly flavored condoms such as bacon, red velvet cake, and whiskey.
  • Origami condoms, a California-based firm has submitted a condom that does not require rolling onto and also increases the pleasure sensation.

Some key industry contributors are: Church & Dwight Co., Inc., Reckitt Benckiser Group plc, Veru Inc., Mayer Laboratories, Inc., Ansell (LifeStyles Healthcare Pte Ltd), BioFilm, Inc, and LELO.

Table of Content

Chapter 1: Executive Summary

  • 1.1 Companies Operating in the Market
    • 1.1.1 Church & Dwight
    • 1.1.2 Ansell
    • 1.1.3 Doc Johnson Enterprises
    • 1.1.4 Reckitt Benckiser Group plc
    • 1.1.5 Karex Berhad
  • 1.2 Competitive Landscape
  • 1.3 Market Snapshot

Chapter 2: Research Methodology

  • 2.1 Information Procurement
  • 2.2 Data Analysis

Chapter 3: Market Variables, Trends & Scope

  • 3.1 Market Segmentation and Scope
    • 3.1.1 Market Driver Analysis
      • 3.1.1.1 Increasing global prevalence of Sexually Transmitted Diseases (STDs)
      • 3.1.1.2 Aging baby boomers' desire to have an active sex life
      • 3.1.1.3 Changing consumer attitude
      • 3.1.1.4 Development of ecommerce
    • 3.1.2 Market Restraint Analysis
      • 3.1.2.1 Side effects due to toxic ingredients in products
      • 3.1.2.2 Frequent product recalls
  • 3.2 Penetration & Growth Prospects Mapping
  • 3.3 U.S. Sexual Wellness Market - PESTLE Analysis
  • 3.4 Industry Analysis - Porter's

Chapter 4: U.S. Sexual Wellness Market: Product Estimates & Trend Analysis

  • 4.1 U.S. Sexual Wellness Market: Product Movement Analysis
    • 4.1.1 Condoms
      • 4.1.1.1 Demographics
      • 4.1.1.1.1 Age group
      • 4.1.1.1.2 Frequency
      • 4.1.1.1.3 Purchase points
      • 4.1.1.2 Product variety
      • 4.1.1.3 Condoms Market, 2014 - 2025 (USD Million)
    • 4.1.2 Vibrators
      • 4.1.2.1 Demographics
      • 4.1.2.1.1 Age group
      • 4.1.2.1.2 Frequency
      • 4.1.2.1.3 Purchase points
      • 4.1.2.2 Product variety
      • 4.1.2.3 Vibrators Market, 2014 - 2025 (USD Million)
    • 4.1.3 Lubricants
      • 4.1.3.1 Demographics
      • 4.1.3.1.1 Age group
      • 4.1.3.1.2 Frequency
      • 4.1.3.1.3 Purchase points
      • 4.1.3.2 Product variety
      • 4.1.3.3 Lubricants Market, 2014 - 2025 (USD Million)

Chapter 5: Competitive Landscape

  • 5.1 Strategy Framework
  • 5.2 Company Profiles
    • 5.2.1 Church & Dwight Co., Inc.
      • 5.2.1.1 Company overview
      • 5.2.1.2 Financial performance
      • 5.2.1.3 Product benchmarking
      • 5.2.1.4 Strategic initiatives
    • 5.2.2 Reckitt Benckiser Group plc
      • 5.2.2.1 Company overview
      • 5.2.2.2 Financial performance
      • 5.2.2.3 Product benchmarking
      • 5.2.2.4 Strategic initiatives
    • 5.2.3 Veru Inc.
      • 5.2.3.1 Company overview
      • 5.2.3.2 Financial performance
      • 5.2.3.3 Product benchmarking
    • 5.2.4 Mayer Laboratories, Inc.
      • 5.2.4.1 Company overview
      • 5.2.4.2 Product benchmarking
    • 5.2.5 Ansell (LifeStyles Healthcare Pte Ltd )
      • 5.2.5.1 Company overview
      • 5.2.5.2 Financial performance
      • 5.2.5.3 Product Benchmarking
      • 5.2.5.4 Strategic Initiatives
    • 5.2.6 BioFilm, Inc,
      • 5.2.6.1 Company Overview
      • 5.2.6.2 Product Benchmarking
    • 5.2.7 LELO
      • 5.2.7.1 Company Overview
      • 5.2.7.2 Product Benchmarking
      • 5.2.7.3 Strategic Initiatives

List of Tables

  • TABLE 1: Major condom manufacturers and manufacturing capacity
  • TABLE 2: Estimates of contraceptive prevalence by method among married or in-union women aged 15 - 49 (percentage), 2015
  • TABLE 3: Most common vibrators, prices, and online purchase points
  • TABLE 4: Most popular brands of vibrators
  • TABLE 5: Most common lubricants, prices, and online purchase points
  • TABLE 6: Most popular brands and products in lubricant market

List of Figures

  • FIG. 1: Karex: Sales by segment in first quarter on 2015
  • FIG. 2: Cities With the Highest Number of Google Searches for Sex Toys, 2015
  • FIG. 3: Market summary
  • FIG. 4: Market research process
  • FIG. 5: Information procurement
  • FIG. 6: Primary research pattern
  • FIG. 7: Market research approaches
  • FIG. 8: Value chain based sizing & forecasting
  • FIG. 9: QFD modeling for market share assessment
  • FIG. 10: Market trends & outlook
  • FIG. 11: Market segmentation & scope
  • FIG. 12: Market driver relevance analysis (current & future impact)
  • FIG. 13: Age wise prevalence of most common STDs in the U.S. (2014)
  • FIG. 14: Estimated diagnosis of HIV infection by age, 2014 ( U.S.)
  • FIG. 15: Most popular sexual accessories purchased online, 2015
  • FIG. 16: Market restraint relevance analysis (current & future impact)
  • FIG. 17: Penetration & growth prospect mapping
  • FIG. 18: U.S. sexual wellness market - PESTLE analysis
  • FIG. 19: Porter's Five Forces Analysis
  • FIG. 20: U.S. sexual wellness market product outlook key takeaways
  • FIG. 21: U.S. sexual wellness market: product movement analysis
  • FIG. 22: Methods of contraception for family planning and their revenue in the year 2011, 2012, and 2013
  • FIG. 23: Percentage of women infected with HIV in Sub Saharan Africa
  • FIG. 24: Most common households brands of condoms used in U.S.
  • FIG. 25: HIV infected cohort in U.S.: homosexual and bisexual males further distributed race wise, 2014
  • FIG. 26: Estimated diagnoses of HIV infection by age, 2014, United States
  • FIG. 27: Estimated new HIV diagnoses among youth aged 13-24 in the United States, by race/ethnicity and sex, 2014
  • FIG. 28: U.S. condoms market, 2014 - 2025 (USD Million)
  • FIG. 29: Percentage of male and female to buy vibrators online and their marital status
  • FIG. 30: Number of sex paraphernalia offered by online portal Lovehoney
  • FIG. 31: U.S. vibrators market, 2014 - 2025 (USD Million)
  • FIG. 32: Percentage of male and female to buy lubricants online and their marital status
  • FIG. 33: U.S. lubricants Market, 2014 - 2025 (USD Million)
  • FIG. 34: Strategy framework
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